Selling Your Expertise: Sales Help for B2B Consultants, and Service Providers
Sales help, business systems, client growth, and selling expertise — this podcast is for women entrepreneurs ready to confidently sell their skills, connect with aligned high ticket clients, and grow a business that feels authentic and profitable. Hosted by Renee Hribar, speaker, sales strategist, and author of Selling Your Expertise, this show delivers simple, powerful sales strategies tailored for women building expert-based businesses. Each episode breaks down how to grow your revenue, create repeatable sales systems, and master the art of client connection, without feeling salesy or pushy. Perfect for B2B consultants, and service providers who want to feel confident, an...
075: How to Sell More to Existing Clients
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Your best upsell opportunity is already sitting in your client roster, they just don't know you can help them.
Renee Hribar breaks down the exact reason clients go hire someone else for work you're fully capable of doing: you're letting them enter through one door and never showing them the rest of the house. Using the "referral-reliant Rachel" archetype and a real client story, Renee walks through how consultants and service providers accidentally train their clients to see them as specialists in a tiny box. The fix is simpler than you th...
074: Why Your Referrals Are Not a Sales Strategy
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You built a business that works. You just can't explain why, and that's the most dangerous place a consultant can stand.
Renee Hribar walks through a real client scenario (meet "Rosie", a booked-out email strategist and ghostwriter with 15+ years of experience) to unpack what actually happens when successful experts hit a plateau. The culprit is almost never a lack of leads. It's invisible systems; growth that happened through referrals and word of mouth, but was never tracked, named, or understood. Renee introduces three tangible actions any consultant can take this week: a...
073: Reset Your Sales Strategy
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Clearing your calendar feels like freedom — until it doesn't.
Renee Hribar pulls back the curtain on a real coaching conversation with a consultant who did everything right: she finished out her clients, dropped the underpriced projects, and gave herself space to think strategically. And then the doubt crept in. Through a three-step framework, Renee walks through exactly what happens in the messy middle between stopping the chaos and finding full clarity — and why the answer is never more planning, more tweaking, or a more perfect offer. It's one direction, consistent conversations, and ac...
072: Sales Call Tips for Consultants Who Are Done Winging It
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If your sales calls feel like therapy sessions, the problem isn't your personality — it's your structure.
Renee Hribar breaks down exactly why sales calls fall apart after the first five minutes — and it has nothing to do with confidence or credentials. Using a real client example (a Columbia-educated, dynamic expert whose calls weren't converting), Renee diagnoses three structural gaps that kill discovery calls before they ever get to the offer. From leading with a story that runs too long, to asking open curiosity questions with no destination, to losing control of the co...
071: 5 Step Sales System That Gets New Clients
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Sales is not content; it's conversations, and Renee Hribar is here to prove that one intentional outreach a day can change everything for your business.
In this episode, Renee walks through a real client session with a woman who had all the systems, all the tools, and zero sales momentum. The problem wasn't discipline, laziness, or even messaging. It was the absence of a simple, repeatable daily sales rhythm. Renee breaks down her five-step framework: set a weekly income goal, choose one connection strategy, build a prospect list of five names, re...
070: How to Qualify Leads
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When someone says "I need you," most service providers blow it in the next 30 seconds.
Renee Hribar breaks down the subtle but costly mistake consultants and service providers make the moment a hot lead comes in — and it has nothing to do with your offer or your pricing. Using a real client example (a 1.2M agency owner with a leaky pipeline), Renee walks through a simple two-step shift: pause the urgency, confirm the right email, and do what she calls recon — researching your prospect before you ever get on a call. This o...
069: Stop Starting Over, Sales are in Your Network
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You're not starting over; you're skipping over the easiest money in your business.
Renee Hribar breaks down why so many consultants and service providers feel like they're building from scratch, when the truth is they're sitting on a warm list of people who already know them, like them, and are ready to be invited. Through a real client story, Renee walks through a simple three-step system — building a "love list" of 10 real names, meeting those people where they already are, and sending a genuine three-sentence message that ends with an actual qu...
068: Sell Results, Not Processes
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Most experts lose sales by explaining too much instead of selling what actually matters.
Renee Hribar breaks down a common mistake service providers and consultants make when trying to land clients: overexplaining their process. Instead of building trust, too much detail overwhelms buyers and shifts focus away from what decision-makers actually care about — results, time saved, and problems solved. Using a real client story, she walks through how simplifying the message led to a faster, more confident “yes” before price was even discussed.
When you shift from teaching to selling...
067: Stop Losing Leads (Get a Better Sales Process)
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Your sales problem isn’t your skills—it’s your client journey.
When your sales process is unclear, even the most talented consultants lose clients, undercharge, and struggle to build consistent revenue. This conversation breaks down why offers fall flat, why follow-up fails, and how a messy client journey silently kills sales—even when you’re doing “everything right.”
By shifting to a simple three-step process—free review, paid strategy session, and clear next-step offer—you create a path that naturally turns conversations into paying clients. The result is more clarity, better...
066: How to Find Clients in Your Current Network
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You already have people around you who could become clients—you just haven’t been connecting with them.
Instead of chasing new leads, this approach focuses on identifying real sales opportunities within your existing network. From LinkedIn connections to email contacts, there are people already familiar with you who likely have the exact problem you solve—you just need a simple way to engage them.
When you shift from visibility to connection, everything changes. More conversations happen, more trust builds, and clients start coming from places you’ve been overlookin...
065: Stop Giving Away Free Consulting and Sell Strategy Sessions Instead
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Most sales calls fail because you're giving too much away instead of guiding the next step.
Renee Hribar breaks down why discovery calls often turn into free consulting sessions that drain your time and don’t convert into paying clients. She introduces a smarter approach using structured, paid strategy sessions that create clarity, build trust, and naturally lead to higher-ticket offers. The focus shifts from proving your expertise to guiding prospects through a clear path forward.
When you stop over-explaining and start leading, your sales process becomes simpler and more...
064: Why Clients Leave After the Sale (and How to Fix it)
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Most service providers think the sale is the win. But that mindset is costing you repeat clients and long-term revenue.
Renee Hribar explains why clients leave after getting results and how to fix the gap between delivery and what comes next. She shares a simple framework to guide clients forward, position yourself as a trusted advisor, and create ongoing opportunities instead of one-time work.
When you lead the next step, you don’t just close sales, you build a business that grows with your clients.
063: Sales Calls That Convert
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Sales calls don’t convert when you leave them unstructured.
Renee Hribar shares a clear sales call framework designed for consultants and service providers who want to close more clients without chasing or overexplaining. By focusing on qualifying questions, structured conversations, and clear next steps, she shows how to turn discovery calls into consistent client conversions.
This method builds confidence, improves sales outcomes, and creates stronger long-term client relationships. When your sales process is structured, closing becomes predictable instead of stressful.
062: One Offer to Better Clients
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When your audience grows faster than your capacity, the instinct to help everyone can quietly destroy your sales strategy.
Renee Hribar breaks down the moment many experts face once their business gains momentum. The audience grows, new opportunities appear, and suddenly there are people who respect your work but are not quite ready for your premium services. Instead of creating complicated new programs, Renee explains why the smarter path is building a simple entry offer that gives the “not yet” audience a clear next step while protecting your time and energy.
S...
061: Stop Waiting For Referrals Start Closing Clients Consistently
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The clients you want may already be paying attention, and you might be overlooking them.
Many consultants and service providers rely heavily on referrals, but referrals alone are not a reliable sales strategy for long-term growth. Renee Hribar explains why waiting for referrals creates unpredictable revenue and how experts often filter out ideal clients before meaningful sales conversations even begin. By shifting attention to the people already engaging with your emails, social posts, and conversations, it becomes much easier to identify real buying signals and open the door to new client re...
060: How to Measure Sales Progress (it’s NOT what you think)
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If you keep hitting your sales goals but still feel behind, this is your wake-up call.
Renee Hribar breaks down why ambitious entrepreneurs move the goalpost the second they get close to success, and how that mindset quietly sabotages confidence, clarity, and consistent sales. Through a real client story, she shows how measurable progress, micro actions, and visible KPIs transform sales from emotional pressure into sustainable growth.
Sales success is not just about revenue. It is about systems, decisions, boundaries, and building offers that support your life. When you me...
059: 3 Ways to Close Unsure Clients Without Discounts
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When a client says “We’ll start in a few months,” most service providers accidentally kill the sale.
Renee Hribar breaks down exactly how to handle the “wait to start” objection without discounting, chasing, or getting weirdly sweet. She walks through three real-world sales scenarios and shares clean, professional scripts that protect your calendar, your cash flow, and your momentum. You’ll learn how to restructure payment plans, introduce good faith deposits, and always book the next step so deals stop floating and start closing.
Waiting doesn’t have to mean losing...
058: Interview to Offer (Make A Sale)
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Your podcast interviews could be your most elegant sales pipeline — if you design them that way.
Renee Hribar breaks down the three-part framework that turns podcast guests into paying clients without awkward pitching or chasing. Instead of hoping great conversations magically convert, she explains how to intentionally design the second conversation, deliver a strategic “taste test” of your expertise, and introduce a no-brainer paid next step that feels natural and aligned.
High-ticket clients are not found — they’re guided. When you shift from casual networking to intentional follow-up, your podcast stop...
057: 3 Ways to Get Proposals Accepted And Close Sales Calls Faster
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Sending a proposal isn’t the problem; losing control after sending it is.
When clients say they’re “thinking about it,” what’s really happening is decision drift. Buyers don’t decide in a vacuum, and when experts step back too early, outside opinions fill the gap. This conversation reframes stalled proposals as a role issue, not a pricing or confidence problem, and shows how consultants and service providers can stay in the strategic advisor seat without sounding pushy or salesy.
Clear deadlines, better qualifying questions, and a simple two-step path...
056: Stop Wasting Discovery Calls on UNqualified Leads (Steal My 5-Day Fix that changes everything)
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If your sales process starts and ends with a calendar link, you may be pushing away your best clients.
Renee Hribar breaks down why modern buyers need guidance before they ever book a call, and how consultants and service providers can create a simple sales front door that automatically pre-qualifies leads. Using a real-world five-day email framework, she shows how to replace hope-based selling with a system that builds trust, authority, and alignment before conversations even begin.
This approach creates fewer calls, better clients, and far more predictable sales wi...
055: Book 3 Calls in the Next 7 Days
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If you need clients now, posting more content isn’t the problem — proximity is.
Renee Hribar breaks down a simple, repeatable strategy for booking sales calls using the people already in your world. Instead of cold outreach or chasing strangers, this approach focuses on warm connections, clear invitations, and small, specific entry points that make it easy for buyers to say yes. The framework works for consultants, service providers, and fractional roles who want consistent conversations without burning out.
This episode delivers a seven-day plan that replaces guesswork with clarit...
054: Mastering Client Follow Up
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If your clients love your work but keep hesitating on the next step, this sales shift changes everything.
Many service providers struggle when buyers say all the right things but never move forward. Renee Hribar breaks down why pushing harder backfires and how changing the front door of your offer creates momentum without pressure. Through a real client story, she explains buyer psychology, readiness signals, and how education and indoctrination drive confident decisions.
This approach protects relationships while positioning you as the trusted advisor clients want to follow. When yo...
053: How to Restart Your Sales Without Hustling Harder
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You do not need to grind harder to prove you are serious about your business.
This conversation reframes the pressure many consultants and service providers feel at the start of the year and replaces hustle with clarity. Renee Hribar breaks down why momentum comes from simple, direct action instead of exhaustion, especially when cash flow feels uncomfortable. The focus remains on realistic sales moves that generate revenue without introducing new products or complicating the process.
The takeaway is permission to restart without shame and sell in a way that fe...
052: How Consultants Turn Conversations Into Paying Clients
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Selling your expertise isn’t about confidence or content — it’s about practice.
Renee Hribar challenges the idea that feeling “stuck” means something is wrong with you, and reframes sales hesitation as a lack of structure, rhythm, and real-world repetition. Instead of chasing motivation or perfect messaging, she walks through why most consultants and service providers stall between conversation and conversion — and how simple systems create momentum.
Selling becomes easier when it’s treated as a practiced skill instead of a personality trait. With the right container, clarity follows action, confiden...
051: Steal This To Find Clients For January (even from the couch while eating cheese)
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Your next client might already be sitting in your inbox.
Renee Hribar shares a low-energy, high-return sales move for coaches, consultants, and service providers during the pre-holiday haze: review your inbox and send one simple reconnection email. The focus is not explaining everything or building a full plan, but starting a genuine conversation with a clear, contained next step like a quick screen share or a casual January invite.
The reminder is simple and powerful: email is not a marriage proposal, it is just a question. Ask first, then bu...
050: Pricing Vs Offer The Results First Way To Close Clients
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Sending pricing without a real offer can quietly kill the sale, even when the client already wants to work with you.
Renee Hribar breaks down what happened in a private coaching session where a highly skilled consultant sent numbers with no context and then spiraled when the prospect went silent. The fix is simple and repeatable: lead with three outcomes the client wants, define the container for how you will work together, stack the value so the investment makes sense, and include clear terms, a deadline, and a payment link to re...
049: Where Are My People? Find Your Next 5 Clients
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Finding your next five clients is not a mystery when you have a simple connection strategy that works.
Renee Hribar walks through a practical, human way for experts and service providers to find real, paying clients without becoming a content machine or chasing every new platform. She breaks down three specific places your ideal clients are already hiding social media, your existing email and contacts, and straight up search, then shows how to turn low pressure questions and anchor content into focused conversations that qualify buyers instead of wasting time on va...
048: Convert Former Clients into New Revenue Before Year End
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You’re closer to your next client than you think — your revenue is sitting in relationships you’ve already built.
Renee Hribar breaks down a simple, precise, and deeply human way to make December your highest-revenue month without launching anything new. Instead of chasing strangers on social media, she shows how to identify warm leads, reconnect intentionally, and use time-bound invitations to spark new sales. Through her Love List method and real client success stories, she proves why former clients, warm contacts, and nearly-there prospects are the easiest people to close before year end...
047: How Service Providers Close More High Ticket Clients
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Turning free discovery calls into consistent high-ticket clients is easier than most service providers realize.
Renee Hribar breaks down the new sales landscape for consultants and high ticket service providers, revealing why traditional posting, waiting, and hoping no longer works. She shares real client examples and explains how strategic, personalized invitations combined with a simple three-part call structure can turn free sessions into five-figure client relationships. With practical guidance on identifying big goals, testing current reality, and assigning meaningful homework, Renee teaches how to lead instead of over-teaching, wh...
046: Why Nobody’s Booking Your Discovery Calls (and What to Do Instead)
Discovery calls are not dead, but they desperately need a makeover.
Sales strategist Renee Hribar breaks down how to shift from vague, low-conversion conversations to focused, desirable calls that clients are eager to say yes to. She explains why buyer behavior has changed, how the old discovery call model falls flat, and the simple framework that helps service providers, consultants, and experts consistently attract aligned clients without relying on constant content, cold outreach, or platform hopping. This approach puts clarity, intention, and a specific outcome at the center of every call.
By renaming the call...
045: Sales Secrets for Turning Workshops Into Paying Clients
Most speakers stop at applause. But the real money is made in the follow-up.
Renee Hribar shares her proven three-touch workshop sequence that transforms speaking engagements into ongoing client relationships. She breaks down how to capture your audience before, during, and after your talk without being pushy, plus the small moves that turn genuine connection into consistent sales. From simple LinkedIn strategies to advisory offer invitations, these steps help you create a sales system that builds your pipeline long after the event ends.
Whether you’re a consultant, coach, or service provider, these sales moves he...
044: Stop Losing Sales: Say this instead
Most people don’t realize they’re losing sales because their offers aren’t clear.
Renee Hribar shares the story of a business consultant who struggled to turn conversations into clients—not because she lacked skill or passion, but because her offers were vague. Through Renee’s signature RH3 Closing Method, she learned to articulate specific results, timeframes, and value so potential clients could clearly say “yes.” The shift from inspiration to clear invitation changed everything.
When you simplify your offers and communicate exactly what transformation you provide, you make it easy for clients to buy. Clarity c...
043: How To Stop Being Perfect and Start Selling with Confidence
Perfectionism might feel like preparation, but it’s really a disguise for fear.
Renee Hribar shares real client stories that reveal how waiting for everything to look “perfect” can quietly stall your growth. She reminds entrepreneurs that progress—not perfection—creates results, and that your next client is already in your world waiting for you to show up. Through her three-step framework—Post it, Ping them, Pitch lightly—Renee guides you to take imperfect action and start conversations that lead to real opportunities.
Momentum doesn’t come from polishing; it comes from doing. Progress beats perfect every si...
042: Create Clarity in Your Marketing
What if selling your services felt simple, clear, and magnetic?
Renee Hribar shares how one coach transformed her results by shifting focus to a single front window offer—her book anthology project. By leading with her highest-value offer, she filled her program, attracted new coaching clients, and made her content creation effortless.
This story highlights the power of choosing one clear message to lead with instead of overwhelming potential clients with everything you can do. When you focus on one time-bound offer, you create urgency, clarity, and connection that naturally lead to more sales and im...
041: How to Continue the Conversation and Grow Your Business
Silence from potential clients doesn’t mean no—it usually just means they’re busy.
Renee Hribar shares how to shift your mindset around follow up, moving away from the idea that you’re forcing attention and instead focusing on continuing the conversation. Through a simple yet powerful “front window” strategy, she demonstrates how spotlighting one clear offer can attract ideal clients, generate discovery calls, and lead to long-term projects.
This approach not only makes follow up easier but also transforms it into a natural part of building relationships and growing your business. By reframing your mindset...
040: Follow Up Strategies that Create Predictable Income
Avoiding follow ups is like putting your business growth on pause.
Renee Hribar shares the story of Sheila, a bookkeeper who was nervous about reaching out but discovered how a simple, customized follow up framework led to new opportunities, client connections, and even high-ticket sales. With only a few follow ups, she booked presentations, offered free reviews that opened doors, and landed a $4,000 cleanup client, all while staying aligned with her 20-hour workweek goal.
This episode is a reminder that consistent, caring follow ups can transform “not right now” into long-term business growth. By focusing on c...
039: How Can Simple Follow Ups Help You Build Confidence in Sales
Your silence doesn’t serve your clients, but your courage just might.
Renee Hribar shares the story of Sheila, a newly certified bookkeeper balancing family responsibilities, who struggled with asking for fair rates and following up with potential clients. Through guidance and mindset shifts, Sheila learned that following up isn’t about pestering—it’s about caring, reconnecting, and offering support.
This reminder is for every entrepreneur who hesitates to reach out: the relationships you’ve built don’t expire. One simple follow-up can turn a maybe into a yes and create the momentum your business nee...
038: How She Turned a Dead Feed into a 5-Figure Week - with One Post
She ditched the hustle, posted once, and signed new clients. Here’s how you can too.
Playing it safe will NOT get you noticed; being yourself will.
Renee Hribar shares how one simple shift transformed her client’s marketing: adding a compelling question to every piece of anchor content. By focusing on connection over volume, and courage over conformity, this small change sparked conversations, revived client relationships, and led to new business opportunities.
The takeaway is clear, safe does not sell, but authentic and different does. With a little courage and the right stra...
037: How is Playing It Safe Holding You Back?
Playing it safe might be the very thing keeping you stuck.
Renee Hribar shares the story of a marketing professor turned entrepreneur who realized that following the same industry playbook only made her blend in. By daring to do things differently, tell her story, and align her offers with what felt true, she was able to step out of the shadows and build real momentum in her business.
This conversation is a reminder that safe rarely creates progress. Confidence comes from permission to do things your way, and that’s exactly what makes your expertise st...
036: Create Sales Momentum with One Simple Step
Momentum begins with a single step, not a perfect plan.
Renee Hribar shares how one business coach helped her simplify her process, launch a straightforward intake form, and send a concise email that led to genuine conversations and two new clients in just 30 days. Instead of waiting for the perfect funnel, she took imperfect action that created genuine results.
The lesson is clear: clients don’t buy perfection, they buy clarity, connection, and your confidence. Keep it simple, take the first step, and let momentum carry you forward.
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