Max Loves Midland
Max Loves Midland is the community improvement hub for Midland County. We feature stories about the people of Midland, Michigan. Human voices. Human experiences. Uniquely Midland.
America's 250 & Community Leadership with Matt Smith
On this episode of the Max Loves Midland Show, host Kevin LaDuke sits down with Matt Smith, a father, veteran, entrepreneur, real estate professional, community leader, and chair of Midland’s America’s 250 Celebration. Matt shares his journey from growing up in Sanford to serving in the Army, building Smitty’s Iron Works, finding a new path in real estate, and giving back through mentorship, veterans advocacy, Leadership Midland, and community service. The conversation centers on gratitude, unity, self-starting leadership, and what it means to help build a place where people choose, stay, and thrive. Matt also previews Midland’s Americ...
Golf & Giving: The Dow Championship with Wendy Traschen
On this episode of the Max Loves Midland Show, Kevin LaDuke sits down with Wendy Traschen, Tournament Director of the Dow Championship, to preview one of Midland’s signature summer events. The tournament runs from June 8-14 at Midland Country Club. The Dow Championship is the LPGA Tour’s only team event and brings world-class athletes, thousands of fans, and major energy to Midland and the Great Lakes Bay Region. Wendy talks about what makes the tournament special, including Rock the Block, the Dow Walk Run, and public viewing areas. She also shares details on volunteer opportunities, veteran programming, and...
Sharing Food & Strengthening Community with Samantha McKenzie
Sam McKenzie, President and CEO of Hidden Harvest, joins the Max Loves Midland Show for a heartfelt conversation about food rescue, regional collaboration, and what it takes to ensure good food reaches the people and programs that need it most. Sam shares how Hidden Harvest works with restaurants, grocery stores, bakeries, farmers, schools, hospitals, shelters, food pantries, recovery programs, and community partners throughout the Great Lakes Bay Region to reduce food waste and support families facing food and nutrition insecurity. The episode also explores Sam’s personal journey from growing up in Kingston to becoming a proud SVSU Cardinal, a...
Caring for Animals, Supporting People with Jesse Fletcher
In this episode of the Max Loves Midland Show, host Kevin LaDuke sits down with Jesse Fletcher, Executive Director of the Humane Society of Midland County, to talk about her journey through the Great Lakes Bay Region, her path into nonprofit leadership, and the powerful connection between people and animals. Jesse shares how her career led her from the Bay Area Chamber of Commerce to United Way of Midland County and eventually to the Humane Society, where she has helped strengthen the organization’s structure, storytelling, and focus on the human-animal bond. The conversation explores the everyday work of ca...
Live Oak's Shelter and Strength with Renee' Deckrow
In this episode of the Max Loves Midland Show, Kevin LaDuke sits down with Renee’ Deckrow, co-owner of Live Oak Coffeehouse and a driving force behind the Ashman Plaza, for a heartfelt conversation about community, belonging, and the power of creating spaces where people feel welcome. Renee’ shares the journey that brought her family to Midland, the organic growth of Live Oak from a dream into a regional business with five locations, and the deeper purpose behind the Ashman Plaza as a home for artists, entrepreneurs, families, and dreamers. The episode also explores the vision for the MYPros Community Crow...
The Good Life with John Metcalf
In this episode of the Max Loves Midland Show, Kevin LaDuke sits down with longtime Midlander John Metcalf, a designer, volunteer, storyteller, and community builder whose life journey stretches from rural Ohio to Japan and ultimately to Midland, Michigan. John shares how his early love of art and reading led him into industrial design, how living and working in Japan shaped his worldview, and how that experience eventually connected him to Midland through a career in exhibit design and a deep commitment to community life. The conversation explores John’s work through Good Design Group, his passion for museum st...
Destination Midland with Rhiannon Gonzales
In this episode of the Max Loves Midland Show, Kevin LaDuke sits down with Rhiannon Gonzales, Midland Destination Ambassador for Go Great Lakes Bay, to talk about what it means to love where you live and help others discover it, too. From the Midland Visitor Center on Main Street to regional gems like Dow Gardens, the Alden B. Dow Home and Studio, Dow Diamond, the Midland Center for the Arts, and so many local favorites in between, Rhiannon shares how tourism strengthens communities, why residents are some of the best ambassadors a place can have, and how the Great...
New (NU) Ideas with Patrick McElgunn
On this episode of the Max Loves Midland Show, Kevin LaDuke sits down with Patrick McElgunn, director of the Alden B. Dow Center for Creativity and Enterprise at Northwood University, to talk about entrepreneurship, placemaking, family life, and why Midland continues to be a community worth investing in. Patrick reflects on growing up in Midland, leaving, and ultimately finding his way back to build a life with his wife Shannon and their three children. Along the way, he shares how his journey took him from coaching lacrosse and launching a basement equipment business to supporting entrepreneurs through the Small...
Brewing Business with Ben Marsh
In this episode of the Max Loves Midland Show, Kevin LaDuke sits down with Ben Marsh, co-founder of Creation Coffee, third generation Midlander, husband, and new dad, to talk about the unexpected journey that turned a college coffee hobby into one of Michigan’s largest coffee roasting operations. As Creation Coffee approaches its 10 year anniversary, Ben shares the origin story behind the business, from discovering a “life changing cup of coffee” in college to roasting beans in a garage with a $2 popcorn popper found at a Midland thrift store. What started as a way to make better coffee on a coll...
Building Neighborhoods & Community Through Homes with Jenifer Acosta
This Week on the Max Loves Midland Show: Jennifer “Jen” Acosta (Housing Forward)  What does it really take for Midland to be a place people choose to stay, build a life, and thrive? This week, Kevin LaDuke sits down with Jennifer “Jen” Acosta, a hockey mom, poms mom, real estate developer, and one of the leading voices behind Housing Forward, an initiative working to expand attainable housing, livability, and long-term opportunity across Midland County.  Jen’s story starts with a choice. With roots in Michigan and experience beyond it, she and her family intentionally chose Midland over a more “transient” lifestyle elsewh...
United in Hope with Holly Miller
Holly Miller, President and CEO of United Way of Midland County, joins Kevin to share how her journey from the creative industry into nonprofit leadership has shaped her life. The two stress the importance of this year's United Way Community Campaign. She explains that United Way is an impact organization that listens, uses data, and convenes partners. Hence, resources reach people efficiently, and she underscores that campaign dollars are the how, not the what. The 2025 community campaign runs primarily from early September through early November. This year's goal is $ 4.4 million to fund programs aligned with Midland's most pressing needs...
Welcome2Midland Michigan with Gary Billotti
Join Kevin LaDuke for a heartfelt conversation with Gary Billotti, Outreach Coordinator for the Midland Area Wellbeing Coalition, as we explore how a one-time skeptic of Midland became one of its most dedicated champions. Gary reflects on growing up in Metro Detroit. This career took him from the YMCA and DuPont to leading Health and Human Performance at Dow. This journey deepened his passion for community connection, mental health, and collaboration across sectors. We dig into Welcome2Midland, a new ambassador initiative helping newcomers and longtimers plug into local life through personal introductions, starter kits, and genuine relationships. We...
Greater Midland's Cross-Generational Impact with Terri Johnson
In this episode of the Max Loves Midland Show, Kevin LaDuke sits down with Terri Johnson, President and CEO of Greater Midland, to explore the organization's incredible impact on our community. From leading programs in childcare, corporate wellness, and active adult fitness to nationally-recognized events, Terri highlights how Greater Midland touches the lives of nearly 80% of Midland County residents. She shares her journey from her early career at Dow to her leadership at Greater Midland, reflects on raising a family in Midland, and talks about what it means to build a welcoming, thriving community for every generation.
Rooted in Nature & Growing in Midland with Lily Kelsey
On this episode of the Max Loves Midland Show, host Kevin LaDuke sits down with Lily Kelsey, Conservation Outreach Coordinator for Little Forks Conservancy, to talk about her journey from growing up in Flint to finding her calling in Midland. Lily shares how athletics, time spent outdoors, and the Flint water crisis shaped her passion for conservation and community work. She explains the mission of Little Forks Conservancy, the importance of protecting rivers and natural spaces, and how conservation is about both preserving land and building connections with people. From favorite preserves and kayaking spots to the role of...
From Crepes to Community with Brandon Morey
Brandon Morey, Co-Owner of Crepes Et Amis, Iron Dame, and Enjoy! Bakery, alongside his wife Katie, joined the Max Loves Midland Show to share his journey from a nursing student (and small-town skateboarder) to an award-winning entrepreneur helping shape the heart of Downtown Midland. In this episode, Brandon discusses starting with a $20 crepe skillet, building a loyal following at the Midland Farmers Market, and growing that following into three thriving businesses. He opens up about the challenges of the pandemic, the importance of community support, and his latest role as recipient of the MYPros Community Crowdfund for the Downtownsend...
Connections Through Nature With Dennis Pilaske
Recorded live from Main Street during River Days 2025, this episode of the Max Loves Midland Show features a heartfelt conversation between host Kevin LaDuke and Dennis Pilaske, Executive Director of the Chippewa Nature Center. Dennis shares his 28-year journey with the Nature Center, his rural upbringing in Michigan’s Thumb, and how his love for nature and music have shaped his work and life in Midland. The two discuss community transformation, the importance of outdoor access, and how music, mentorship, and meaningful partnerships create deep connections across generations. With reflections on biking the rail trail, kayaking the rivers, and ra...
Creating Home From Scratch with Natalia Iakovleva, Chef Sergey's Bakery
In this episode of the Max Loves Midland Show, host Kevin LaDuke sits down with Natalia Iakovleva, one of the four owners of Chef Sergey’s Bakery, a European-style bakery nestled in Midland’s Center City. Natalia shares the incredible story of how her family fled Ukraine and, through an unlikely partnership with another refugee family, found hope and purpose by opening a bakery that has quickly become a beacon of community, comfort, and culture. From the classic Ukrainian saying, “bread is the head of everything,” to a deeply rooted philosophy of making everything from scratch, Natalia discusses how bread be...
Quiet Work With Loud Impact with Cailey Brown
On this episode of the Max Loves Midland Show, we sit down with Cailey Brown, Forensic Interviewer and Multi-Disciplinary Team (MDT) Coordinator at the Midland Child Advocacy Center (CAC), to talk about one of the most important — and often unseen — support systems in our community. Cailey shares her story of growing up in small-town Merrill, Michigan, her unexpected path into the world of psychology, and how that journey led her to a career in child advocacy and direct service work. We explore what the CAC is, how it operates at the intersection of prevention and intervention, and why its coll...
From Fields to Classrooms with Penny Miller-Nelson
In this episode of the Max Loves Midland Show, we sit down with Penny Miller-Nelson, Superintendent of Midland Public Schools (MPS), to talk about her journey, passion for public education, and the bond proposal currently in front of our community. From her upbringing on a dairy farm in West Branch to her current leadership role in one of the top-performing districts in Michigan, Penny shares her heartfelt perspective on what it means to build a school system—and a community—that truly serves its people. We dive into proposed facility improvements, including new elementary and middle schools, enhanced safety meas...
Capturing Home with Jacqueline Leapheart
In this episode of Max Loves Midland, we’re hanging out with Jacqueline Leapheart—someone who seems to have her hands in everything great happening in Midland. Whether you know her from Adoption Option Inc., WindowStill Real Estate, her uplifting TikToks at Joy with Jax, or one of her other many community endeavors, Jacqueline brings nonstop energy, passion, and a deep love for Midland. We talk about her journey growing up, what keeps her so involved, and why she’s always rocking something red. From her cheerleading days at Dow High to her work supporting kids and families, Jacqueline shares...
Exploring the Arts & Outer Space with Alex Woody
Join us for a stellar episode of the Max Loves Midland Show as we go to space—well, sort of! This week, we sit down with Alex Woody, Communications Manager for Midland Center for the Arts, to talk about The Infinite, an out-of-this-world immersive experience that brings real astronaut footage from the International Space Station right here to Midland. Alex shares insights on how the Center continues to be a regional arts and culture hub, the impact of accessibility in the arts, and his own journey from Kentucky to Michigan’s thriving creative scene. Plus, we talk about the lega...
Coming Home: Tonia West on Belonging, Growth, and Youth Empowerment
In this special 20th episode of The Max Loves Midland Show, host Kevin LaDuke sits down with Tonia West from The ROCK Center for Youth Development to explore her journey as a “boomerang” who returned to Midland and found a renewed sense of community. Tonia shares her experiences growing up as a military kid, her path from journalism to wellness and education, and how she’s making a difference as a Discover You Coach. Through her work, she’s empowering students with skills in resilience, communication, and self-worth—lessons she continues to apply in her own life. She also discusses...
Building Community Through Conversations With Erin Patrice
Erin Patrice, founder of The Breaking Bread Village, joins Max Loves Midland to share her journey of moving to Midland, Michigan, over 20 years ago and finding her purpose in fostering meaningful dialogue and community connections. She recounts her transition from Cincinnati, the challenges of adapting to a less diverse environment, and the pivotal moments that led her to create The Breaking Bread Village—a platform for open, inclusive conversations that bring people with differing perspectives together. Erin discusses the inspiration behind the initiative, which emerged during the social and political upheaval of 2020, and how it has since evolved into a...
Opening Nord Social And Starting A New Career With Midland County ESA With Grant Murschel
🌲 Welcome to Nord Social! In this video, we talk with Grant Murschel, a Midland local who’s done it all—city planning, real estate development, and now launching a Scandinavian-inspired social club called Nord Social. His journey is about bringing people together, creating spaces, and helping communities grow. We explore how Grant’s rural upbringing shaped his passion for building strong communities, his experiences at the City of Midland and SPACE Inc. and what he learned about thriving communities, his career shift to working with Midland County Educational Service Agency's Career and Technical Education programs, and the exciting launch of Nord S...
Community Banking & Pancake Dinners With Mike Williams
In this episode, host Kevin LaDuke sits down with Mike Williams, the Midland Market President for Isabella Bank. Mike shares his passion for community banking and Isabella Bank's important role in supporting the community. You'll learn about Isabella Bank's support of the revitalization of Midland's Center City District, Mike's involvement with Midland Noon Rotary Club's annual Pancake Dinner (February 20), and Mike's journey of getting connected in Midland after moving here in 2002. Mike also reflects on the milestones of raising his daughters in the Midland Public School system and the sports moments that have stuck with him over the years...
Celebrating Culture & Youth Leadership With Jessica Chai
Welcome to Season Two of the Max Loves Midland Show!
In this inspiring episode, tour guide Kevin LaDuke sits down with Jessica Chai, a Dow High School senior who exemplifies leadership, resilience, and a passion for fostering inclusivity in her community. Jessica shares her journey as an active member of several impactful organizations, including the Midland Area Cultural Awareness Coalition, Midland Area Youth Inclusivity Committee, Midland Area Youth Action Council, and as Co-Chair of Midland Lunar New Year celebrations.

Jessica reflects on her busy senior year, her excitement for the future as she prepares fo...
Unnamed Talent & Development Framework With Jason Story & Kevin LaDuke
“People want a sense of purpose, significance, & impact in both workplace & community. Having one and not the other isn't enough. People want both.” - Jason Story.
In this episode of the Max Loves Midland Show, Host Kevin LaDuke sits down with Jason Story, the Director of Talent and Small Business Initiatives for the Midland Business Alliance. They dive deep into a comprehensive framework for the retention, attraction, and development of talents (RAD TALENT, Y'ALL) in the Midland area. The discussion covers the key stages of the framework - attraction, acquisition, integration, equipment, development, retention, and sustentation - and...
When You’re Working, You’re Still Living with Jason Story
"Are you telling me I'm not living if I'm at work?!?"
Jason Story discusses his journey to Midland, Michigan and his work in talent development and community initiatives. Jason shares his background growing up in Oakland County and his experiences living and working in various places around the country, including New York, California, and the Caribbean. He reflects on the importance of finding environments that resonate with his values and energy.
Cross County Connections Through Postsecondary Advising with Skylyr Zink
In this episode of the Max Loves Midland Show, host Kevin LaDuke sits down with Skylyr Zink, a career and college access adviser serving students in the communities of Coleman and Meridian. Skylyr shares his unique perspective on the evolving landscape of postsecondary education, the challenges and opportunities of working in small-town America, and his passion for supporting the next generation. From his own rural upbringing to his collegiate football career and current role, Skylyr provides a compelling look at the importance of bridging the gap between urban and rural communities. He emphasizes the power of collective action, resource-sharing...
Finding Friendship Next Door With Joyce Hagen-Flint
Creating Home, Arts, & Service With Katie Trzaska-Miller
This Max Loves Midland Show episode features an in-depth conversation with Katie Trzaska-Miller, a community leader and arts advocate. Katie shares her diverse career journey, from working as a young theater executive to her current Midland Area Community Foundation role. The discussion covers Katie's passion for civic engagement, her work to promote equity and inclusion in the community, and her insights on the power of art to facilitate meaningful conversations. Listeners and watchers will gain a deeper understanding of the vibrant community initiatives happening in Midland, as well as Katie's motivations and the valuable lessons she's learned throughout her...
Defining Family & Home with Katie Guyer, The Voice of the City of Midland
This episode provides a behind-the-scenes look at the vital role of local government communications and the power of community engagement. Meet Katie Guyer, Communications Coordinator for the City of Midland. Katie discusses her wide-ranging responsibilities, from managing the city's social media to overseeing community engagement initiatives. She shares insights into her personal journey to Midland, her passion for public service, and the City's efforts to enhance livability and community development. The discussion covers topics such as the City's innovative social media strategy, the impact of major events that took place in 2020, and Katie's vision for Midland's future.
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Hoops & Home With PJ Weaver
In this episode, we sit down with PJ Weaver, the assistant basketball coach at Northwood University. PJ shares his inspiring journey from a late bloomer in basketball to a successful college player, and now a dedicated coach giving back to the next generation. PJ discusses the unique challenges and rewards of transitioning from high school to collegiate coaching, as well as his experiences adapting to life in Midland. Key themes include team culture, the importance of community involvement, and his hopes for the future of Midland.
Meet Your Neighbor, Wally Mayton
Wally Mayton, Memorial Presbyterian Church, joined the show to discuss the importance of neighboring. Wally shared how neighboring is about building caring relationships and creating a community where everyone has the ability to thrive. He reflected on raising his family in Midland's welcoming spirit over the past 35+ years. With Neighboring Week coming up Sept 22 - 28, Wally encouraged Midlanders to write each other notes, host block parties, or simply reaching out to get to know your neighbors better. His dream is for Midland to be "a beacon of light" - a beautiful community where no one feels isolated or left...
Ali Huntoon, Aligned With Love
Ali Huntoon, owner of Allied Group Fitness and Allied HR Solutions, joins The Max Loves Midland show to discuss her experiences as a business owner in Midland. Ali and the Max Loves Midland Tour Guide, Kevin LaDuke, discuss her journey of starting her businesses during the pandemic, her passion for making fitness accessible and inclusive for all, and her involvement in various community organizations like the Midland Business Alliance, Midland Area Community Foundation, and the City of Midland's Downtown Development Authority. The conversation also covers Ali and Kevin's shared love of concerts as they draft their top 5 favorite live...
Lawfully Theatrical With Patrick Schefsky
In this episode of Max Loves Midland, the Max Loves Midland Tour Guide, Kevin LaDuke, sits down with Patrick Schefsky, a lawyer with Poznak Dyer Kanar Schefsky Thompson, PLC.Â
Highlights include Schefsky sharing his background, from his legal expertise to his theatrical pursuits, and how these two worlds intersect in his work. He discusses the emotional aspects of his practice, particularly in family law, and how he maintains empathy while navigating the complexities of the legal system. Schefsky also reflects on his childhood in Midland, his father's influence, and his return to the community as an adult. S...
People Retention Through Connection With Marybeth Penkala
Marybeth Penkala joins Max Loves Midland's Tour Guide, Kevin LaDuke, to explore the role of a young professional in the community and how the MYPros (Midland Young Professionals) group is approaching talent, attraction, and retention in Midland County.Â
The highlights of this episode are stories about Marybeth's journey to the role of Director of Membership and Partner Engagement at the Midland Business Alliance, her involvement with the Midland Young Professionals (MyPros) group, which aims to attract and retain talent in the area, Marybeth's leadership in crowdfunding initiatives through MyPros to support local businesses, and Marybeth's involvement with v...
Enjoy Life Art With Jazz Benitez
Jazz Benitez joins Kevin LaDuke to talk about art, inclusion, and Ashman Plaza!Â
Highlights include a discussion about the role of art in overcoming challenges and pushing beyond comfort zones. They share personal experiences and insights on the importance of embracing identity and creating art that reflects one's experiences. Kevin and Jazz also discuss the significance of public art and murals in Midland, highlighting their power to inspire and bring people together.
Timestamps:Â
[0:00 - 10:00] Host Kevin LaDuke introduces the episode and his guest, local artist Jazz Benitez. Jazz discusses their diverse roles within th...
Fashionable Flipping With Brandon Lewis, The Dapper Agent
Brandon Lewis joins the Max Loves Midland Tour Guide, Kevin LaDuke, to talk about all things real estate, fashion, and Midland!Â
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Highlights include Brandon's personal branding as the "Dapper Agent" and his journey growing up in Midland, Michigan, including his experiences with sports, family, and community involvement. He shares his transition from working at Dow to becoming a real estate agent, using social media and humor to promote his business. The conversation also covers the housing and growth challenges in Midland, as well as Brandon and Kevin's shared passion for sneaker culture and the legacy of...
Home At The Ballpark With Brad Tunney, Voice Of The Great Lakes Loons
Brad Tunney, Voice of the Great Lakes Loons and Manager of 100.9 The Mitt, discusses people development and retention with Max Loves Midland Tour Guide, Kevin LaDuke.Â
The key highlights of this episode include Brad Tunney's 10-year career as the voice of the Great Lakes Loons minor league baseball team, his passion for broadcasting and the importance of the Loons ballpark and radio station to the Midland community, his unique experiences creating an engaging atmosphere for fans, his unexpected journey from youth soccer player to professional baseball broadcaster, his high school broadcasting experiences and the unique setup of t...