RoofersCoffeeShop

In this RoofersCoffeeShop® Coffee Conversations, sponsored by RIIG Technologies, Heidi J. Ellsworth is joined by Denver Riggleman, CEO of RIIG Technologies, and Piers Dormeyer, CEO of EagleView, as they discuss the current state of AI development and adoption across roofing and construction. From EagleView's advancements in aerial imagery and the innovative Horizon platform to RIIG Technologies' work in AI-powered estimating, automation and intelligent business systems, this discussion will provide an insider's perspective on how technology is transforming the way roofing professionals work. Attendees will gain practical insights into how AI can turn physical property data into actionable business intelligence, i...

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This month's question: 

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In this episode of Roofing Road Trips®, Megan Ellsworth sits down with Christopher Vick from Sentry Building Innovations to explore why underlayment is often overlooked and what contractors may be missing by treating it as a basic layer. The conversation dives into how the industry typically views underlayment and why a more strategic approach can improve performance and durability. Listeners will also learn how Sentry is thinking differently about underlayment — from "good, better, best" options to the value of brand trust and manufacturing control. This episode will leave contractors with a fresh perspective on how to use underlayment to off...

This month's question: 

Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/  

Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up  

Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up  

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This month's question: 

Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/  

 Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up  

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In this episode of Roofing Road Trips®, Karen Edwards sits down with Mindy Dahlquist of TRA Snow and Sun to talk about workforce development, contractor training and the importance of hands-on education in roofing. Mindy shares how TRA's in-person training programs and industry education efforts are helping contractors build practical skills in the field. The conversation also explores the workforce challenges facing roofing today and why trusted, hands-on learning is essential for bringing new talent into the trades. 

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 In this episode of Roofing Road Trips®, Heidi J. Ellsworth is joined by TW Woodward of InvoiceIQ to discuss how invoice discrepancies can quietly erode contractor profits. They talk about why pricing errors are so easy to miss in today's building materials market and how invoice verification technology can help contractors protect their margins with confidence. TW also shares customer stories that show how contractors are recovering revenue while maintaining strong relationships with their distributors. For contractors looking to protect profits without adding more work to their teams, this conversation offers practical insight and a smarter way to look at invoice accuracy.

In this episode of Roofing Road Trips®, host Karen Edwards sits down with Ro Lewis, vice president of HS&E for Tremco CPG Field Services, and Tony Kotnik, assistant director of field safety, to talk about what it takes to build a safety culture that goes beyond compliance. With Tremco recognizing September 2026 as Safety Month, Ro shares how the "Lead It. Live It. Own It" mindset encourages employees to take personal responsibility for safety, speak up about hazards and look out for their teammates. They also discuss the role of leadership, ongoing training and employee engagement in creating safer j...

This month's question: 

Learn more at RoofersCoffeeShop.com! https://www.rooferscoffeeshop.com/  

Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up  

Sign up for the Week in Roofing! https://www.rooferscoffeeshop.com/sign-up  

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In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with Mark Graham, vice president of technical services at NRCA, to discuss the most pressing technical issues facing the roofing industry today. From evolving building codes and system performance concerns to emerging challenges contractors are seeing in the field, Mark shares insights on what roofing professionals need to be paying attention to right now. Tune in for an informative conversation that helps contractors stay ahead of industry trends, avoid costly mistakes and better navigate today's complex roofing landscape.

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In this episode of Roofing Road Trips®, Karen Edwards sits down with Nina Katsman GM of ServiceTitan's Exterior Business to explore the deeper value behind events like Pantheon and why they matter to the industry. Together, they dive into how these types of gatherings spark innovation, shape business strategy and create meaningful connections that extend far beyond the event itself. The conversation highlights why actively seeking opportunities like this can play a powerful role in long-term growth and success.

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In this episode of Roofing Road Trips®, Heidi J. Ellsworth welcomes Sara Nay of Duct Tape Marketing to explore how contractors can build a marketing strategy designed for long-term success. Sara shares how to guide customers through a thoughtful journey, use content as the voice of an overall business strategy, and establish a strong foundation before adding artificial intelligence to the marketing process. The conversation offers a practical look at how clear strategy, consistent messaging, and a customer-focused approach can help businesses make stronger marketing decisions. 

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In this episode of Roofing Road Trips®, Megan Ellsworth sits down with Monica Vornbrock de The Glo Group and Lorna Rojas de TREMCO to discuss the growing need for bilingual leadership development in the roofing industry. They explore how the Bilingual Leadership Program is helping companies strengthen leadership pipelines, improve communication, support safety initiatives and prepare the next generation of field leaders. The conversation also examines how leadership development can help address workforce challenges while creating more confident, visible and effective leaders throughout roofing organizations.

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In this September Roofer of the Month podcast, Megan Ellsworth sits down with Alex Arellano, Kris Hitesman and Paul Hitesman of Capitol Roofing to discuss the values, leadership and dedication that have helped shape the company's success. The conversation explores the company's history, the challenges they've overcome and the strategies they use to deliver exceptional roofing solutions while building lasting relationships with customers and employees alike. 

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Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up  

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In this episode of Roofing Road Trips®, Megan Ellsworth visits with Jennifer Hogan, president of the International Institute of Building Enclosure Consultants (IIBEC), about turning summer internships into meaningful introductions to the building enclosure industry. They discuss how student membership, industry education, events, scholarships and strong mentoring relationships can help emerging professionals connect classroom learning with real-world careers. Jennifer also shares why mentoring benefits the experienced professionals who guide students, strengthening communication, leadership and technical skills across the industry. 

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In this RoofersCoffeeShop® Coffee Conversations, Heidi J. Ellsworth is joined by SOPREMA's Mark DeFreitas, VP of Strategic Accounts, and Chris Evans, Vice President of Estimating for KPost Roofing & Waterproofing to discuss the award-winning roofing system installed on the National Medal of Honor Museum in Arlington, Texas. The conversation explores the industry trends driving demand for complex roofing and waterproofing solutions, why collaboration is critical on high-profile architectural projects and the challenges contractors face when working on buildings with unique geometries and demanding performance requirements. Guests share real-world lessons from navigating steep and low slopes, multiple elevations and intricate waterproofing d...

In this Read Listen Watch®, Megan Ellsworth welcomes MetalForming, LLC's Vice President of Architectural Sales, Ryan Lemmel, for an exclusive METALCON preview and to discover how their newest products tackle today's biggest challenges in the metal construction industry. From precision and productivity to automation and support, learn how these innovations can transform your workflow and drive growth. Plus, get a sneak peek at what to expect from MetalForming's booth at METALCON, including live demos and hands-on opportunities. 

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In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Greg Hudson, Duro-Last's vice president of commercial excellence, to discuss how innovation is shaping the future of commercial roofing and creating new opportunities for contractors. Greg shares how Duro-Last's latest product advancements and strategic partnerships are designed to solve real-world challenges in the field while improving efficiency, performance and long-term roof system success. The conversation explores Duro-Last's contractor-driven approach to product development while diving deep into the importance of listening to customer needs that are than reflected in emerging innovations.

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In this episode of Roofing Road Trips®, host Heidi J. Ellsworth sits down with Meredith Hafer from CertainTeed to talk about how contractors can take their business to the next level with the CertainTeed Credentialed Contractor Program. They dive into the tools, training and partnerships that make running a roofing business easier and more rewarding on every level. Meredith shares how the program helps contractors build credibility, boost efficiency and grow their reputation in the industry. She also talks about how these resources are designed to empower roofing professionals at every stage of growth, from new business owners to seasoned indu...

In today's episode of Roofing Road Trips®, Karen Edwards is joined by Mike Bothman of Wil-Mar Products to discuss the value of being prepared before you ever climb the ladder. They dive into common service-call challenges, what belongs in a well-stocked truck and how having the right materials on hand can help contractors save time, earn trust and deliver better service. Listen as they discuss preparedness, professionalism and the value in being the contractor who can get the job done right now.

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In this episode of Roofing Road Trips®, host Karen Edwards welcomes Jon Gardner of Owens Corning along with Joshua Adams and Mitchell Casiano of Roof Scout for a conversation about artificial intelligence (AI) in roofing sales. Together, they tackle the biggest misconceptions contractors have about adopting AI, what the first 30 days with Scout really look like and where sales teams typically feel the impact first. The discussion also explores what drives contractor buy-in, what causes hesitation and how successful teams balance automation with the personal relationships that still matter most in roofing. Listeners will also hear how contractor feedback has helpe...

In this Roofing Road Trips® episode, Heidi J. Ellsworth sits down with Douglas Wade, the new CEO of RPH, to discuss innovation in commercial roofing with an emphasis on proper roof and wall penetration management. Doug shares what contractors, consultants and building owners often misunderstand about rooftop penetrations and how those challenges are shaping his vision for RPH. Listeners will learn how RPH is innovating to address these challenges and delivering an overall focus on education, training and customer support.   

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In this Roofing Road Trips® episode, host Megan Ellsworth sits down with Megan Pope, executive director of MRCA, and Chris Daly, vice president of KAW Roofing & Sheet Metal, to discuss the impact of the new MRCA Leadership Summit. The MRCA Leadership Summit was designed specifically for roofing company owners, executives and decision-makers and focuses on high-level education, leadership development, strategic planning and valuable industry connections. Hear how the program will bring together emerging and established industry professionals and facilitate key leadership conversations. Tune in to gain an understanding of why investing in leadership development is essential to the future o...

In this RoofersCoffeeShop® Coffee Conversations, Heidi J. Ellsworth is joined by Joel Stanley of Anchor Products; Trent Cotney of Adams and Reese; and Mark Graham of NRCA, to explore the hidden risks on rooftops that are costing contractors money and how they can be transformed into new revenue opportunities. From code changes to improper equipment installations and drainage challenges, the group discusses the real issues impacting profitability today. They break down where contractors are exposed to risk and why many of these problems go unnoticed until they become costly failures. The conversation highlights overlooked opportunities including inspections maintenance programs a...

In this episode of Roofing Road Trips®, Megan Ellsworth sits down with Sarah Spink, CEO of Liquid Roofing and Waterproofing Association (LRWA), to recap the 2026 Charity Team Challenge. They reflect on the event's highlights, the impact of supporting LandAid and how the challenge brought the roofing and waterproofing community together for a great cause. Tune in to hear memorable moments from this year's event and learn how you can get involved in future LRWA charity initiatives.

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In this Stories from the Roof podcast, Megan sits down with David Nye, chief growth officer of and former president of Peak Roofing Partners and founder of Skymark Roofing, to explore a career built on purpose, trust and leadership. This conversation dives into David's unique journey from law enforcement to the roofing industry, where he traded a badge for a business plan and built a company grounded in integrity, accountability and service. Listeners will hear how David grew Skymark Roofing from a one-man operation into one of Central Florida's most recognized roofing companies, forging national builder partnerships and expanding...

In this episode of Roofing Road Trips®, Heidi J. Ellsworth sits down with Trent Cotney of Adams & Reese to discuss the current state of the roofing industry as we move into the second half of 2026. From evolving challenges to emerging opportunities, they explore what contractors are facing today and how the industry is adapting. Trent shares insights from a legal and business perspective, helping contractors better understand the landscape and prepare for what's ahead. Tune in to hear expert perspectives on staying informed, resilient and positioned for success in a changing market.

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In this episode of Roofing Road Trips®, Karen Edwards sits down with Chris Kane of Adams & Reese to talk about how roofing businesses can navigate storm season from a smarter business perspective. They discuss current storm season trends, how regulations, insurance requirements and policy changes are impacting the industry and what companies should be thinking about when it comes to products, services and systems. Chris Kane also shares insight into how roofing businesses can prepare before storms hit, respond strategically afterward and maximize return while protecting their reputation and customer relationships.

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In this Roofing Road Trips® episode, host Karol Weyman welcomes John Kenney, of Cotney Consulting Group, who has more than 40 years of industry experience, to celebrate the launch of RoofersCoffeeShop.ca. Drawing on his work in both Canada and the United States, John shares his perspective on the Canadian roofing market, the challenges contractors face and the opportunities ahead. They also explore how the new microsite will provide Canadian roofing professionals with dedicated news, education and connections while strengthening collaboration across North America. Tune in to learn how RoofersCoffeeShop.ca is building a stronger, more connected roofing community across Canada...

In this episode of Roofing Road Trips®, Karen Edwards sits down with Jameson Allen from Flash Weather AI to explore everything contractors need to know about Flash Weather's Hail Prediction service. They discuss how hail forecasting is evolving, why better storm intelligence matters for roofing professionals and what contractors should be asking when evaluating weather technology for their business. Jameson Allen shares how prediction tools can help contractors think more strategically about storm response, customer communication and operational planning.

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In this episode of Roofing Road Trips®, Karen Edwards sits down with Zac Gaydosh of ABC Supply to talk about the evolving world of commercial roofing distribution and the relationships that keep projects moving. From memorable industry experiences to the daily coordination needed to support contractors, Zac shares insight into how distributors help roofing professionals select the right materials, navigate changing job demands and stay ahead of trends in technology and sustainability. Listeners will hear how customer service, product knowledge and strong contractor partnerships are shaping the future of commercial roofing distribution and how ABC Supply continues to show up...

In this episode of Roofing Road Trips UK, Megan Ellsworth sits down with Ruth Scarrott, Head of Careers at NFRC, to break down how roofing businesses can build stronger teams and future leaders. From NFRC's Climbing the Ladder initiative, they dive into real ways contractors can attract new talent, develop skilled crews and create clear career paths that keep employees engaged. Learn how apprenticeships, training and smart workforce planning can help your company grow and stay competitive. If you're looking to hire smarter, retain your best people and strengthen your crew for the long haul, this is an episode...

In this episode of Roofing Road Trips®, host Megan Ellsworth catches up with Central States Director of Marketing and Communications, Melissa Dunson, to discuss how technology is transforming the metal roof takeoff process for roofing contractors. Melissa shares how digital measurement tools, streamlined workflows and Central States' takeoff services help contractors move from measurement to material quotes faster and more accurately. A key advantage is Central States' ability to deliver complete metal roof takeoffs and quotes within 24-48 hours, helping contractors respond to opportunities quickly, reduce estimating bottlenecks and win more business. Tune in to learn how faster turnaround t...

In this episode of Roofing Road Trips®, host Megan Ellsworth joins Rick Vining, of CertainTeed Triple Crown Winner, Weather Safe Restoration to explore exactly what this award means, from the experience, performance and service to get there to the benefits winning brings in this highly competitive market. Join them as Megan and Mike explore what it takes to win and why it should be on every contractor's radar.

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This month's question: 

Private Equity and Industry Consolidation
How PE money is reshaping competition
Risks and opportunities for independent contractors
Preparing your business for acquisition or defense
 

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On this episode of Roofing Road Trips®, Megan Ellsworth sits down with Michael Kwart, executive director of the Insulation Contractors Association of America (ICAA), to explore the critical role insulation plays in today's building envelope. From energy efficiency to sustainability, insulation is more important than ever — and Michael shares how ICAA supports contractors nationwide while advancing the industry. The conversation also dives into ICAA's annual convention and trade show, highlighting what makes it a must-attend event, from workforce development and education to the latest innovations on the show floor. Tune in to learn how insulation and roofing intersect, and how...

In this Roofing Road Trips® episode, host Heidi J. Ellsworth sits down with Joe Thompson from CertainTeed to talk about the value of hands-on learning in today's roofing industry. They dive into how CertainTeed's Mobile Training Vehicle brings live demonstrations, product education and skill-building straight to contractors and distributors across the country. Joe shares how these on-site training events help crews work smarter, safer and more confidently while giving them the chance to connect with CertainTeed experts and peers in their region.

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In this episode of Roofing Road Trips, Karen Edwards is joined by Andrew Fickinger of Sherwin-Williams and Joe Sorrentino of JoeSorrentino LLC and formerly with Sherwin-Williams to discuss why proper design is the foundation of every successful roof restoration project. They explore the critical steps that take place before installation begins, including reviewing a roof's history, conducting inspections, utilizing tools like infrared scans and core samples and developing a restoration strategy based on real data. The conversation also covers the importance of roof cleaning, setting expectations with building owners and crews and avoiding common design-phase mistakes that can impact...

In this episode of Roofing Road Trips®, Megan Ellsworth is joined by Laura Schweikert, executive director of the Arizona Roofing Contractors Association (ARCA), to talk all things trade show. From what makes the ARCA event stand out to how it brings together contractors, suppliers and industry leaders, Laura shares a behind-the-scenes look at the planning, energy and impact of this must-attend event. Tune in to hear why the ARCA trade show is a high-value event for roofing professionals looking to build connections, discover new opportunities and stay ahead in the industry.

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