To The Bone: Sports Medicine Podcast

Heat stroke isn’t just “getting tired.” It can shut down the brain, affect vital organs, and change an athlete’s season in minutes. Save this for your next sideline day—and send it to your athletic trainer crew.

Amit Kapoor, founder and CEO of First Line Tech, explains:

Why heat illness symptoms may not appear immediately

How cold water immersion compares with misting and cooling towels

Why forearm cooling may help cool the body efficiently

How athletic trainers can build heat prevention into everyday routines

The biggest sh...

In this episode of To the Bone, Shelby Daly sits down with athletic trainer and ROI calculator creator Mikey Stant to unpack the real economics of athletic training. They dive into why documentation matters, how athletic trainers can demonstrate measurable value, and what return on investment looks like across high school, college, industrial, and military settings.

Mikey shares the origin of his free ROI calculator and explains how it helps athletic trainers track patient encounters, field coverage, avoided medical costs, and time savings for families. The conversation also explores the bigger questions facing the profession: how to...

Kevin Vining shares insights on the evolution of the national athletic training conferences, challenges faced, and ideas for increasing engagement and public awareness after attending 30 NATA Conferences.

In this episode, Kevin Vining and Shelby Daly explore the future of athletic training professional conferences, including education, networking, and industry challenges. They share insights on how to engage students, improve conferences, and expand the profession.

In this episode, Mike Weild shares his extensive journey in athletic training, from early days to developing academic programs and advocating for the profession. We explore the challenges, opportunities, and future directions of athletic training, emphasizing the importance of hands-on experience, advocacy, and professional growth.

In this crossover episode of To the Bone and Becoming Undone, Shelby Daly and Toby Brooks dive into a candid conversation about leadership, burnout, authenticity, and the future of athletic training. What starts as a personal riff quickly opens into a broader discussion about the pressures clinicians face to constantly give, the lack of recognition for advanced skills, and the tension between coverage-based work and true performance-minded care.

Together, they explore how the profession can do a better job of valuing expertise, supporting students financially, and creating clearer pathways for growth. They also touch...

Most athletic trainers are flying blind when it comes to pay, job market trends, and what makes a role truly attractive — but not anymore. Kyle Peckham reveals how his innovative platform is empowering trainers and transforming how athletic jobs are filled, bringing data-driven clarity to a profession often in the dark.

In this in-depth update, Peckham shares surprising insights from six months of gathering thousands of job postings and salary data, uncovering the hidden truths behind salary disparities across settings and regions. You'll discover how his new platform creates a "matchmaking" experience—similar to Tinder—for athletic traine...

Most new athletic trainers feel overwhelmed when stepping into independence—but what if you could get expert guidance from someone who's been there?
Gavin Marco, a recent grad turned budding professional, shares his journey through the maze of mentorship, networking, and building meaningful relationships in a demanding field. His story highlights the crucial role mentorship plays, especially when stepping outside familiar support systems like college or institutional settings.
From navigating clinical rotations to establishing connections in the wild west of PRN work and rural environments, Gavin reveals how he actively seeks mentorship—often informal, but immensely impactful. He d...

Most athletic trainers are invisible outside sports and clinics — but what if they could become your go-to health resource, anytime and anywhere?

Alicia Yamamoto, founder of Concierge Athletic Training Network (CATN), shares her daring vision to bridge the gap between athletic trainers and the general public through a simple, accessible platform. After experiencing firsthand how difficult it is to find prompt, personalized care while touring and traveling, Alicia created a free-to-use directory that connects clients with licensed athletic trainers in seconds — no referrals, no middlemen, just direct access.

In this episode, you'll discover how a mid...

Most athletic trainers have a general practice foundation, but few realize the immense potential of specialized certifications to elevate their careers—and how these credentials could redefine the future of athletic training. Imagine standing out in a crowded job market, validated by an external, industry-recognized accreditation that proves your expertise in a niche area like orthopedics or mental health. This episode reveals the groundbreaking shift toward formalized specialty certifications in athletic training, akin to medical residencies, and explains why they’re crucial for career advancement, compensation, and patient care.Join us as Dr. Eva Frank and Dr. Mike Hudson, two...

Our profession isn't one-size-fits-all — each state's rules are shaped by local politics and needs, not some global standard.

From California's registration to Texas’s dual licensure routes, understanding these differences is crucial for practitioners who move or work across state lines. Most issues boil down to the unique legislative process and local priorities, making advocacy at the state level more important than ever.

Brian shares insightful examples illustrating how local politics, reimbursement hurdles, and state-specific regulations shape our profession's evolution—and how you can actively influence it.

Why does recognition of athletic training remain...

In this episode, Julia De La Rosa shares her inspiring journey from traditional athletic training in professional sports to thriving in medical sales. Discover the transferable skills, challenges, and opportunities that athletic trainers can leverage when exploring careers beyond the clinic.

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In this episode Shannon Fleming and Heather Collins dives into the new CPC Pathfinder system, explaining how it impacts athletic trainers' continuing education and professional development. We break down the framework, requirements, and future vision for this innovative platform.Listen to learn more about this new tool!

Most athletic trainers don’t realize how much legal, ethical, and business knowledge is essential when working as a per diem contractor. If you're considering jumping into the freelance side of athletic training, this episode is your ultimate guide to avoid costly mistakes and maximize your earning potential.

Explore the hidden risks of per diem work—liability issues, state licensure laws, documentation pitfalls, and insurance gaps—that many overlook until it’s too late. Andy Carter, Paul Rupp, and Jason Doctor, all seasoned experts in athletic training and legal compliance, reveal what you must know before stepping onto the...

In this in-depth interview, Filip Keuppens, CEO of Pickle Juice Company, shares insights into the science behind their innovative product that stops muscle cramps. Discover how they scaled from a small startup to a global brand, the importance of education in functional foods, and the future of hyperfunctional nutrition.

April is Global Volunteer Month

Miranda Newell from the BOC explores the vital role of volunteers in the athletic training profession, highlighting the efforts of the BOC to engage and recognize volunteers, and discussing how volunteerism impacts the growth and credibility of the field.

Tammi Gaw, a sports law attorney with a background in athletic training, unveils the hidden clauses lurking in employment agreements that may be preventing you from maximizing your earnings. She explains how non-compete, non-solicitation, confidentiality, and conflict of interest clauses are often misunderstood or overlooked — yet they directly impact your career flexibility. Tammi shares ways to spot these provisions, understand their true enforceability based on where you work, and navigate the legal minefield of healthcare contracts. *This is not legal advise, make sure to consult a lawyer for employment specific questions.

Jay Ostia, founder of Nexus Sports Medicine, reveals how strategic self-funding, innovative product lines, and international networking are transforming the sports medicine industry. If you're tired of the same old growth advice and want actionable strategies to build a resilient, profitable business on your own terms, this episode is your playbook.Jay shares the real challenges of self-funding product innovation, navigating tariffs, and patenting high-impact designs—all while maintaining control over his company’s direction. He discusses the importance of legal protection to prevent copycats, the costs behind patents and trademarks, and why relying solely on third-party funding or inve...

Ryan Kendrick, the inventor of Dynamic Tape, reveals how this revolutionary system differs from kinesiology tape and the science behind its design. We talk about the secret to a biomechanical tape that actually works like an external muscle—absorbing load, guiding movement, and dramatically improving performance and rehab outcomes. Most taping methods treat support passively, but Ryan’s innovation is built around mechanical load management—resisting forces early, allowing full range, and helping your body move naturally without restriction. Dive into the evolution of the product, from initial prototypes to the high-performance tapes made from recycled plastics, and discover how it...

Nikki Harris, a leading educator and advocate, revealing how a clear sense of who you are and what you stand for can open doors to greater respect, better compensation, and authentic leadership in a complex, evolving profession.We discuss why many athletic trainers struggle to articulate their value in a crowded marketplace—and how shifting your mindset from support staff to strategic healthcare professional can revolutionize your career. Nikki shares actionable frameworks for building a personal brand rooted in your core values, expertise, and unique purpose—whether you're just starting out or deep into your journey. You'll learn how to h...

Jason DeMarco is a seasoned expert in sports insurance, known for his innovative approach to athlete safety and risk management, working directly with athletic trainers and sports organizations to elevate standards and protect careers.In a world where sports injuries and legal liabilities are more litigious than ever, athletic trainers often underestimate the power of tailored insurance coverage to protect their careers and their futures. Jason DeMarco, Director of Partnerships at Players Health, reveals how smart insurance strategies can drastically lower your risk, maximize your protection, and even give you financial incentives for proper documentation and risk mitigation.Did...

This episode explores the multifaceted concept of wellness in athletic training, emphasizing the social determinants of health, holistic care, and practical strategies for athletic trainers to enhance athlete well-being.

Unlock the hidden potential of athletic trainers in healthcare with Tim Nicolello, president of the Athletic Trainers in the Physicians Practice Society. Discover how ATs are transforming patient care, expanding their roles beyond traditional sports settings, and shaping the future of medicine. If you're an athletic trainer aspiring to elevate your career, a healthcare professional seeking innovative team integration, or someone curious about the evolving healthcare landscape, this episode is your blueprint for impactful change.Most ATs don’t realize how their skills extend far beyond the sidelines. Tim reveals the insider strategies to break into physician practices, the re...

In this in-depth interview, Paul Geisler shares his insights on the current state of athletic training, its professional identity, scope of practice, and the challenges facing the profession. He discusses the history, systemic issues, and future directions, emphasizing the need for clarity, evidence-based practice, and strategic leadership. In this in-depth conversation, Paul Geisler and Shelby Daly explore the future of athletic training education, professional authority, and the evolving landscape of clinical practice. They discuss the impact of degree requirements, research needs, and strategic initiatives shaping the profession.

In this episode, David Kay and Bryan Den Hartog discuss the innovative Vero Ankle brace, its design, benefits, and application in sports medicine and rehabilitation. This is the most innovative brace that has entered the market for a long time, challenging the traditional canvas or ridged ankle brace on the market. They explore how this brace addresses common issues with traditional supports, its material science, and its role in injury prevention and recovery.

Austin Martinez shares his journey from traditional athletic training to a successful corporate career in wellness and performance. Discover insights on skill development, career flexibility, and innovative opportunities in the health industry.

In this conversation, Adam Halpern discusses the innovative platform WaveOn Health, which aims to revolutionize athletic training by leveraging technology to connect athletes with trainers in a scalable way. He explains the recent acquisition of PRIVIT, a company that digitizes pre-participation physicals, and how this partnership enhances the services offered to athletes. Adam shares milestones achieved by WaveOn Health, the importance of building a community for athletic trainers, and the focus on preventative care and early intervention. He emphasizes the role of technology in improving access to athletic trainers and the future potential for data collection and insights to...

In this conversation, Shelby Daly and Patrick Ohaver discuss the evolving landscape of athletic training, focusing on Patrick's extensive experience and involvement in the field. They explore the challenges faced by athletic trainers, particularly in terms of volunteerism, compensation, and professional development. The discussion highlights the importance of associations in supporting athletic trainers and the need for strategic planning and leadership to elevate the profession. They also touch on the role of athletic trainers in healthcare and the potential for growth in this area.

In this conversation, Shelby Daly interviews Kyle Southall, the president of the Alabama Athletic Trainer Association, discussing various aspects of athletic training, including the importance of clinician-centered research, the challenges of evidence-based practice, and the need for effective documentation. They explore advocacy efforts to address the shortage of athletic trainers, recruitment strategies, and the evolving landscape of athletic training education. The conversation emphasizes the significance of community engagement and professional empowerment in advancing the athletic training profession.

In this episode, Shelby Daly and Dre Mendoza discuss the evolving landscape of athletic training, focusing on how athletic trainers can leverage affiliate programs, social media, and innovative strategies to create additional income streams. They explore the importance of ethical partnerships, charging for services, and advocating for fair compensation while navigating the challenges of supplies and networking in the profession. The conversation highlights the growing interest in athletic training and the potential for increased visibility through collaboration with athletes and social media engagement.

Shelby Daly interviews Kyle Peckham, a certified athletic trainer and creator of Athletic Trainer Finder, a platform designed to connect athletic trainers with job opportunities and professional networks. They discuss the challenges faced by athletic trainers in the job market, the importance of salary transparency, and the need for education and advocacy within the profession. Kyle shares insights on how Athletic Trainer Finder aims to modernize job searching for athletic trainers and the future potential of the platform.

Shelby Daly speaks with Deanna Kuykendall and Karen Fennell about the role of athletic trainers in the military, particularly in relation to the H2F program. They discuss the recent controversy surrounding the removal of athletic trainers, the advocacy efforts that followed from the National Athletic Training Association's Governmental Affairs and Political Action Committee (NATAPAC), and the importance of communication and relationships in navigating legislative challenges. The conversation emphasizes the need for proactive measures and member engagement to ensure the continued success and recognition of athletic trainers in various settings.

In the second part of the H2F series, Mackenize Heck describes the intricacies of military athletic training within the H2F (Holistic Health and Fitness) program. She discusses a typical day for an athletic trainer, the importance of collaboration with strength and conditioning coaches, and the management of common injuries among trainees. The conversation also highlights recent updates in the H2F program, including data management systems and the future of athletic training in the military, emphasizing the need for trust and education in the field.

MacKenzie Heck and Shelby Daly dive into the unexpected announcement regarding job cuts for athletic trainers from the military setting, highlighting the confusion and lack of communication surrounding the issue. It reflects on the emotional impact of such news on professionals in the field.

Shelby Daly discusses her capstone project, 'To the Bone,' which addresses the challenges faced by athletic trainers, particularly in professional responsibility and career sustainability. She emphasizes the importance of Domain 5 competencies and the need for open dialogue within the profession. Through her podcast, she aims to create a platform for authentic conversations that foster professional growth and engagement. Daly shares insights on listener demographics, feedback, and her future goals for the podcast, highlighting the challenges of generating revenue and sustaining content creation.ReferencesBOC. Practice Analysis 7th Edition. 2015. https://at.bocatc.org/practice_analysis/BOC. Practice Analysis 8th Edition. 2024...

In this conversation, shares his extensive background in athletic training and discusses the challenges faced by professionals in the field. He highlights the issues of burnout and moral injury, the need for a reevaluation of the business model, and the importance of advocacy and leadership. The impact of COVID-19 on athletic training is also addressed, along with the critical issue of professional identity. Jim emphasizes the role of social media in shaping discussions and the need for innovative solutions to navigate the future of athletic training. In this conversation, Jim Raynor discusses the evolving role of athletic trainers and...

Shelby Daly sits down with Dr. Stacy Walker, a founding leader of the Association of Athletic Training Education (AATE). They delve into the creation and evolution of AATE, its role in advancing athletic training education, and the challenges faced by the profession. Stacy discusses the importance of nimbleness and strategic planning in professional organizations. The conversation also touches on the broader landscape of athletic training and the need for specialized support for educators and other aspects of the profession. Join us for a deep dive into the future of athletic training education and the pivotal role of AATE in...

In this episode, Shelby Daly interviews Paul Higgs, who works in an innovative athletic training clinic where it redefines the role of athletic trainers in healthcare. They discuss the Center for Exercise Medicine and Rehabilitation, the unique business model of the clinic, the challenges and opportunities in third-party reimbursement, and the importance of preventative care. Paul emphasizes the need for athletic trainers to advocate for their profession and the services they provide, while also addressing the ethical considerations in billing and patient care. The conversation concludes with advice for aspiring athletic trainers and thoughts on the future of the...

Agustin Melendez is a certified athletic trainer and founder of Combat Sports Medicine. Augie has carved out a unique role working ringside and cage-side as both an athletic trainer and professional cutman, supporting some of the toughest athletes in the world. From managing injuries in the middle of a fight camp to controlling bleeding between rounds, his work demands precision, calm under pressure, and a deep understanding of what it means to keep fighters safe while helping them perform at their best. What can we learn from working ringside?

In this episode Shelby sits down with Lynn Allen, President of Athletic Rehabilitation Therapy International (ARTI), to explore the growing global movement toward unified professional standards in sports medicine and athletic therapy in Ireland.

Lynn shares her journey through athletic therapy leadership and the mission behind ARTI — to promote international recognition, collaboration, and professional mobility for Athletic Therapists and Rehabilitation Therapists around the world. Together, they discuss how ARTI is bridging the gap between countries’ credentialing systems and helping clinicians gain mutual recognition across borders.

In this conversation, Shelby Daly and Albert Torres discuss the multifaceted world of athletic training, emphasizing the importance of hands-on experience, effective communication, and the challenges faced by athletic trainers in both educational and professional settings. They explore the evolution of athletic training programs, the debate over specialization, and the critical role of athletic trainers in youth academies. The conversation highlights the need for a well-rounded education that prepares students for the complexities of the profession, as well as the importance of fostering strong relationships within the athletic community.