The Skindustry
The Skindustry is a business podcast for ambitious skin professionals who want to grow, scale and lead with confidence. I share the real lessons from 12 years in the industry and 10 years as a clinic owner - so you can build a thriving business without learning everything the hard way.
Not Everyone Wants To See You Win
This week's episode is a little different šĀ
I'm getting ready for the SKIN&KIN event on Monday (today!) and thought it was the perfect time for a catch-up episode. I talk about the excitement of attending industry events, the importance of surrounding yourself with like-minded people, and why stepping away from your day-to-day environment can completely change your perspective.
I also share a recent situation involving another business tenant that tested my patience and got me thinking about something many business owners experience at some point in their journey... difficult people.
In this epis...
If They Won't Change, Neither Will Their Skin
Have you ever felt like you're working harder on your client's skin than they are?
In this week's episode of The Skindustry Podcast, I'm diving into a topic that every skin specialist will relate to at some point in their career - how to be firmer with clients whilst still being fair, supportive and professional.
A fellow practitioner recently asked me how to deal with clients who expect life-changing results from facials but aren't willing to make the changes needed at home. Whether it's acne, rosacea, pigmentation, or ageing concerns, we often find ourselves repeating...
The Truth About Treating Acne - With Emily Jayne Skin Revision
Todayās episode is a BIG one šā”ļø
Iām joined by the incredible Emily from Ā Emily Jayne Skin Revision - acne specialist, educator and founder of the Advanced Acne Academy, and honestly, this conversation is one EVERY skin specialist needs to hear.
Fun fact - I actually completed Emilyās academy myself back in 2024 when she first launched, so this felt like a really full-circle conversation and one Iāve wanted to have for a long time.
We talk about the reality of treating acne in clinic beyond products, protocols and be...
The Motivation Youāre Missing Might Be The Room Youāre In
This week on The Skindustry šļøāØ
Iām talking all about the Functional Skin Academy event I attended last week, why it left me feeling SO inspired, and why getting yourself into the right rooms can completely change your mindset, motivation and business.
When you work alone, itās so easy to get stuck in your own bubble, and sometimes being surrounded by like-minded people who genuinely understand your goals, struggles and ambition is exactly what you need to reignite your fire ā”ļø
In this episode, we chat about:
⢠The importance of community in business
⢠Wh...
I Dropped A Day In Clinic⦠Then Everything Shifted
In this episode, Iām talking about something I think so many business owners are silently struggling with - burnout š„Ā
I open up about what burnout actually looked like for me behind the scenes, what led me there, and the moment I realised something had to change.
After constantly overworking, overfilling my diary, and convincing myself I just needed to āpush throughā, I finally made the terrifying decision to drop a day in clinic.
And within 5 minutes of announcing it⦠an opportunity Iād been quietly manifesting landed in my DMās šĀ
This episode is ab...
You Donāt Need More Clients, You Need A Better Business Model - With @bylaurenjohnson
If you feel like you need more clients to make more money⦠this episode is your reality check šĀ
Because more clients isnāt the answer - a better business model is.
Iām joined by my first ever guest, @bylaurenjohnson, who helps business owners build passive income, create multiple income streams, and scale in a way that doesnāt lead to burnout š„Ā
We break down why being fully booked can still leave you stuck, and how to start scaling your income without burning out š“Ā
š§ WE COVER:
⢠Why fully booked do...
Cheap Treatments Are Killing The Industry⦠Hereās How To Price Properly
Cheap prices arenāt just hurting your business - theyāre damaging the entire industry š¢Ā
In this episode, Iām breaking down the real impact of undercharging, why itās making it harder for skin specialists to be taken seriously, especially in the whole āmedic vs non-medicā conversation, and how itās affecting your ability to actually build a profitable, sustainable clinic š°Ā
Iāll also walk you through exactly how to set your prices properly - including a simple formula to work out if your current pricing even makes sense šĀ
If youāre fully booked but still not ear...
Why Your Branding Is Costing You Clients (And How To Fix It)
Branding is one of the most overlooked parts of building a successful skin business⦠but it could be the exact reason you're not attracting the clients you actually want šĀ
In this episode, Iām breaking down why branding is so much more than just a logo or a colour palette, and how it directly impacts your ability to attract, convert and retain clients.
Because the truth is⦠people donāt just buy treatments anymore.
They buy into YOU!
If your brand feels inconsistent, unclear or disconnected, your dream clients will feel that - even if th...
Most New Skin Businesses Are Set Up Wrong... Hereās Exactly What Iād Do Instead
Most new skin businesses are set up wrong⦠and itās not your fault.
The industry is louder than ever.
More courses. More treatments. More pressure to do everything.
But no one is actually teaching you how to build a business that works.
In this episode, Iām breaking down exactly what I would do if I had to start my skin business from scratch in 2026⦠with no clients, no following, and no reputation.
This is the real foundati...
New Aesthetics Regulations Explained: What We Actually Know (England vs Scotland)
Everyone is talking about the new aesthetics regulationsā¦
and honestly? The level of panic right now is unreal š
Group chats are blowing up
People are rushing into courses
Training academies are telling you what you āneedā to do
But the truth is⦠a lot of it isnāt actually confirmed yet
In this episode, Iām breaking down the new regulations in Scotland, whatās actually happening, and what this could mean for England and the wider UK
Weāre cuttin...
ChatGPT Isnāt The Problem⦠You Are
Everyone is using AI right now⦠but most people are using it completely wrong šĀ
If your content feels flat, robotic, or just isnāt converting, this episode is going to hit home š¤
Iām breaking down exactly how I use AI in my business, from content planning and email marketing to offers, pricing and client education. But more importantly, Iām showing you why so many people are getting it wrong⦠and how to fix it.
Because letās be honest, you can spot unedited ChatGPT content instantly. The tone...
Your Business Isnāt A Democracy - Itās A Dictatorship
In this episode of The Skindustry, weāre talking about one of the biggest things therapists struggle with in business - boundaries.
From last-minute cancellations and no-shows, to clients turning up late and expecting you to bend the rules, this episode dives into why clear policies are absolutely essential if you want to protect your time, income and sanity as a business owner.
Iām breaking down why deposits matter, how cancellation and no-show fees should work, and why consistency with your policies is so important. Because the truth is, if you bend the rules once...
The Truth About Manifesting As A Business Owner
Manifesting is everywhere right now. Vision boards, affirmations, ājust believe and it will happen.ā But is it actually real, or just another bit of business woo?
In this episode Iām getting honest about mindset, manifestation and what it actually looks like when youāre building a business behind the scenes.
Iām sharing my own experience with mindset over the years, how itās helped me push through some of the hardest moments in business, and why manifesting on its own wonāt magically change your life.
Because the truth is, belief without...
Episode One - 30 & Unapologetic
Welcome to the very first episode of The SKINdustry.
In this episode, Iām introducing myself, sharing how I built my business from nothing over the last 12 years, and why turning 30 made me stop waiting and finally start this podcast.
If youāre growing a business but constantly second-guessing yourself, feeling alone in the industry, or scared of making mistakes, this is for you.
No gatekeeping. No pretending itās easy. Just honest conversations about building something real.
If youāre...