The Business Fondle

You don't become a new person the day the money hits your account — you become more of who you already were, one purchase and one decision at a time.

In this episode I unpack why entrepreneurship really is the ultimate personal development tool — because it gives you the funds, time and safety to finally become the person you were always meant to be. I trace it back to my teenage self reading Vogue, why I sold my Pilates studio to stop denying my true identity, and how a $472 Dior makeup class 20 years ago still shapes how I run...

In this deeply personal birthday episode, I get real about the last five years of Professional Babe — the same hotel room where I shot my original branding photos, the financial milestones, and the mindset work that got me here and why self-belief is the real constant behind every result I've had.

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You can be the best in the room and still look average — if the people you're working with won't rise to meet you.

This episode is about the client calibre problem nobody wants to name. If you're an expert who feels flat, uninspired, or like you're dragging people across the line, the issue probably isn't your skill — it's that your work can't be expressed in its highest form until you're working with clients capable of living up to the standard. 

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The strategy and the mindset behind selling premium offers — and why being called expensive should be a compliment.

Most people lead with their cheapest offer and wonder why high-ticket sales feel impossible. This episode breaks down exactly how to build, position and sell expensive offers — from restructuring your offer suite and making your premium service the hero product, to the mindset work that lets you say a big number out loud without your voice breaking. Real pricing, real numbers, no fluff.

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We started our business to be ourselves — so why do so many of us still design the business we think we should have?

In this episode of The Business Fondle, Peta unpacks what really happens when entrepreneurs get the freedom to build a business their way, but keep shrinking back into who they think they need to be. Sparked by a client's comment after Peta got called out for "looking too glam" to be doing content, this one covers the real cost of authenticity, why she got dropped from a major brand deal for not being "brand-friendly," an...

Confidence isn't something you're born with — it's evidence you've collected. And you already have more of it than you think.

This episode is the pep talk I gave a friend who couldn't see himself the way everyone else sees him. We're unpacking why imposter syndrome, not pitching, not selling and not showing up are all the same problem wearing different outfits — and the exact process I use to build confidence in a brand new situation by borrowing proof from the parts of my life where I already slay.

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You could hit a million dollars and still hate how you made it. Here's the process that stops that from happening.

I'm walking you through Million Dollar You — the exact three-day immersion I just ran with my Business Bang clients — and the seven areas that have to be a 10/10 for your million-dollar year to actually feel good, not just look good on paper. Think of it like a tent: if one spoke is weak, the whole thing collapses, no matter how solid the rest looks.

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I'm making a million dollars this year — and it started with realising my goal was embarrassingly small.

After 18 years in business, I'm declaring my million dollar year and taking you inside everything that shifted to get here. From scrapping a program format within two hours of a dead call, raising my prices across the board, and deciding clients basically need to audition to work with me — this is what raising the standard actually looks like.

Also. Here's Chloe's Instagram! https://www.instagram.com/chloefordwellness/

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What if getting rejected 100 times was the fastest way to grow your business?

In this episode I break down the 100 No's Challenge — the exercise I gave my clients that had one of them calling it "fucking impossible." Inspired by Brooke Castillo's urge-resisting jar, I've adapted it for entrepreneurs: go out and collect 100 genuine no's from bold, stretchy, salesy asks, and watch what happens to your confidence, your business, and your bank account along the way.

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She turned a failed launch and a screen recording for one client into $40K — and that was just the beginning.

Brooke Wright is back on the podcast, and this time the numbers are very different. When she was last here, she'd just hit her first $100K year. Now she's tracking $100K quarters, her membership has grown from 10 to 150 people, major global brands are sliding into her DMs, and she's founding Techella — a women's AI festival that went from idea to trademark in about two days. 

We get into how she pivoted her signature offer, how she u...

Indecision isn't just a mindset problem — it's leaking out of your business and your clients can smell it.

If you've been wondering why your perfect website, schmick feed, and polished assets aren't converting the way they should, this episode is your answer. I break down why decisiveness is one of the most powerful business strategies you can have, how indecision operates like a veil over everything you do, and why buyers are ultimately purchasing certainty — not content.

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You are the premium option — and it's time you actually believed it.

This one's about the two beliefs that are holding you back. Here's what we cover:

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There's a belief that creeps in for almost every business owner on a winning streak: the moment you go quiet, it's all over. The momentum dies. You're starting from scratch. In this episode, I'm dismantling that myth completely. You've done will always outlast the frequency at which you did it.

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Perfectionism is one of the sneakiest productivity killers in business. Mid work is actually a non-negotiable part of becoming exceptional — and why withholding your "imperfect" output will never make you exceptional. 

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If you've ever told yourself you'll start fresh on Monday, next month, or when the timing is finally right, this ep is going to call you out in the best way 😉 Using the lens of network marketing sales cycles and a very relatable story about convincing herself she needed a full 90-minute window just to exercise, I'm breaking down why waiting for perfect conditions is the thing that's keeping your results identical year after year.

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Money loves speed — and your business results prove it. In this episode, I'm breaking down why the fastest path to results isn't working harder, it's closing the gap between decision and action. I share a real-time example of a Business Bang client who went from idea to 36 workshop sales in under a day, and exactly what separates experts who win from those who stay stuck in their heads.

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Your Tuesday morning should feel just as sexy as your weekend — and if it doesn't, your business structure is the problem.

In this episode, I'm sharing the "Average Tuesday Morning Fantasy" — a concept born from a broke, dehydrated walk around Newcastle 17 years ago — and why it's been one of the most powerful guiding principles in how I've built my business and my life. If you're clawing to the weekend or quietly resenting your business, this one's for you.

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You are already capable of going so much bigger than the goal you've set for yourself this year.

In this workshop, I'm calling out the business groundhog day that keeps solo service providers stuck at the same level year after year — and giving you the exact framework I use with my private advisory clients to scale without a team, without burning out, and without doing business the way everyone else says you should.

I'll walk you through why doubling your revenue goal is actually the smarter business plan, how to work out your true hourly ra...

So many entrepreneurs sabotage the very moments they've worked hardest for, and how to make your next level feel completely normal before it even arrives.

Whether it's landing a dream client, hitting a big income month, or finally getting a seat at the table you've always wanted — the goal was never just to get there. It's to belong there. Here's how to make sure you do.

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REGISTER NOW: https://www.professionalbabe.com/BIG

You've seen her. The woman whose business looks completely unrecognisable from 12 months ago — more money, better clients, a completely different level.

In this episode, I breaks down the truth behind "quantum jumping" in business: why it's not about sitting back and waiting for the universe to deliver, and exactly what you need to do (and think) differently to get from where you are now to where you actually want to be.

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Stop holding yourself back because someone might be watching.

If you've ever cancelled content creation, avoided asking a question, or missed an opportunity because you were worried about being perceived, judged, or embarrassed you need today's episode!!! The thing is, the person judging you most harshly is probably judging themselves just as hard. And the version of success you're imagining? It requires you to be seen.

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In this episode, I'm breaking down why being called "too much," "too ambitious," or "too loud" is actually a sign you're on the right track. I'll share my recent experience of being told I'm "too ambitious" to date (ouch), and why our response to criticism reveals more about our own beliefs than what others actually think of us.

If you've ever dimmed your light to be more palatable, or second-guessed your ambition because someone felt threatened by it, this episode is for you.

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Stop waiting to feel like doing the work. If you're stuck in a cycle of waiting for motivation, you're literally training your brain to be weaker, not stronger. Dread isn't a sign you're not meant to do it. This is where the REAL growth happens.

In this episode, I'm breaking down why 50% of your life will be filled with negative emotion and why that's actually the best news for your business. I'll share why successful people aren't the ones waiting for inspiration, and why your competitors who "just do it anyway" are running circles around you. Plus...

Stop waiting for the perfect moment. Your baseline determines whether opportunities pass you by.

Your baseline isn't about perfection, it's about readiness. When opportunity knocks, will you be in a position to answer the door? I'm sharing the mindset shift that changed how I show up in business and life, the "broken nails" mentality that's keeping you small, and exactly how to lock in the version of yourself you want to be.

From maintaining your energy to your bank account, your baseline affects everything. Here's how to make sure yours supports the life you actually...

Your strong emotions are actually powerful data about your standards—and they're telling you exactly what needs to change.

If you feel things deeply, this episode is for you. I shares why strong emotions (good and bad) are a gift, not a curse, and how to transform them into actionable standards that upgrade your business, relationships, and life. Using real stories from dating to client payments, discover how to turn emotional signals into productive strategies instead of staying stuck in the same patterns.

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You have so many options in life and business: you just haven't realised it yet. 

In this episode, I'm breaking down why scarcity mindset makes you grabby, how to shift into an abundance energy that attracts your ideal clients, and why lowering your standards is the real problem killing your business growth.

If you find yourself obsessing over every lead, getting anxious when someone doesn't convert, or feeling desperate about filling your next workshop, this episode is for you. I'm sharing the mindset shift that changed everything for me and how you can apply it t...

In this episode, I'm diving deep into client departures, contract endings, and the stories we tell ourselves when people leave. I'll share why our obsession with how long things last is sabotaging us, the evidence game our brains play, and the exact mindset shift that transformed how I handle business uncertainty.

I also explore why growth sometimes means shedding what no longer serves you, why certainty is a salary you'll never have as an entrepreneur, and how to become the steady, grounded business owner who doesn't crumble when circumstances change.

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In this episode, I'm chatting with Brooke Wright, the exceptional founder of Wright Mode, about her incredible journey from side hustle AI enthusiast to six-figure business leader. We dive deep into how she transformed from a women's running retreat business owner to becoming one of the most sought-after AI and automation strategists in the industry.

Brooke shares the defining moment when she first discovered ChatGPT-3 (November 2022), how she tested it on her running clients, and the exact moment she realised this wasn't just a trend. 

She reveals her strategy-first approach to cutting through the chaos a...

Becoming the entrepreneur of your dreams with a business that's vision board worthy requires a completely different operating system.

In this episode, I'm breaking down the two major shifts every business goes through and explaining why trying to upgrade your business with outdated software, beliefs, and methods will keep you stuck. This is the exact conversation I had with my Business Bang clients last week that altered one of them on a DNA level.

If you're struggling to scale beyond yourself, feel like your business is entirely dependent on you, or you're taking every business...

Stop thinking about your business and start actually doing the work.

So many business owners feel exhausted and burnt out despite "working" constantly. Spoiler alert: they're not actually working. They're thinking about working, ruminating on problems, and mentally planning their future without taking aligned action.

If you're looking for the 10-hour-a-week, easy path to a million dollars, this episode isn't for you. But if you want to build something exceptional and you're ready to earn your keep, this is the reality check you need.

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This is it. The final part. You've identified your goal. You've shifted your identity. Now it's time to look at your actual business and make sure the ingredients match the dish you're trying to make. This episode is a crash course in my GOLS Process.

If you're wondering why your business isn't matching your vision, this episode reveals exactly what needs to change (and spoiler: it might not be what you think 😉)

In This Episode You'll Discover:

TO ACCOMPANY THIS EPISODE DO YOUR SCORECARD: https://hot-business.scoreapp.com/

Stop thinking your business problem is a business problem. In Part Two of this series, we're diving deep into the real architecture of change: your identity and standards. This is where the magic happens.

If you're stuck thinking you need to "fix" Instagram, be better at sales, or master some new skill, this episode reveals what's actually holding you back—and it's probably not what you think.

In This Episode You'll Discover:

TO ACCOMPANY THIS EPISODE DO YOUR SCORECARD: https://hot-business.scoreapp.com/

Stop declaring "next year is my year" and actually make it happen. In this series I'm helping you breaking down the gap between where you are now and where you want to be — and the game plan to master it!

If you're stuck in a cycle of broken promises to yourself, repeating the same patterns year after year, or feeling like your big vision is always just out of reach, this three-part series is designed to shake you awake. We're moving from preparing to pr...

Not all first-year entrepreneur stories look like seven-figure launches — mine definitely didn't lol. I made less than $50,000 in my first year of business, survived on jobkeeper, and was attempting to get out of debt.

In this ep, I'm sharing the story of my first year as a consultant and turning my blog into my consultancy brand.

This isn't a motivation dump of me sharing my wins. It's a chatty episode where I talk about what it took me to build something on minimal income, maximum doubt, and a serious commitment to making it work anyway.

Let's talk about a moment you'll face in entrepreneurship the opportunity that pays, but doesn't align. You know the feeling, it's money you could use, but something just doesn't sit right.

We'll explore why your resistance to a "good opportunity" is actually your higher standards speaking, how to discern between decisions that are risk-calculated versus fear-based, and the true cost of accepting things below your standard (spoiler: it's not just about the money). I'll also share how entrepreneurs are alchemists who can turn any experience into profit—and why that means we get to be selective about wh...

Ready to break out of the plateau and build a business that's dramatically different from where you are right now?

I'm revealing the exact traits and characteristics that seven-figure entrepreneurs have in common and how you can develop them too. After 17 years in business and working alongside seven and eight-figure founders in my coworking space, I've identified the patterns that separate those who scale from those who stay stuck.

What You'll Discover:

HOTTIES!!! You never know who is listening, watching, or paying attention to all the incredible work you're doing.

You never know who is pulling their card out right now to give you money! But it doesn't happen every time you pause because it's quiet.

We can't measure success only on revenue and sales alone. We'll talk about the real impact of your work, why your silent audience matters more than you think, the danger of giving up when things go quiet, and why elite entrepreneurs keep showing up even when results aren't immediate.

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In this episode, I'm breaking down how I had my best sales, revenue, and profit year in business—even whilst juggling a business restructure, personal health challenges, home renovations, and launching video content!

I'll share my profit tracking system, why taking strategic time off actually creates momentum, and the exact planning framework you need to build if you want your business to perform at this level. 

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This simple prompt transforms how you think about your future, your business, and your possibilities. Instead of being limited by what seems realistic right now, you'll learn to think like a true visionary entrepreneur.

You'll see how this playful visioning actually reveals what you truly want (beyond what you think you should want), and why disciplined visioning is what separates entrepreneurs who dream from entrepreneurs who actualise.

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Use code 'GOALGETTER' to save 15% when you join GGE. Expires November 12th: https://www.professionalbabe.com/give-good-email/

Stop falling for scaling advice that's designed for million-dollar businesses. If you're a solo founder or small business owner tired of hearing that you need to "just hire someone" or "run Facebook ads," this episode is for you.

The truth? If you're already paying for email marketing software, you have everything you need to scale. I'm sharing my favourite method for building three powerful automation flows that will transform how your business works.

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