My Amazon Guy
About My Amazon Guy: 1.2-billion managed on Amazon, My Amazon Guy is A 400+ client full service Amazon Agency in Atlanta, Georgia. We grow market share through traffic and conversion improvements. PPC, SEO, CTR, Design, Catalog Merchandising. My Amazon Guy gives away all their trade secrets with more than 2200 video tutorials on YouTube.Follow us on LinkedIn: https://linkedin.com/company/my-amazon-guySubscribe on our YouTube Channel: https://youtube.com/@myamazonguy
Tariff Update Part 2 - Global 10% Tariff in Effect
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A new 10% global tariff has been announced after the Supreme Court ruling on Trump tariffs, creating major uncertainty for importers and ecommerce sellers. This tariff update follows a fast legal reversal and introduces a 150-day window under federal trade law. Businesses are now watching Congress, refund decisions, and future tariff changes that could impact supply chains and pricing.
If rising tariffs are about to squeeze your margins, schedule a strategy session now and get a real action plan before the next policy shift hits: https://bit.ly/4jMZtxu
#AmazonSellers #AmazonFBA...
Supreme Court Overrules Tariffs - Everything Amazon Sellers Need to Know
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Supreme Court ruling strikes down major Trump tariffs, changing import costs for Amazon sellers overnight. This update affects China tariffs, reciprocal tariffs, import taxes, and seller inventory planning. With billions collected in tariff fees and refund questions still open, Amazon FBA sellers must review sourcing strategy, inventory orders, landed cost, and cash flow impact before the next policy shift. This tariff decision reshapes product margins, supply chain planning, and ecommerce pricing strategy heading into peak selling seasons.
If tariff changes just reopened your margins, now is the time to get a real...
Amazon's New A+ Content Recommendations
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Ever wonder how to make your A-plus content as optimized as possible? This video explains the Amazon's New A+ Content Recommendations and explores how to create effective amazon product page design and offers recommendations for improving content quality. Learn how to optimize your amazon product descriptions to balance conversion factors with product details, helping every amazon seller improve their amazon listing optimization.
If your A+ Content is guessing instead of testing, fix it now with a direct strategy session that breaks down your listing and shows exactly what is costing you sales: h...
How Amazon Ad Attribution Actually Works
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Ever wonder how attribution is measured for Amazon ads?
This video breaks down common questions about the transparency of Amazon ad attribution, guiding sellers through understanding this crucial aspect of their campaigns. Learn about effective marketing attribution and refine your amazon advertising strategy for better results. Gain insights into different attribution model frameworks and their impact on marketing measurement.
Wasting ad spend? Book a PPC strategy call here: https://bit.ly/4jMZtxu
#AmazonAds #AmazonPPC #AmazonAttribution #AmazonFBA #ecommercemarketing
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Amazon Attribution Broken? Here's What's Really Happening
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Ever wonder how Amazon measures attribution for your ads?
This video talks about whether focusing on attribution is essential for every Amazon seller and explains the intricacies of amazon ppc. Noah Wickham, VP of Sales and Marketing, addresses common questions about Amazon advertising strategies and the transparency of ad performance. Learn how to better understand your amazon ppc strategy and what attribution model Amazon uses.
Wasting ad spend? Book a PPC strategy call here: https://bit.ly/4jMZtxu
#AmazonAds #AmazonPPC #AmazonAttribution #AmazonFBA #ecommercemarketing
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Your Unreadable Graphics Are Destroying Your Conversion Rate
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Analyze Amazon listing images to identify common design flaws that hurt sales and lower conversion rates.
In this video, We review a pillow mist listing and breaks down problems with color contrast, packaging angles, merchandising space, and overall visual composition. Learn how Amazon shoppers interact with product images on mobile and how to create feature-focused visuals using Canva and Shutterstock to improve performance.
To optimize your Amazon listings, schedule a coaching session with My Amazon Guy: https://bit.ly/4jMZtxu
#AmazonFBA #AmazonListing #AmazonConversionRate #EcommerceTips #AmazonSeller
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How to Use Multi-Pack Strategy to Increase Amazon Sales Without Losing Profit
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Multi-packing is an effective way to significantly increase sales and revenue on Amazon. This strategy helps you better manage Amazon fees and improve overall profitability. Learn how to implement multi-packing to grow your business and enhance your selling on Amazon presence.
Multi-pack strategy on Amazon can increase sales volume, improve keyword ranking, and raise overall conversion rate. Adding a lower priced three-pack alongside a five-pack listing can increase SKU-level ranking and long-term sales growth. This approach challenges zero sum thinking and shows how multi-pack offers can improve Amazon profit and organic visibility...
How to Break the $1 Million Revenue Barrier with the Right Strategy
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In this video, we share insights from working with numerous brands and brand owners, focusing on strategies to break the $1 million revenue barrier. We discuss crucial aspects of building a strong brand strategy and effective cpg marketing. This is essential for anyone in the consumer packaged goods industry looking to grow their business.
Breaking the $1 million barrier requires strong brand awareness, frictionless first purchase experience, and clear customer acquisition cost strategy.
Direct-to-consumer and CPG brands must focus on retention marketing, customer lifetime value, segmentation, email and SMS marketing, and subscription...
Amazon Restricting Women's Health Products and How To Solve
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We've been seeing a swarm of various women's health products being removed from Amazon due to restricted amazon products policy violations. Noah Wickham from My Amazon Guy explains the situation, highlighting compliance for amazon restricted categories and the importance of understanding amazon restricted product approval. This video is crucial for amazon sellers to navigate the complexities of prohibited products amazon policies and avoid issues.
Amazon is flagging women’s health supplements and vaginal health products as medical devices under restricted products policy. Learn what 510K FDA clearance means, why listings are being re...
Avoid Costly Amazon Ad Mistakes From Attribution Delays and Buyer Behavior
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We discuss optimizing your Amazon ad spend by structuring campaigns to account for attribution delays, especially between sponsored display and sponsored products. Understanding how Amazon attribution works is crucial for effective Amazon PPC. This approach helps in refining your strategies and improving overall campaign performance on Amazon.
Amazon advertising performance often looks wrong due to attribution delays across sponsored products and sponsored display campaigns. This video explains how buyer behavior, reporting delays, and funnel position affect campaign results and optimization timing. Learn when to optimize existing campaigns, when to test new structures...
How to Access Gsuite Group Inbox When Not a Member
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Having trouble with OTP codes sent to group emails? This video shows you how to access them through G Suite. Learn practical email tips and effective email management strategies using google workspace to streamline your verification process and maintain access to your accounts.
Learn how to access OTP codes from shared group emails when logging into social media and business tools. This video shows how groups.google.com lets teams view verification emails, inbox history, and missed login messages. Ideal for founders and teams using Google Workspace, group emails, and shared inbox a...
This Meta Ads Setup Actually Works on Amazon
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Amazon sales do not only come from Amazon ads.
Some brands send traffic from social platforms and track every sale back to Amazon listings.
This video shows how Meta ads connect to Amazon and reveal which clicks turn into orders.
Meta ads can drive off-Amazon traffic directly to Amazon product pages while tracking clicks and sales through Amazon attribution.
The video walks through campaign setup, attribution tags, traffic ads, and how results appear inside Seller Central.
It also explains how the Brand Referral Bonus lowers Amazon referral fees w...
Steven Bartlett vs Alex Hormozi: Who Built Their Success Faster?
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Steven Pope, founder of My Amazon Guy, examines the journey of YouTube stars Alex Hormozi and Steven Bartlett, focusing on their breakout moments and pathways to business success. This analysis provides valuable youtube tips and insights into how to be successful in the digital space. Discover the entrepreneur motivation behind their widespread recognition and influence.
Long-term YouTube growth comes from consistent posting, strong thumbnails, and clear content focus over time. This video breaks down creator growth patterns, packaging changes, A/B testing decisions, and why volume and patience matter. Learn how...
Burnout EXPOSED What's Really Causing It
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Your best employee isn’t lazy. They’re running on empty. This video explains how employee burnout really starts, why it often goes unnoticed, and what happens when leaders wait too long to act.
You will learn how to spot early behavior changes, tell the difference between burnout and poor fit, and understand when recovery is possible and when it’s not. The video also explains how meeting overload, client stress, and nonstop work slowly break strong performers.
If you want fewer mistakes, fewer complaints, and healthier teams that last, this br...
Choose Smarter Fulfillment Models Before Growth Turns Into Chaos
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This video explores the often-overlooked world of logistics warehousing within an "ecommerce business", showing how many brand owners start with home-based inventory before scaling to a "fulfillment warehouse". We discuss the benefits of engaging a "3pl provider" and how a "logistics company" can streamline your operations. Understanding "warehousing services" is crucial for growth.
Fulfillment strategy affects costs, delivery speed, inventory flow, and customer trust for growing ecommerce brands. This conversation with @thenewwarehouse breaks down 3PL services, in-house warehousing, order volume signals, and seasonality risks. Learn how logistics decisions impact profit margins, s...
More Clicks, No Sales? Here’s What’s Wrong
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Clicks keep rolling in, but sales stay flat. This video explains how Amazon ad traffic really works, detailing why some search keywords appear relevant but never convert, leading to getting clicks but no conversions. We discuss keyword research and how amazon keyword research can be misleading, especially for ecommerce businesses on amazon fba.
Noah Wickham explains how Amazon ad traffic really works, why some keywords look right but never sell, and how timing, intent, and data decide what actually converts. Each part connects to the next, and skipping one is how w...
Why I Didn't Make a Career Out of Chess
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In this video, we dive into the world of `chess strategy`, prompted by a viewer's request to tie a game of chess to `business tips`. We explore `chess openings` and `chess tips` while playing against an expert-level opponent, demonstrating how `board game strategy` can mirror `entrepreneurship` principles. Learn `how to play chess` and see the parallels between the game and building a successful venture.
Business is like chess, one mistake can cost you everything. This video shares a real game with live commentary, blending strategic thinking and planning. Learn how decision-making...
How to create a UGC Script in minutes using Claude
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This video is essential for brands working with UGC influencers, offering practical advice on improving their processes. We stress the importance of a clear creative brief to guide your influencers, covering product details and desired video content style. Learn effective methods for a stronger influencer strategy and how to find influencers for your brand to optimize your marketing efforts and brand deals.
Working with UGC influencers can feel like a mess without a clear brief. This video walks through how to create a proper influencer script and content breakdown using AI...
High Returns? Amazon's New Warning Module Hurts Fast Now
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Steven Pope from My Amazon Guy discusses a new Amazon module impacting sales, highlighting how items with high return rates now display alternative products prominently. This video provides crucial business tips for sellers to navigate these changes and offers insights into effective sales training to make money online. Understanding this module is essential for optimizing your ecommerce strategy and improving how to sell effectively on Amazon.
Stop return-driven sales loss before it spreads, get a direct plan built around your listings and data: https://bit.ly/4jMZtxu
#AmazonReturns #AmazonListingTips...
How to Retain Employees - Master Class
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In this video, My Amazon Guy discusses the importance of establishing strong "company core values" for "business success." We explore how these "core values in business" serve as a "moral compass" for your operations, guiding your "business strategy" and fostering a positive "company culture." 🤔
Employee retention in agencies is harder than most people realize. This video covers leadership strategies, agency culture, and practical systems that help retain high-performing talent long term. Learn how to operate your business with predictable results and manage burnout without relying on gimmicks like equity.
Stru...
How to Retain Employees - Master Class
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In this video, My Amazon Guy discusses the importance of establishing strong "company core values" for "business success." We explore how these "core values in business" serve as a "moral compass" for your operations, guiding your "business strategy" and fostering a positive "company culture." 🤔
Employee retention in agencies is harder than most people realize. This video covers leadership strategies, agency culture, and practical systems that help retain high-performing talent long term. Learn how to operate your business with predictable results and manage burnout without relying on gimmicks like equity.
Stru...
Scale Your Top Products with a Smarter Fulfillment Plan
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Kevin Sanderson shares essential strategies for sellers navigating the Amazon marketplace. Learn how to optimize your `amazon fbm` listings, especially when competing with `amazon fba` sellers. This video details how to boost your sales and secure the buy box, making `selling on amazon` more profitable. Discover how to effectively manage your `merchant fulfilled amazon` inventory and what steps to take to successfully `how to sell on amazon`.
Stop losing sales to your competitors, get expert help to fix your listings and ads now: https://bit.ly/4jMZtxu
#AmazonSelling #FBAstrategy...
2026 Advanced Amazon PPC Tips & Tricks
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Amazon advertising can be difficult, as many sellers know. This video acknowledges the challenges of running successful campaigns, from small budgets to large, and shares insights on how to approach amazon ppc. We discuss strategies for amazon ppc optimization and how to effectively optimize ppc to reduce acos, helping sellers navigate this complex landscape more confidently. 🤔
If you're looking for guidance, book a free strategy call today! → https://bit.ly/4jMZtxu
#AmazonAds #PPCStrategy #EcommerceMarketing #AmazonAdvertising #amazonppc
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Reviewing Amazon's 5 Growth Tips For 2026
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This video breaks down five tips from Amazon and reveals which ones actually help sellers succeed. Get practical Amazon FBA tips and strategies that support real growth for your Amazon business in 2026. Learn what to follow, what to skip, and how to build smart selling strategies on Amazon.
What’s the worst Amazon seller tip you’ve ever followed? Drop it below so others can avoid it: https://bit.ly/43N1bZD
#AmazonSellerTips #AmazonGrowth2026 #ProductLaunchAmazon #SellingOnAmazon
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Business Models - What's Next for Steven Pope - Getting Unstuck
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Many sellers are unsure what direction to take with their Amazon business. This video breaks down real decisions around Amazon brand growth and the state of selling in 2026. Topics include agency models, burnout, private label strategy, and ecommerce next steps.
Ready to find the next best move for your brand? Schedule your strategy call today: https://bit.ly/4jMZtxu
#AmazonBusiness #EcommerceStrategy #BrandGrowth #AmazonSellers #businessmindset
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Amazon PPC Guide 2026 is here!: https://bit.ly/4lF0O...
Amazon Seller Top 10 Catalog Troubleshooting Videos
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Having trouble with your Amazon listings? This video covers common issues like updating titles and fixing missing best-seller ranks. Learn essential `amazon selling tips` and how to optimize your `amazon seller central` experience. We'll guide you through `amazon catalog management` and `brand registration amazon` troubleshooting to ensure your `amazon strategy` is effective.
Want to watch each videos? Here's the list:
Top 10: https://www.youtube.com/watch?v=0T6zpTjRUs8&list=PLDkvNlz8yl_aA38cddHzfJDYddWS69T1O&index=4
Top 9: https://www.youtube.com/watch?v=CmyKeCEY7pk&list=PLDkvNlz8...
We Analyzed This Amazon Listing and Here's What We Found
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Join us for an "ASIN TEARDOWN" as we assess an innovative product: the airtag leather wallet. We conduct an amazon asin review, focusing on its features and potential for amazon seller success. Discover how this best wallet for airtag could impact your amazon fba strategy. 🧐
Product images are often the first thing potential customers see on Amazon. A great image not only attracts clicks but also answers key questions, like how many cards a wallet holds or if it's RFID-protected. Make sure your visuals are clear, informative, and tailored to what you...
Advanced Amazon PPC Strategies in 2026: The PPC Blueprint Amazon Sellers Need to Know
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Starting 2026, every amazon seller is looking to refine their yearly amazon ppc strategy. This video discusses the challenges of this task, offering insights on how to grow and scale your business this year. We introduce our 2026 amazon ppc guide to help you with amazon ppc optimization, covering everything from campaign launch to advanced tactics for amazon advertising.
Want to access our Amazon PPC Guide 2026? Download here: https://bit.ly/4lF0OYX
If you need help with your PPC Strategy, book a call with us: https://bit.ly/4jMZtxu
<...
Returns Just Got More Expensive - Amazon Removes Pre-Paid Label Exemptions
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Attention, amazon seller! This video details a significant update to Amazon's Prepaid Return Label Program, especially impacting those who sell on Amazon and deal with heavy products. Effective February 8th, 2026, this change ensures the program applies to all items regardless of value, eliminating the previous high-value exemption for US sellers. Stay informed about this crucial aspect of shipping and logistics to maintain your online selling operations.
Stop eating return costs, schedule a strategy call and fix your margins before it hits harder: https://bit.ly/4jMZtxu
#AmazonReturns #FBMSellerTips #BulkyProducts...
How Better Ad Strategy Helped This Brand Win on Amazon
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This video features a discussion on the critical role of advertising for businesses, particularly with `amazon ads`. The speaker shares their journey, highlighting how utilizing `amazon marketing` services led to substantial growth and `amazon success`. It underscores the importance of a strong `amazon ppc strategy` in boosting any `online business`.
After 13 years of struggling with slow growth, this founder shares how Amazon changed her business. Learn why focusing on one product, understanding data, and getting expert help made all the difference. This conversation highlights the power of paid ads and mindset s...
What Most Sellers Get Wrong About PPC Budgets After Holidays
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Many sellers focus too much on PPC budgets when Q1 hits, but it's your bids that drive real results. After the holidays, your strategy should shift to match reduced demand, lower storage fees, and break-even ACOS targets. This video unpacks how to think long- and short-term with paid ads.
Let’s audit your Q1 PPC strategy and stop wasteful spending before it snowballs: https://bit.ly/4jMZtxu
#AmazonPPC #Q1strategy #ACOSgoals #EcommerceAds #amazonadvertising
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Ama...
MCF Discount 2026 is Here and It’s Actually Worth It
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MCF discounts are giving Amazon sellers a rare chance to reduce fulfillment costs. These savings apply to shipping for off-Amazon platforms like Walmart, Shopify, and TikTok. It’s a limited-time opportunity to scale without raising inventory costs or fees.
Turn MCF discounts into profit, schedule a strategy call and launch your own website today: https://bit.ly/4jMZtxu
#MCFdiscounts #AmazonFBA #EcommerceTips #AmazonSellers #FulfillmentStrategy
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Amazon SEO Toolkit 2026: https://bit.ly/4oC2ClT
Q4 Se...
Should You Start an Amazon Business in 2026 or Is It Too Late?
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Many are asking: is it still viable to be an Amazon seller or start an Amazon business in 2026? This video addresses concerns about market saturation, asking if it's too late to sell on Amazon. We explore how to succeed on Amazon and whether starting an Amazon FBA business is still worth it for new and existing sellers. Despite rising fees and heavy competition, brands can still grow if they focus on differentiation and strong ad strategies. This video breaks down key 2026 trends, seller challenges, and how ecommerce platforms like Amazon and Shopify continue...
Amazon PPC Reaction | Why Your Bid Adjustments Fail
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This video demonstrates amazon advertising strategies, focusing on campaign settings and keyword bids to optimize your amazon ppc. Learn how to manage bids and implement effective bidding strategies for better performance and amazon ppc optimization. Many Amazon sellers follow PPC tutorials that lead to overspending, poor targeting, and weak results. This breakdown separates bad advice from actual PPC strategies that drive conversions and profitable traffic. Learn why campaign structure, match types, and bidding methods matter in 2026.
Want to watch the video of @TravisMarziani ? You can access it here https://www.youtube.c...
Changes to review sharing across product variations starting February 12
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Amazon has changed how reviews work across product variations, and sellers need to adjust fast. The update affects shared reviews across listings, especially for flavors, pack sizes, and consumables. Learn what variation structures are still safe and how to fix your listings before reviews disappear.
Struggling to keep your product reviews intact after Amazon’s update? Let experts rebuild your listings: https://bit.ly/4jMZtxu
#AmazonReviews #AmazonUpdate #VariationStrategy #EcommerceTips #listingoptimization
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Amazon PPC Guide 2026 is...
Amazon PPC Reaction | Why Your Bid Adjustments Fail
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This video demonstrates amazon advertising strategies, focusing on campaign settings and keyword bids to optimize your amazon ppc. Learn how to manage bids and implement effective bidding strategies for better performance and amazon ppc optimization. Many Amazon sellers follow PPC tutorials that lead to overspending, poor targeting, and weak results. This breakdown separates bad advice from actual PPC strategies that drive conversions and profitable traffic. Learn why campaign structure, match types, and bidding methods matter in 2026.
If you’ve been following YouTube PPC tutorials and still losing money, it’s time to g...
Child ASIN Advertising Setup That Actually Converts
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This video breaks down how to set up your Amazon ad campaigns effectively, focusing specifically on Amazon parentage strategies. We discuss whether to advertise all child variations or just the top priority ASIN to optimize your Amazon product listing. Learn essential Amazon PPC tips and improve your overall Amazon advertising campaign performance.
Fix your Amazon ads by booking a call that helps you structure campaigns for maximum search visibility: https://bit.ly/4jMZtxu
#AmazonPPC #AmazonAdvertising #EcommerceTips #VariationTargeting #ppcstrategy
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Amazon Brand Stores are Becoming Way More Important for Sellers
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Amazon has rolled out a new "brand store quality rating" metric for 2026, indicating a shift in focus for the platform. This new system measures brand store dwell time and sales, providing key performance indicators for sellers.
Understanding these metrics is crucial for optimizing your amazon store and boosting sales performance. Learn how to leverage this new rating to improve your online business and master selling online.
Take control of wasted ad spend, book a strategy call to structure your campaigns right: https://bit.ly/4jMZtxu
#AmazonPPC #AmazonAds...
How to Build a Real Brand with Niche Products That Actually Sell
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This video shares how authentic brand-building starts with being your own customer. Learn how UltraPoi grew from music festivals to Amazon through real passion and product design. This is a full breakdown of niche product development, ecommerce challenges, and startup survival.
We discuss the importance of a strong mindset and motivation music to navigate the challenges of building a brand. This video offers key business tips and insights into effective business strategy, emphasizing how passion drives business development. It's all about finding that flow state and embracing ideation to create something...
The Truth About Vine Reviews Every Seller Needs to Know
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We address an Amazon FBA Review challenge where international product reviews did not fully transfer, impacting the overall star rating and review count. This situation highlights issues related to how to get reviews on Amazon when selling across different regions. Understanding these nuances is key for any Amazon product review channel looking to maintain consistent product perception globally.
Many sellers notice rating differences when moving reviews from one Amazon marketplace to another. Vine reviews are often flagged or filtered, causing review gaps and inaccurate product ratings. Learn how review content, Amazon’s...