The CPG Guys

40 Episodes
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By: Peter V.S. Bond & Sri Rajagopalan

CPG industry icon Sri Rajagopalan (Papa Raj) & consumer loyalty guru Peter V.S. Bond explore today’s consumer, brand management, retail media and the in store model. Today’s environment is transforming fast with technologies like Artificial Intelligence and a social media engaged consumer. Our guests are CMO, CCO, CEO, founders, Martech, Retail merchants, Retail media networks. Join the discussion, be part of the solution.  http://cpgguys.com 

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Ace Hardware's Kim Lefko & Molly Hjelm - RedVest Media 2027 Upfront
#622
Last Saturday at 7:00 AM

The CPG Guys are joined in this episode by Kim Lefko, Chief Marketing Officer and Molly Hjelm, Corportae Vice President of Retail Media at Ace Hardware, a co-operative of 5,300+ hardware stores.

This episode was recorded at Wrigley Field, home of the Chicago Cubs, during Ace Hardware’s RedVest Media 2027 Upfront.

Follow Kim Lefko on linkedIn at: https://www.linkedin.com/in/kimlefko/

Follow Molly Hjlem on LinkedIn at: https://www.linkedin.com/in/mollyhjelm/

Follow RedVest media on LinkedIn at: https://www.linkedin.co...


Spotify's Sam Bevan - Performance Marketing Through Cultural Connections
#621
Last Wednesday at 10:00 AM

The CPG Guys are joined in this episode by Sam Bevan, Global Director, Mid-Market, SMB & Global Expansion at Spotify, the most popular global audio streaming service with 365m users, including 165m subscribers across 178 markets.

Follow Sam on LinkedIn at: https://www.linkedin.com/in/samuelbevan/

Follow Spotify Ads online at: https://ads.spotify.com/

You’ve built SMB and mid-market advertising businesses at Google, Facebook, and Snap before landing at Spotify. What drew you to audio as the next frontier — and why now?Your current remit spans emerging and scaled busi...


Commerce Riff with Sri & PVSB - September 15, 2026
#49
Last Tuesday at 9:00 PM

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Albertsons names Meg Whitman Executive ChairPublicist wins global PepsiCo accountKroger customer sales outlookAmazon partners with Chat GPT

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provi...


Hershey's Jessica DuQuesne & Flywheel's Allyson Gill - Building a Winning Global Omnichannel "Scream for Reese's" Campaign
#620
09/12/2026

The CPG Guys are joined in this episode by Jessica DuQuesne, Global Brand Marketing & Strategy Lead at The Hershey Company and Allyson Gill, Managing Director at Flywheel, the commerce accelerator division of Omnicom.

Follow Jessica on Linkedin at: https://www.linkedin.com/in/jessica-duquesne-exec/

Follow the Hershey Company online at: https://www.thehersheycompany.com/

Follow Alyson on Linkedin at: https://www.linkedin.com/in/allyson-holland-gill-55194a2/

Follow Flywheel online at: https://flywheeldigital.com

Jessica & Allyson answer these questions:

<...


The Digital Shelf Institute’s Lauren Livak Gilbert - Impact of AI in Winning On The Digital Shelf
#619
09/11/2026

The CPG Guys are joined in this episode by Lauren Livak Gilbert, Executive Director of the Digital Shelf Institute, part of Salsify.

Follow Lauren on LinkedIn at: https://www.linkedin.com/in/laurenlivak/

Follow the Digital Shelf Institute online at: https://www.digitalshelfinstitute.org/

Listen to "Unpacking the Digital Shelf" podcast on Apple at: https://podcasts.apple.com/us/podcast/unpacking-the-digital-shelf/id1483944522

Listen to "Unpacking the Digital Shelf" podcast on Spotify at: https://open.spotify.com/show/1Qme24wjJjUnqrztQyMkUE?si=b6a0a46a58774fd7

...


The Digital Shelf Institute’s Lauren Livak Gilbert - Impact of AI in Winning On The Digital Shelf
09/09/2026

The CPG Guys are joined in this episode by Lauren Livak Gilbert, Executive Director of the Digital Shelf Institute, part of Salsify.

Follow Lauren on LinkedIn at: https://www.linkedin.com/in/laurenlivak/

Follow the Digital Shelf Institute online at: https://www.digitalshelfinstitute.org/

Listen to "Unpacking the Digital Shelf" podcast on Apple at: https://podcasts.apple.com/us/podcast/unpacking-the-digital-shelf/id1483944522

Listen to "Unpacking the Digital Shelf" podcast on Spotify at: https://open.spotify.com/show/1Qme24wjJjUnqrztQyMkUE?si=b6a0a46a58774fd7

...


Commerce Riff with Sri & PVSB - September 8, 2026
#48
09/08/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Campbell's swings to a loss, cuts 13% of its salaried workforcePepsiCo hands its global media business to PublicisBarilla adds mac-and-cheese disruptor GoodlesWalmart adds Dunkin' to its restaurant delivery lineup

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world...


Cornell University’s Dan Hooker - Omnicommerce Leadership
#618
09/05/2026

The CPG Guys are joined by Dan Hooker, Executive Director of the Food Industry Management Program at Cornell University’s S C Johnson College of Business along with eight participants from the 2026 Omnicommerce Leadership Executive Education Certificate Program.

Learn about the 2027 Cornell Omnicommerce Leadership Program here: https://ecornell.cornell.edu/certificates/financial-management/omnicommerce-leadership/

Follow Dan Hooker on LinkedIn here: https://www.linkedin.com/in/hookerdaniel/

Follow Pacvue’s Luke Batestri on LinkedIn here: https://www.linkedin.com/in/luke-balestri-b5085127/

Follow Kevel...


Commerce Riff with Sri & PVSB - September 1, 2026
#47
09/01/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Dollar General & Dollar Tree ride the value waveLevanta raises $22 million to build out creator commerceWalmart extends Scintilla to Sam's ClubAce Hardware's RedVest Media goes big at its first Upfront

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katse...


RBC Capital Markets’ Nik Modi - Modi’s Musings: Themes That Will Define the CPG Industry
#617
08/26/2026

The CPG Guys are joined in this episode by returning guest Nik Modi, Co-Head of Global Consumer & Retail Research at RBC Capital Markets for Nik’s recent release .

Follow Nik Modi on LinkedIn at: https://www.linkedin.com/in/nik-modi-675926/

Follow RBC Capital Markets on LinkedIn at: https://www.linkedin.com/company/rbc-capital-markets/

Follow RBC Capital online at: https://www.rbccm.com/en/=

Nik discusses these themes from his recent release of Modi’s Musings:

Cultural Relevance > Brand EquityCrisis Capitalism is HereK-Shaped Economy is StructuralSynthetic ShoppersOccasion vs. CategoryLongevity-as-a-Service (LaaS): Revenue Whit...


Commerce Riff with Sri & PVSB - August 25, 2026
#46
08/25/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Walmart & Target earningsPrice Reference ResetsCyclospora Won't Go AwayHome Depot Enters Delivery Race

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information conta...


Instacart’s Adam Silverblatt & Media Ads & Commerce’s Andrew Lipsman - Live from Cannes Lions 2026
#616
08/22/2026

The CPG Guys are joined in this episode by Adam Silverblatt, Head of Off-Platform Ad Sales & Strategy at Instacart and Andrew Lipsman, Independent Anlayst at Media, Ads & Commerce.

This episode was recorded in Cannes France at the 2026 Cannes Lions International Festival of Creativity.

Follow Adam on LinkedIn at: https://www.linkedin.com/in/adam-silverblatt-3741362

Follow Instacart Ads online at: https://company.instacart.com/ads

Follow Andrew on LinkedIn at: https://www.linkedin.com/in/andrew-lipsman-10b2162

Adam & Andrew answer these questions:<...


The Insights Association’s Anita Watkins on the Benefits and Risks of AI in Insights Development
#615
08/20/2026

The CPG Guys are joined in this episode by Anita Watkins, CEO of the Insights Association which empowers more than 30,000 data and insights professionals. Its collective voice fuels growth, strengthens advocacy, and advances careers. Guided by ethics and truth, we bring understanding to an uncertain world.

Follow Anita on LinkedIn at: https://www.linkedin.com/in/anita-watkins-8b33224

Follow the Insights Association online at: https://www.insightsassociation.org/

Anita answers these questions:

You spent two decades at Kantar, most recently as Chief Solutions Leader for Creative, Innovation, and Qualitative — and now you’re l...


The Insights Association’s Anita Watkins on the Benefits and Risks of AI in Insights Development
#615
08/19/2026

The CPG Guys are joined in this episode by Anita Watkins, CEO of the Insights Association which empowers more than 30,000 data and insights professionals. Its collective voice fuels growth, strengthens advocacy, and advances careers. Guided by ethics and truth, we bring understanding to an uncertain world.

Follow Anita on LinkedIn at: https://www.linkedin.com/in/anita-watkins-8b33224

Follow the Insights Association online at: https://www.insightsassociation.org/

Anita answers these questions:

You spent two decades at Kantar, most recently as Chief Solutions Leader for Creative, Innovation, and Qualitative — and now you’re l...


Flywheel's Phil Camarota - Running a Jury at Cannes Lions
#614
08/15/2026

The CPG Guys are joined in this episode by Phil Camarota, Chief Creative Officer at Flywheel, the commerce acceleration division of Omnicom.

Follow Phil on LinkedIn at: https://www.linkedin.com/in/phil-camarota

Follow Flywheel online at: http://www.flywheeldigital.com

Phil answers these questions:

1. Walk us through what it actually means to be Jury President — how much of it is scoring work versus managing a room of strong personalities with different creative instincts?

2. Before you even got to Cannes, what did the prep work look like — building a "shar...


Opella's CMO Philip Durocher & CMX's Kristen DiCorleto: How Brands are Showing Up In-Store
#613
08/12/2026

The CPG Guys are joined in this episode by Philip Durocher, CMO of Opella, maker of iconic OTC health products include Xyzol, Allegra, Dulcolax & IcyHot and Kristen DiCorleto Head of Marketing for CVS Media Exchange (CMX) the Retail Media Division of CVS Health.

This episode was recorded in Cannes France at the 2026 Cannes Lions International Festival of Creativity.

This episode is sponsored by CMX.

Follow Philip on LinkedIn at: https://www.linkedin.com/in/philip-durocher/

Follow Opella online at: http://opella.com

Follow Kristen on LinkedIn at: https://www...


Commerce Riff with Sri & PVSB - August 11, 2026
#45
08/11/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Tariff Refunds for e.l.f. BeautyHas Amazon cracked the grocery code?Kraft Heinz investing in marketingSafeway joins the AI race

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By liste...


Newell Brands' CMO Nick Hammitt - Live from Cannes Lions 2026
#612
08/08/2026

The CPG Guys are joined in this episode by Nick Hannity, CMO at Newell Brands, a major American global consumer and commercial products conglomerate. Headquartered in Atlanta, Georgia, the company manufactures, markets, and distributes over 50 well-known brands across three core segments: Home & Commercial Solutions, Learning & Development, and Outdoor & Recreation.

This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity.

Follow Nick Hammitt on LinkedIn at: https://www.linkedin.com/in/nick-hammitt-2491a1/

Follow Newell Brands online at: https://www.newellbrands.com/

Nick answers...


Sensor Tower’s Ian Simpson, EMarketer’s Sarah Marzano, Retail Breakfast Club’s Kiri Masters, Media, Ads + Commerce’s Andrew Lipsman & Sonata Insights’ Debra Aho Williamson: Retail Media Executive Brief
#611
08/05/2026

This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity and features a panel called “Retail Media Executive Brief” which was produced by EMarketer and sponsored by Sensor Tower, featuring Sensor Tower’s Ian Simpson, 

Following Ian Simpson on LinkedIn at: https://www.linkedin.com/in/iansimpson

Follow Sarah Marzano on LinkedIn at: https://www.linkedin.com/in/sarahzmarzano

Follow Debra Aho Williamson on LinkedIn at: https://www.linkedin.com/in/debrawilliamson

Follow Andrew Lipsman on LinkedIn at: https://www.linkedin.com/in/andrew-lipsman-10b2162

Follow...


Commerce Riff with Sri & PVSB - August 4, 2026
#44
08/04/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

P&G Q4 resultsAmazon Q2 resultsJameson teams with NFLOpen AI crosses 1 million users

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no infor...


Roundel's Shawn McGahee and EMarketer's Sarah Marzano - How Consumer Behaviors are Reshaping Commerce
#610
08/01/2026

This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity and features a panel called “The New Rules of Discovery: How Consumer Behaviors are Reshaping Commerce” which was produced by EMarketer featuring EMarketer's Sarah Marzano interviewing Roundel's Shawn McGahee.

Follow Sarah Marzano on LinkedIn at: https://www.linkedin.com/in/sarahzmarzano

Follow Sean McGahee on LinkedIn at:  https://www.linkedin.com/in/smcgahee/

Follow EMarketer online at: http://emarketer.com

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
S...


SVP of Walmart Connect Int'l & Sam's Club Connect's Rich Lehrfeld: Driving Brand Growth Through Full Funnel Unified Advertising
#609
07/29/2026

The CPG Guys are joined in this episode by Rich Lehrfeld, SVP and General Manager of Walmart Connect International and Sam's Club Connect, the retail media business units of Walmart.

This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity.

Follow Rich on LinkedIn at: https://www.linkedin.com/in/rich-lehrfeld-776b7786/

Follow Walmart Connect online at: https://www.walmartconnect.com/

Follow Sam's Club Connect online at: https://www.samsclubconnect.com/

Rich answers these questions:

1. Now that...


Commerce Riff with Sri & PVSB - July 28, 2026
#43
07/28/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Utz Brands going privateKraft Heinz partners with DisneyNestle selling half of water portfolioCinven acquiring Salsify

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that...


Costco's Mark Williamson - Live from Cannes Lions 2026
#608
07/25/2026

In this episode, the CPG Guys are joined by Mark Williamson, AVP of Retail Media at Costco, the world’s largest club format omnichannel retailer. 

Follow Mark on LinkedIn at: https://www.linkedin.com/in/mkwilliamson/

Follow Costco Retail Media on LinkedIn at: https://www.linkedin.com/showcase/costco-retail-media/

Follow Costco online at: https://www.costco.com/f/-/company-information

Mark answers these questions:

So Mark, let’s kick it off with the big news that completely shocked the industry. At recent industry events, you took the stage and did what...


Instacart's Ali Miller and Tim Castelli - Live from Cannes Lions 2026
#607
07/22/2026

The CPG Guys are joined in this episode by Ali Miller, GM of Advertising and Tim Castelli, VP Global Ad Sales at Instacart.

This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity.

Follow Ali on LinkedIn at: https://www.linkedin.com/in/about-ali-miller/

Follow Tim on LinkedIn at: https://www.linkedin.com/in/timcastelli/

Follow Instacart Ads online at: https://company.instacart.com/ads

Ali & Tim answer these questions:

So Ali, let’s kick it off with you on a massive macro trend. We...


Commerce Riff with Sri & PVSB - July 21, 2026
#42
07/21/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Kroger & Cola-Cola to launch exclusive LTOBig food running out of movesCostco opening stand-alone gas stationsMore Walmart executive shuffles

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episo...


Liz Roche, Claudia Johnson, Sarah Marzano, Angela Myers & Shweta Bhardwaj - How Retail Media Becomes a Growth Engine
#607
07/18/2026

This episode was recorded in France at the 2026 Cannes Lions International Festival of Creativity and features a panel called “How Retail Media Becomes a Growth Engine” which was produced by EMarketer and sponsored by Sensor Tower, featuring Albertsons Media Collectives' Liz Roche, Omnicom's Claudia Johnson,  EMarketer's Sarah Marzano, Goodway Group's Angela Myers & Bain & Co's Shweta Bhardwaj.

Following Liz Roche on LinkedIn at: https://www.linkedin.com/in/eroche1

Follow Sarah Marzano on LinkedIn at: https://www.linkedin.com/in/sarahzmarzano

Follow Claudia Johnson on LinkedIn at: https://www.linkedin.com/in/claudia-johnson-b133436

Fol...


Walmart's SVP Deepak Maini: How Membership in Walmart+ Delivers Value to Engaged Shoppers
#606
07/15/2026

The CPG Guys are joined in this episode by Deepak Maini, SVP and GM of Walmart +, Walmart’s membership program helping members save more time & money with exclusive benefits. 

Follow Deepak on LinkedIn at: https://www.linkedin.com/in/deepak-maini-49b9089/

Follow Walmart+ online at: https://www.walmart.com/plus

Deepak answers these questions:

Walmart+ has grown from 3 benefits at launch to 12 today — still at $98 a year. How does that expanding benefit stack change the behavior of the Walmart+ member in ways that matter to CPG brand partners — in term...


Walmart's Deepak Maini: How Membership in Walmart+ Delivers Value to Engaged Shoppers
#606
07/15/2026

The CPG Guys are joined in this episode by Deepak Maini, SVP and GM of Walmart +, Walmart’s membership program helping members save more time & money with exclusive benefits. 

Follow Deepak on LinkedIn at: https://www.linkedin.com/in/deepak-maini-49b9089/

Follow Walmart+ online at: https://www.walmart.com/plus

Deepak answers these questions:

Walmart+ has grown from 3 benefits at launch to 12 today — still at $98 a year. How does that expanding benefit stack change the behavior of the Walmart+ member in ways that matter to CPG brand partners — in term...


Commerce Riff with Sri & PVSB - July 14, 2026
#41
07/14/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

PepsiCo Q2 ResultsSmucker’s Twinkies ProblemWalmart Summer RollbacksWakefern is SN’s retailer of the Year

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no i...


Ibotta CRO Chris Riedy and Circana’s Yeimy Garcia Smith: Media Performance with Measurement
#605
07/11/2026

The CPG Guys are joined in this episode by Chris Riedy, Chief Revenue Officer at Ibotta and Yeimy Garcia Smith, SVP, Global Measurement and Enablement at Circana. Ibotta is is a performance marketing platform allowing brands to deliver digital promotions to over 200 million consumers through a network of called the Ibotta Performance Network. 

This episode is sponsored by Ibotta and was recorded in Cannes Francine at the Cannes Lions International Festival of Creativity.

Follow Chris on LinkedIn at: https://www.linkedin.com/in/chrisriedy


Omni CEO Christine Gambino - Omnichannel, Real ID & the Full-Funnel Future
#604
07/08/2026

The CPG Guys are joined in this episode by Christine Gambino, CEO of Omni, Omnicom's next-generation marketing and sales intelligence platform. It connects strategy, creativity, media, CRM, commerce, data, and AI to help brands grow with greater clarity, speed, and measurable business impact.


Follow Christine on LinkedIn at: https://www.linkedin.com/in/christine-gambino-59683ab8

Follow Omni online at: https://www.omc.com/omni/


Christine answers these questions:

Christine, you came up through Flywheel — one of the most commerce-native organizations in...


Commerce Riff with Sri & PVSB - July 7, 2026
#40
07/07/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

General Mills Q4 ResultsKroger to acquire Giant EagleAsda partners with Amazon on Retail Ads ServiceExecutive changes

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you under...


NielsenIQ NA President Liz Buchanan - Live from C360
#603
07/04/2026

The CPG Guys are joined in this episode by Liz Buchanan, President, North America at NielsenIQ, the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and full retail  tracking/measurement while revealing new pathways to growth.

This episode is sponsored by NielsenIQ.

Follow Liz Buchanan on LinkedIn at: https://www.linkedin.com/in/liz-buchanan-35b2007/
Follow NielsenIQ on LinkedIn at: https://www.linkedin.com/company/nielseniq/
Follow NielsenIQ online at: https://nielseniq.com/global/en/

Liz, Sri & PVSB recap the key learnings from NIQ's 2026 Con...


Tale of Two Cannes (Lions) with Retail Media Breakfast Club's Kiri Masters
#602
07/01/2026

The CPG Guys are joined in this episode by Kiri Masters, Founder & Host of the Retail Media Breakfast Club Podcast.

This episode was recorded in Cannes France during the 2026 Cannes Lions International Festival of Creativity at the House of Consumer Goods & Retail.

We explore behind-the-scenes undercurrents ofthe festival.

Follow Kiri on LinkedIn at: https://www.linkedin.com/in/kiri-masters/

Follow the Retail Media Breakfast Club on Apple: https://podcasts.apple.com/us/podcast/retail-media-breakfast-club/id1782187624

Follow the Retail Media Breakfast Club on Spotify: https://open.spotify.com/show/3s5...


Commerce Riff with Sri & PVSB - June 30, 2026
#39
06/30/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Prime Days AI InfluencePrime Days ResultsAmazon Agentic AdsOther News from Cannes Lions

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information conta...


Mondelēz International's VP of Brand Oreo Matt Foley Talks BTS Brand Collaboration
#601
06/27/2026

The CPG Guys are joined in this episode by Matt Foley, VP of Brand Oreo at Mondelez International, an American multinational confectionery, food, and beverage company based in Illinois which employs approximately 80,000 individuals around the world, leading the future of snacking with iconic brands such as Oreo, belVita and LU biscuits; Cadbury Dairy Milk, Milka and Toblerone chocolate; Sour Patch Kids candy and Trident gum.

Follow Matt on LinkedIn at: https://www.linkedin.com/in/matt-foley-051534/

Follow Mondelez International online at: https://www.mondelezinternational.com/

Matt answers these questions:

CPG brands love...


Dollar General CMO Tony Rogers: CPGGUYS SPECIAL EPISODE 600
#600
06/17/2026

The CPG Guys are joined on its 600th episode by Tony Rogers, CMO of Dollar General which serves as America’s neighborhood general store. Founded in 1939, Dollar General lives its mission of Serving Others every day by providing access to affordable products and services for its customers, career opportunities for its employees, and literacy and education support for its hometown communities. As of May 1, 2026, the Company’s 21,055 Dollar General, DG Market, DGX and pOpshelf stores across the United States and Mi Súper Dollar General stores in Mexico provide everyday essentials including food, health and wellness products, cleaning and laund...


Commerce Riff with Sri & PVSB - June 16, 2026
#38
06/16/2026

Each week, the CPG Guys will riff on the hottest topics in the world of omnichannel commerce. 

This week’s topics:

Bayer Leadership ChangesWalmart Drone DeliveryKohl’s Deal daysSchnucks’ is fresh!

CPG Guys Website: http://CPGguys.com
FMCG Guys Website: http://FMCGguys.com
SheCOMMERCE Website: https://shecommercepodcast.com/
Rhea Raj’s Website: http://rhearaj.com
Lara Raj in Katseye: https://www.katseye.world/

DISCLAIMER: The content in this podcast episode is provided for general informational purposes only. By listening to our episode, you understand that no information contained in this epis...


Newell Brands CEO Chris Peterson: Organization Transformation Through AI
#599
06/13/2026

The CPG Guys are joined in this episode by Chris Peterson, President, CEO & Board Member of Newell Brands, a major American global consumer and commercial products conglomerate. Headquartered in Atlanta, Georgia, the company manufactures, markets, and distributes over 50 well-known brands across three core segments: Home & Commercial Solutions, Learning & Development, and Outdoor & Recreation.

This episode was recorded at Newell Brands headquarters in Atlanta.

Follow Chris on LinkedIn at: https://www.linkedin.com/in/chris-peterson-488930114

Follow Newell Brands online at: https://www.newellbrands.com/

Chris answered these questions: 

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