LBX Collective

40 Episodes
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By: Brandon Willey

The LBX Collective aims to inform and educate, create opportunities to connect with industry peers, and to spur collaboration, discourse, and cross-pollination of ideas in the location-based entertainment and experience industry.Join our online community at LBXGalaxy.com! Proudly sponsored by Intercard!

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The Stinger Report #1269 - Asian Amusement Focus - Part 1
The Stinger Report #1269 - Asian Amusement Focus - Part 1 episode artwork
#1269
Yesterday at 4:00 PM

China's rapidly expanding amusement, XR, and attraction sectors, which are driving significant investment into next-generation attractions with growing influence on Western markets. Key trends include the resurgence of immersive VR/AR experiences, innovative racing and shooting simulators, and the integration of live remote play and eSports. Chinese manufacturers are increasingly partnering with Western distributors, signaling a shift in global supply chains. The AAA’26 Expo highlighted robust technological innovation, with a focus on multi-screen simulators, advanced VR hardware, and licensing opportunities, though questions remain about the long-term costs and regulatory hurdles associated with these rapid developments. 

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Sound Off #126 - Vibe is Key, AWE Highlights, Lane7 up, D&B down & more!
Sound Off #126 - Vibe is Key, AWE Highlights, Lane7 up, D&B down & more! episode artwork
#126
Yesterday at 4:00 PM

Sponsored by Intercard!

On this week's show we argue that the “vibe” of a venue is as important as the attraction mix, and we challenge operators to stop treating location-based entertainment like cookie-cutter venues. We also track the business shocks coming for LBE, from under-16 social media bans to trade show postponements, platform resets, and XR’s accelerating move into out-of-home experiences. 

• Why vibe, design, and social energy become the real differentiator 
• How under-16 social media bans could disrupt esports, FEC marketing, and app-based sharing 
• What the Saudi expo postponement means for suppliers, logistics, and...


The LBX Show #82 - Universal Kids Resort Opening, BattleKart franchising, & more!
The LBX Show #82 - Universal Kids Resort Opening, BattleKart franchising, & more! episode artwork
#82
Last Sunday at 11:00 PM

Sponsored by Intercard!

On this week's show we track the biggest location-based entertainment headlines of the week, from new openings to delayed expos, then zoom out with Kevin Williams on what the rapid pace of new immersive entertainment openings means for operators. We weigh what drives repeat visitation, where secondary spend gets missed, and why some venues quietly disappear while their listings still look alive online. 

• Intercard’s upcoming trade show stops and what they are showcasing 
• LBX Show Season 5 plans for format changes, road trips, and more guest gabs
• SEA Expo postponed and the ri...


The Stinger Report #1268 - Entertainment's Immersive Perspective
The Stinger Report #1268 - Entertainment's Immersive Perspective episode artwork
#1268
Last Thursday at 4:00 PM

Marking a rapid expansion of immersive attractions leveraging projection-based XR platforms offering frictionless, IP-driven experiences across LBE sectors. Notable developments include new immersive enclosures like NeoXperiences’ ‘Angry Birds’ and Immersive Gamebox’s self-service units, expanding globally amid market restructuring. The rise of large-scale immersive environments, 4D theaters, and flying attractions from Asian and Western manufacturers signals a shift toward mid-scale, social, and phygital experiences. Concurrently, licensing and transmedia strategies are fueling content-driven attractions, with increased brand integration in entertainment, cruise, and theme park sectors, highlighting a significant trend toward immersive, IP-centric, and digitally connected experiences in the entertainment ecosystem. 

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The Stinger Report #1267 - Defining Immersive Punch!
The Stinger Report #1267 - Defining Immersive Punch! episode artwork
#1267
06/16/2026

 The evolving XR landscape in Out-of-Home entertainment faces challenges amid industry churn, with notable closures like RED Tokyo Tower highlighting monetization hurdles. Strategic acquisitions, such as Vertigo Games’ closure and shifting support for VR headsets, reflect industry consolidation and operational difficulties. Meanwhile, the cinema sector is increasingly integrating amusement, gaming, and transmedia IP – exemplified by blockbuster-driven Cinetainment and immersive experiences – aiming to enhance audience engagement amid streaming competition. Major IP properties like Mario and John Wick underpin this trend, while new developments like Universal’s UK resort signal a shift toward comprehensive, IP-driven entertainment destinations, emphasizing resilience and innovation in a chan...


Sound Off #125 - Prioritizing the Guest Journey, Playcations, Crane Oasis & more!
Sound Off #125 - Prioritizing the Guest Journey, Playcations, Crane Oasis & more! episode artwork
#125
06/16/2026

Sponsored by Intercard!

On this week's show we push back on hospitality-first thinking and argue that the entertainment layer, narrative, and agency are what make location-based venues feel distinct and repeatable. We also track the latest theme park, competitive socializing, XR, VR, and AI moves that are reshaping how operators build and upgrade attractions. 

• prioritizing the guest journey over food and drink trend-chasing 
• making entertainment accessible across ages and skill levels 
• reading “playcations” and short-haul outdoor leisure signals for LBE 
• what Universal United Kingdom Resort suggests about multi-gate strategy 
• leadership and ownership shifts at...


The LBX Show #81 - Hasbro's SixthWall, ROLLER Capital, Phase 2 Social & more!
The LBX Show #81 - Hasbro's SixthWall, ROLLER Capital, Phase 2 Social & more! episode artwork
#81
06/14/2026

Sponsored by Intercard!

On this week's show we share major LBE news, plus fresh examples of how IP, pricing, and AI are reshaping guest experiences. Then we dig into ROLLER Capital with Chris Rich and scan the latest openings, acquisitions, and closures with Kevin Williams to see where competitive socializing is headed next. 

• Pilot tests for a new rewards platform for the location-based entertainment industry 
• Intercard’s 2026 event schedule and where to connect in person 
• Candyland Cafe as an immersive pop-up model and what its ticket credits do to per-cap spending 
• Hasbro’s SixthWall AI s...


The Stinger Report #1266 - XR Future Entertainment Frontier
The Stinger Report #1266 - XR Future Entertainment Frontier episode artwork
#1266
06/11/2026

Marking a significant shift in immersive entertainment, marked by a turbulent consumer VR market and evolving sector dynamics. Meta's failed push into consumer VR, massive layoffs, and price hikes signal a retreat from mainstream consumer focus, while Valve’s Steam Frame and new hardware hint at a possible VR revival. Meanwhile, Apple’s Vision Pro struggles with sales and support, pivoting toward AI smartglasses. The sector is increasingly driven by commercial applications, transmedia IP crossover, and standalone XR ventures like Fever’s VR zones and VR arenas, supported by rising investments and strategic partnerships. These trends highlight a transition from h...


Sound Off #124 - Karting Goes Phygital, Park Avenue Open Day, & more!
Sound Off #124 - Karting Goes Phygital, Park Avenue Open Day, & more! episode artwork
#124
06/09/2026

Sponsored by Intercard!

On this week's show we track the new wave of phygital e-karting and why projection-mapped gameplay could change the indoor karting business model. Then we zoom out to the market signals, tech shifts, and operator risks that are quietly reshaping location-based entertainment. 

• phygital e-karting as disruptive indoor karting with gamification layers 
• open-box low-speed formats versus high-speed karting with add-on gameplay 
• Las Vegas gaming revenue growth despite depressed tourism and what it signals 
• casino and resort acquisition chatter and the question of selling versus waiting 
• C-suite and marketing leadership churn across am...


The LBX Show #80 - China’s Phygital Active Play, Park Avenue Open Day, & more!
The LBX Show #80 - China’s Phygital Active Play, Park Avenue Open Day, & more! episode artwork
#80
06/07/2026

Sponsored by Intercard!

On this week's show we track the latest shifts in location-based entertainment, from embedded finance inside POS systems to the on-the-ground realities of what’s opening, what’s closing, and what operators keep getting wrong. Along the way, we connect cashless tech, immersive experiences, arcade supply chain delays, and the simple revenue levers that still matter most. 

• Intercard’s upcoming event lineup and why cashless systems still drive efficiency 
• ROLLER Capital powered by Adyen and what embedded finance changes for venue operators 
• Upla’s outdoor trampoline model and pricing benchmarks for hybrid attrac...


Sound Off #123 - The Closure Logjam, Staytainment, Licensing Expo, & More!
Sound Off #123 - The Closure Logjam, Staytainment, Licensing Expo, & More! episode artwork
#123
06/02/2026

Sponsored by Intercard!

On this week's show we zoom out on why location-based entertainment keeps announcing openings while closures suddenly go quiet, and why that silence can signal bigger risk than bad news. We also track how "staytainment," IP licensing, and next-gen active play are reshaping what guests expect and what operators must execute. 

• lack of announced closures creating an unhealthy logjam 
• consumer trade-offs squeezing travel and discretionary spend 
• staytainment positioning as a local-growth strategy 
• active entertainment shifting toward digital sports amusement 
• Lucky Strike facing legal pressure and association conflicts 
• nostalgia-driven h...


The LBX Show #79 - World Cup Playbook, Black Mirror, Influencer Marketing, & More!
The LBX Show #79 - World Cup Playbook, Black Mirror, Influencer Marketing, & More! episode artwork
#79
05/31/2026

Sponsored by Intercard!

On this week's show we break down what World Cup season means for location-based entertainment operators, with real examples you can adapt into watch parties, limited-time menus, and ticketed bundles that boost revenue. We also track major openings and closures across the industry, then close with a practical influencer marketing playbook you can use right away.

• Intercard’s 2026 event schedule and where to meet the team
• World Cup promotion ideas for FECs and LBEs built around community events and seasonal food and beverage
• Dave & Buster’s kickoff-week activations including the human cran...


Sound Off #122 - AAA Expo Review, Exec Shakeups, Hasbro Transmedia & more!
Sound Off #122 - AAA Expo Review, Exec Shakeups, Hasbro Transmedia & more! episode artwork
#122
05/26/2026

Sponsored by Intercard!

On this week's show we argue that private parties are not a side hustle for location-based entertainment, but a core profit engine that many operators still underprice and underpackage. We also track the management shakeups and tech trends shaping competitive socializing, XR attractions, and the global supply chain from the US to China. 

• Private hire as the hidden revenue driver in entertainment venues 
• Raising per-head spend with VIP rooms, branded drinks, themed food, and merch 
• What new executive hires at Paramount signal for experiences and licensing 
• Why the F1 Arcade CEO s...


The LBX Show #78 - Captain Cacao, Immersive Fever, Summer Passes, & more!
The LBX Show #78 - Captain Cacao, Immersive Fever, Summer Passes, & more! episode artwork
#78
05/24/2026

Sponsored by Intercard!

On this week's show we run through the LBE headlines that matter, from where to meet the Intercard team at upcoming events to what Universal’s Epic Universe teaches about building original characters that drive merch and loyalty. Then Kevin Williams joins us for Open & Shut to unpack a wave of new venue openings and why the lack of reported closures might be a warning sign.

• Intercard’s 2026 event lineup for operators 
• Universal Orlando Epic Universe using Captain Cacao to turn story into merchandise and guest connection 
• How creating simple lore can dee...


The LBX Show #77 - BW visits The Factory, Adam Pratt reviews AAA Expo, & more!
#77
05/17/2026

Sponsored by Intercard!

On this week's show we bring you a special edition episode with a boots-on-the-ground tour of Canada’s largest indoor adventure park plus a practical framework for selling more group events. Then we go deep on Asia Amusement & Attractions (AAA) Expo 2026 in Guangzhou, breaking down the arcade machines, cabinet trends, and market realities that are shaping what operators buy next. 

• quick hits on upcoming industry events and where to meet the Intercard team 
• what we notice at The Factory: volume-ready check-in, zoning, ropes and zip lines, and themed clubhouse attractions 
• arcade and...


Sound Off #121 - IP tradeoffs, EVA gets $, Big Buck Hunter lifestyle, and more!
Sound Off #121 - IP tradeoffs, EVA gets $, Big Buck Hunter lifestyle, and more! episode artwork
#121
05/12/2026

Sponsored by Intercard!

On this week's show we challenge the idea that a famous IP automatically upgrades an attraction and dig into the real costs, approvals, and operational tradeoffs that come with licensing. We also scan the latest location-based entertainment signals across funding, VR, sportstainment, and the growing tension between hype and execution. 

• IP as an amplifier rather than a fix for weak gameplay 
• Licensing fees, brand approvals, and hidden operational burdens 
• Saudi investment pullbacks and ripple effects across entertainment capital 
• Resort and theme park project risk when funding tightens 
• Accesso leadership chan...


The LBX Show #76 - Herschend’s Heartspitality, Layered Reality collapse, & more!
The LBX Show #76 - Herschend’s Heartspitality, Layered Reality collapse, & more! episode artwork
#76
05/10/2026

Sponsored by Intercard!

On this week's show we share attraction industry headlines from a historic Ferris wheel comeback to the real-world way culture shows up in capital spending at Kennywood. Then we team up with Kevin Williams for Open & Shut to break down the latest location-based entertainment openings, concept risks, and the closures that hint at what’s changing.

• Intercard’s 2026 event lineup and where operators can connect 
• The Phoenix Wheel’s 1893 build, Asbury Park legacy, and full restoration back in Phoenixville, PA
• Herschend’s Heartspitality and what it looks like after the Palace Entertai...


Entertainment Social Arena #18 - Competitive Socializing USA Visit! – Part 3
Entertainment Social Arena #18 - Competitive Socializing USA Visit! – Part 3 episode artwork
#18
05/07/2026

Leading investors should note Vegas’s dynamic shift towards immersive and competitive social entertainment, exemplified by the continued evolution of AREA15 and new themed hubs featuring IP-driven experiences like ‘Universal Horror Unleashed’ and ‘John Wick’. The decline of VR/XR experiences highlights a strategic consolidation under ‘The Lab,’ while the expansion of live events and IP-based venues signals a focus on year-round, high-engagement attractions. Additionally, Vegas is becoming a proving ground for global chains like F1 Arcade and Sandbox VR, alongside the rise of movie IP-driven ventures such as Netflix House. These trends underscore a broader industry pivot toward immersive, IP...


Sound Off #120 - Gen Alpha wants phygital, WXO London debrief, Helium, & more!
Sound Off #120 - Gen Alpha wants phygital, WXO London debrief, Helium, & more! episode artwork
#120
05/05/2026

Sponsored by Intercard!

On this week's show we walk through the realities hitting location-based entertainment right now, from VR arcade business pressure to the pricing and repeat-visit mechanics that decide who survives. We also connect big external shocks like Middle East instability and helium-driven chip constraints to the on-the-ground decisions operators make about tech, IP, staffing, and attraction mix. 

• why many VR arcades struggle with older formats and single-experience models 
• experience design over tech hype as the real driver of ROI 
• Middle East tourism and investment uncertainty affecting leisure development 
• helium supply constraints...


Entertainment Social Arena #17 - Competitive Socializing USA Visit! – Part 2
Entertainment Social Arena #17 - Competitive Socializing USA Visit! – Part 2 episode artwork
#17
05/05/2026

Investors should note the rapid evolution in social entertainment, with a focus on immersive, mixed-use venues and gamified experiences. UK funds are investing in innovative concepts like Funk Bowling and SingPods, emphasizing AI-powered, interactive systems that drive revenue beyond traditional sports. Vegas’s AREA15 hub exemplifies this shift, hosting flagship IP-driven experiences such as the John Wick immersive attraction, integrating live actors, puzzles, and hospitality. Meanwhile, traditional players like Dave & Buster’s face declining sales amid strategic shifts back to core gaming and new IP rollouts. Overall, the sector is transitioning towards year-round, experience-rich environments fueled by transmedia branding and...


The LBX Show #75 - BW visits Shanghai, Airhop's Makeover, Japan's Evo & more!
The LBX Show #75 - BW visits Shanghai, Airhop's Makeover, Japan's Evo & more! episode artwork
#75
05/03/2026

Sponsored by Intercard!

On this week's show we’re broadcasting from Shanghai and turning a travel schedule into a ground-level tour of what modern mall-based entertainment looks like in China, from massive active-play parks to a karting add-on that feels like real-life Mario Kart. We also track the week’s biggest location-based entertainment trends, arcade game news, and the simple reasons FEC promotions keep failing. 

• Intercard’s 2026 event stops and why timing trade shows matters 
• touring Cheer Amusement’s Nanjing manufacturing operation 
• testing Arrowy’s high-speed karting gamification overlay 
• Shanghai’s BigX and the sports-first adv...


Entertainment Social Arena #16 - Competitive Socializing USA Visit! – Part 1
Entertainment Social Arena #16 - Competitive Socializing USA Visit! – Part 1 episode artwork
#16
04/30/2026

Those following the sector note a significant surge in competitive socializing investments, highlighted by new facility openings and trade expo activity, signaling a key sector shift. The AEI 2026 showcased innovative products spanning retro cabinets, IP-based amusement, and immersive XR experiences, reflecting a growing convergence of social, hospitality, and entertainment trends. The sector's emphasis on gamified, social, and nostalgic experiences aligns with evolving consumer preferences, while the expansion of social entertainment chains and integration of AR/MR technologies underscores its growth potential. Despite some disconnect with traditional hospitality expos, the momentum indicates social entertainment is becoming a vital driver of...


Sound Off #119 - Competitive Socializing Saturation, D&B Gambling? & more!
Sound Off #119 - Competitive Socializing Saturation, D&B Gambling? & more! episode artwork
#119
04/28/2026

Sponsored by Intercard!

On this week's show we  discuss how competitive socializing is hitting a saturation point, and lay out why single-activity venues need a deeper entertainment mix to earn repeat visits. We also track the fast-moving business and tech signals reshaping location-based entertainment, from legal risk to VR pricing to AR smart glasses partnerships. 

• phase one competitive socializing saturation and the risk of one-and-done venues 
• why repeat visitation depends on progression and variety not just food and beverage 
• three key audiences for competitive socializing and how they behave 
• corporate and private hire as the s...


Virtual Arena #23 - Train Hard, Fight Easy!
Virtual Arena #23 - Train Hard, Fight Easy! episode artwork
#23
04/28/2026

Our specialist feature on the Immersive technology landscape, we look towards the greater deployment of AR, MR and SR technology. Coming from the simulation and training sector, defining the latest immersive systems, while charting the trends that are shaping the sector. 

The consumer VR sector seems to be in freefall, but the reality of commercial application of the wider XR landscape is blooming. This however seems not to be receiving similar levels of publicity with the “gravy train” of Meta promotion of VR being derailed. The new vibe is to denigrate all aspects of VR, rathe...


The LBX Show #74 - Medieval Mini Golf, Zombie Venues, & More!
The LBX Show #74 - Medieval Mini Golf, Zombie Venues, & More! episode artwork
#74
04/26/2026

Sponsored by Intercard!

On this week's show we run through rapid-fire location-based entertainment headlines, from a medieval-themed mini golf launch in Illinois to Pixel Floor landing inside Slick City’s European expansion. Then we shift into openings, closures, and acquisitions with Kevin Williams, including why attraction mix and concept refresh cycles decide who stays competitive.

• Parcadia’s medieval mini golf concept, immersive theming, costuming and hidden discovery layers 
• Strategic operating hours as a margin lever, including adults-only nights and staffing reality 
• Pixel Games and Slick City partnership, maximizing under-slide space and revenue per square foot ...


The Stinger Report #1265 - Vegas Amusement Fun – Part 2
The Stinger Report #1265 - Vegas Amusement Fun – Part 2 episode artwork
#1265
04/23/2026

The Amusement Expo International 2026 showcased a vibrant shift towards innovation and branded IPs, with major releases like Disney-themed arcade games, Pokémon pinball, and new VR and interactive attractions highlighting industry growth. The event emphasized social gaming, active entertainment, and clawcade trends, alongside collaborations with prominent brands and exclusive partnerships, such as Dave & Buster’s and Lionsgate. Despite a slight attendance dip due to external factors, the expo underscored resilience in the amusement sector, with increasing investments in FECs and social venues. Industry faces headwinds from geopolitical tensions, rising costs, and global economic uncertainties, signaling potential upheavals ahead.

S...


Sound Off #118 - Cinetainment differentiators, Poolhouse opening debrief, & more!
Sound Off #118 - Cinetainment differentiators, Poolhouse opening debrief, & more! episode artwork
#118
04/21/2026

Sponsored by Intercard!

On this week's show we look at CinemaCon as a stress test for cinema, then ask whether cinetainment is a real lifeline or just a costly way to copy everyone else. We connect geopolitics, shifting consumer spend, and the rise of interactive entertainment to the hard math of ROI, revenue per square foot, and why some competitive socializing concepts stall out.

• cinema’s options beyond traditional box office reliance 
• what cinetainment means in practice and why differentiation matters 
• boutique dine-in cinema as a community-led alternative 
• how geopolitics and travel disruption hi...


The Stinger Report #1264 - Vegas Amusement Fun – Part 1
The Stinger Report #1264 - Vegas Amusement Fun – Part 1 episode artwork
#1264
04/21/2026

The US amusement sector’s first major trade event, AEI 2026, highlighted key market trends, including a focus on social entertainment, XR, and immersive technology. While VR remains prevalent, new offerings like portable arena systems and AR glasses are gaining traction, though traditional VR arcades face headwinds, exemplified by the closure of CTRL-V’s remaining venues. Ride simulation innovations, such as LED dome attractions and new motion platforms, signal ongoing growth in immersive rides. Major players like Bandai Namco, SEGA, and UNIS showcased new products and IP-driven experiences, underscoring a shift towards hybrid entertainment models and evolving consumer preferences in the...


The LBX Show #73 - Disney makes LBE moves, Point Blank as a warning, & more!
The LBX Show #73 - Disney makes LBE moves, Point Blank as a warning, & more! episode artwork
#73
04/19/2026

Sponsored by Intercard!

On this week's show we track the week’s biggest moves across location-based entertainment, from Scorbit’s cash-prize arcade tournaments to Disney testing pop-up retail experiences that lean into immersive storytelling. We also unpack openings, closures, and new arcade products that signal where competitive socializing and the arcade business are heading next. 

• Amusement Expo 2027 call for speakers with priority topics like AI, staffing, cybersecurity, XR, finance, tariffs 
• Kevin Williams' roundtable on competitive socializing at London Experience Week 
• Scorbit adding real money arcade tournaments, operator controls, and connected leaderboards 
• Disney Store Limited-Ti...


The Stinger Report #1263 - Active Entertainment and Beyond!
The Stinger Report #1263 - Active Entertainment and Beyond! episode artwork
#1263
04/14/2026

Leading investors should note the surge in “Sportstainment,” exemplified by the ambitious ‘Real David Lloyd's Sports Gardens,’ integrating fitness, sports, and entertainment in large-scale venues supported by digital innovation. The sector is also evolving through immersive exergaming, AI-driven personal training, and transmedia partnerships like TOCA Social’s ‘Angry Birds’ game expansion. Meanwhile, Middle East entertainment shows reveal a shifting landscape amid geopolitical tensions, with regional events facing disruptions and strategic changes. Overall, the focus is on integrated, tech-driven active entertainment experiences and regional market adaptations, highlighting significant opportunities amid ongoing geopolitical and technological shifts.

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Sound Off #117 - D&B's New Free Play, 50 Years of Pinball, Expo Mania, & more!
Sound Off #117 - D&B's New Free Play, 50 Years of Pinball, Expo Mania, & more! episode artwork
#117
04/14/2026

Sponsored by Intercard!

On this week's show we discuss how boutique bowling, immersive IP, and “unlimited” promos all point to the same fight: entertainment venues must raise value per square foot without breaking guest trust. We connect industry history with right-now operator moves to see what scales, what fails, and what the next generation of location-based entertainment demands. 

• traditional sports bowling economics under landlord and labor pressure 
• boutique bowling and duckpin as mixed-use revenue design 
• tariff-driven wholesale increases and the long tail of price shock 
• Roger Sharpe’s 1976 pinball precedent and why skill matters 


The LBX Show #72 - Feaster Bunny Haunt, Harry Potter pinball, & more!
The LBX Show #72 - Feaster Bunny Haunt, Harry Potter pinball, & more! episode artwork
#72
04/12/2026

Sponsored by Intercard!

On this week's show we jump from a Guinness-chasing trampoline park to year-round horror, new theme park tech, and the latest signals from openings and closures across location-based entertainment. We also hit fresh arcade and pinball headlines and then ask you to help us reshape the LBX Show for season five.

• a 192-foot indoor trampoline world record attempt and the business case behind it
• Universal Horror Unleashed launches Feaster Bunny with a scavenger hunt, merch prizes, and themed food and drinks
• Universal’s “show effect system” patent and why seamless outdoor-to-i...


Sound Off #116 - Disney to buy Epic Games rumor, Black Mirror LBE, & more!
Sound Off #116 - Disney to buy Epic Games rumor, Black Mirror LBE, & more! episode artwork
#116
04/07/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we track the biggest moves reshaping location-based entertainment, from interactive LED game floors becoming real anchor attractions to the messy economics forcing operators to rethink what actually drives repeat play. We debate IP-led growth, VR’s latest shakeout, and why better enclosures, better content, and better ops discipline matter more than hype. 

• illuminated interactive floor systems shifting from add-on to headline attraction 
• vendor consolidation risks around reliability, content libraries, and enclosures 
• NEOM pullback and potential ripple effects across Middle East leisure projects 
• region...


The Stinger Report #1262 - Transmedia Entertainment Dividend!
The Stinger Report #1262 - Transmedia Entertainment Dividend! episode artwork
#1262
04/07/2026

Leading investors should note the rapid acceleration in the Location-Based Entertainment (LBE) sector, driven by strategic mergers, acquisitions, and restructuring, notably within GENDA Group and Disney, amid a shift towards transmedia integration. The sector is expanding its IP portfolio through immersive VR experiences, partnerships with Hollywood studios like Sony, and ventures into shared reality and interactive content. Major companies like Chuck E. Cheese and Six Flags are restructuring to adapt to evolving consumer demands, while new entrants leverage innovative tech and hygiene standards. These trends highlight a robust pivot towards immersive, IP-driven, and digitally transformed entertainment experiences, signaling significant...


The LBX Show #71 - Victorian Social Entertainment, PopStroke issues & more!
The LBX Show #71 - Victorian Social Entertainment, PopStroke issues & more! episode artwork
#71
04/05/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we break down what’s working right now in location-based entertainment, from a coin-op barcade model that avoids the free-play trap to new venue concepts that actually stand out. Then we zoom out with openings, closures, and a practical way to measure marketing performance that goes beyond clicks and even beyond revenue.

• coin-op barcade economics that drive repeat play without token friction 
• why unlimited free-play arcade bar models keep failing 
• quick hits on award-winning FEC and arcade concepts with strong food and beverage <...


Sound Off #115 - Arcade Dynamic Pricing, IP-based Social Entertainment, & more!
Sound Off #115 - Arcade Dynamic Pricing, IP-based Social Entertainment, & more! episode artwork
#4
03/31/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we challenge the amusement industry’s reaction to dynamic pricing and map out what it would take to use variable pricing without breaking guest trust. Then we sprint through the biggest LBE and FEC trends right now, from geopolitical shocks and investment moves to VR’s reset and the tech and IP trends seen at Amusement Expo International. 

• dynamic pricing defined for admissions, sessions, and eventually arcade gameplay 
• why transparency, signage, and marketing decide whether guests feel cheated 
• Middle East conflict impacts on entertainm...


The LBX Show #70 - Laser Tag Day, Minecraft Experiences, Arcade IP, & more!
The LBX Show #70 - Laser Tag Day, Minecraft Experiences, Arcade IP, & more! episode artwork
#70
03/29/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we track the biggest signals in location-based entertainment right now, from Laser Tag Day and a shuttered QZAR site to Disney’s Bluey activation at Disneyland and an escape room operator expanding into VR and game shows. Then we run the openings and closings with Kevin Williams and finish with Adam Pratt's view of the most promising new products from Amusement Expo.

• National Laser Tag Day origins and why Photon still matters 
• A vacant QZAR location and what venue lifecycles look like 
• How laser...


The LBX Show #69 - BW, Kevin, & Adam Debrief Amusement Expo 2026
The LBX Show #69 - BW, Kevin, & Adam Debrief Amusement Expo 2026 episode artwork
#69
03/22/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we debrief Amusement Expo International 2026 from the show floor and zoom out on what it signals for arcades, FECs, and location-based entertainment. We dig into the surge of licensed IP, the hardware innovations that matter for operators, and the Vegas venues that reveal where competitive socializing is headed. 

• attendance and energy at AEI 2026, plus travel and timing constraints 
• education programming, networking formats, and what the organizers are testing 
• transmedia and licensed IP as the dominant show-floor theme 
• Stern Pokémon pinball as a blueprin...


Sound Off #114 - Enchanted Parks enters the scene, InnovateX review, & more!
Sound Off #114 - Enchanted Parks enters the scene, InnovateX review, & more! episode artwork
#114
03/17/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we sanity-check what “immersive” really means when guests have better options next door and investors want proof of repeat visits.

• Augmented shuffleboard tables as a modern default for competitive socializing venues
• Gulf-region investment pullback risk for US attractions and game studios
• Nintendo lawsuit over rolled-back tariffs and what it may trigger
• Middle East show postponements and cancellations
• Six Flags divestment details and Enchanted Parks USA implications
• Viral CEO burger videos as a cautionary marketing signal
• Illuminarium’s Vegas retrenchment and the...


The LBX Show #68 - AEI preview, Dr. Seuss LBE, Pickleball Arcade, & more!
The LBX Show #68 - AEI preview, Dr. Seuss LBE, Pickleball Arcade, & more! episode artwork
#68
03/15/2026

Sponsored by Intercard!
Sponsored by Alan-1!

On this week's show we get you ready for Amusement Expo International with the news that will shape the show floor and the conversations happening in Vegas. Then we dig into what’s opening, what’s closing, and which new arcade releases might actually move the needle for operators. 

• Amusement Expo schedule plus why this year feels unusually “new” 
• Universal Horror Unleashed IAAPA meetup at Area 15 with a lights-on walkthrough and full show run 
• IAAPA Expo Middle East cancelation and the announcement delay
• Dr. Seuss and WildBrain expan...