Light and Dark Photography Podcast

40 Episodes
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By: John Mansfield

Not your average educational show. We have weekly conversations with photographers and business owners where we're more like friends chatting over coffee than a stiff interview. Learn from some of the industry's leaders on how to build your business in marketing, converting leads, and making a better profit. This is a place to build your business, grow in community, and have fun doing it. Join in the conversation by watching the episodes LIVE in the Facebook community with like-minded creatives like yourself. lightdarkco.com/joinfb

098. Maximize Your Wedding Show Experience
#98
Today at 3:25 AM

John shares some tips on how to prepare for a wedding show, open house, or expo in a way that will maximize your benefits and leads. This episode is sponsored by Freedom Edits. Get 30% off your first order by going to https://duck-cymbals-5b5l.squarespace.com/freedom (lightdarkco.com/freedom) When preparing for a wedding show, open house, expo or any other time you’ll be showcasing your services, you need to create a landing page for those in attendance to access. That landing page should have a portfolio that highlights what your ideal client values. If you are at...


097. Resetting Expectations when You are Overwhelmed
#97
Last Friday at 2:20 AM

John shares why it’s so important to communicate and reset clients’ expectations when you are feeling overwhelmed and not hitting deadlines. This episode is sponsored by Tave. Get your free 60 day trial by going to https://duck-cymbals-5b5l.squarespace.com/tave (lightdarkco.com/tave) If you’re listening the week this comes out, you probably realized it’s later than our usual Monday morning release. That has everything to do with today’s topic. Overwhelm. 2021 was insane for many of us. 2020 reschedules, on top of all the 2021 couples. Plus more pandemic, working in dangerous conditions, and just plain exhaustion...


096. The 20 Hour Work Week with Laura Murphy
#96
01/03/2022

Laura is a multi-passionate entrepreneur based in New Jersey. She’s a wedding and portrait photographer at Laura Lee Photography, a brand photographer at Laura Lee Creative, and a business coach at Find Your Freedom Co. Today she's bringing super actionable steps to set up automations, workflows and systems in your business so you can streamline your work, maximize your productivity, and create more time for you do spend on what you want. Sponsor: ShipStation Get your free 30 day trial and make it 60 days by checking it out at https://www.lightdarkco.com/shipstation (lightdarkco.com/shipstation) Shownotes at lightdarkco.co...


095. Get Uncomfortable and Crush Your Goals
#95
12/27/2021

John shares how you can set goals, break those down into actionable steps, and work through them and through the uncomfortable times in order to hit those goals. Shownotes: lightdarkco.com/podcast/95 This episode is sponsored by Tave. Get your free 60 day trial by going to https://www.lightdarkco.com/tave (lightdarkco.com/)tave Join for the next LIVE recording lightdarkco.com/listen Find John at https://www.allheartphoto.com/ (allheartphoto.com) http://www.instagram.com/allheartphoto (instagram.com/allheartphoto) https://www.allheartphoto.com/education (allheartphoto.com/education)


094 . Purpose and Passion with Jon Canlas
#94
12/20/2021

Jon Canlas is a family and portrait photographer based in Provo, Utah. He owns the FIND Lab a film scanning and digital editing lab. He is one of the founders of the Hybrid Collective and he hosts workshops and a course on film photography called Film is Not Dead. Today we get into why we take photos, the importance of personal work, and why you need to be photographing the ones you love. Shownotes at lightdarkco.com/podcast/94 The Light and Dark Photography Podcast is brought to you by Shipstation. ShipStation a web-based shipping and packaging platform that makes shipping...


093. Creating a Safe Place for Boudoir with Angelica Pompy
#93
12/13/2021

Angelica Pompy is a Boudoir, Maternity, and Newborn photographer in Jacksonville, Florida. Today on the podcast, she shares about how you create a safe place for your boudoir clients and why that makes so much of a difference. The Light and Dark Photography Podcast is brought to you by Tave. Get your free 30 day trial and make it 60 days by checking it out at https://www.lightdarkco.com/tave (lightdarkco.com/tave) Find Angelica at https://pompyportraits.com (www.pompyportraits.com) https://www.instagram.com/pompyportraits/ (instagram.com/pompyportraits) And follow the show at https://www.instagram.com/lightdarkco (www...


092. Hobbies Boost Creativity with Miguel Angel
#92
12/06/2021

Miguel Angel of San Angel Photography. He and his wife, Maryann are founders of their College Station based Wedding and Portrait photography business. Miguel shares about hobbies and how they can help boost your creativity, give your mind a reset to dive further into business, and create some great connections with clients and potential clients. Shownotes: lightdarkco.com/podcast/92 Sponsor: Tave CRM Get your extended 60 day Free trial at https://www.lightdarkco.com/tave (lightdarkco.com/tave) https://www.instagram.com/miguelmakesmusic_/ (instagram.com/miguelmakesmusic_) https://www.instagram.com/sanangelphoto/ (instagram.com/sanangelphoto) Follow us at https://www.instagram.com...


091. Giving Back and Serving Well with Joey Mac Dizon
#91
11/29/2021

Joey Mac Dizon is the co-founder and CEO of the New Jersey based Mobile Cigar Lounge where they bring the cigar experience to events and roll premium cigars in person. Today's episode is packed full of amazing insight and conversation. We talk about serving your clients well, what you need to think about before growing a team, why you should never stop learning. instagram.com/themobilecigarlounge Shownotes: www.lightdarkco.com/podcast/91 Sponsor: Tave CRM www.lightdarkco.com/tave Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


090. Meeting Your Clients With Genuine Enthusiasm
#90
11/22/2021

John Mansfield shares some great ways to show up with genuine enthusiasm for our clients, build that trust, and deliver the best service and product for them. Shownotes: lightdarkco.com/podcast/90 This episode is sponsored by ShipStation. Get your free 60 day trial by going to lightdarkco.com/shipstation Mentioned in the episode #504 of the Bokeh Podcast - https://www.photographersedit.com/bokeh-podcast/episodes/how-to-bring-genuine-energy-to-client-interactions/ (How to Bring Genuine Energy to Client Interactions) Join for the next LIVE recording lightdarkco.com/listen Find John at https://www.allheartphoto.com (allheartphoto.com) http://www.instagram.com/allheartphoto (instagram.com/allheartphoto) https://www...


089. The Power You Hold in Your Hands
#89
11/15/2021

John reminds us about the power we hold in our hands as we photograph people. Show notes: www.lightdarkco.com/podcast/89 instagram.com/allheartphoto Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


088. How to Growing from Hearing "No"
#88
11/08/2021

John shares how we can take criticism and negativity and use it to grow in life and in business. Show notes: www.lightdarkco.com/podcast/88 instagram.com/allheartphoto Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


087. Trusting in the Process with Erika and Lanny Mann
#87
11/01/2021

Erika and Lanny of Two Mann Studios have been named two of the top wedding photographers in the world. Today they are sharing their mindset on creating authentic images for our clients and how to open up to creativity in your photography. Show notes: www.lightdarkco.com/podcast/87 instagram.com/twomannstudios Sponsor: Tave www.lightdarkco.com/tave Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


086. Growing From Every Photoshoot with Joseph West
#86
10/25/2021

Joseph West has been a wedding and editorial photographer for over 10 years and is based out of Houston, Texas. He shares about building connections with people, seeking out emotional details, and his love for west Texas. Show notes: www.lightdarkco.com/podcast/86 instagram.com/josephwest Sponsor: Shipstation lightdarkco.com/shipstation Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


085. How to Get Reviews
#85
10/18/2021

John shares how and when to ask for reviews and how to use them to gain new clients. Show notes: www.lightdarkco.com/podcast/85 instagram.com/allheartphoto Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


084. Connecting Concert and Wedding Photography with Madison Raney
#84
10/11/2021

Madison Raney is a wedding and concert photographer based out of Dallas, Texas. She shares how she’s taken aspects of Concert photography and used them for wedding photography, and how you can do so with most any type of photography. Show notes: www.lightdarkco.com/podcast/84 instagram.com/earthtomadison Sponsor: Shipstation lightdarkco.com/shipstation Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


083. Creating Vision for your Shoot with Tamera Darden
#83
10/04/2021

Tamera Darden is a product photographer in DC and today we're talking about setting client expectations, creative a vision for a shoot, and some inside details of product photography. Show notes: www.lightdarkco.com/podcast/83 Sponsor: Tave www.lightdarkco.com/tave instagram.com/tamera.darden Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


082. Stop Limiting Your Client's Budget
#82
09/28/2021

John shares about how as business owners we often will undervalue ourselves, and how to change your mindset when it comes to pricing your services. Show notes: www.lightdarkco.com/podcast/82 Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


081. Be Curious and Take Risks with Fer Juaristi
#81
09/20/2021

Fer Juaristi is a wedding and lifestyle photographer in Monterrey, Mexico who aims to honor life through genuine individuals who want to capture their love story. We talk about taking risks in your business, how to attract the clients who want what you want to shoot, and how to gain inspiration and knowledge from outside of the photography scene. Shownotes at: lightdarkco.com/podcast/81 Sponsor: Tave lightdarkco.com/tave for your 60 free trial. Follow Fer at instagram.com/ferjuaristi instagram.com/lightdarkco instagram.com/allheartphoto


080. Why Being Normal Won't Make You Amazing
#80
09/13/2021

This episode is from a group coaching call from the Light and Dark Photography Podcast Group on Facebook. John shares a Maya Angelou quote that encourages you to stop trying to be normal or what you think everyone else is doing. Then you will see how amazing you are. Ad: lightdarkco.com/tave Shownotes: lightdarkco.com/podcast/80 instagram.com/lightdarkco instagram.com/allheartphoto


079. Growing By Removing Services with Roy Serafin
#79
09/06/2021

Roy Serafin is a wedding and portrait photographer in Tampa, Florida. He’s sharing how we can grow our businesses by reducing the amount of services we offer. Show notes: www.lightdarkco.com/podcast/79 instagram.com/roythephotographer Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


078. Awarding Client Experience with the Elevate Photo Awards Team
#78
08/30/2021

Tanya Parada, Stephen Lo, and Darien Chui make up the team at Elevate Photography Awards, a new take on wedding photography awards that highlights more on your clients’ experience than solely the photographic technique. Show notes: www.lightdarkco.com/podcast/78 instagram.com/elevatephotoawards Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


077. Building Rapport with Models with Kris Aguilar
#77
08/23/2021

Kris Aguilar is an editorial portrait photographer, a podcast host of the K Digitals podcast out in sunny San Diego, California We’re talking about how to build rapport with your models, make them feel comfortable, and to build that connection that leads to a great collaboration. Show notes: www.lightdarkco.com/podcast/77 instagram.com/k_digitals Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


076. Working Efficiently From Home with Lindsey Roman
#76
08/16/2021

Lindsey Roman is a photographer, a business educator, co-founder of the Heart University and co-host of the Heart and Hustle Podcast with Evie Rupp. Today she's giving some helpful tips to work more efficiently from home. Show notes: www.lightdarkco.com/podcast/76 instagram.com/mrslindseyroman Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


075. Running a Photography Business as a Parent with Angie Bonin and Gina Brocker
#75
08/09/2021

Angie Bonin and Gina Brocker share some tips on how to run a successful photography business and be a parent who is present in your child’s life. Show notes: www.lightdarkco.com/podcast/75 instagram.com/revealingthenarrative instagram.com/angelinarose_photography instagram.com/ginabrocker Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


074. How Continued Growth Lead to $100k
#74
08/03/2021

John Mansfield shares how continued and sometimes slow growth lead to his first $100k year and how to evaluate how you define success. Show notes: www.lightdarkco.com/podcast/74 Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


073. The Power of Community with Natalie Franke
#73
07/26/2021

Natalie Franke of the Rising Tide Society and Author of Built to Belong shares about the power of community and how the success of one business can actually lead to the success of many. Show notes: www.lightdarkco.com/podcast/73 instagram.com/nataliefranke Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


072. The Missing Business Piece which is Brand Position with Nathan Holritz
#72
07/19/2021

Nathan Holritz share some very actionable steps to find and implement your branding position. He is the host of the Bokeh Podcast and helps photographers simplify their workflow and bring them more time. Show notes: www.lightdarkco.com/podcast/72 instagram.com/nathanholritz Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


071. How to be a Confident Storyteller at Weddings with Sara Monika
#71
07/12/2021

Sara is a documentary wedding photographer to the free-spirited couples, based in Toronto, Canada. She also hosts the http://www.saramonika/podcast (Shine and Thrive Podcast) to help photographer find more creative freedom, time freedom, and financial freedom. She shares some tips to prepare for and carry out storytelling photos during a wedding. Show notes: www.lightdarkco.com/podcast/71 http://www.instagram.com/saramonikaphotography (instagram.com/saramonikaphotography) Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


070. Becoming the Next Generation with Shaun Austin Gordon
#70
07/05/2021

Shaun Austin Gordon joins us to talk about how we can become the next generation and how to be intentional about what we do in our days. Show notes: www.lightdarkco.com/podcast/70 instagram.com/shaunaustin Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


069. Journey into Astrophotography Portraits with Sofia Katherine
#69
06/28/2021

Sofia Katherine shares tips for taking night and astrophotography portraits and creating something unique. Sofia has the best line for a photographer who shoots at night often, and that’s “A Photographer who is now afraid of the dark.” She shares some tips on how to photograph at night, and how to maintain expectations with your clients. Show notes: www.lightdarkco.com/podcast/69 instagram.com/sofia_katherine Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


068. How to Grow a Senior Rep Program with Layne Little
#68
06/21/2021

Layne Little shares how she uses Senior Rep Programs to elevate her client experience and market to her ideal clients through their peers. Show notes: www.lightdarkco.com/podcast/68 instagram.com/therosemaryhen Join LIVE at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


067. Setting up Styled Shoots for Success
#67
06/14/2021

Tips on how to set up a styled photoshoot for success both during the shoot, and afterward. Shownotes: http://www.lightdarkco.com/podcast/67 instagram.com/lightdarkco instagram.com/allheartphoto


066. Becoming a Hybrid Photographer with Kiyah Crittendon
#66
06/07/2021

Kiyah shares about how to become a hybrid photographer and some tips on implementing film into your business. instagram.com/kiyahc Shownotes - lightdarkco.com/podcast/66 Join us LIVE for the next episode at lightdarkco.com/joinfb instagram.com/lightdarkco instagram.com/allheartphoto


Convert Viewers to Leads Through CRO with Feuza Reis
#65
05/31/2021

Feuza Reis shares about how to convert viewers to leads by using CRO. Show notes: www.lightdarkco.com/podcast/65 instagram.com/fusecreativeinc If you want to connect with us and other listeners of the Light + Dark community, join our Facebook group at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


064. Breaking Through Client Insecurities with Sasquatch Mansfield
#64
05/24/2021

Sasquatch shares some insight into how to break through the insecurities of our clients, and we talk about his film photography workshop. Show notes: www.lightdarkco.com/podcast/64 instagram.com/sasquatchmansfield Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


063. How to Have Difficult Conversations with Kelly Lemon
#63
05/17/2021

Kelly Lemon shares some tips on how to have difficult conversations with your clients.  instagram.com/kellylemon Show notes: www.lightdarkco.com/podcast/63 Connect with us and other listeners of the Light + Dark community, join our Facebook group at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


062. 5 Steps to More Instagram Engagement
#62
05/10/2021

Walking through 5 steps to more engagement on Instagram.  Show notes: www.lightdarkco.com/podcast/62 Connect with us and other listeners of the Light + Dark community, join our Facebook group at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto


061. Becoming a Resource for Your Clients with Nata Salvatori
#61
05/03/2021

Nata shares how she shows up as a professional for her clients through education and being a resource. instagram.com/nsphotobook Show notes: www.lightdarkco.com/podcast/61 instagram.com/lightdarkco instagram.com/allheartphoto


060. Complete Lead Nurturing Process
#60
04/26/2021

John shares his complete process for nurturing leads. From their first impression online to their first anniversary. We record each episode live in our Facebook group and we would love to connect with you there. You can join the https://www.facebook.com/groups/lightdarkpodcast (Light + Dark Photography Podcast group) on Facebook. Follow us at https://www.instagram.com/lightdarkco (www.instagram.com/lightdarkco) https://www.instagram.com/allheartphoto (www.instagram.com/allheartphoto)


059. Using Video in Your Business with Brady Clayton
#59
04/19/2021

Brady Clayton shares how using video in your business can attract your dream clients, and move your bottom line. instagram.com/bradysclayton Show notes: www.lightdarkco.com/podcast/59 Connect with us and other listeners of the Light + Dark community, join our Facebook group at lightdarkco.com/joinfb Follow us at instagram.com/lightdarkco instagram.com/allheartphoto