Forward - The Podcast of the Forward Thinking Chiropractic Alliance

Dr. Dustin Houser joins the Forward podcast to ask questions and receive practical steps for associates who are exiting jobs and launching their solo practices — from proper notice and contract review to handling owner conflicts professionally and involving attorneys when necessary.

This episode covers business essentials like entity selection with a CPA, low‑overhead clinic setup, location choice, usable practice software, automated workflows, and community marketing. It also offers tactical advice on insurance vs. cash strategy, Medicare compliance, billing outsourcing, reputation management, and balancing early grind with long‑term systems for growth.

Dr. Bobby Maybee reads and reacts to H.L. Mencken’s scathing 1924 essay that brands chiropractic as quackery based on the subluxation idea and crude manual adjustments, contrasting it with osteopathy’s move toward scientific training. He concedes Mencken’s critique fit many early chiropractors and still shapes public perception, while noting Mencken’s use of provocative satire and problematic personal views. Modern research validates some spinal manipulation benefits but not the original subluxation model, so Maybee urges evidence‑informed practice, clinical excellence, restraint on social media, and engagement with professional communities.

Darcy Sullivan is the owner of Propel Marketing & Design and host of The Clinic Marketing Podcast. She and her team help healthcare clinics improve their visibility in Google Search, Google Maps, and AI-powered search, while also providing professional website design and strategic website content that converts visitors into patients.

For more than a decade, Propel has helped chiropractors, physical therapists, acupuncturists, and other clinic owners grow through local SEO, Google Business Profile optimization, and websites built to attract more qualified patients.

Links:

FREE: SEO Summer School for Clinics - https://propelyourcompany.com/seo-summer-school-2026/ ...

In this episode, Dr. Bobby Maybee sits down with marketing consultant, StoryBrand Certified Guide, and fractional CMO Sean Garner to discuss how chiropractors and other healthcare business owners can simplify their marketing and attract the right patients.

Sean outlines a practical three-step framework — Build, Fill, Optimize — that helps business owners focus on the right priorities in the right order. Rather than chasing the latest marketing tactic, Sean argues that most clinics should first establish clear messaging, a conversion-focused website, strong local visibility, and systems for lead nurturing and tracking before investing heavily in advertising.

Whether you...

Dr. Kevin Christie is a chiropractor, speaker, entrepreneur, and educator known for helping evidence-informed chiropractors build stronger businesses without sacrificing clinical integrity. He is the founder of Modern Chiropractic Mastery, a coaching and business development company focused on marketing, systems, leadership, and sustainable practice growth for chiropractors. Through years of owning and scaling practices, leading mastermind groups, and educating chiropractors around the world, Kevin has become a respected voice in ethical business development, patient-centered growth, and operational excellence. His work consistently emphasizes that great clinical outcomes and strong business systems are not opposing ideas—they should work together.

Dr Andrew Bruns of Portland Health Supply outlines the company’s growth from a chiropractor’s garage startup to an FDA‑compliant device supplier and explains shockwave therapy—how radial and focused waves differ, strong evidence for tendinopathies, and the multimodal mechanisms behind pain relief and tissue remodelling.

He offers practical guidance on dosing, hands‑on technique, safety, training, device selection and business integration as a cash service, plus tips on maintenance and minimizing clinic downtime. The interview also covers legal/trademark lessons, sponsorship of the FTCA and how to contact Portland Health Supply for advice and support.

Today’s guest is chiropractor Chris Chippendale — a clinician, educator, and speaker with a strong focus on patient communication, patient experience, and building practices that are both ethical and sustainable. Chris has become known for helping chiropractors bridge the gap between clinical competence and the actual lived experience patients have inside a practice.

Alongside Kevin Christie, Chris is co-hosting the upcoming Patient Experience Masterclass in London on June 20th, 2026 — a one-day event focused on helping chiropractors create patient-centered systems that improve trust, communication, retention, outcomes, and ultimately practice health without relying on fear-based tactics or manipulative sales approa...

A discussion of DD Palmer, the founding of chiropractic, and spiritualism in the late 1800's.

Beth Lachance, CEO of Global Medical Virtual Assistance (GMVA), outlines how HIPAA‑certified medical virtual assistants (MVAs)—mostly nurses or staff with medical/insurance experience—handle front‑office, clinical/back‑office and revenue‑cycle tasks. Recruited mainly from the Philippines and rigorously trained with immediate HIPAA compliance, MVAs integrate in real‑time with practices, reducing clinician burnout and boosting patient satisfaction.

Dr. Bobby Maybee returns to the FTCA podcast to introduce the Chiropractic Success Academy (CSA), aimed at early-career chiropractors seeking clarity in practice management. He announces the upcoming "Thrive" event in January 2027 in Atlanta, focusing on seven key principles of chiropractic success.

Sharing his personal health journey with a germ cell tumor, he emphasizes the importance of trust in healthcare, highlighting that patient confidence is built on visible competence and effective communication.

Dr. Maybee encourages chiropractors to refine their communication skills to enhance patient satisfaction and care experiences.

FTCA Podcast #107 - Dr. Naota Hashimoto - TrackStat Bobby Maybee DC Download

After experiencing a head-on collision and enduring six months of physical therapy with limited results, a family friend referred him to his first chiropractor. Chiropractic care brought significant relief from his persistent neck and lower back pain and even led to unexpected improvements in his overall health. Inspired by these outcomes, he decided to pursue a career in chiropractic to help others experience similar benefits. During his studies, he met his future wife, who shared his passion for the profession, and they have since built a life...

Dr. Patrick Battaglia, Chiropractic Physician and Assistant VP of Community-Based Clinical Education at University of Western States, brings extensive experience in integrating chiropractic care into diverse healthcare settings, including community-health centers. He is a board-certified chiropractic physician with special training in chiropractic radiology and is dedicated to providing immersive clinical experiences for chiropractic students. 

IF YOU WANT TO GET INVOLVED IN THE UWS CBCE PROGRAM - Go to these two links!

- Doctors, schedule a CBCE onboarding meeting here. 

- Become part of our CBCE program by applying here. 

Tim Bertelsman D.C., CCSP, DACO

Dr. Tim Bertelsman is the co-founder of ChiroUp. He graduated with honors from Logan College of Chiropractic and has been practicing in Belleville, IL since 1992. He has lectured nationally on various clinical and business topics and has been published extensively. Dr. Bertelsman has served in several leadership positions and is the former president of the Illinois Chiropractic Society. He also received ICS Chiropractor of the Year in 2019.

After 11 years in the run and outdoor specialty retail space Brian Beckstead worked to create Altra Footwear. Built a sales team and program as VP of Sales in pioneering the early years of Altra before becoming President where he had a wide variety of responsibilities including managing revenue, margin, P&L, and a team of Directors in the departments of Operations, Sales, Marketing, Product, and International. Worked to finalize and transition Altra being purchased from ICON Health and Fitness to the VF Corporation. Currently focusing on Strategic Projects and PR. He is a focused, determined, and a free-thinking executive...

FTCA Podcast #103 - Dr. Brandon Steele - ChiroUp Matters Bobby Maybee DC Download

Dr. Steele began his career with a post graduate residency at The Central Institute for Human Performance under Dr. Clayton Skaggs. During this unique opportunity he was able create/implement rehabilitation programs for members of the St. Louis Cardinals, Blues, and Rams. Dr. Steele also had the distinction of working with keynote speakers and researchers in the field of manual medicine including Pavel Kolar, Stuart McGill, Brett Winchester, and Clayton Skaggs.

Dr. Steele has since begun private practice at Premier Rehab in the greater...

FTCA Podcast #102 - Dr. Mark King - Motion Palpation Institute Bobby Maybee DC Download

Mark A. King, DC is a 1982 honors graduate and student athlete of Florida Southern College and a 1986 cum laude graduate of Life Chiropractic College in Marietta Georgia. Dr. King opened the Mt. Lookout Chiropractic and Sports Injury Center with his wife, Dr. Donna Moloney, in February, 1987. Together, they run a large, eleven-doctor multi-disciplinary clinic in Cincinnati, Ohio.

Dr. King is on the post-graduate faculty of National University Health Sciences. Dr. King became the third President of the Motion Palpation Institute in 2001 and continues...

Dr. Greg Adams is a chiropractor and physical therapist who has been a B3 Sciences Certified BFR provider and educator for 4 years. In this podcast we discuss why BFR matters, and what it can do for patients and your practice. Check out B3 Sciences at b3sciences.com.

FTCA Podcast #100 - Dr. Bill Tortoriello - Why DNS Matters Bobby Maybee DC Download

Dr. Bill Tortoriello graduated from the National University of Health Sciences (NUHS) in  2006 as a Chiropractic Physician. Soon after, Dr. Bill opened his own private practice in Chicago, Integrative Chiropractic, where he still treats patients today. 

From 2014 to 2020, and again in 2022, Dr. Bill served as adjunct faculty for the Clinical Sciences Department of NUHS, teaching Functional Rehabilitation, as well as Sports Medicine courses. 

In 2007, Dr. Bill attended his first course in Dynamic Neuromuscular Stabilization  (DNS), a principled approach to physical medicine and...

Join us for a conversation with Matt Morrison of clinicsites.co.

Matt answers key questions about your practice website and some best practices.

Go to the website and spin yourself up a website in just a few seconds! Check it out.

Clinic Sites can pull in your date from Jane App if you are a Jane user.

The FTCA Podcast is back with a great episode!! It is true, we don’t produce as many episodes as others, but when we do, they are worth a listen. Please review our podcast at your favorite listening source, and support us by being a member a www.forwardthinkingchiro.com.

Join the FTCA Podcast as we talk with Dr. Kevin Christie of Modern Chiropractic Marketing, Chiropractic Success Academy, the Modern Chiropractic Marketing Mastermind, and Health-Fit Chiropractic and Sports Recovery.

FTCA Podcast #97 - John Falardeau Bobby Maybee DC Download

This episode features an American Chiropractic Association Legislative Update with Mr. John Falardeau.

John is the Senior Vice President for Public Policy and Advocacy for the American Chiropractic Association (ACA) located in Arlington Virginia and is responsible for monitoring legislation, formulating policy, and carrying out the overall political strategy for the organization.

Before coming to ACA, John was the Director of Government Affairs for the Rubber Manufacturers Association.  Prior to that, John spent ten years as a senior assistant to two members of the H...

FTCA Podcast #96 - Kris Anderson Bobby Maybee DC

To apply for the ACA Healthcare Policy Fellowship - Visit the ACA members section and go to the volunteer opportunities link: https://www.acatoday.org/wp-content/uploads/2023/08/Syllabus.pdf

Dr. Kris Anderson graduated from Palmer College of Chiropractic’s Davenport campus with his DC degree in 2007. He followed that with a master’s Fellowship in Clinical Research at the Palmer Center for Chiropractic Research, where he attained his MS degree in 2010. In 2012, Dr. Anderson joined his wife, Dr. Stacy Hallgren, in her practice in Grand Forks, ND, and they cont...

FTCA Podcast #95 - Crystalynn Shelton Bobby Maybee DC Download

Licensed CPA

3X Amazon Bestseller

QuickBooks Top 100 ProAdvisor

Crystalynn Shelton is a licensed CPA and QuickBooks Top 100 ProAdvisor helping startups, small businesses, and million-dollar companies alike take control of their finances through accounting software training and consulting.

Crystalynn’s number-crunching interest was sparked after taking a high-school bookkeeping course, and on completing the course, she was determined to become a CPA. For the last 20 years she has done just that, leading accounting departments for Fortune 500 companies like Intuit, Texaco and Paramount Pictures.

FTCA Podcast #94 - Chris Chippendale - Patient Centered Chiropractic Bobby Maybee DC Download

Chris helps DC's get better results through honest, ethical and effective communication. He's been training colleagues since 2013, both with the Royal College of Chiropractors Specialist Pain Faculty, and independent seminars throughout the UK. He has spoken internationally on communication skills and patient-centred care. 

Chris is currently the lead Tutor for the Royal College's South East Thames Faculty, a guest lecturer at London South Bank University, and recently collaborated with the Royal College in the development of their new Communication Practice Standards. He was the wi...

FTCA Podcast #93 - Dr. Cameron Gholampour Bobby Maybee DC Download

Dr. Cam was a Chiropractic Resident at the Bigfork Valley Chiropractic Clinic at the Bigfork Valley Hospital located in northern Minnesota. 

Among the issues, he is most experienced in treating neck pain and back pain; sports and accident-related injuries; weight lifting injuries, and extremity injuries.

Dr. Cam takes pride in getting to know each patient's frustrations, worries, personal setbacks, aspirations, and goals. This allows him to better understand how he can guide patients through their injuries and create a plan of action.

Education:

Dr. Kippenberger is a long time friend, colleague, and FTCA family member. What do we talk about in this podcast? A little bit of everything. Rest assured, no holds are barred and the conversation is guaranteed to be authentic.

Dr. Curt founded Focus On Health with his wife, Krista, in 2010. The two enjoy spending time with their two daughters. Kaydence and Matti fit quite well into their lives, as they has traveled both nationally and internationally, and been on numerous camping and rock climbing trips. When not working, the entire family flees to the outdoors to enjoy...

Jon Morrison understands that, for most chiropractors, marketing is not an area of expertise. Jon is a Co-Founder or Clinic Sites, a company dedicated to empowering Clinic Owners with the tools and resources they need to do outstanding marketing. Jon is the author of Now Start With Who, a TEDx speaker, and an alumnus of Oxford University. Jon is a lifelong friend of the FTCA and Evidence-Based chiropractors. Jon lives in Abbotsford with his wife, Hayley, and their three daughters.

A part of the FTCA Bridge Project Connecting Doctors and Students with Professional Opportunities

Gray Cook

Gray Cook is a practicing physical therapist, an orthopedic certified specialist, a certified strength and conditioning specialist, and an RKC kettlebell instructor.

He is the founder of Functional Movement Systems, a company that promotes the concept of movement pattern screening and assessment. His work and ideas are at the forefront of fitness, conditioning,

Ray Foxworth - Part 2

Dr. Ray Foxworth is the President of ChiroHealthUSA and is a certified Medical Compliance Specialist. He has served for over 20 years on the Medicare Carrier Advisory Committee and served 4 years as Staff Chiropractor for the G.V. Sonny Montgomery VA Medical Center. He is past president of ConservaCareCorp, a network selected by the State of Mississippi to serve over 195K State employees and teachers. It is his experience as a network founder and president and i

Ray Foxworth - Part 1

Dr. Ray Foxworth is the President of ChiroHealthUSA and is a certified Medical Compliance Specialist. He has served for over 20 years on the Medicare Carrier Advisory Committee and served 4 years as Staff Chiropractor for the G.V. Sonny Montgomery VA Medical Center. He is past president of ConservaCareCorp, a network selected by the State of Mississippi to serve over 195K State employees and teachers. It is his experience as a network founder and president and insurance liaison for many years that lead to the concept and formation of ChiroHealthUSA. He maintains his practice on NewSouth Pr...

Dr. Friedman - Part 2

Gregg is a 2nd generation chiropractor who is in his 35th year of practice, after graduating from LACC in 1986.  He continues to see patients and consults with chiropractors, attorneys and insurance companies.  He reviews a shit-ton

Gregg is a 2nd generation chiropractor who is in his 35th year of practice, after graduating from LACC in 1986.  He continues to see patients and consults with chiropractors, attorneys and insurance companies.  He reviews a shit-ton of chiropractic records and performs the occasional Independent Medical Exam.  Gregg has been teaching documentation and coding to chiropractors at the post-graduate level for more than 20 years.  Gregg has a lot on his mind and has an opinion about, well, literally everything - most of which are saved for private conversations with really good Scotch.  While Gregg appreciates a good outline for podcasts, he's n...

Dr. Friedman - Part 1

Gregg is a 2nd generation chiropractor who is in his 35th year of practice, after graduating from LACC in 1986.  He continues to see patients and consults with chiropractors, attorneys and insurance companies.  He reviews a shit-ton

Kelly Golob, DC

Olympia, WA - Ethical, evidenced-based, multidisciplinary chiropractic clinic is growing and looking for another great doctor to join our team.

We will provide mentorship and training along with a top notch staff to help newer doctors deliver high quality patient care without the

Dr. Poulson

Dr. Stratton Poulson is the owner of Apex Chiropractic in Dallas Texas, a solo doc, no staff, all cash practice which opened in September of 2021.

Graduating from Parker University in August of 2021, Dr. Poulson was able to leverage content marketing on social media to quickly grow his practice, and now consistently attracts 50+ new patients a month.

Previously an LMT in solo practice for 13 years, Dr. Poulson is very comfortable with the low overhead, all cash busin

Aleya Harris

Aleya Harris, CPCE is the founder and CEO of Flourish Marketing, an agency dedicated to helping empire-building  entrepreneurs and executive teams differentiate themselves through radically authentic messaging strategy and copywriting.  S

Michael Lovich

Dr. Lovich graduated from Rutgers University with a degree in the natural and physical sciences. After, he wanted to enter back into the health sciences and went to graduate school in Portland, OR to be a Chiropractor. While there, he completed a Masters in Exercise and Sports Science concentrating in Clinical Sports Medicine at the same ti

Dr. Jeff Langmaid

As an author, speaker, and founder, Dr. Jeff Langmaid is dedicated to helping chiropractors achieve more in practice. He is the founder of The Evidence Based Chiropractor, co-founder of The Smart Chiropractor, and author of Marketing Chiropractic to Medical Doctors and The Payday Practice. Dr. Langmaid is a highly regarded speaker regularly found presenting material on chiropractic research, marketi

Dr. Mai Thy Ta Pdocast

Maithy B. Ta, DC, is a practicing chiropractor at MyoCore located in Truman Medical Center in downtown Kansas City, where she helps patients of all ages meet their pain-free functional goals. She enjoys working within a multidisciplinary atmosphere and helping advocate for her patients throughout the hospital. She graduated with honors from Cleveland University-Kansas City and from the University of Kansas with a degree in Human Biology. She remains active within t