Mess to Mission

Shannon Lenz is a former scientist and project manager who transitioned from a demanding 9-to-5 into entrepreneurship after navigating the realities of living and working with chronic illness. Today, she blends her background in epidemiology and operations to help women-led businesses streamline their systems, save time, and grow without burnout.

She now runs her boutique online business management company, Cat and a Teacup, LLC. Her signature approach, Business Epidemiology™, brings the rigor of scientific thinking into the entrepreneurial world, helping founders diagnose and solve operational “infection zones” before they spread.

Website: www.catandateacup.com

IG: I...

In this engaging conversation, Linds Paulson and Julie Sedler explore various aspects of parenting, including managing decision fatigue, establishing recovery days for stress reduction, and organizing school and extracurricular activities. They share personal anecdotes and practical tips that resonate with many parents, emphasizing the importance of communication, self-care, and organization in family life.

In this episode, Linds Paulson and Julie Sedler discuss various strategies for optimizing workspaces and routines to enhance productivity and well-being. They explore the concept of a work uniform to reduce decision fatigue, the importance of flexibility in scheduling, and the benefits of establishing weekly rituals. The conversation also delves into leveraging AI tools for efficiency, batching content for creativity, and understanding how personal cycles can impact work performance. They emphasize the significance of recovery days and the need for play in adult life, ultimately encouraging listeners to find their unique rhythms and routines that support their productivity and...

In this episode, Lindsey and Julie discuss the multifaceted aspects of mom life, focusing on the importance of self-care, setting boundaries, and finding balance in daily routines. They share personal experiences with volunteering, fitness, and creating systems that work for their families. The conversation emphasizes the need for flexibility, independence in children, and the significance of catering to one's senses to enhance daily experiences. Ultimately, they highlight the importance of prioritizing oneself as a mother and finding joy in the everyday.

Takeaways:

In this episode, Lindsey Paulson and Julie Sedler discuss the challenges of managing family life while balancing responsibilities as mothers and business owners. They share their favorite systems and operations workflows that help streamline household tasks, including planning sessions, outsourcing chores, and utilizing technology for grocery shopping and meal prep. The conversation emphasizes the importance of modeling responsibilities for children and finding innovative solutions to make family life more manageable.

Takeaways:

Nikki Fain is a Simplification Project Manager and the founder of BlakeleeCo. She helps high-performing business owners stop drowning in to-dos and start moving projects forward with ease. Through strategic project management, streamlined systems, and done-with-you support, Nikki brings calm to the chaos so her clients can scale with confidence.

Connect with Nikki:

Website: www.blakeleeco.com

Instagram: https://tinyurl.com/5pfsft7y

LinkedIn: https://tinyurl.com/2r8vb72j

Free Resource:

Ready to simplify your systems? Snag Nikki’s Free System Audit Checklist and discover where yo...

Ashley Jefferson is the founder of Startup Baddie, where she works with founders and brands from a product, community, and content perspective. As a fractional product leader, Ashley makes sure you're building the right thing, for the right people, in the right way—and that it drives results (revenue, funding, customers). She draws on a decade of experience at JP Morgan, Prudential, and her work with early-stage founders and medium-sized companies to guide teams through strategy, launches, go-to-market execution, and critical business decisions.

She is also the creator of Founders, Funders, Fractionals (F3), a hub for the fu...

As the founder of Upwell Strategies, Caitlyn has devoted her career to empowering impact-driven CEOs to scale their businesses with efficiency and heart. With a vision to transform how leaders engage with their team, she founded Upwell Strategies to serve as a strategic partner to leaders who are aiming for sustainable growth in their businesses. Through developing systems tailored to each unique business' needs & goals, Upwell Strategies has helped numerous entrepreneurs align their business operations with their overarching vision & goals. Learn more about Upwell Strategies at https://upwellstrategies.com/ and connect with Caitlyn on LinkedIn https://www.linkedin.com...

Christi Johnson is a business strategist and the founder of The Dream Biz® Lab, where she helps creative and neurodivergent entrepreneurs build joy-driven businesses that work with their brains, not against them. With a background in photography and operations, Christi combines heart and strategy to help her clients grow profitable businesses without burning out. When she’s not working with clients, you’ll find her playing the piano, hanging out with her 25 nieces and nephews, or recording episodes for The Dream Biz® Podcast.

Website - https://christijohnsoncreative.com

Social Media - https://instagram.com/ch...

In this episode, Linds Paulson discusses her journey of pivoting her business towards social media marketing and shares her two favorite tools: Riverside and Get Rella. She emphasizes the importance of using technology to streamline content creation and marketing processes, especially for business owners with ADHD. Lindsey provides insights into how these tools can save time, enhance productivity, and improve content quality, ultimately encouraging listeners to embrace automation and AI in their marketing strategies.

Chapters

00:00 Introduction to Business Pivoting

02:44 Exploring Riverside: A Game-Changer for Content Creation

09:25 Get Rella: Streamlining Social Media...

Alison Réaume is a systems strategist and yoga teacher trainer who helps over-capable humans build businesses that actually support their nervous systems, not stretch them thin. Her framework, The Nervous System of Your Business, blends soulful structure, trauma-informed systems, and real-life rhythm to help leaders create more space, clarity, and sustainability.

Whether she’s helping a CEO organize their operations or guiding a yoga teacher to build aligned offers, her work is rooted in one truth: your systems should hold you, not overwhelm you.

🌐 Website: alisonreaume.com

📷 Instagram: @alisonreaume

Emilee is a hockey-loving, Christian mom of 3 kids under the age of 5. She owns an email tech and automations business that helps "Cozy" coaches and service providers create email tech that allows subscribers to be welcomed, nurtured, and converted while you enjoy coffee with a friend, the park with your kids, or binging the latest drama series.

https://belopez.my.canva.site/the-digital-couch

https://organization-by-emilee.kit.com/b53a7a2cd8

Becca is a therapist, coach, and founder of Forward Healing Therapy & After Therapy™.

She helps purpose-driven people—often therapists and helpers—move beyond survival and into lives that feel aligned, sustainable, and fully their own. Rooted in her own experience of trauma, misdiagnosis, and feeling "fixed" too soon, Becca created the Forward Model of Change™ to support healing that lasts. Her work is grounded in compassion, clarity, and the belief that there’s so much more life on the other side of therapy.

Becca is here to guide people who are ready to evolve, live in their v...

Morgan Calhoun is the visionary, heart, and hustle behind Sweet Texas Treasures Boutique, a one-of-a-kind retail destination located in Lake Conroe, Texas. A proud Texan, Morgan built her boutique not just on a love of fashion—but as a beacon of strength, healing, and creativity after overcoming personal trauma.

Morgan’s journey began with a degree in Fashion Merchandising, followed by a successful career as a Visual Manager for Dillard’s, where she honed her eye for styling, branding, and the art of customer experience. She later poured her skills into education, serving as a high school fashio...

Born in Texas and now living in Florida, Kelsea has been an entrepreneur since 2011 and dedicated her life to creating a massive impact in the world.

From nightly binge-drinking and three arrests to author, speaker, entrepreneur, wife and mom of 3, her story is proof of what is possible for anyone.

After living a life with no intention in her days she went on a quest to find her true purpose and start living a life with intention..

Kelsea shows clients that you don’t have to put your personal well-being or the people yo...

Chrissi is a serial entrepreneur & mindset coach on a mission to help high-achieving women ditch crappy thoughts keeping them from their IDEAL life. She is a full time air traffic controller turned part-time network marketer that fell in love with mindset coaching. Her superpower is helping women just like you step out of overwhelm and crappy mindset traps and start to "do the dang thing" (aka take small, daily action towards their goals!)

Free Mindset Mini Course - https://www.chrissisperduto.com/5-mindset-shifts

Free Group Coaching Calls (monthly) - https://www.chrissisperduto.com/freecoaching

Thalea Pretorius is a compassionate trauma-informed coach passionate about helping women overcome past trauma, stress, and anxiety to live fulfilling lives. Drawing from her personal healing journey, she combines trauma-informed techniques with intuitive, mindful practices to empower women to reconnect with their inner strength and create lasting change. Her bespoke 4-month coaching program aligns the mind, body, and soul, fostering resilience and self-worth.

Her vision is to be the premier sanctuary for transformative growth, inspiring individuals to rise above their current challenges. She aims to revolutionize the wellness landscape, one life at a time, through our intuitive...

Rajat has been a Professional for last 18 years and have seen the challenges in Corporate World, he moved to Happiness Coaching. 

Rajat is a Certified Happiness Coach, Workplace Happiness Consultant and an Author

He has coached 5000+ students and have done 300+ Keynotes

Instagram: https://www.instagram.com/rajatrkkhatri

YouTube: https://youtube.com/@rajatrkkhatri

LinkedIn: https://www.linkedin.com/in/rajatrkkhatri

Book on Amazon: https://amzn.to/3CR1NDY

Maiko Sakai is a quiz alchemist and business consultant who helps service providers attract ideal clients through the power of psychology-driven quizzes - without making the process feel like work.

Using her battle-tested Quiz Creation 10-Step Blueprint, Maiko transforms quiz creation from a task into an energizing collaboration where clients feel inspired, creative, and confident they’re building something powerful and meaningful for their future customers.

Her passion? Helping clients design quizzes that not only grow their email lists but also build trust fast and generate rave reviews for their accuracy and impact.

Maiko’s mission is to empower small business owners to transform their expertise into a mar...

Candace, a former teacher turned multi-passionate entrepreneur and stay-at-home mom. As the host of the Better Brave podcast with over 170 episodes published, Candace aims to empower clients in podcast management, podcast guesting, and sustainable growth strategies, driven by her passion for breaking barriers and fostering bold, fulfilling lives.

Instagram: https://www.instagram.com/candacedudley/

Threads: https://www.threads.net/@candacedudley

LinkedIn: www.linkedin.com/in/candacekdudley

Website: https://www.candacedudley.com/

Podcast: https://podcasts.apple.com/us/podcast/better-brave-with-candace/id1580454311

My free podcast guesting starter guide: https...

Barrett's mess started in May of 2023 when she was struggling financially and could no longer afford paying rent, so she picked up her family and moved in with her in laws as the only option. -- She was 6 months post partum, struggling with PPA, and felt so much shame for what her current reality was. Within 2 months of living in the in laws guest bedroom, she started this business with the mission and determination to not only change her reality & create the life she desired but start being the wife, mom, and women she wanted to be! With no...

Andrea Sager is an author and the CEO/Founder of Legalpreneur, a legal tech startup that focuses on helping small businesses cover their assets and get lawyered up. She is also ranked #22 out of 40,000 trademark attorneys in the United States. In addition to running her companies, Andrea is a semi-professional poker player regularly playing on livestream cash games and traveling for poker tournaments. In 2024, Andrea reached her first final table at the World Series of Poker (WSOP) and placed 9th out of 1245 entries in the Ladies’ Championship.

https://thelegalpreneur.com/freechecklist/

Rebecca is a spiritual motivational speaker, medium, and the voice behind SOUL DESIRE. Her journey has been one of deep remembering, of shedding fear and doubt to embrace her divine path. Now, she help others do the same—awakening their inner wisdom, reclaiming their truth, and stepping fully into their light.

She brings raw, heart-centered conversations about transformation, healing, and divine guidance. Her message is simple yet profound: You are not lost—you are remembering who you were always meant to be.

Website: https://stan.store/SOULDESIRE

Instagram: https://www.instagram.com/rebeccapilger

Carolyn Krueskamp is a registered dietitian with a masters degree in nutritional sciences, a certified personal trainer, and owner of Nutrition by Carolyn K. She specializes in women's health conditions and works with clients to optimize their hormones, gut health, and metabolism with a functional approach. In her free time she enjoys spending with her husband and 3 dogs, eating her favorite foods (insert ice cream) and spending time outdoors at the lake!

Website: www.nutritionbycarolynk.com

Instagram: @nutritionbycarolynk

Facebook: Carolyn Krueskamp

Freebie Link to Opt in: https://www.nutritionbycarolynk.com/takethehormonequiz<...

Mafe Salazar is a podcast manager, producer, and host of From Tourist to Local. She believes the most powerful connections happen when you get personal, and what better way to do that than through your own podcast? She helps entrepreneurs actually launch and grow podcasts that people want to listen to. She takes the stress out of podcasting so podcasters can focus on sharing their message, building deep connections, and growing their business without burnout.

Website: https://mafesalazar.com/

Instagram: https://www.instagram.com/mafesalazar

Threads: https://www.threads.net/@mafesalazar

...

Jess is a certified personal trainer and accountability coach who is passionate about helping busy women feel strong, capable, and confident in their own skin—without restriction or burnout. As a wife and mom of two, she knows what it’s like to juggle real life while trying to prioritize your health. Through private coaching and her membership, she teaches sustainable strategies that fit into real life, so her clients can lose weight, keep it off, and feel good doing it.

FREE Finally Fit Starter Kit: https://finallyfitwithcoachjess.com/free-starter-kit

Membership: https://www.skool.com/fina...

Kim Kimball is a certified somatic leadership coach who helps highly sensitive, neurodivergent women business owners learn to support themselves on a somatic and nervous system level through the challenges of entrepreneurship so they can have a business that truly fits them and make calm, steady, sustainable progress.

Using a holistic approach, she coaches women to transform their inner world and create the conditions for an intentional business that thrives financially, while also honoring their true capacity, energy levels, sensitivities, boundaries, and values.

Kim’s work uses somatics, nervous system tools, parts work, and CBT to...

A Note from Julie:

I'm Julie Sedler- a chemical engineer by training, but a storyteller at heart. I have spent years journaling and writing down my latest inspirations on random post-it-notes. This has brought the ‘in the moment’ commentary and perspective to my books, courses, and coaching. I released my first memoir, Watch Me, in 2023 on how I transformed my life after divorce.

I learned first hand that my new life would cost me my old one.

All the ‘tuition’ I paid for the experiences of tearing down my life, rebuilding it based on my ow...

Erika is the CEO and Founder of Authentic Foundations, a leadership coach renowned for her expertise in emotional intelligence, team engagement, and soft skills training for managers. With nearly two decades of corporate experience—including roles as Corporate Trainer, Global Director, and Vice President—Erika has honed a distinctive coaching philosophy that prioritizes the human side of leadership.

• LinkedIn: www.linkedin.com/in/erika-r-taylor-beck

• authenticfoundations.podia.com

• Freebie Link: https://authenticfoundations.podia.com/view/downloads/5-crucial-conversations-managers-need-to-have

Holly is a menstrual cycle mentor and holistic hormone coach. She helps women break free from hormonal contraception & HRT in order to live cyclically as nature intended. She also helps women connect to their inner wisdom through menstrual magic.

You can connect with her here:

https://www.hollylamb.co.uk

https://www.instagram.com/_hollylamb/

We're chatting with Sarah Lingle this week-- and she is a birth and bereavement doula dedicated to supporting mothers through pregnancy loss and the journey that follows. She is the wife of Colton and a mother to three—one in Heaven, one earthside, and one on the way.

Experiencing the loss of her own baby gave her a deep passion for ensuring that no mother walks through loss or a subsequent pregnancy alone. This commitment has shaped her work, provided compassionate care and guidance to those navigating this unique and emotional path.

Outside of her wo...

Jeanette Yates is an author, speaker, caregiver consultant, and founder of The Self-Caregiver LLC, where she provides support and actionable steps to help women caring for aging parents break free from guilt and reconnect with their lives outside of caregiving. In her new book, From Guilt to Good Enough, Jeanette Yates offers a powerful guide for caregivers struggling to find balance and peace. Having been a caregiver for her mother since childhood, Jeanette knows firsthand the emotional toll caregiving can take. In this memoir-turned-self-help guide, she shares her journey of healing, setting boundaries, and reclaiming her life. You can...

Eileen Porzuczek is an author, creative writer, poet, artist, and professional storyteller. She has a B.A. in English—with concentrations in creative writing and professional writing—and an M.A. in Emerging Media Design and Development—with concentrations in design thinking, transmedia storytelling, user experience, and user interaction—from Ball State University.

Eileen has worked with Ball State University and the Indiana Writers Center to bring community memoirs to life through creative writing. Some of the memoir anthologies she’s worked on include: #KeepMuncieWeird…AndWhimsical!, Grit, Grace, and Gratitude: Senior Citizen Sage Stories, and multiple editions of I Remembe...

Join us as we dive into child psychology with Ioana Chei. She is a Child psychologist and parental coach that focuses on helping parents go from confusion to clarity. She focuses on empowerment, presence, and finds herself as a seeker, dreamer, and action taker.

Ioana is a boy mother, cat mom, and a wife of an adventurer.

You can connect with her on Instagram:

https://www.instagram.com/ioanachei/

Elizabeth Wilson is a co-host of the Inspired Writer Collective, a podcast for writers or readers who are interested in a glimpse behind the scenes at the process of going from idea to published work. Weekly topics include everything from character development and book reviews, to how to find an editor or self-publish a book. Elizabeth's deepest writing passion is in helping others turn their personal experiences into cohesive and engaging memoirs or fictional works through her Memoir Small Group Course which is offered periodically throughout the year. Her own memoir, Lonely Girl, is currently in the editing phase...

Erin Washington is an author, body image advocate, non-profit founder and host of thERINpy with Erin Washington. Erin shares her body image and personal growth journey so that other people will feel seen and less alone. Each week on thERINpy, Erin works through the things you work through in therapy (divorce, co-parenting, personal growth!) in real time with an expert in what she's currently struggling with

After struggling with body image and self worth for almost two decades, Erin created Blue Butterfly Foundation as a safe space for teen girls. Blue Butterfly provides mentorship and advocacy from...

Lucy is the founder and copywriter behind the copywriting studio, My Write Hand Woman. Her words give women founders what they need to stand out and scale into their stretchiest goals. With a focus on conversational communication, razor-sharp clarity on differentiators, and a consistent brand voice– she’s been the secret verbal weapon behind global companies, fast-growth start-ups, world-famous bakeries, 7-figure coaches, and brands breaking molds. She believes that you owe it to your vision to be bold in your communication and empowers women to express bigger in all aspects of their life and business.

https://www.mywr...

Jocelyn is an unschooling mama to 3 living in Costa Rica but her life wasn't always this bouji -- she chose the unconventional path that most are too afraid to take: Single Motherhood & Entrepreneurship.

At the lowest point in her life, living in government housing as a single mama to two, with zero support from the father, she decided to make a decision that would change their lives for generations to come: To take her children to Costa Rica alone.

She didn't know HOW, but she had an unwavering commitment to giving her children the childhood...

Courtney Jones is your go-to creative sidekick. With over 10 years of marketing experience, her bread and butter are strategy and design. She founded Little Creative Company in 2018 to help mission-driven brands increase their impact through designs that connect to their dream audience. She works with brands to build strategic and attractive Squarespace websites and with authors to bring their books to life through modern book design. Creating designs for difference-makers is the core of what we do.

Website: https://www.littlecreativecompany.com/

Instagram: https://www.instagram.com/littlecreativecompany/

Veronica Cisneros is a powerhouse in redefining what it means to be a high-achieving woman. As a Licensed Marriage and Family Therapist, sought-after speaker, and the founder of Outside The Norm Counseling, Veronica has spent over a decade teaching women how to master marriage, motherhood, and their careers without sacrificing their sense of self.

With 24 years of marriage, three daughters, and a thriving business, Veronica speaks from both professional expertise and lived experience. She knows the challenges working moms face firsthand—balancing the demands of a career while staying connected at home—and delivers practical, no-fluff strategies to o...