Sales Mama with Sausha Davis

You're not losing sales because your offer is wrong. You're losing them because you're still trying to convince someone who hasn't decided yet. That's not your job. Your job is clarity.

In this episode Sausha breaks down the difference between convincing and clarifying and why most women coaches are doing the wrong one on every single sales call.

If you've ever felt pushy, over-explained your price, or watched a hot lead go cold right before the yes, this one is for you.

You'll learn:

In this Q&A episode, I'm answering real questions from the Sales Mama community on four topics that come up constantly: pricing, sales systems, lead conversion, and retreats.

If you've been scared to raise your prices, winging your sales process, or watching leads go cold, this one's for you.

In this episode:

Want your question answered...

What if the patterns holding you back in business aren't actually yours?

In this episode I sit down with Crystal Rasmussen, Generational Healing practitioner and teacher, to talk about the work that lives underneath the strategy. The ancestral wounds, inherited beliefs, and nervous system patterns that keep high-achieving women stuck no matter how hard they push.

Crystal shares her own story of going from single mom and graphic designer to facilitating ancestral healing for people around the world, and what that means for women who are ready to stop hitting the same wall.

...

In this episode of the Sales Mama podcast, Sausha discusses the importance of shifting from a time-for-money mindset to a more strategic approach to sales and business growth. 

She emphasizes the need for entrepreneurs, especially women, to break free from traditional conditioning that limits their potential. Sausha shares insights on how to leverage time, understand revenue versus cash collected, and create scalable business models that allow for financial and personal freedom. 

The episode concludes with actionable steps for listeners to escape the time trap and build a successful business.

Takeaways

In this conversation, Sausha Davis discusses the detrimental effects of hustle culture on income and well-being. She emphasizes the importance of focusing on revenue-generating activities, setting strategic goals, and maintaining a balance between business and family life. 

Sausha shares her personal experiences and offers actionable advice for entrepreneurs to work smarter, not harder, and to prioritize their energy and time effectively.

Takeaways

What happens when making money is easy, but keeping it feels dangerous? In this raw episode, I'm pulling back the curtain on the uncomfortable growth edge I'm hitting right now as I write my book and scale toward seven figures.

I'm talking about the generational patterns most of us don't even know we're carrying. The ones that make us self-sabotage right when things start working. The beliefs that turn relaxation into danger and chaos into our comfort zone.

You'll hear about:

What happens when you finally say yes to your next level and everything starts falling apart?

In this raw and honest episode of the Sales Mama Podcast, Sausha Davis pulls back the curtain on her real-time experience of writing her first book, navigating massive resistance, self-sabotage, scarcity thinking, and the uncomfortable shedding that comes with growth. This is not a tactical sales episode. It’s a leadership conversation about mindset, identity, and taking radical responsibility for your results.

Sausha breaks down how personal blocks around receiving, abundance, and self-belief can directly impact business pe...

Sales and marketing are not the same thing, and confusing the two is one of the fastest ways to stall your revenue.

In this episode, I break down the real difference between sales vs marketing, why you need both to scale, and where each one actually lives inside your funnel.

We cover:

If you’re c...

High achiever burnout doesn’t always look like exhaustion. It often shows up as anger, overworking, and constantly saying you “just need a vacation.”

In this episode, Sausha breaks down the burnout cycle high achievers, sales leaders, and entrepreneurs get trapped in without realizing it. You’ll learn the three most common warning signs of success exhaustion, how perfectionism in sales quietly fuels burnout, and why working harder is often the problem, not the solution.

If you’re driven, disciplined, and still frustrated, this episode will help you recognize burnout early and fix the structure behind it...

In this episode, I'm breaking down the three most common mistakes I see coaches and service providers making on sales calls, and why they're killing your close rate. If you've ever wondered why some calls close in 15 minutes while others drag on for 90 minutes and still ghost you, this episode will show you exactly what you're doing wrong.

In this episode, you'll learn: 

• How to read buyer types so you stop treating every prospect the same and start closing faster 

• Why over-explaining your offer signals pricing insecurity and overwhelms your prospects 

•...

You're working hard, showing up consistently, but the clients who can actually afford you aren't biting. Here's the truth: you might be repelling premium clients without even realizing it.

In this episode, I'm breaking down the three ways coaches accidentally push away high-paying clients and exactly how to fix it. We're talking messaging that's too vague, pricing that signals the wrong thing, and how you show up online. If you're tired of attracting clients who can't invest at the level you need them to, this is your wake-up call.

What you'll learn:

You've built the perfect offer. You know it works. You know it gets results. So why aren't people buying?

In this episode, I'm breaking down the #1 mistake that's killing your sales before you even get on a call: selling features instead of outcomes.

Most women are out here listing modules, calls, and deliverables thinking that's what sells. But here's the truth: people don't buy features. They buy results. They buy transformation. They buy the version of themselves they want to become.

I'll walk you through:

You'll never feel confident enough. You'll never feel ready enough. And that's exactly what's keeping you broke.

In this episode, I'm breaking down the biggest lie we tell ourselves as entrepreneurs: "I'll sell when I'm more confident." But that day never comes.

We're talking about:

In this car episode, I'm breaking down the real purpose of networking and why showing up as the authority (not the friend) is what gets you paid. I just wrapped a coffee meetup and I'm sharing how to network without being self-serving, why fast action takers get rewarded, and the exact language I use to help people see what staying stuck is actually costing them. 

Plus, I'm calling out the biggest mistake people make in sales calls, what a free vs. one-cent lead magnet study revealed about barrier to entry, and why your past might be holding y...

From Zero Clients to Cold Call Wins: How She Built a Business in 2 Hours a Day

What does it look like to go from working 60+-hour weeks at a mill to landing clients through cold calls and hitting your revenue goals in 2-3 hours a day?

In this episode, Sadie is sharing her whole journey. From trying to make e-commerce work to building a business that actually supports the life she wants with her daughter.

We're talking about:

If your leads feel warm but no one’s actually saying yes, this episode is going to hit home. Most women assume the problem is their offer, their audience, or the algorithm… but nine times out of ten, the real issue is hidden in the gap between starting conversations and confidently moving people toward a decision.

In this short, power-packed episode, I break down:

Most women don’t have a sales problem.

They have a follow-up problem.

You’re showing up. You’re posting. You’re having great conversations.

But the money you want?

It’s sitting in the messages you haven’t sent yet.

In this episode, I’m breaking down why follow-up feels hard, why you avoid it even when you know better, and the simple shifts that turn warm leads into paying clients fast.

If you want to close out the year strong, this episode is your wake-up call.

👉...

Are you tired of feeling like confidence makes you “too much”?

In this episode, Sausha Davis, founder of Sales Mama™, dives into one of the biggest mindset traps women in business face which is confusing assertiveness with aggression.

You’ll learn how to shift from apologetic selling to empowered leadership, communicate with calm authority, and make the ask without shrinking your energy or your price.

This isn’t about scripts and fake urgency. It’s about owning your power, leading with service, and selling without guilt.

In this episode...

Are you stuck in the cycle of should I or shouldn’t I? Should I post today or skip it? Follow up again or let it go? Work on my offer or fold the laundry?

When you’re running a business and a household, the mental load never stops. Between kids’ sports, dinners, chores, baths, and keeping clients happy, it’s no wonder so many women feel overwhelmed and second-guess every business move.

In this episode, Sausha breaks down:

Is your sales system alive… or on life support?

Most entrepreneurs — especially women balancing business, family, and big goals — don’t track the numbers that matter. Without daily pulse checks, their sales systems flatline.

In this short episode, I’ll walk you through:

If you’re ready to bring your sales system back to life, this episode w...

Are you constantly saving your business and your household instead of leading it? In this episode, I break down why hero mode feels natural for moms and entrepreneurs but keeps you stuck at the same level.

We’ll dive into:

If you’ve been doing it all, this episode will show you...

In this episode, Sausha breaks down the three money moves every woman in business needs to master: receiving without guilt, releasing the blocks that hold you back, and focusing on what truly builds wealth. 

You’ll learn why most entrepreneurs don’t fail from lack of effort but from refusing to fully receive, how old money stories keep you stuck, and why focus—not more hustle—is the real key to scaling.

Expect practical rituals, mindset shifts, and strategies you can use today to reset your relationship with money and lead with authority in both business...

Are you leading your sales conversations or people-pleasing your way through them?

In this episode of the Sales Mama Podcast, Sausha Davis shares why sales struggles aren’t just about strategy, they’re about energy. People-pleasers over-explain, over-deliver, and apologize for asking. Leaders create clarity, confidence, and direction.

You’ll learn:

If you’re ready to stop people-pleasing and start clos...

Are you building a business… or are you babysitting one?

In this episode of the Sales Mama Podcast, Sausha Davis exposes the hidden trap many entrepreneurs fall into - babysitting their business instead of scaling it. 

If your business only runs when you’re grinding harder, if you can’t step away without something breaking, and if growth feels heavier instead of lighter, you’re babysitting, not scaling.

You’ll learn:

In this raw and healing-filled episode, I’m joined by Brigid Tebaldi- a trauma-informed health coach, birth worker, and the founder of Loreto Wellness. Brigid is a homeschooling mom of five, a farmer, and a business owner helping women heal the silent trauma that lives in their nervous systems after birth.

We talk about everything from hospital vs. home births, birth trauma and PTSD, and how childhood wounds often resurface in motherhood. Brigid also opens up about her transition from being the “good girl” in the system to reclaiming her voice, her he...

If you’ve ever looked around at your life and thought, “I did everything right, so why the hell do I still feel behind?” , this episode is for you.

Sales Mama wasn’t born in a boardroom. It was born in the trenches—through foster care, hot checks, four jobs, and full-blown survival mode. In this unfiltered solo episode, Sausha shares the real story behind the brand and the woman it was built for:

The ambitious, exhausted, angry-as-hell mama who’s been through it and still refuses to settle.

This isn’t a brand for...

If you’ve ever said “I just need to be more disciplined,” this episode is your wake-up call.

Because it’s not discipline you’re lacking.

It’s boundaries... around your time, your energy, and your business.

In this gritty episode of the Sales Mama Podcast, Sausha Davis breaks down why high-achieving women keep finding themselves stuck in overwhelm despite their work ethic. Spoiler alert: it’s not because you’re lazy. It’s because you’re too damn accessible.

Inside this episode, you’ll learn:

Think you need a sales funnel? Hold up.

In this episode of the Sales Mama Podcast, Sausha breaks down the most important question you should be asking before you build any kind of funnel. Because truth is, most funnels fail. Not because the tech is off, but because the strategy is missing.

You’ll learn:

And...

In this episode, I’m sharing a behind-the-scenes coaching moment with one of my clients who came to me after a sales call shook her confidence.

Her lead said all the right things. She was “so ready.”

And then came the classic objection:

“I’d love to… but I just don’t have the money.”

This episode breaks down what actually happened, why this objection isn’t really about the money, and how to lead powerfully through these moments without discounting your offer or doubting yourself.

If sales calls make you nervous…<...

In this powerful episode of the Sales Mama Podcast, Sausha Davis breaks down one of the most misunderstood topics in entrepreneurship: the difference between grit, hustle, and hard work.

If you’ve ever felt pressured to grind 24/7, questioned your discipline, or wondered why things aren’t clicking despite all your effort, this is the reset you didn’t know you needed.

You’ll learn why hustle culture is toxic, how true success is built on mental toughness, and what it really takes to scale a business without burning out. Sausha shares personal...

If you’ve ever said “I know I need a funnel, but I don’t know where to start”, this episode is your starting point.

Today I’m walking you through the real meaning of a funnel (and it’s not just a tech stack), the only 3 types you actually need, and how to map the right one for your business without overthinking it.

This isn’t about getting fancy. It’s about getting focused.

Inside this episode:

In this episode, I’m joined by Alisha Froelich, founder of Ranch Wife Marketing, to talk about what it really takes to grow a business online without selling your soul or sacrificing your rural lifestyle. 

Alisha shares how she went from selling livestock on social media to running a full-time marketing business that helps other western women show up confidently, sell authentically, and build a business that fits around branding season, motherhood, and muddy boots.

We talk visibility, storytelling, rural content strategy, and the mindset shifts it takes to stop waiting for “someday” and start marketi...

Tired of being told you have to choose between growing your business and being a present, grounded mom? In this powerful episode, Sausha Davis breaks down the BS binary that so many gurus are still pushing, the idea that you have to sacrifice family to scale, or settle down to be a “good mom.”

This is your permission slip (and proven path) to build a business that honors both your ambition and your motherhood.

You’ll hear:

Tired of being told you have to choose between growing your business and being a present, grounded mom? In this powerful episode, Sausha Davis breaks down the BS binary that so many gurus are still pushing — the idea that you have to sacrifice family to scale, or settle down to be a “good mom.”
This is your permission slip (and proven path) to build a business that honors both your ambition and your motherhood.
You’ll hear:

Most women don’t have a marketing problem, they have a structure problem. Their business “works,” but only when they’re hustling to keep it from falling apart. 

In this episode, Sausha breaks down the difference between a business that’s built to survive… and one that’s built to scale.

You’ll walk away with:

If you’ve been feeling like something’s off...

This isn’t another highlight reel or sugar-coated success story. This is a behind-the-scenes conversation with two women who’ve walked through the fire of entrepreneurship—and came out the other side with confidence, clarity, and cash.

In this powerful episode of The Sales Mama Podcast, host Sausha Davis is joined by Kasia Bukowska, equine artist and connection coach, and Brittany Eckert, equine matchmaker and marketing strategist. Both are graduates of Sales Mama School who came in feeling stuck, spread thin, and uncertain… and walked out feeling powerful, profitable, and unapologetically themselv...

Sick of hearing “I can’t afford it” on your sales calls? Before you immediately discount your offer or question your worth, listen to this.

In this powerful episode of the Sales Mama Podcast, business mentor and sales expert Sausha Davis unpacks the real reason you’re getting money objections—and it’s probably not what you think. It’s not just about your pricing… it’s about your energy, your belief system, and the way you’re showing up in your pitch.

If you’re an entrepreneur, coach, or online business owner selling high-ticket offers (or ANY offer...

What actually happens when bold women commit to building businesses their way without the burnout, the bro marketing, or the bullshit?

In this raw and unscripted group episode, Sausha Davis sits down with three powerful women from inside Sales Mama School to talk about the behind-the-scenes breakthroughs you won’t find in a 30-second testimonial. Nicole, Alexis, and Alisha open up about what was going on before they joined, the fears they had, and the powerful shifts they’ve made in their life, business, and confidence since.

We talk motherhood, imposter syndrome, community, boundaries, real sale...

In this raw, hilarious, and healing-packed episode of the Sales Mama Podcast, Sausha welcomes Kasia Bukowska—a powerhouse equine connection coach, symbolic artist, and trauma-informed healer whose story will blow your mind and crack your heart wide open.

From being told she’d never ride again due to a debilitating lupus diagnosis… to building a thriving business centered on horse-facilitated healing and expressive art… Kasia walks us through her gritty, inspiring journey of rebuilding from the ground up—physically, emotionally, and spiritually.

You’ll hear how she: