Inside The Wedding Planner's Mind
Irene Tyndale is a visionary event planner and the driving force behind Irene Tyndale Weddings and Events. With a career spanning over two decades, Irene has established herself as a premier wedding and event planner, known for her meticulous attention to detail, creative flair, and unwavering commitment to excellence.As the Owner and Chief Event Officer of her own company, Irene has curated and executed hundreds of memorable events, each tailored to the unique visions and dreams of her clients. Her ability to transform ordinary spaces into extraordinary experiences has made her a sought-after expert in the industry.Irene’s jo...
S3 Ep.5 - Marketing for Wedding Planners with Tayler Cusick Hollman of Enji
In this episode of Inside the Wedding Planner’s Mind, Irene sits down with Tayler Cusick Hollman of Enji to talk about marketing strategies for wedding planners and how to build a marketing plan that actually works.
Together, they dive into the importance of Consistency, Content & Visibility, sharing practical strategies for creating content, staying consistent with your marketing, increasing your visibility, and growing a sustainable wedding planning business without feeling overwhelmed.
If you’ve been struggling with marketing your wedding planning business, this episode is full of actionable tips, real-world advice, and encouragement to help you mark...
S3 Ep.4 - Why Wedding Timelines Are Essential for Success with Eddie Babbage of Timeline Genius
In this episode of Inside the Wedding Planner’s Mind, Irene Tyndale sits down with Eddie Babbage, founder of Timeline Genius, to discuss how wedding planners can create better wedding day timelines, streamline their workflows, and execute events with greater efficiency and confidence.
Eddie shares why a well-built wedding timeline is more than just a schedule—it’s one of the most important systems a wedding planner can use to keep couples, vendors, and the entire wedding day running smoothly.
Irene and Eddie discuss wedding planning systems and workflows, client experience, vendor communication, timeline creation, and time-s...
S3 Ep.3 - Wedding Guest Communication & Systems with Kerry Barrett of The Wedding App
In this episode of Inside the Wedding Planner’s Mind, Irene sits down with Kerry Barrett, founder of The Wedding App, to explore how better communication and streamlined systems can transform the wedding experience for couples, guests, and planners alike. They discuss the most common guest communication challenges, why clear and intentional workflows matter, and how technology can simplify everything from sharing event details to keeping everyone informed throughout the wedding journey. If you're a wedding planner looking to elevate both the client and guest experience through smarter communication and organization, this episode is packed with practical insights.
đź’› To le...
S3 Ep.2 - SEO for Wedding Planners - What Actually Matters for Growth and Visibility with Nina Addeo
In this episode of Inside the Wedding Planner’s Mind, Irene sits down with Nina of I Do Wedding Marketing and The Social Studio to talk about social media strategy for wedding planners and what planners should actually be focusing on for long-term business growth. They discuss visibility, consistency, SEO, content strategy, and the misconceptions many planners have when it comes to marketing their business online. If you’re tired of posting without a plan and want to market with intention, this episode is for you.
BIO:Â Nina Addeo is the founder of I Do Wedding Marketing, a socia...
S3 Ep.1 - You Are Not Alone with Irene Tyndale
Welcome to Season 3 of Inside the Wedding Planner's Mind!
In this short premiere episode, Irene Tyndale shares the heart behind this season's theme: You Don't Have to Build It Alone.
Whether you're a wedding planner, event professional, or creative entrepreneur, this episode is a reminder that building a successful business doesn't mean carrying every responsibility by yourself. Through a personal story and words of encouragement, Irene invites you to embrace community, support, and the courage to ask for help.
Show Notes:
In this episode, you'll discover:
Why "You Don't Have...
Season 3 Trailer: You Don't Have to Build It Alone
Season 3 Trailer: You Don't Have to Build It Alone
Welcome to Season 3 of Inside the Wedding Planner's Mind with Irene Tyndale.
This season is dedicated to every wedding planner, event professional, and creative entrepreneur who has ever felt the pressure to do it all. The truth is, building a successful business isn't about carrying every responsibility on your own—it's about creating the right support, systems, relationships, and community to help you thrive.
Throughout this season, Irene shares practical business insights, personal experiences, and honest conversations designed to encourage, equip, and empower you to bu...
S2 Ep.12 - From Chaos to CEO: Scaling Your Event Business with Backend Strategy ft. Your Business Nanny
Feeling stuck in the day-to-day of your planning business? In this episode, Irene Tyndale chats with Shakila Booker, Your Business Nanny, about what it takes to scale your event planning business, starting with the backend.
Learn how to build systems, workflows, and a team that support growth without burning out. Whether you're ready to hire or just tired of doing everything yourself, this conversation will help you shift from chaos to a confident CEO.
Ready to step into your next level? Join us at the Becoming the Business Retreat 2026!
Registration is...
S2 Ep.11 - Longevity in the Wedding Planning Industry with Desirée Dent
In this inspiring episode of Inside the Wedding Planner’s Mind, I’m joined by industry veteran Desirée Dent, a powerhouse planner and educator who’s been running her successful wedding planning company for over 25 years.
We dive into what it really takes to build a long-lasting business in the ever-evolving wedding industry — from mindset and boundaries to business pivots and legacy-building. Whether you’re just getting started or dreaming about sustainability, Desirée shares timeless wisdom that will help you stay rooted and relevant.
đź’» Connect with Pastor Desiree - <...
S2 Ep.10 - Making God the CEO of your Life and Business with Pastor Tiffany P. Sowah
In this heartfelt and faith-filled episode of Inside the Wedding Planner’s Mind, Irene sits down with Pastor Tiffany P. Sowah — CEO of T3 Diversity Solutions, LLC and Founder of Mornings with God Ministry — to talk about the power of making God the CEO of your business and life. Tiffany shares her journey from business coach to pastor, what it means to fully surrender your goals to God, and why prayer is not optional for Kingdom-minded entrepreneurs. This episode is for the woman who's building something big — and knows she can’t do it without God’s guidance.
...
S2 Ep.9 - Systems That Serve: Choosing the Right Tools for Where You Are in Business with Tanisha Lee
In this episode, I’m joined by the Systems and Implementation Queen herself — Tanisha Lee — as we break down how to choose the right tools for your business based on your current stage. From startup to scaling, we talk about avoiding tech overwhelm, common mistakes planners make, and how to actually implement systems that work for you.
Ready to step into your next level?
Join us at the Becoming the Business Retreat 2026!
Registration is now OPEN: irenetyndale.com/retreat
Enter Promo Code MIND for 20% Off
Expl...
S2 Ep.8 - Mentors, Coaches & Conferences — What’s Worth the Investment in the Wedding Industry?
Feeling overwhelmed by all the courses, coaches, webinars, and retreats popping up in your feed? You’re not alone. In this episode of Inside the Wedding Planner’s Mind, Irene Tyndale breaks down the real differences between mentorship, coaching, and education opportunities in the wedding and event planning industry.
You’ll learn how to:Choose the right investment for your current stage of business
Understand the difference between a mentor and a coach
Evaluate workshops, retreats, conferences, and summits beyond just price
Recognize the value of invest...
S2 Ep.7 - Let’s Talk RGA’s – What CEOs Do to Grow Their Wedding Planning Business with Irene Tyndale
Are you tired of feeling busy but not booked? In this solo episode, Irene breaks down the truth about Revenue Generating Activities (RGA’s)—the intentional tasks that actually grow your wedding planning business. She teaches from the 3 foundational pillars used inside her coaching programs:
đź’° Finances & Sales
đź“Ł Visibility & Marketing
⚙️ Operations & Systems
Learn what it really takes to shift from hustle to strategy—and why building a sustainable, six-figure business starts with structure, not hype. Whether yo...
S2 Ep.6 - A Letter To The Wedding Planner Of Color from Irene of Irene Tyndale Weddings & Events
In this heartfelt solo episode, Irene Tyndale shares a personal letter to wedding planners of color, reflecting on her 12-year journey, the coaches who shaped her, and the calling to create space for planners like you. If you’ve ever felt unseen, unsure, or stuck, this one’s for you. You are called. You are capable. You are not alone.
Ready to step into your next level? Join us at the Becoming the Business Retreat 2026!
Registration is now OPEN: Becoming 2026
Enter Promo Code MIND for 20% Off Explore My Coaching & Education Programs:
S2 Ep.5 - The Journey Behind the Brand – Lessons in Business and Balance - Live from Becoming 2025
Recorded live at the 2025 Becoming the Business Retreat for Wedding Planners, this special episode brings you front-row access to our signature Planners in Pajamas session.
Join host Irene Tyndale and a dynamic panel of powerhouse planners—Desiree Dent, Jade Robinson, Kawania Wooten, Shaun Teague, Elana Walker, and Tanisha Lee—as they pull back the curtain on what it really takes to build a thriving brand in the wedding industry.This honest, unfiltered conversation dives into the journey behind the brand, exploring lessons in leadership, burnout, growth, and balance.
Whether you're just starting out or scaling your busi...
S2 Ep.4 - Start Before You're Ready: The Mindset & Action That Drive Success with Carol Elizabeth of Sparkle Hustle Grow
Start Before You're Ready: The Mindset & Action That Drive Success with Carol of Sparkle Hustle Grow
In this empowering episode of Inside the Wedding Planner’s Mind, I’m joined by the amazing Carol Elizabeth, owner of Sparkle Hustle Grow — the subscription box and training community that has helped thousands of women launch, grow, and scale their businesses.Carol shares her journey of starting before she felt ready and how that bold decision led to a massive impact. We talk about mindset shifts, the importance of taking messy action, and what it really looks like to grow a...
S2 Ep. 3 - The Importance of Business Confidence with Athenia Rodney
In this powerful pre-retreat session from the 2025 Becoming the Business Retreat, Athenia Rodney breaks down the real meaning of business confidence.
Spoiler alert: It’s not just about what you look like or how you show up on Instagram — it’s about how you lead, price, position, and believe in what you've been called to build.
Whether you are navigating imposter syndrome, struggling to charge your worth, or simply trying to find your footing as a CEO — this conversation will meet you exactly where you are.
đź”— Join the Waitlist for the 2026 Retreat:
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S2 Ep. 2 - The Mental Weight of Building & Running a Transformative Business with Hadassah Joseph
In this special episode, we’re taking you inside one of the powerful pre-retreat sessions from the 2025 Becoming the Business Retreat for Wedding Planners.
Led by the incredible Hadassah Joseph, this conversation dives deep into the mental and emotional load so many women—especially women of color—carry while building transformative businesses.
Hadassah has been with us at every retreat, opening the space with prayer, but in this session, she goes even deeper. If you’ve ever felt overwhelmed, unseen, or exhausted from the weight of your calling, this is a message you need to hear.
Recap of Season 1, the Becoming Retreat and the Future with Irene
In the premier episode of Season 2, Irene recaps the first season with highlights of topics from many of the talented businesswomen she had the pleasure to interview. Also, she gives a view into the Becoming 2025 Retreat for Wedding Planners, touching on special moments throughout the transformational weekend. Last, she touches on this upcoming season and how she plans for it to be even more impactful than Season 1.
Be sure to subscribe, leave a review, and share this episode with another planner who needs it. Want to go deeper?
Irene Tyndale Education
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Ep. 9 - Design for Planners: Enhancing Your Services Without Becoming a Florist with LesLo Events
Episode 9 Special Guests: Les and Lo, co-founders of Leslo Events
Short Bio:
LesLo Events is a luxury event studio that offers full service event management, consulting and design for corporate and private clients. We are proud to be featured in numerous wedding publications for our work with celebrity clientele.  Our mission is to elevate the event experience by offering luxury event services that exceed our client’s vision and ensure an unforgettable experience.
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https://www.19MediaGroup.com
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Ep. 8 - Your Path to Preferred Vendor Status with Shannon Tarrant, Co-Founder of Wedding Venue Map
Episode 8 Special Guest: Shannon Tarrant, Co-Founder, Wedding Venue Map
Short Bio:
Shannon Tarrant is on a mission to help event pros learn a proven system for success. With over 15 years as an off-site caterer and then venue manager, she developed both companies into local powerhouses. Â
A professional go-getter today, she is a no-bs speaker and co-host of her podcast, The Wedding Sassholes, sharing her industry wisdom while running her own businesses - Wedding Venue Map and Venue Help Desk.Â
Shannon tells it like it is, whether you’re ready for it or not.
<...
Ep. 7 - Imposter Syndrome and Confidence with Charessa Sawyer, Founder of Event Therapy Network
Guest: Charessa Sawyer, Owner SC Visionary Planning and Production Services, Creator Event Therapy Network, Publisher at Event Therapy Magazine
In this episode, Irene Tyndale sits down with Charessa Sawyer, a certified event planning professional that offers personal event coaching and teaches therapeutic communications to event and entertainment professionals. She simply helps event professionals discover strategic ways to love their fast-paced careers and find mental balance!
Tune in to learn how to find your confidence through pushing past imposter syndrome.
Follow 19 Media Group:
Twitter: @19MGroup
Instagram: 19mediagroup
https://www.19MediaGroup...
Ep. 6 - It Works When You Work It with Tanya Breland, Lead Planner for Happy Planning Events
Guest: Tanya Breland, Entrepreneur and Lead Planner of Happy Planning Events
In this episode, Irene Tyndale sits down with Tanya Breland, a passionate entrepreneur and wedding planner behind Happy Planning Events. Tanya shares her inspiring journey from planning her own wedding to launching a successful business.
Discover how she turned her love for love stories into a thriving career, and gain valuable insights into the world of wedding planning. From budgeting and vendor selection to creating timelines and handling logistics, Tanya offers practical advice for couples planning their big day.
Tune in to...
Ep. 5 - Overcoming The Fear of Asking For Help with Tyneshia Perine, Owner of Tootles Event Sitters
On this episode, Irene speaks with Tyneshia Perine, owner of Toodles Adventures event sitting company, on overcoming the fear of asking for help as an entrepreneur.
Instagram: http://instagram.com/tootleseventsitters
TikTok: https://www.tiktok.com/@tootles.event.sitters
Facebook: http://facebook.com/tootleseventsitters
YouTube: https://www.youtube.com/channel/UCyesDdlQozUN5Zm_tXFfYGQ
Key TakeawaysOvercoming fear and embracing vulnerability allows authentic connections and meaningful relationships that propel business growthSeeking help is crucial - closed mouths don't get fedBuild a supportive "village" and lean on them, whether paid or unpaidPractice self-care, affirmations, and confirmations...
Ep. 4 - Vision and Dreams: Crafting Your Path to Success with Irene Tyndale, Entrepreneur, Educator, Mentor & Success Coach
In this inspiring episode, we sit down with Irene Tyndale, a visionary entrepreneur and success coach who has dedicated her life to helping others realize their dreams. Irene shares her journey from humble beginnings to becoming a sought-after speaker and mentor in the world of personal development.Tune in as Irene delves into the power of vision and how it serves as the foundation for achieving your dreams. She offers practical advice on setting clear goals, overcoming obstacles, and staying motivated through the highs and lows of your journey. Whether you're an aspiring entrepreneur, a creative professional, or someone seeking...
Ep. 3 - Building Your Business While Working 9-5 with Shaun Teague, Owner & Lead Planner
Meet Shaun Teague, the visionary behind Cue the Champagne Event Planning and Design, with over 12 years of industry expertise. Originating from Chattanooga, Tennessee, Shaun made a bold shift from a corporate 9-5 to fulfill her dream of orchestrating unforgettable moments. As the owner of Cue the Champagne, she's renowned for a sophisticated touch and commitment to turning aspirations into reality. Beyond her role as an industry leader, Shaun passionately mentors aspiring event planners, shaping the future of the field. Join us as she shares insights from her journey—a story of resilience, creativity, and the pursuit of turning passion in...
Ep. 3 - Shaun Teague - Building Your Business With a 9-5
Meet Shaun Teague, the visionary behind Cue the Champagne Event Planning and Design, with over 12 years of industry expertise. Originating from Chattanooga, Tennessee, Shaun made a bold shift from a corporate 9-5 to fulfill her dream of orchestrating unforgettable moments. As the owner of Cue the Champagne, she's renowned for a sophisticated touch and commitment to turning aspirations into reality. Beyond her role as an industry leader, Shaun passionately mentors aspiring event planners, shaping the future of the field. Join us as she shares insights from her journey—a story of resilience, creativity, and the pursuit of turning passion into a...
Ep. 2 - How Wedding Planning Found Me with Maria Scott, Entrepreneur & Lead Wedding Planner
Maria's Bio:
Maria Scott is a Wedding and Event Planner, Founder/CEO of Luxe Bounce, a modern event rental company, and a mentor/business coach for event professionals. Maria brings 20 years of experience in the hospitality industry.
Beginning her career with Marriott and Hilton properties, later stepping into corporate conference planning and high end weddings and events. What started as a passion for providing guests/clients with unmatched experiences, has blossomed into her love of working with and helping other event professionals grow and succeed in their own businesses.
She has also brought her...
Ep. 1 - The Importance of Personal Branding for Planners with Wanda Isabel, Brand Strategist
Wanda's Bio:
I'm passionate about helping women unleash their potential and grow their businesses. But my journey to get here wasn't always easy. Letting imposter syndrome take over, failed businesses, a long journey of self discovery, and many more personal struggles. But I always kept on leaning into my passion and what filled me with joy, helping other women overcome the obstacles in their business with my skills, knowledge and passion.Â
After landing a big job in tech, I realized that I wanted to do something more fulfilling and aligned with spirit. I wanted to make a...
Hi, I'm Irene! Let's get to know each other...
The trailer for the podcast "Inside The Wedding Planner's Mind with Irene Tyndale" offers a sneak peek into the world of wedding planning from a seasoned expert's perspective. Irene Tyndale, a renowned wedding planner, shares her insights, tips, and behind-the-scenes stories. Listeners will get a taste of the challenges, triumphs, and unique experiences that come with orchestrating unforgettable weddings. This podcast promises to be an engaging and informative resource for brides, grooms, and anyone interested in the wedding industry.
Follow 19 Media Group:
Twitter: @19MGroup
Instagram: 19mediagroup
https://www.19MediaGroup.com
Discover our...
