Book More Photography Clients Podcast | Photography Business, Photography Leads, Marketing

This one is straight from my heart. If you are a mom and a photographer trying to juggle it all, I recorded this episode specifically for you. I am not going to sugarcoat it or pretend that it is always beautiful, because it is not. So today I am getting into all of it: the wins, the hard stuff, and the things I wish someone had said to me sooner.

If you have ever felt like living in a small town is working against your photography business, this episode is for you. I started my business in a town of less than 2,000 people and built a thriving client base from there, and I am sharing the three strategies that made it possible.

After auditing dozens of photographer profiles inside my coaching program, I kept seeing the same five things come up again and again. These are small details that feel easy to overlook but that potential clients notice the moment they land on your page, and they are quietly costing you bookings.

If you have been showing up consistently and still not seeing the bookings you want, this episode is going to challenge the way you think about marketing. I am sharing three strategies that most photographers overlook completely, and I promise at least one of them is going to make you think "I should have been doing this all along."

Today we’re talking about something I wish more photographers understood, because this one thing alone could change the way you market your business. It's a simple, but profound strategy. 

Did you see there is a special bonus for joining Market Like a Tog in the month of May? ;) Snag your free week of coaching with me when you join! 

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

W...

In today's episode, I'm giving you a full on Tax 101 Workshop! While I'm not a tax professional or financial advisor, I am giving you my advice and personal experience on understanding all things taxes, budgeting, and paying yourself. Grab a notebook and hit play!

Today is the LAST day to snag the Fully Booked Method at its lowest price ever and get a free month in the Market Like a Tog Membership. You can read all of the details here. 

_________________________________________________________

Can I be your big photographer sis for a second?

 We are celebrating 7 years of this podcast and 400 episodes this month, and I am bringing back some of the most loved episodes to mark the occasion — and this one is SO good. 

In this episode, I'm sharing 8 subtle but powerful ways to elevate your client experience as a photographer. These aren't big, expensive overhauls — they're the small, intentional touches that make your clients feel like they made the absolute best decision hiring you. 

From what I send the moment someone books me, to what I keep in my camera bag, to how I stay in touch l...

 In this episode, I'm walking you through 5 foundational strategies that actually move the needle in your photography business: finding your niche, pricing for profit, building a recognizable brand, showing up with visibility, and creating a marketing system that works even when you don't. 

This is episode 400 and part of our yearlong celebration of 7 years of podcasting, so if you've been waiting for a sign to finally get your business working for you, this is it! 

Enjoy the Fully Booked Method for just $400 this month! Plus I mention a sweet deal at the end of...

 One of the most popular episodes to date on the podcast is "How to Run a Successful Model Call." In this episode, I am answering the question - Do model calls still work in 2026? If you're ready to hear my answer, hit play!

We are celebrating 7 years of podcasting and 400 podcast episodes!! As a thank you, you can snag my Fully Booked Method program for just $400 this month! That's 8 weeks of personalized coaching and lifetime access to the program. See you inside!

_________________________________________________________

Can I be your big photographer si...

We are celerbating 7 years of podcasting and 400 episodes on the Book More Photography Clients Podcast this month! I've lined up an incredible month of fun and celebration. 

Each week, I am recreating one of the top 5 podcast episodes over the last 7 years. You will love the updates and twists! 

The biggest way we are celebrating this month is by offering my signature Fully Booked Method program for just $400! If you've been waiting for a sign to work with me, this is it. 

_________________________________________________________

Can I be your big photographer sis for...

We are rounding out March with a super fun episode for you. I’m giving you a sneak peek at what you get in the Market Like a Tog Membership. Plus you can take all 5 of these content ideas and use them for your own social media. Grab something to write with and let’s get into it. 

Join Market Like a Tog Membership

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget...

If the word "marketing" makes you cringe, close out of Instagram, or spiral into comparison mode — this one's for you. I'm giving you the reframe you didn't know you needed, and honestly? It might change everything.

If you've been putting off...

In today’s episode, I’m following up on last week’s tough-love conversation and getting really practical with you. If you’ve been feeling stuck, underbooked, or wondering why your calendar (and bank account) don’t match the goals you have for your photography business, this episode is for you. I’m breaking down what actually moves the needle when bookings are slow—and spoiler: it’s not lowering your prices or panic-posting on social media.

Instead, I’m walking you through the three areas that almost every struggling photography business needs to fix in order to start seeing co...

If you've ever told yourself there are too many photographers in your area, nobody will pay your prices, or you're just not niched down enough — this episode is for you. I'm calling out the real reason your photography business feels stuck, and spoiler: it's not what you think. 

I'm breaking down the foundational pieces every profitable and sustainable photography business needs, and why most photographers are missing them without even realizing it. 

This is the tough-love conversation I wish someone had with me years ago — and it's just the beginning. Tune in every Thursday this March...

This episode is a behind-the-scenes look at what my life actually looks like right now—and how I’m still trying to market consistently while balancing a full-time job, a full-time business, and real life. I’m sharing how I structure my weeks, how I batch my content, and what I do when everything feels like it’s falling apart and there just aren’t enough hours.

We’re also talking about the mindset shift you have to make if you want your business to grow: marketing can’t be something you “get to later.” I’ll walk you through the...

If you’ve ever said, “I just don’t have enough content to post,” this episode is for you. I’m walking you through a simple mindset shift that will completely change how you see your sessions—and your marketing. You already have more content than you think… you just don’t have a system for using it.

In this episode, I break down how to take one photography session and turn it into seven strategic pieces of content—enough to post every day for a full week. From behind-the-scenes reels to client stories and educational posts, you’ll learn how t...

Are you ready for a tough love episode? Let's chat about one simple marketing move you're ignoring that is costing you clients. And the crazy part? It has nothing to do with algorithms, hashtags, or posting more. Let's dive in!

Join the Market Like a Tog Membership

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you ca...

If you've ever stared at a blank Instagram screen for 20 minutes or broken your "I'll be consistent this week" promise by Wednesday... this one's for you.

In this episode, we're covering:

The truth? You don't have a personal problem. You don't lack some secret marketing skill. You just need a sy...

Are you making marketing mistakes that are quietly sabotaging your booking calendar? In this workshop-style episode, we're diving deep into the seven most common marketing mistakes photographers make—and I'm challenging you to get honest about where you're thriving and where you need to level up. 

Plus, I'm sharing what I've been working on behind the scenes for the last few months that's going to change everything for your 2026 marketing strategy.

In this episode, you'll discover:

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved post, random marketing tip, or strategy you’ll forget by tomorrow.

What you need is consistency, support, and a simple plan you can actually stick to.

That’s exactly what we do inside Market Like a Tog: Your photographer marketing accountability membership. A place where you always know what to post, what to work on, and how to stay visible enough to keep booking. 

Every month inside MLAT...

Exhausted from the pressure to post on social media every single day? You're not alone, and more importantly, you don't have to. 

In this episode, I break down why relying solely on social media is holding your business back and reveal the marketing strategies that actually work to book clients consistently all year long.

What you'll hear: 

-The Social Media Trap - Why algorithm anxiety and daily posting is draining your energy without filling your calendar 

-The Danger of All Your Eggs in One Basket - W...

Winter tends to get labeled as the “slow season” for photographers—but it doesn’t have to be. In this episode, I’m sharing a few practical mindset shifts and strategies to help you keep booking sessions during the winter months, even when the weather isn’t ideal and you don’t have a studio.

If Q1 usually feels quiet or unpredictable in your business, this episode will encourage you to work with the season instead of waiting it out.

In this episode, we talk about:

Happy New Year! 🥳 Are you ready for your best year yet in your photography business?! I know I am! In today's episode we are chatting about the 3 things your need in place so you can have an insanely profitable year. Let's dive in. 

Would you take just a minute and leave a rating and review for the podcast? It helps me get in front of the right photographers who needs this and gives me a chance at hearing direct feedback from you. 

_________________________________________________________

Can I be your big photographer sis for a second?

You...

Ever feel overwhelmed by content creation and marketing for your photography business? In this episode, I'm sitting down with Carissa Wu on the Get A Heck Yes podcast to break down my complete guide to ChatGPT for photographers. 

I'm sharing exactly how I use this free tool as my marketing assistant to save hours every week on everything from social media captions to blog posts and SEO. If you've been hesitant to jump on the AI train or you've tried ChatGPT but weren't impressed with the results, this conversation is going to change everything for y...

Hey friend—this is a quick bonus episode, and I’ll keep it short and to the point.

If you’re listening to this and thinking, “January is usually slow for me” or “I really want this year to be different in my business,” I made something specifically for you.

Then it's time to join the free 30 Day Marketing Challenge kicking off January 2nd, 2026. You can sign up here. 

_________________________________________________________

Can I be your big photographer sis for a second?

You do not need another saved p...

I recently joined Sabrina Gebhardt on the Shoot It Straight podcast to talk about one of the biggest challenges photographers face—booking more clients and converting inquiries into paying sessions. As a family photographer and business coach with 14 years of experience, I shared the lessons I’ve learned (often the hard way!) about what actually works.

We covered: The 3 biggest obstacles that keep photographers from booking more clients—self-doubt, impatience, and generic messaging. Why most inquiries don’t convert (and how simplifying your pricing and booking process changes everything). The importance of clear, simple co...

Ever wonder what camera settings professional photographers actually use? In this episode, I'm pulling back the curtain on my exact camera settings for outdoor, indoor, and studio photography sessions. 

I break down the technical details in a way that's easy to understand, whether you're just starting out or looking to refine your approach. I'm sharing hard-won wisdom from years of trial and error, in-person workshops, and mentorship—including why shooting underexposed might transform your editing workflow and why your shutter speed could be the culprit behind blurry family photos.

In this episode, I'm covering:<...

In this episode of The Unscripted Podcast, I sit down with Anna Hutchcroft to talk about one of the most common struggles photographers face — why your pricing isn’t the problem when you’re not booking. I share the real reasons photographers struggle to attract clients, plus how to shift your mindset and marketing to stand out and convert more inquiries into bookings.

We dig into:

We might not be done with 2025 just yet, but it’s time to start planning for your most profitable (and peaceful) year yet in 2026. In this episode, I’m walking you through a simple three-part process to reflect on your past year, dream big for what’s next, and create a realistic action plan you can actually stick to.

Here’s what you’ll learn:

If you’re rea...

We’ve all been there—wondering why our friends and family don’t hire us for photos when we know we’d do an amazing job. In this episode, I’m breaking down the truth about why that happens and how to stop taking it personally so you can shift your focus toward finding clients who truly value your work.

Here’s what you’ll learn:

Hey friend! In this episode, I'm breaking down why email marketing is an absolute must for your photography business—especially if you're struggling to book clients from social media alone. 

I'm sharing real numbers from my own business (like how I filled all 7 of my Christmas mini spots using just 3 emails with a 46% open rate!), plus I'm walking you through exactly how to build your list starting with past clients and your current social media followers. 

I'm also diving into why I'm obsessed with Flodesk and giving you a whole year of email templates when you...

It’s time to audit your pricing and make sure your photography packages are actually setting you up for profit in 2026. In this episode, I’m walking you through a hands-on pricing audit so you can stop guessing what to charge and start paying yourself what you deserve. Grab your notebook and calculator—we’re doing the work together in real time!

Here’s what you’ll learn:

Let’s talk about reviews—because they’re one of the most powerful ways to build trust and attract new photography clients. But how do you actually get more of them without feeling pushy or awkward? In this episode, I’m breaking down the simple system I use (and teach inside The Fully Booked Method) to help you collect more glowing reviews with ease.

Here’s what you’ll learn: