The Scaling Season | Advertising Strategies for Business Owners
Are you an online expert or digital entrepreneur struggling to scale your business? Does it feel like you're constantly pouring money into ads without seeing the explosive growth you've been promised? You're not alone. In today's crowded digital landscape, standing out and turning ad spend into profitable revenue can seem like an impossible task.The harsh reality is that most online businesses fail to crack the code of effective advertising. They waste countless hours and dollars on poorly optimized campaigns, leaving them frustrated and questioning whether scaling is even possible.Meanwhile, their competitors seem to attract an endless stream of h...
NEW Meta Ads in 2026: Secrets, Best Practices & Strategies (Working Right Now & What to Stop Doing)
Meta has changed. Your strategy needs to change with it.
🎯 Book your free Growth Audit: DrogonConsulting.co/demo
In this episode, Joly Tematio shares the 7 strategies that are actually scaling businesses to $500K–$800K months with Facebook and
Meta ads in 2026 — and breaks down the thinking that's quietly keeping most advertisers stuck.
You'll hear real case studies: the client who hit $800K in a single month during a 10-day live launch, the consultant who went from 0.7X
to 7-8X ROAS in under a month after one key fix, and the busin...
How I Helped a B2B Founder Go From $2M to $8.2M In 5 Months (The Full Breakdown)
READY TO SCALE? Book a call with my team:
👉 DrogonConsulting.co/demo
What actually breaks when a $2M business tries to scale to 8 figures — and how to
fix it without throwing more money at the problem.
In this episode, Joly Tematio breaks down how her team helped a B2B advisory and
training firm go from $2 million in annual revenue to $8.2 million within 5 months
— with a deliberate, system-level approach, not a bigger budget.
You'll hear the full breakdown: what the audit revealed, the three core problems
they had to...
How To Crush Facebook Ads with a Small Budget in 2026 | Ep. 121
🚀 Ready to work with me and my team to scaIe your income and impact?
Book your free revenue growth session: DrogonConsulting.co/demo
Think you need a massive budget to make Facebook ads work? Think again. In this episode, I share the exact 4-lever framework I've used with small-budget clients — including one who spent $1,800 total and closed $60,000 in sales.
This strategy is built specifically for coaches, consultants, and info product creators who are starting out or working with a tighter budget. The mainstream advice doesn't apply to you — but this do...
The First Thing I Fix in 90% of Ad Accounts I See (My Audit Breakdown) | Ep. 120
🚀 Ready to work with me and my team to scaIe your income and impact?
Book your free revenue growth session: DrogonConsulting.co/demo
In 90% of the ad accounts I audit, the problem is the same — and it's not what most coaches think. It's not the targeting, the budget, or even the creative. It's messaging congruency. In this episode (Ep. 120), I walk you through the exact 3-part audit I use to fix it.
Including a real client breakdown: executive coach spending $30K/month at 1.5–2x ROI — scaled to 3x in thre...
The real reason why 7-figure coaches are quietly quitting their business | Ep. 119
🚀 Ready to work with me and my team to scaIe your income and impact?
Book your free revenue growth session: DrogonConsulting.co/demo
7-figure founders are walking away from their businesses — not because they lack passion, but because they lack leverage. In this episode, I break down exactly why this is happening and the 3-part system that fixes it before you hit that wall.
If you're still the person your business can't function without, this one's for you.
📌 WHAT YOU'LL LEARN:
— Why...
How to Print Money with Meta ads in 2026 Using my 3-Pronged Framework | Ep. 118
🚀 Ready to work with me and my team to scaIe your income and impact?
Book your free revenue growth session: DrogonConsulting.co/demo.
Most business owners are putting money into Meta ads and hoping something sticks. This episode gives you the exact 3-pillar system we use at Drogon Consulting to run paid media campaigns that consistently deliver $3–$5 for every $1 spent.
Over the past 5 years, we've worked with 200+ coaches and info product creators, spending millions across Meta, YouTube, and Google. This is the complete playbook — from targeting strategy to ad s...
How To BuiId a Profitable Low to High-Ticket FunneI In 2026 | Ep. 117
Want Us to Build This For You?
We install self-liquidating low-to-high ticket funnels for coaches and consultants. Book a free strategy call and we’ll walk through exactly what this looks like for your offer and audience.
👉 Book your free strategy call here
Most coaches running paid ads are losing money — not because their offer is wrong, but because their funnel is.
In this episode, I break down the exact low-ticket to high-ticket sales funnel model that lets you cover your ad spend AND consist...
January Q&A - Answering Your Meta Ads Questions & Getting Personal | Ep. 116
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
In this special Q&A episode of the Scaling Season Podcast, I answer your burning questions about meta ads strategy, YouTube ads, and how to maintain consistent profitability while scaling. We dive deep into the technicalities of the Facebook algorithm, discussing when to use Advantage+ campaigns versus manual targeting for high-ticket offers. Whethe...
Stop Getting Ghosted: The Pre-Call Strategy That Fills Your Zoom Room | Ep. 115
Your calendar is full of appointments — but your Zoom room keeps coming up empty. Here's exactly why, and the 5-step pre-call system that fixes it.
If you're a high-ticket coach, consultant, or expert tired of paying for leads who never show up — this one's for you.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
Most high-ticket coaches treat a booked call like a closed d...
The ULTIMATE Guide To Generate 40-50 Qualified SaIes CaIIs A Day With Meta Ads | Ep. 114
Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
In this episode, I reveal the exact 4-pillar framework we use at Drogon Consulting to help online educators, course creators, and consultants scale predictably to $200k+ months. We dive deep into the math of Facebook ads and YouTube ads to show you how to generate 30-50 qualified sales calls every single day without burning out.
If you are a founder feeling stuck at a revenue ceiling, I'll sho...
How I'm Using Facebook Ads to Grow 7-Figure Personal Brands | Ep. 113
Are you still renting Airbnbs and hiring expensive videographers thinking it will get you more high-ticket clients? Stop.
In this episode, I dismantle the "Influencer Trap" and reveal why production value is actually hurting your conversions in 2026. We discuss why sophisticated buyers ignore fancy editing and how to shift your content strategy from chasing vanity metrics (views/likes) to chasing revenue. If you want to use Paid Media to amplify your message and build a "Profit + Peace" business, this is your new playbook.
🚀 Ready to scale to...
3 Ways to Scale Facebook Ads Profitably In 2026 | Ep. 112
Is your revenue a rollercoaster of emotional highs and lows? One day you're in the green, the next you're burning cash. In this episode, I break down the exact Meta Ads scaling strategy we use to take clients to half-a-million dollar months without the anxiety. We discuss why Facebook ad scaling isn't about intensity, but stability.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
I’ll show you how to structure your ad account to avoid...
Why most online experts Iose money with meta ads... how to fix it | Ep. 111
Why do your Facebook ads perform perfectly for two weeks and then suddenly crash? In this episode, I diagnose the "scaling plateau" that plagues 90% of online coaches and consultants.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
We dive deep into creative testing strategies and why increasing your ad volume is the only way to combat ad fatigue in 2026. If you are struggling to maintain a consistent ROAS
How I Use ChatGPT To Create Facebook Ads In 10 minutes (2026 Strategy) | Ep. 110
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
Are you still staring at a blinking cursor trying to write your Facebook ad copy? In this episode, I reveal my exact "10-Minute Ad System" that leverages the power of AI to build comprehensive campaigns—from audience targeting to creative strategy—in seconds. We’ll test ChatGPT, Claude, and Gemini head-to-head to see which tool truly understands the nuance of Facebook A...
How We Helped This International Public Speaker Get a 26X ROAS On Her Facebook Ads | Ep. 109
In this episode, I break down exactly how we helped a skeptical client generate $35,250 in revenue from just $1,300 in ad spend—a massive 27x ROAS. If you are a coach, consultant, or online expert looking to scale your high-ticket offer using Facebook Ads in 2026, this case study is your blueprint. We discuss why your marketing compliance, funnel structure, and application process matter more than just the ad creative itself. Stop guessing and start building a predictable acquisition machine.
🚀 Ready to scale to $100k/mo and beyond profitabIy with ads? Schedule your...
Do This BEFORE Your Next Webinar and Double Your Sales | Ep. 108
Most coaches obsess over webinar show-up rates. But what if that metric didn’t matter at all?
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
In this episode, I’ll show you how to double the revenue from your very next webinar—even if no one shows up live. This simple framework turns busy, perfect-fit prospects into pre-webinar bookings. (One client, Chris, ran it last week and 70% of calls were booked before the event even started. Ano...
The ONLY System You Need To Get 80%+ Of Prospects To Show Up Ready To Buy | Ep. 107
Is your calendar full of appointments, but your Zoom room is empty?
In this episode, I tackle the frustrating reality of "ghosting" in the high-ticket coaching space. If you are tired of wasting your sales team's time waiting for prospects who never show up, you need to change your pre-call strategy immediately. I break down how to shift from just "booking appointments" to actually "selling the call" itself. We discuss the psychology behind why leads flake, and I reveal the exact nurturing assets you need to deploy between the booking and the meeting to ensure...
Swipe This Email Sequence To Add Half A Million To Your Revenue in 2026 | Ep. 106
Are you still sending generic "reminder" emails and wondering why your show-up rates are tanking?
In this episode, I break down the exact back-end email strategy that helped a client collect $500,000 in cash in just 10 days.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
We are moving through a "Trust Recession," and the old way of withholding value until the sales call is dead. I reveal...
How To Test Facebook Ads in 2026 Without Burning Cash | Ep. 105
Is your Facebook Ad account a mess of 50 different campaigns and ad sets?
In this episode, I reveal the simplified "Consolidated" Testing Framework that allows online coaches and course creators to scale profitably in 2026.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
We break down why "Interest Testing" is dead, which targeting actually works the best, and the exact creative diversity you need to feed the algorithm. If you want to stop guessing and sta...
3 Ways To Target Facebook Ads in 2026 - This Has Made Our CIients MiIIions | Ep. 104
Is your Facebook Ads targeting strategy destroying your ROI? In this episode, I reveal the exact "3-Dimensional" Meta Ads playbook we use to help our clients scale to tens of millions in revenue.
🚀 Ready to scale to $100k/mo and beyond profitabIy with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
If you are a coach or course creator stuck on how to lower your CPA, we dive deep into why broad targeting and dynamic creative strategy are now more important than ever. Stop guessing with yo...
If You Run Facebook Ads... Everything Just Changed With This Update│Ep. 103
The new Meta Andromeda update is here, and it is fundamentally changing how we run Facebook Ads in 2025 and beyond. In this episode, I break down the 3 critical shifts you must make to your ad account immediately.
🚀 Ready to scale to $100k/mo and beyond profitably with ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
It’s no longer just about interest targeting; the algorithm now requires extreme "Creative Diversity" to find your buyers. We cover the new 4-Campaign Consolidation structure, why you need...
How to Determine Your Facebook Ad Budget in 2026: Swipe My 'Profits + Peace' Formula
Ever wonder how much to spend on Facebook and Instagram ads to actually see results? This video addresses that common question, providing a fresh perspective for business owners and founders seeking traction and conversions. We discuss how your advertising budget impacts the success of your meta ads and Facebook ads, offering business tips on maximising your paid ads for effective digital marketing.
🚀 Ready to scale past $100k/mo with predictable ads? Schedule your free revenue growth audit to speak with me or the team: 👉 https://drogonconsulting.co/growth-call
Stop losing money on $5/day campai...
How We HeIped This OnIine Coach Make $750.000 CASH In 1 Month With A Low-Ticket Offer | Ep. 101
Is it possible to scale to multiple seven figures a month without a high-pressure launch or a massive sales team?
In this episode, I break down a massive case study: how we helped a client generate $750,000 in a single month primarily using a $127 low-ticket offer.
We dissect the exact Self-Liquidating Offer (SLO) funnel that allowed her to turn cold traffic into high-ticket coaching clients on autopilot. I explain why we stopped optimizing for "leads" and started optimizing for "buyers," and how this strategy allowed her to work less than 15...
Why You ShouId Go AII-In On Paid Ads Right Now | Ep. 100
Stop treating your advertising budget like an expense and start building a revenue-generating asset.
In this episode, I break down why most entrepreneurs stay stuck at the same revenue level for years – despite having profitable campaigns that should be scaling exponentially.
If you got value from this episode, leave us a review and share this with someone it can help :))
Schedule a free call today and let's chat about putting a system in place that generates qualified leads, appointments, and high-ticket sales on autopilot:
https://drogonconsulting.co/growth-call-page
<...
4 Reasons Why Your Business Isn't Scaling | Ep. 99
4 biggest mistakes business owners make when scaling
7 Things To Remove From Your Funnel Immediately To 10X Your Sales | Ep. 98
7 Things To Remove From Your Sales Funnel Immediately
How To Build An Audience Online That Actually Buys Your Stuff | Ep. 97
How to build an audience that actually buys your stuff
How to Use YouTube Ads To Get In Front of High-Value Buyers | Ep. 96
How to Use YouTube Ads To Get In Front of High-Value Buyers
The ONE Shift That Doubled Our Client Acquisition (Without Increasing Ad Spend) | Ep. 95
Authority infused emails sequence - The 10-Day Launch Sequence That Generated $500K | Ep. 94
The 10-Day Email Sequence That Generated $500K For Our Client (Swipe this now)
The 1 Mistake Stopping You From Scaling Profitably Your Facebook Ads Campaigns | Ep. 93
How to Create A Webinar Campaign That Attracts And Converts Cold Prospects Into Buyers | Ep. 92
How to Create A Webinar Campaign That Attracts And Converts Cold Prospects Into Buyers.mp3
How to Use The 7-11-4 Rule To Grow Your Business | Ep. 91
What I Accomplished and the Lessons I've Learned In Q1 2025 | Ep. 91
In this special episode, I step away from the tactical advice to share my personal journey through Q1 2025. After intentionally descaling my business to focus on what truly matters, I reveal the powerful lessons I've learned about balance, purpose, and growth.
I discuss:
Why I made the decision to descale my business at the end of last year The three-year project that's finally coming to fruition (my first book!)How reconnecting with my faith has transformed my approach to business challengesThe intentional shifts I've made in my personal relationshipsWhat these changes mean for my business and t...How to Write Videos Ads That Make You Money (Swipe Our Most Profitable Scripts) | Ep. 90
Looking to transform your Facebook video ads from underperforming to unstoppable?
In this comprehensive episode of The Scaling Season, I, Joly Tematio, reveal my complete Facebook video ads formula that has generated millions in revenue for coaches and consultants.
You'll discover:
The scientifically-proven 3-part video script template that captures attention in the crucial first 3 secondsHow to craft emotionally compelling hooks that speak directly to your ideal client's deepest desiresThe exact production approach that creates high-converting videos without expensive equipmentWhy most video ads fail to deliver ROI (and the psychological triggers that transform viewers into...5 Ad Tests That Doubled Our Clients' ROAS (Copy These ASAP) | Ep. 89
Want to instantly double the return on your advertising spend?
In this value-packed episode of The Scaling Season, I, Joly Tematio, reveal the 5 groundbreaking ad tests that consistently doubled our clients' ROAS - and exactly how you can implement them in your own campaigns today.
You'll discover:
The "Pattern Interrupt Creative" test that decreased cost-per-lead by 57% within the first weekHow a simple headline structure change outperformed the control by 113% across multiple client accountsThe counterintuitive audience layering technique that transformed targeting precisionWhy traditional social proof approaches are failing (and the new format that's converting 2.4X...Do These 7 Things to 12X Your Profits for Your Next Live Launch | Ep. 88
Are you tired of lackluster launches that leave you exhausted and underwhelmed?
In this episode of The Scaling Season, I, Joly Tematio, reveal the 7 critical strategies that can multiply your live launch profits by up to 12X without working harder.
You'll discover:
The counterintuitive pre-launch strategy that primes your audience to buy before you even open cartHow to leverage AI-powered targeting to slash your ad costs while increasing qualified leadsThe exact messaging framework that converts high-ticket prospects (even with minimal touchpoints)Why most launch sequences fail at the 48-hour mark and how to maintain m...5 Marketing Mistakes That Are Costing You Sales as you Scale (Avoid These) | Ep. 87
Are you leaving money on the table with your marketing strategies as you try to scale?
In this episode of The Scaling Season, I, Joly Tematio, expose the 5 critical marketing mistakes that are silently costing online coaches and consultants tens of thousands in lost revenue and preventing predictable growth.
You'll discover:
- Why most "expert" marketing advice fails for premium service providers
- How to identify and fix the hidden conversion leaks in your marketing funnel
- The counterintuitive approach to attracting high-ticket clients that actually works
...
How To Scale Your Coaching Business with Facebook Ads In 2025 | Ep. 86
Welcome to The Scaling Season Podcast where we talk about how to get more clients, keep more of your ad profits, and build an unshakeable business.
I'm your host, Joly Tematio, and on each episode, I share battle-tested strategies, proven marketing principles, and hot hacks that my team and I, have used over the past 4 years to generate over $10M in sales for our agency's clients.
I'm pumped to have you here so let's roll up our sleeves, and merge grind, passion, and heart to build a legacy business that makes a long-lasting impact on the p...
2025 Marketing Compliance: Are You Making This $53,088 Mistake? | Ep. 85
Is your marketing unknowingly setting you up for costly compliance violations in 2025?
In this urgent episode of The Scaling Season, I, Joly Tematio, expose the regulatory changes that could cost coaches and consultants up to $53,088 in fines per violation if you don't adapt your marketing practices now.
You'll discover:
The 3 major regulatory shifts happening in 2025 that directly impact digital marketing for service-based businessesWhy seemingly innocent marketing practices you're using today could trigger substantial penalties tomorrowThe exact compliance checklist we're implementing with all clients to ensure their marketing is future-proofedHow to audit...