Roast My Podcast | Podcast Marketing Teardowns & Growth Advice
You only get one shot to win over a new podcast listener. Which means you need to make your first impression count. That's where we come in. In every episode, we roast one of our listener's show's podcast packaging to identify what they're doing well to attract new listeners... and where they're likely turning people off. Step by step, we walk through the typical podcast listener acquisition process and dissect each show's title, cover art, show description, episode titles & descriptions, and more. Along the way, we break down the hidden psychology that causes listeners to choose one show over another...
Roasting a Tim Ferriss Knock Off Podcast for copying an Outdated Playbook
Tim Ferriss is one of the most successful podcasters of all time.
Sure, he got started early and has been creating his show for more than a decade.
That helps.
But you don't get to a billion all-time downloads by accident.
Clearly, Tim is doing something right.
It should come as no surprise that along Tim's long, slow march to success, he's inspired more than a few (or perhaps more than a few thousand) up-and-coming podcasters to follow in his footsteps and start their own shows.
Like...
Roasting the Most Boring (Yet Weirdly Intriguing) Podcast You’ve Ever Heard Of
In this episode of Roast My Podcast, we roast Meredith Brasher's podcast, Insurance vs History.
We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.
🛠️ Resources
Subscribe to Insurance vs History
Subscribe to Roast My Podcast
Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic...
Roasting A Film Industry Podcast that was Begging to be Criticised
In this episode of Roast My Podcast, we roast Open to Criticism's podcast's packaging.
We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.
From leveraging resources like ChatGPT to non-designer design tips, there are easy ways to make small tweaks to make a big impact.
🛠️ Resources
Subscribe to Wendy Lloyd's Open to Criticism Podcast
Nat Kadlack
ChatGPT
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Sub...
Roasting a Niche & Nerdy History Podcast… that Ended up Blowing Our Minds
In this episode of Roast My Podcast, we roast Dirk Hoffman-Becking's History of the Germans podcast's packaging.
We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.
Specifically, we discuss:
Advantages and pitfalls of serialized shows
SEO opportunities
Standing out by aiming narrow
Doing a clear "Job"
And lots more
🛠️ Resources
Subscribe to History of the Germans
Mark Manson
Subscribe to Ro...
Roasting a Hot New Tech Podcast to Find Out if it’s Worth the Hype
In this episode of Roast My Podcast, we roast a beloved tech podcast, @PrimaryTechShow, from @beardfm, the former host of @AppleInsider.
We break down what's working, what's not, and what you can learn to leverage your reputation as a host, lean into status games, and how positioning and differentiation can help to expand listenership and your audience.
🛠️ Resources
Subscribe to Primary Technology
Subscribe to Roast My Podcast
Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in ever...
Roasting a Copywriting Podcast for Breaking all the Copywriting Best Practices
Intentional vibe setting, why people unsubscribe from podcasts, implicit and explicit context, podcast SEO strategy, sharpening your episode titles, and more.
In this episode of Roast My Podcast, we roast Cracking Copy's podcast's packaging.
We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.
🛠️ Resources
Subscribe to Cracking Copy
Podcast Growth Guide
Thread: Why people unsubscribe from podcasts
Subscribe to Roast My Podcast
Sub...
Roasting the “#1 Christian Parenting Podcast” for Making Dubious Claims
In this episode of Roast My Podcast, we roast The Empowered Stepmom's podcast's packaging.
We break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles to improve your podcast discoverability and get more listeners.
🛠️ Resources
Subscribe to The Empowered Stepmom
Subscribe to Roast My Podcast
Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic…...
Roasting a Fashion Design Podcast for Sounding Way too Salesy
In this episode of Roast My Podcast, we roast the How Fitting podcast's packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.
Subscribe to Roast My Podcast
Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained — a data-driven podcast growth show, where...
Roasting a Fitness Podcast for Pushing its Luck with its Messaging
In this episode of Roast My Podcast, we roast @witsandweights podcast packaging to break down what's working, what's not, and what you can learn to improve your podcast cover art, title, show description, SEO, and episode titles.
🛠️ Resources
Subscribe to Wits & Weights
Subscribe to Roast My Podcast
Subscribe to our other shows:
Killer Concept — a podcast breaking down the dark art and subtle science of making marketable podcasts, where in every episode, we start with a generic topic… and step-by-step, develop it into a must-listen, category-dominating show.
Podcast Marketing Trends Explained...
