Leveling Up with Eric Siu

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com I was using Jev after the expensive model had already done the work. In this video, I show the mistake, the filtering workflow I changed, and how I define criteria before trusting the output. We walk through real content examples, Grill Me versus Grill Me Overview, pre- and post-work checks, and why a human still needs to inspect the evidence. In one batch, Jev passed 189 of 517 chunks to the costly model. That is a filtering result, not a measured percentage of money saved. Cla...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com I was using Jev after the expensive model had already done the work. In this video, I show the mistake, the filtering workflow I changed, and how I define criteria before trusting the output. We walk through real content examples, Grill Me versus Grill Me Overview, pre- and post-work checks, and why a human still needs to inspect the evidence. In one batch, Jev passed 189 of 517 chunks to the costly model. That is a filtering result, not a measured percentage of money saved. Cla...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com I compare OpenAI Dots, Grok Bot, and Muse for real business work. We look at Slack policies and handoffs, content workflows, shared agents, and marketing and sales use cases. Grok Bot is my current personal choice for the way I work. The best fit depends on your task, budget, and team. Keep a human in the loop and inspect the results. Chapters: 00:00 Which agent wins for work? 00:15 How the three agents compare 01:41 Dots: business tasks 03:02 Dots: Slack policy and handoffs 06:02 Where Dots fits 07:04 Mus...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com OpenAI's DevDay 2026 opens new ways for marketers to get discovered and build useful workflows. I walk through Dots, plugin discovery, Sign in with ChatGPT, the enterprise Marketplace, Decisions API, and Agents API, then explain what these changes could mean for AEO, SEO and paid media. The opportunity: turn a workflow people need into something they can find and use. Access depends on the product, plan, partner and market. The enterprise Marketplace is a procurement channel; plugin discovery and paid ads are separate routes. Exa...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com I walk through nine ways I use Jev for marketing and business: SEO and AEO triage, draft quality checks, Instagram follower sorting, organic posts into ads, customer-call mining, recruiting, genuine-news outreach, LinkedIn engagers, and checks before an agent sends as me. Plus the mistake to avoid: waiting until the expensive work is finished to classify what was worth doing. These are my workflows and reported early batches, not guaranteed results. Chapters: 00:00 Jevmaxxing: the quality bar 00:31 1. SEO and AEO opportunity triage 02:39 2. Draft quality gates 04:34 Sin...

Cody Schneider joins Eric Siu to walk through how he builds AI marketing workflows: customer research to ad scripts and voice tracks, LinkedIn engagement to outreach, and a LinkedIn article to a live Google ranking check. We also cover the infrastructure, brand checks and testing process behind the work. The 250,000 monthly LinkedIn DMs mentioned in the conversation are a Nick Abraham example Cody cites. The live demo shows leads and a sequence prepared, not messages sent. The ad videos were still rendering at the end. The ranking and client performance figures are examples from the conversation, not guaranteed results. Chapters 00:00 11,000...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com I use Jev with Grokbot to screen the work our agents handle across recruiting, outbound sales, website leads, speed to lead, LinkedIn outreach, content and software renewals. In this walkthrough, I show the checks we use, the actual content review queue, and a mistake I made: letting the expensive model read everything before asking which passages deserved attention. The useful change is to screen the inputs earlier, inspect the evidence and decide what happens next. Chapters: 0:00 Jev + Grokbot = Superpowers 0:17 How the classifier works 0:59 Fro...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com I put Claude Opus 5.5 and GPT-6 Astra through seven work tasks with the same prompts at medium settings. We compare YouTube packaging, ad teardowns, lead journeys, stalled deals, case studies and proposals, video editing, and AEO. Watch the actual outputs, follow the running score, and see where each model was useful. These are my results from these tasks. I still use and pay for both models. CHAPTERS 00:00 Opus 5.5 vs. GPT-6 Astra: the test 00:58 API token pricing 01:11 Round 1: YouTube packaging 03:10 Round 2: Ad teardown 06:17 Round 3: Lea...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 👉 Single Brain Gateway - Connect your agents to your tools: https://singlebrain.com/gateway Keep the agents you already use. In this walkthrough, I show where I would add Jev to help classify work, check criteria and route uncertain cases for review. We cover content selection, recruiting, inbox triage, CRM review, customer language, sponsorships, outbound and SEO/AEO. I show the questions I want the workflow to answer and why the next agent still needs clear instructions. Several dashboard examples use fictional data. The Ty...

Meta Muse, Grok Bot, Instinct and Hermes: which AI agent is best for real work? I walk through the tasks I use each one for in my business and personal life, then share my daily-driver verdict. See Meta Muse rework content, Instinct tackle research and pitches, Grok Bot handle calls and routines, and Hermes analyze marketing data. These are my real workflows, not a controlled benchmark. Some are still internal tests. 00:00 Which Agent Is Best? 00:18 Meta Muse: reworking content 08:45 Single Brain (sponsor) 09:06 Meta Muse: recording cards 10:49 Instinct: research and pitches 15:24 Single Grain (sponsor) 15:48 Grok Bot: calls and routines 19:44 Hermes: marketing...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com Jev adds a decision layer to the AI agents you already use. In this walkthrough, I show how we use it with Grok Bot, Instinct, Meta Muse, and Codex for content checks, recruiting, software usage, creative briefs, and video workflows. The goal is to make better decisions at scale, then improve the checks using real feedback. I also show where the evidence is still thin and why human judgment stays in the loop. Chapters: 0:00 Why Jev feels like god mode for AI 0:57 Grok Bot...

How to Connect IG: / ericosiu X: / ericosiu 👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com By 2027, the role of an AI native marketer will shift how we handle creative costs and digital strategy. 0:00 The Future of AI-Native Marketing 0:31 Mastering Autonomous Engine Optimization 2:24 Controlled CRO Loops for Higher Conversions 4:37 Building a Unified Company Brain 18:03 From Specialist to AI-Native Generalist 👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Everyone's talking about AI "loops" right now. Almost nobody is showing you how they actually make money. In this video, I share the real AI loops I run every day to grow revenue faster — and the difference between a loop and an agent that most people are getting wrong. ⬛ A GEO/AEO loop that finds page opportunities, drafts content, runs QA, and tracks results every week ⬛ A CRO loop that self-scores landing pages until they hit 95+ and lifts conversion rate on autopilot ⬛ A Talent OS recruiting loop that sources, follows up, and get...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Agent-led growth is the next phase beyond product-led growth. Learn how AI agents are driving measurable customer acquisition results. 0:00 The New Era of Agent-Led Growth 0:41 Preparing Your Site for AI Agents 2:58 Standardizing Commerce with UCP and X42 5:23 Actionable Steps for AI Ranking 👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe How to Connect IG...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com Stop using Grok bot for trivial tasks. I am showing you the 10 specific setups we use to generate revenue in our business. Chapters: 0:00 Grok Bot for Business & Marketing 0:31 Best Grok Bot Use Cases 2:14 How We Structure Grok Bot Like an Agency 3:29 Grok Bot Safety, Evals & Human Approval 4:32 How to Share Grok Bot Templates 5:14 Turn X Posts Into Grok Bot Skills 5:39 Grok Bot for Instagram Trial Reels 7:19 Autonomous SEO & AEO With Grok Bot 8:34 Grok Bot for LinkedIn Outreach 9:16 Scaling Short-Form Content With Grok Bot 10:53 Fre...

Most people use Hermes like a glorified ChatGPT, and that mistake is costing them 90% of the leverage available to them. In this video, I break down the exact framework for turning Hermes into a true business multiplier: ⬛ How context becomes artifacts, and how artifacts become reusable skills ⬛ Why prompts are disposable but skills compound ⬛ How to make Hermes multiplayer across your entire team, not just yourself ⬛ The 8 levels of Hermes, from asking simple questions to building a true company brain ⬛ Why governance and permissioning matter before you scale AI across your business If you're a founder or operator still treating your AI ag...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com Choosing the right automation platform is critical for business growth. I have used OpenClaw and Hermes since the early days, and while I still rely on Hermes for specific tasks, my testing shows that Grokbot might have changed the landscape. This comparison is for business owners and power users trying to optimize their current stack. 0:00 Is Grok Bot the New King of Autonomous Agents? 0:39 Building Your First Autonomous Agent 1:38 Overcoming the Cold Start Problem 3:17 Automating SEO and Content Strategy 7:54 Advanced Revenue Signals and Out...

🚀 Fable 5 is back, and I'm breaking down exactly how I'm using it to build real revenue systems, not just chat about AI. 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe In this video, I walk through the AI loops and systems I'm actively running in my business right now, including: ⬛ The exact prompts I use to get Fable 5 to surface revenue opportunities and security issues in my repos ⬛ Why most people confuse "AI loops" with slash-goal commands, and the real architecture that separates them ⬛ A loop that automatically handles sponsorship negotiations for my podcast and YouTube channel ⬛ An AEO/SEO Conten...

How to Connect IG: / ericosiu X: / ericosiu 👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com Learn how two free apps, Hermex and Hermes Desktop, stop you from managing your AI workforce through a single Slack or Telegram window. 0:00 Chat-Only Hermes Is Kneecapped 0:22 Install Hermex (iPhone + iPad) 1:04 Models, Sessions, and Profiles 2:33 Mobile vs Slack Multiplayer 3:06 Check Out Single Brain 3:50 Hermes Desktop App 5:56 Let Codex Drive Hermes Desktop 6:25 The Two Things You Need 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clic...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe I turned my entire company into a video game using Fable 5. No dashboards, no spreadsheets — just quests, empire briefings, and a living town that grows as your business grows. In this video, I break down how I built: ⬛ A Business Command Center that turns your company into a literal town (and eventually a city, a country, a whole world) ⬛ A Daily Empire Briefing that tells you exactly what's on fire and what needs attention ⬛ A Quest Board where your team can accept, complete, and even get rewarded for fixing real business pr...

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com Learn exactly how high-earning operators use company brains and evals to scale. Get the implementation details usually kept behind closed doors. 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

👉 Single Brain - Revenue agents to scale faster using our unified intelligence layer. https://www.singlebrain.com 0:00 Boosting Hermes Productivity 0:39 Mastering Model Selection 2:26 Organizing with Profiles 3:54 Advanced Project Organization 👉 Single Grain - AI marketing firm https://www.singlegrain.com 👉 Get 25k Words of AI-Powered SEO Content: https://clickflow.com/ 👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe

95% of the time, it's not a people problem. It's a process problem. So I set out to fix the process and in doing it, I found a way to clone my best employees. How skills took my X account from ~100K to 3M+ monthly impressions The finance skill that found $500K in hidden costs in 30 minutes Our internal "Skills Dojo" - think GitHub meets an app store for your team's best skills How evals and agentic loops turn one person into the work of 5-10 Chapters 00:00 Clone Your Best Employees With Skills 00:25 The Results: 3M+ Views on X 00:43 Building & Forking...

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Claude just launched Claude Tags, and most people are missing what it actually signals: the start of AI moving directly into your company's workspace as a co-worker that remembers, routes, and executes your work.

Chapters:

00:00 Claude Tags Just Changed The Game

00:24 What Claude Tags Actually Is

01:11 Multiplayer vs Single Player Claude

02:46 The Trade-Offs Nobody Considers

03:26 Token-Based Pricing Explained

03:57 The Real Risks: Lock-In And Security

05:46 Build You...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Everybody technical is talking about loops right now. But almost nobody is asking the real question: how do you apply loops to your business if you're a founder, operator, or marketing leader instead of an engineer? Chapters: 00:00 Why Everyone Is Talking About Loops 00:55 Applying Loops To Business 01:46 The Old Way: Prompting & Chatting 03:27 The Four Traps Of Demonstration Mode 05:20 Build, Measure, Escalate 07:53 The Pre-Meeting Context Filler 09:44 The Resolver Loop 11:26 Not Everything Should Be A Loop 12:46 The Build-Measure-Escalate Worksheet 14:05 The EO/SEO Content Operating System 15:28 Defining Your Definition Of Done 16:10 The Loop Is...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Most companies try to hire their way to more A players. I built a system that mints them instead. In this video, I break down the three-part combo we use to reliably create A players inside our organization: skills, evals, and loops. This is the same framework we run in our six-week "pod of one" apprenticeship, where one person learns to do the work of four, five, or even ten roles by leveraging AI. Here's what I cover: ⬛ How services-as-software changes the math on labor hours and revenue per employee ⬛ What a...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Most people are buying AI backwards. They stack up copilots, agents, and a pile of tools that never talk to each other, then wonder why nothing actually compounds. The piece almost everyone is missing is a company brain: one unified intelligence that connects every tool, call, and document so your agents and your team can finally execute as one. In this video I show you exactly how we built ours at Single Grain, running on 500,000 tokens of persistent memory, 90+ daily crons, and 2,800 sales-call transcripts turned into operational playbooks. Then I bre...

👉 Growth Newsletter for top marketers: https://levelingup.beehiiv.com/subscribe Everyone is obsessing over Opus 4.8 right now, but Codex is quietly making me serious money. In this video I walk through six ways I am actually using Codex inside my business today, from spinning up custom ad creative for every single prospect to a multi-threaded recruiting machine, an internal skills marketplace, and a Dream 100 revenue command center. None of this is theory. These agents are running live in my company while I record, some of them for days at a time. If you are a founder or operator, the takeaway is...

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Everyone's talking about loops as the next big thing in AI. The founder of Claude Code says he doesn't prompt anymore—he builds loops. The founder of OpenClaude agrees. But what does that actually mean, and more importantly, how does it make you more money?

In this video, I break down what loops really are and how they apply to your business:

⬛ Why prompting coding agents is becoming the old way of working

⬛ The...

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Fable 5 and Mythos 5 are here — and this is huge for revenue.

In this video, I don't just break down the announcement. I show you exactly how to turn these new Claude models into money-making machines for your business. Whether you're a founder, operator, or running a services business, these use cases will put you ahead of the competition starting today.

These aren't theories. CEOs and engineers are already using these models today to compress month...

Most companies are approaching AI the wrong way. They buy subscriptions, run a few experiments, and wonder why nothing changes. In this video, I break down the exact systems we're using to help teams become AI-native, from skill repositories and internal AI training programs to operational standards that increase speed, alignment, and execution.

I also share why the future belongs to "pods of one" and how organizations can create a culture where employees continuously level up instead of waiting for permission or training.

Chapters

(00:00) Why Most Companies...

Everyone is chasing AI software, but the biggest opportunity may actually be services. In this video, Eric explains why top investors are betting on services-as-software, how AI is reshaping agency and consulting business models, and why the future belongs to companies that sell outcomes instead of labor. He breaks down managed growth loops, AI-powered operating systems, and the new organizational structures that will separate winners from everyone else.

If you're building an agency, consulting firm, service business, or AI startup, this video will change how you think about growth, valuation, and the next decade...

Most businesses are still using AI the wrong way. They are stuck using ChatGPT like a search engine while the companies moving fastest are building end to end workflows, autonomous agents, and closed loop systems that compound over time.

In this video, I break down the four levels of AI adoption in business, why most teams fail with implementation, and how to actually build systems that increase revenue instead of creating more busy work. I also walk through real examples of how we use Hermes, OpenClaw, Slack, and specialized agents inside our company to...

Most people are still using AI like it is 2023. They use ChatGPT like a search engine, ask random questions, and stop there.

In this video, I break down the three levels of AI usage from open loops to end to end workflows to fully closed loop systems that recursively improve themselves over time. I walk through practical examples including travel planning workflows, AI sales systems, autonomous agents, Slack based collaboration, YouTube content packaging, investment research, and how I personally use Hermes and OpenClaw agents every day.

I also show...

Most companies are using AI completely wrong. They use ChatGPT in isolation, run random prompts, and wonder why nothing compounds.

In this video, I break down the exact Single Brain system we use to connect agents like OpenClaw, Hermes, and NemoClaw into one unified intelligence layer that helps teams move dramatically faster. We cover how these AI fleets plug into Slack, HubSpot, Salesforce, Google Search Console, analytics tools, ad accounts, and internal data systems to create a compounding workflow engine that actually generates revenue.

I also walk through real...

Here’s why most AI agent systems break once they touch real business operations.

The issue is not intelligence. The issue is control. Most companies are building disconnected prompts with no evaluation systems, no approval layers, and no recursive learning loops. That works for demos, but it falls apart when agents start touching production systems, ad spend, customer data, or outbound communication.

The better approach is treating agents like an operational command system. Hermes becomes the control tower that launches goals, evaluates outputs, routes approvals, stores learnings, and continuously improves future execution while humans stay in...

Here’s why Google’s new design.md standard could completely change how brands create content with AI agents.

Right now most brands exist in formats AI can’t consistently understand. Your landing pages, ads, decks, and creative assets are scattered everywhere with no persistent design memory. Google’s new design.md format changes that by giving agents a structured way to understand your visual identity and generate assets that actually stay on-brand.

In this video I break down how design.md works, why Google is trying to make it the d...