Moms Make Money: Simple Business and Marketing Strategies for Mom Entrepreneurs

40 Episodes
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By: Jenny Suneson | Business Mentor and Visibility Strategist for Moms

Are you a mom who is looking to build a profitable service based business in part time hours? Then you've come to the right place.  Many moms feel like we need to sacrifice our careers for our children but I wholeheartedly believe that we can have a thriving business and family at the same time. In this podcast, we’re going to be diving into the ins and outs of running a business as a mom in part time hours including how to get visible without relying on social media, how to generate consistent leads in your service-based business, how to u...

91. Visibility in the Margins: How I Got in Front of the Right People in 2025
#91
Today at 11:00 AM

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Ever feel like you’re working nonstop but still not being seen by the right people? In this episode of the Moms Make Money Podcast, I share exactly how I created visibility in the margins of mom life this year without burning out or living on Instagram.

You’ll hear how I simplified my visibility strategy, leaned into what actually worked, and stopped chasing every algorithm change. I walk through the three visibility shifts that made the biggest difference in 2025:

Podcast guesting to borrow other people’s loyal audien...


90. Ditching the To-Do List: How a Weekly Rhythm Transformed My Productivity as a Mom Entrepreneur
#90
10/22/2025

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Ever feel like your to-do list is running your life instead of helping you run your business? You’re not alone. In this episode of Moms Make Money, I’m sharing why I finally ditched the traditional to-do list and how shifting to a weekly rhythm has completely transformed the way I work.

I’ll walk you through:

Why endless lists only create more overwhelm (and guilt)How I organize my week into simple, flexible themes that actually move my business forwardThe 3 steps you can use to create your o...


89. Why I Don’t Call Myself a Coach (and Why Mentor Feels More Aligned)
#89
10/15/2025

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In today’s episode, I’m pulling back the curtain on why I’ve never felt aligned with the title coach and why stepping into the role of mentor has completely shifted how I serve moms in business.

We’ll talk about:

The key differences between a coach and a mentorWhy alignment in your identity, offers, and messaging matters more than you thinkHow choosing the right title can help you show up with more confidence and impactWhat this shift has looked like in my own journey as a mom buil...


88. Visibility Without Burnout: How Moms Can Show Up and Stand Out Online with Michelle Thames
#88
10/08/2025

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Struggling to stay visible without burning out? In this episode of Moms Make Money, Jenny chats with content creator and digital marketing expert Michelle Thames, who’s been building online income streams for 16 years. Together, they dive into what it really means when Michelle says “visibility is currency” and how moms can create a sustainable visibility strategy that actually fits into part-time hours.

Inside this conversation, you’ll hear:

Michelle’s journey from early blogger to running a marketing agency and hosting a 500-episode podcastWhy showing up consistently matters mo...


87. The Sunday Reset That Sets Me Up for 5K+ Months
#87
10/01/2025

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Ever feel like Sunday night hits and you’re already behind—laundry piles, kid chaos, and an overflowing inbox waiting for you on Monday morning? In this episode, I’m sharing my exact Sunday Reset Ritual that helps me step into CEO mode, stay organized, and consistently hit 5K+ months while still having time for my family.

You’ll learn how I:

Review my numbers so I always know where I stand with revenue goalsAudit my calendar to prevent burnout and create space for CEO timeChoose my top 3 revenue...


86. How I Plan Each Quarter in 20 Hours or Less
#85
09/24/2025

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Does quarterly planning ever feel like it takes more time than actually running your business? Between school drop-offs, dinner, and the daily chaos of mom life, the last thing you need is a planning process that eats up all your precious hours.

In this episode of Moms Make Money, I’m pulling back the curtain on my five-step framework for planning an entire quarter in less than 20 hours. You’ll learn how to set intentional goals, map out your offers and promotions, streamline your content planning, and tighten up your systems—all wi...


85. You Don’t Need More Time—You Need a Better Strategy
#84
09/17/2025

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If you’ve ever caught yourself saying, “If I just had more time, I’d finally get ahead in my business,” this episode is going to lovingly call you out. 

The truth? More hours in your day isn’t the magic fix you think it is—what you really need is a strategy that actually works in the margins of mom life.

In this episode of Moms Make Money, Jenny breaks down why chasing more time keeps you stuck in busywork and how to shift into smarter, simpler systems that give you...


84. What Happens When You Actually Give Yourself Permission to Do Business Your Way
#84
09/10/2025

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Ever feel like you’re running your business according to everyone else’s rules but your own? From rigid launch plans to daily posting schedules, it’s easy to lose yourself in all the “shoulds” of online business especially when you’re balancing motherhood, too.

In this episode of Moms Make Money, I’m pulling back the curtain on what really shifts when you stop asking for permission and start doing business on your own terms. I share my story of a launch that completely flopped because I was following someone else’s bluepri...


83. The Invisible Load of the Mom CEO
#83
09/03/2025

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Ever feel like your brain has 47 tabs open between client emails, school drop-offs, meal planning, and trying to keep your business running smoothly? That’s the invisible load of motherhood and entrepreneurship and it’s heavier than most people realize.

In this episode of Moms Make Money, I’m pulling back the curtain on what it really looks like to juggle mom life and CEO life behind the scenes. 

We’ll talk about:

 What the invisible load actually is and why it matters How carrying it impacts you...


82. The Mindset Shift That Helped Me Finally Go All In (Even with Kids at Home)
#82
08/27/2025

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What if the thing holding your business back isn’t your kids, your schedule, or even your lack of time - what if it’s the way you’re thinking about it all?

In this episode of Moms Make Money, I’m pulling back the curtain on the mindset shift that changed everything for me as a mom and business owner. For years, I told myself I’d go all in “later” when my kids were older, when I had more time, when life felt less chaotic. But waiting kept me stuck in the m...


81. Tiny Time, Big Results: How to Move Your Business Forward in Just 20 Minutes
#81
08/22/2025

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Ever feel like you need a full three-hour block of silence before you can actually get something meaningful done in your business? Spoiler alert: that window might not be coming anytime soon but that doesn’t mean progress isn’t possible.

In this episode of Moms Make Money, I’m sharing exactly how I’ve learned to squeeze the biggest results out of the tiniest pockets of time. From writing a quick email to repurposing social posts, I’ll show you five needle-moving tasks you can tackle in 20 minutes or less—no waiting f...


80. Behind the Scenes of the Made in the Margins Event
#80
08/20/2025

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What happens when you ask 25+ CEO moms to share their #1 tip for building a business in the margins of motherhood? You get something far more powerful than just another online event.

In this episode, I’m pulling back the curtain on the Made in the Margins audio event - why I created it, how it works, and why it’s unlike anything you’ve experienced before. You’ll get a sneak peek into the short, actionable tips shared by incredible moms who are building big dreams in tiny pockets of time, plus my...


79. Making Space to Move Forward: Why Margins Matter in Motherhood & Business
#79
08/13/2025

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If you’ve ever thought, “If I just had more time, I could finally get my business together…” then this episode is for you.

In today’s episode, I get real about why the answer to your business overwhelm isn’t more hours in the day, it’s more margin. I share the pivotal moment that changed everything in my business and how creating intentional space helped me finally find the clarity, energy, and sustainability I was missing.

You’ll learn:

What “margin” actually means and why it matters in mo...


78. Running a Business While Raising Babies: The Untold Truth
#78
08/06/2025

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Let’s get real for a second, running a business while raising little ones isn’t all naptime hustle and curated Reels. In this raw and honest episode, I pull back the curtain on what it actually looks like to build a business in the margins of motherhood.

From voice-noting clients during stroller walks to squeezing strategy into 20-minute windows between snack requests and nap strikes, I'm sharing the unfiltered truth of this messy, magical season and why you’re doing better than you think.

Inside this episode, you’ll...


77. How to Reignite Business Growth After a Slow Summer
#77
07/30/2025

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Feeling like your momentum took a hit this summer? You’re not the only one. Whether you took time off with your kids, experienced a quieter audience, or had underwhelming launches, this episode is your reset button.

In this real and refreshing conversation, I share a 3-part plan to help you bounce back without burnout. We’re ditching the panic posting and random flash sales and instead focusing on simple, strategic moves that actually move the needle this fall.

You’ll learn how to:

Reconnect with your a...


76. The 20- Hour Workweek: What It Actually Looks Like
#76
07/23/2025

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Spoiler alert: I don’t work 40 hours a week and I’m thriving because of it. In this raw and honest episode, I’m taking you behind the scenes of my 20-hour business week as a mom of two and CEO of Podcasting for Moms and Moms Make Money Collective. You’ll hear exactly how I structure my days, what I prioritize (and what I don’t), and the time-saving tools I swear by to make it all happen.

Whether you’re drowning in to-dos or dreaming of more margin in your life an...


75. Let’s Talk About Money (Because No One Else Will)
#75
07/16/2025

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Let’s talk about the messy middle of money—because no one else is.

In this raw and unfiltered episode, I get real about the financial rollercoaster of running a business while raising kids. From late client payments and revenue dips to not paying yourself some months at all, this is the conversation you didn’t know you needed.

You’ll hear:

Why inconsistent income is normal—especially in motherhoodHow to shift your mindset when the numbers mess with your confidenceWhat “success” actually looks like when you prioritize...


74. Creating Low-Ticket Offers That Actually Sell (Even With a Small Audience)
#74
07/09/2025

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Think low-ticket offers aren’t worth your time? Think again. In this episode of Moms Make Money, I breaks down why $17 digital products can be one of the smartest ways for mom entrepreneurs to bring in consistent sales—without the burnout.

You’ll learn how to create a low-ticket offer that actually sells by solving a specific problem, delivering a quick win, and building momentum in your business (even with a small email list). I also share her top-selling product types, pricing tips, and a simple funnel strategy to turn your low-ti...


73. Time-Saving Tools That Let Me Work 20 Hours a Week (or Less)
#73
07/02/2025

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What if you could run a thriving, profitable business in 20 hours a week—or less?

In this episode, I’m pulling back the curtain on the exact tools, systems, and strategies I use to make it happen. From automating repetitive tasks to simplifying client communication and content creation, I’m sharing the behind-the-scenes of how I keep my business running without sacrificing time with my family.

We’ll chat about:
✅ My go-to tools (like Airtable, ClickUp, Zapier, and more)
✅ How I batch and time block to stay focu...


72. Time Freedom Isn’t a Myth: 3 Ways to Reclaim Your Work Hours as a Mompreneur
#72
06/25/2025

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Feel like your calendar is more chaotic than ever—even though you left your 9–5 for freedom? You’re not alone. In this episode, Jenny unpacks one of the biggest myths in online business: that time freedom is just a fantasy. Spoiler alert—it’s not.

You’ll learn 3 practical strategies to reclaim your work hours as a mom entrepreneur, including:

How to create a weekly rhythm that works with your life (not against it)Why simplifying your offers and systems is the key to sustainabilityThe boundaries you actually need to protect your...


71. How I’m Preparing My Business for a Week Off This Summer (Disneyland Edition!)
#71
06/18/2025

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Ever feel like taking a “vacation” from your business just means working from a different location? 😅 Same—until now.

In this episode, I’m pulling back the curtain on how I’m prepping my business to run without me for an entire week while I head to Disneyland to celebrate my son’s preschool graduation (cue the tears... and churros). 🍩

You’ll learn:

How I’m front-loading client work without burning outThe automations I’ve set up to keep things moving while I’m offlineWhat’s inside my vacation SOP (yes...


70. How to Build a Business That Supports Your Life (Not the Other Way Around)
#70
06/11/2025

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You didn’t start your business to feel burned out, stuck on the content hamster wheel, or buried under client work. You started it for freedom.

In this episode, we’re flipping the script. I share my 4-part framework for building a business that fits into your life—not the other way around. You’ll learn how to align your offers with your energy, simplify your systems, and set boundaries that protect your time and sanity.

Whether you’re in a season of sprinting or craving more sustainability, this episode wi...


69. How I Rebuilt My Confidence After a Rough Season in Business
#69
06/04/2025

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After riding high in 2022, everything came crashing down. Projects disappeared, momentum stalled, and for the first time, I questioned if I was still cut out for this business.

In this vulnerable episode, I’m sharing what happened after the month I almost quit my business—and the small but powerful steps I took to rebuild my confidence from the ground up. From reconnecting with past wins to redefining what success actually looks like in this season of motherhood, I’m pulling back the curtain on my comeback story.

If you’ve...


68. The Month I Almost Quit My Business
#68
05/28/2025

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What do you do when everything starts to unravel?

In this raw and honest episode, I’m opening up about the month that nearly broke me. After a record-breaking year in business, I was blindsided by the slow season that followed. Clients dried up. Income dropped. I was pregnant, exhausted, and overwhelmed. And for the first time since starting my business, I truly considered walking away.

I’m sharing exactly what that season looked like behind the scenes—what led me to that breaking point, the pressures I felt as a m...


67. The Summer Strategy That Keeps My Business Running (Even When I’m Not Working as Much)
#67
05/21/2025

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Summer is here—and if you’re already wondering how you’ll juggle your business with kids home 24/7, endless snack breaks, and spontaneous trips to the splash pad, this episode is for you.

In today’s show, I’m sharing the exact summer strategy that allows me to step back without losing momentum in my business. You’ll get a behind-the-scenes look at my 3-part seasonal framework—Prep, Automate, Simplify—and how I use it to stay visible, serve clients, and generate income… even when I’m working less.

You’ll learn:<...


66. How to Batch Content Now So You Can Take Time Off Later
#66
05/14/2025

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What if you could step away from your business this summer and still show up for your audience without lifting a finger?

In this episode of Moms Make Money, I’m pulling back the curtain on my exact content batching process—the one I use to prep ahead and actually enjoy time off without ghosting my audience or losing momentum. You’ll learn how to create content in a way that’s mom-friendly, sustainable, and doesn’t require an all-day marathon recording session.

Whether you’re juggling swim lessons, planning a f...


65. How to Adjust Your Business for a Summer Schedule Without Losing Momentum
#65
05/07/2025

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Summer break is here and if your routine is already flying out the window, you’re not alone. Between snack duty, playdates, and shifting schedules, keeping your business afloat can feel impossible as a mom entrepreneur. But here’s the truth: you don’t have to choose between being present with your kids and moving your business forward.

In this episode, I’m sharing how to adjust your business strategy for the summer season without losing momentum. You’ll learn how to audit your time, simplify your offers, and focus on what reall...


64. Avoiding the Summer Slump: How to Keep Clients & Cash Flow Steady
#64
04/30/2025

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Worried that summer will derail your business momentum (again)? You’re not alone—and you don’t have to accept the “summer slump” as inevitable.

In this episode, I’m sharing exactly how to keep clients engaged and cash flowing all summer long—even if your hours are limited, your kids are home, and your schedule is anything but predictable. 

Whether you want to slow down without losing steam or maintain your momentum through the chaos, you’ll walk away with practical, mom-friendly strategies to stay visible, serve your clients, and set...


63. Outsourcing vs. DIY – When to Invest and When to Handle It Yourself
#63
04/23/2025

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Are you spending more time Googling how to do something than actually doing it? You’re not alone—and in this episode, we’re tackling one of the biggest questions mompreneurs face: Should I outsource this or just DIY it?

Tune in as I break down: 

✨ The hidden costs of doing everything yourself
 ✨ What to outsource first when you're strapped for time
 ✨ The business tasks that should stay in your hands (at least for now)
✨ How to know when you’re truly ready to invest in support<...


62. The Power of Building a Business Network (Even as an Introvert)
#62
04/16/2025

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Think networking is only for extroverts? Think again. In this episode, we’re breaking down how to build a powerful business network without cold DMs, awkward Zoom coffee chats, or pretending to be someone you’re not. Whether you consider yourself introverted, shy, or just socially tapped out, this episode will show you how to build authentic connections that actually move your business forward.

I’m sharing introvert-friendly strategies for relationship-building, the shift from “networking” to connecting, and real-life examples of how intentional connections can lead to incredible opportunities. If the word “netw...


61. Simplifying Social Media: A Strategy That Works in 2 Hours a Week
#61
04/09/2025

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Social media doesn’t have to run your business—or your brain. If you’ve been stuck on the content hamster wheel, feeling like you have to post every day, be on every platform, and respond to every comment within minutes, it’s time to press pause and simplify.

In this episode, I’m breaking down a social media strategy that actually works in just two hours a week—yep, that’s it. 

You’ll learn how to:

Batch and schedule engaging content in under an hourShow up with...


60. Is Passive Income Possible for Service Providers?
#60
04/02/2025

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Are you tired of constantly trading time for money in your service-based business? You’ve probably heard that passive income is the key to freedom—but is it actually realistic for service providers like VAs, coaches, podcast managers, and creatives?

In this episode, I break down the real truth about passive income—what it is, what it isn’t, and how you can start incorporating leveraged income streams into your business without ditching client work altogether.

You’ll learn:

What passive income really means (and what it doesn’t...


59. How to Let Go of a Client
#59
03/25/2025

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Have you ever had a client who just wasn’t the right fit anymore? Maybe they’re draining your energy, ignoring your boundaries, or simply no longer aligned with your business. While letting go of a client can feel uncomfortable, it’s a necessary step in creating a sustainable and profitable business.

In this episode, I’m walking you through how to professionally part ways with a client—without burning bridges. 

We’ll cover:
 ✅ The key signs that it’s time to let a client go
 ✅ How to prep...


58. What to Do When You Lose a Client
#58
03/19/2025

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Losing a client can feel like a gut punch, especially when it catches you off guard. But instead of spiraling into panic, what if you used it as an opportunity to refine, recalibrate, and grow?

In this episode of Moms Make Money, I’m walking you through exactly how to handle a client leaving with professionalism and grace, protect your income, and even turn the situation into a stepping stone for bigger opportunities. 

You’ll learn:

✅ How to respond when a client ends their contract (without...


57. How to Handle Slow Months in Your Business Without Stressing Out
#57
03/12/2025

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low months in business happen to all of us—whether it's summer break, the holiday season, or just a random dip in sales. But instead of panicking, what if you could use this time strategically to set your business up for long-term success?

In this episode of Moms Make Money, I'm sharing practical strategies to help you navigate slower seasons with confidence. 

You'll learn:
 ✔️ Why slow months happen and how to track revenue trends
 ✔️ Creative ways to generate income during a dip, from flash sales to low-ticket...


56. How to Start Implementing CEO Days in Your Business
#56
03/05/2025

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Do you ever feel like you're stuck in a never-ending cycle of client work, emails, and to-do lists with no time to actually grow your business? If you're constantly reacting instead of strategizing, it's time to hit pause and step into your CEO role.

In this episode of Moms Make Money, I’m breaking down exactly how to implement CEO Days in your business—even if you feel like you don’t have time. This one simple shift can completely transform how you run your business (and your life!).

Tune...


55. Upselling and Retaining Clients: Turning One-Time Projects into Long-Term Relationships
#55
02/26/2025

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Tired of constantly chasing new clients? Imagine wrapping up an amazing project, only to have your client disappear—no follow-up, no repeat business. If this sounds familiar, you're not alone! In this episode, we're diving into the strategies you need to turn one-time projects into long-term client relationships.

You'll learn:
✨ How to upsell your services without feeling salesy
✨ The importance of client retention (and how it can skyrocket your profits)
✨ Simple ways to build trust and deliver value from day one
✨ Easy strategies to position yourself a...


54. Handling Difficult Client Situations Gracefully
#54
02/19/2025

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Every entrepreneur encounters difficult clients—whether it's scope creep, late payments, or poor communication. The key is knowing how to handle these situations with confidence while protecting your time, energy, and business integrity. 

In this episode, I’m sharing practical strategies for setting clear boundaries, enforcing contracts, and navigating tricky client interactions with professionalism. Plus, you’ll learn how to spot red flags before working with someone and when it’s time to walk away.

Listen in to learn:
✔ The most common difficult client situations and how to reco...


53. How to Ask Your Clients for Testimonials: Turning Your Client Wins into Marketing Gold
#53
02/12/2025

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Picture this: You’re searching for a service provider or coach, but when you check their testimonials… crickets. No client wins, no proof of results—would you hire them? Probably not! Now, flip the script: When someone lands on your page, do they see glowing testimonials that make them say, “Wow, I need to work with her!”?

If not, you might be leaving money on the table. But don’t worry! In this episode of Moms Make Money, I’ll walk you through exactly how to ask for testimonials without feeling awkward and ho...


52. How to Streamline Your Client Communication
#52
02/05/2025

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Do you ever feel like you're constantly answering the same client questions over and over? Or find yourself checking your inbox at all hours, worrying you’ll miss something important? You’re not alone! In this episode, we’re tackling how to streamline your client communication so you can work smarter, not harder.

I’ll be sharing simple strategies to help you:
✅ Reduce unnecessary back-and-forth emails
✅ Set clear boundaries with clients
✅ Choose the right tools to organize your communication
✅ Automate your onboarding, follow-ups, and client updat...