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Did you carry a water bottle around when you were a kid? Of  course you didn’t.  Unless of course, we have some zoomers listening.  Well, times have changed and whether you prefer a fluoro Frank Green or a pastel Stanley Quencher, most people carry a water bottle these days.  My guest today has taken the hydration trend one step further, adding flavour and nutrients to the mix.  Catherine Dix is Director of Waterdrop Australia, a brand originally started in Europe that came via the US to Aussie shores just last year, selling water bottles plus a range of microdr...

In this episode of Add To Cart, we checkout Justin Ryan, Co founder of Glow Capital Partners, a growth equity firm investing in high growth brands and businesses in Australia and New Zealand. Having led 22 private equity investments and a big fan of partnering with innovative entrepreneurs and founders, Justin started the Glow Capital business in 2021 alongside Kate Morris of Adore Beauty. Earlier this year they secured their first major client, Cargo Crew.  

Links from the episode:

Glow Capital Partners

How Glow Capital Partners Choose Bankable Ecommerce Founders | #354

Today’s guests join me to go deep into the subject of profitability and separate the layers that hide in different areas of an ecom business.  Carla Penn-Kahn and David Kahn are co founders of Profit Peak, a SaaS tool built to give merchants true visibility on everything that contributes to profitability, all in one place, in real time.  The husband and wife team started ProfitPeak in 2022 to help them run their own ecommerce business and it soon became clear this was a solution that other founders were crying out for.  Today they work with clients such as Arms of Ev...

In this episode of Add To Cart, we checkout Dan Ferguson, Chief Marketing Officer at Adore Beauty.  He has over 20 years’ experience in e-commerce and digital marketing. Prior to joining Adore in 2018, Dan had roles leading e-commerce for brands such as Vistaprint, Officeworks and Dell.

Links from the episode:

Adore Beauty

The Psychology Behind Successful Marketing with Dan Ferguson from Adore Beauty | #390

Questions answered in the podcast:

Today’s guest owns a business that sells fight gear, but don’t worry, we won’t be quizzing you on how well you know your MMA from your Muay Thai, but we will be bringing you plenty of knockout ecom tips.  Brendan Gillen is Chief Ecommerce Officer at Fight Gear Direct and CEO and Founder of The Ecommerce Factory, delivering advice and coaching to help store owners, ecommerce businesses and founders grow, optimise and scale their ecommerce businesses. You might recognise him from his black hat and outrageous facial expressions in his YouTube clips.  His client list includes The Hors...

In this episode of Add To Cart, we checkout George Hartley. Co founder of Bluethumb, Australia’s online art marketplace.  Representing over 20,000 emerging and established artists from Australia, Bluethumb’s mission is to make discovering artists and buying art easy.  They have on boarded a third of Australia’s Indigenous Art Centres and have recently launched in the US. 

Links from the episode:

Bluethumb

The Power of Dumb Ideas with George Hartley from Bluethumb | #388 

Questions answered in the podcast:

This bonus episode brought to you today was recorded live at the Mumbrella Retail Marketing Summit in Sydney and features one of the great speakers there, who knows more than most about our evolving relationship we have with our pets.  Jon Wild is Chief Growth and Marketing Officer at Pet Circle.  Started in 2011, the company opened its ecommerce doors three years later and now lists 13,500 SKUs: the largest offering of online pet products in Australia.  In this chat, Jon shares all the tips around successful content creation, how to get the stickiest customers and the unique way millennials and zoo...

In this episode of Add To Cart, we are joined by Anthony Seymour-Walsh is CEO of Cashrewards, an Australian cashback website with over 2 million members and partners like Apple, Amazon, Myer and Liquorland. The scary thing is, Australia is around 3% in cashback purchases - compared to 15% in the UK - we are only at the start. For those who don’t know, cashback sites act as a kind of marketplace for bargain hunters where shoppers access shopfronts via the store and claim a percentage of cash back - from 1% to 20% on every purchase. In this chat, we hear about Ca...

In this episode of Add To Cart, we checkout Karen Lawson, an award winning business executive and leader in the digital, technology and startup industry and currently the CEO of earth-wise home care brand Nontre.  Previously, Karen launched and led Peloton Australia (in the middle of the pandemic!) and prior to that was the MD of Spotify ANZ. Today, we tap into all of the incredible experience Karen has amassed over the years. 

Links from the episode:

Leadership Lessons from Spotify, Peloton and Beyond with Karen Lawson | #386

Questions answered in the po...

This episode of Add To Cart is brought to you by Shopify and is a true exclusive, because we are discussing the launch of Shopify POS GO and Shopify POS Terminal - both of which have been eagerly anticipated by Australian omnichannel retailers for some time. And I have two absolute superstars to explain it for us. 

First up we have Jordy Heis, Senior Retail Product Consultant for Shopify in ANZ. I have been lucky enough to know Jordy for many years and have had a number of in-depth conversations with him following the evolution of t...