Masters of Crowdfunding

40 Episodes
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By: LaunchBoom

Masters of Crowdfunding explores how to launch products, get customers, and build businesses through crowdfunding. Your hosts are Mark Pecota and Kevin Liang from LaunchBoom, where they’ve helped creators raise over $175 million through Kickstarter & Indiegogo. Now, they are sharing the lessons they’ve learned with you so you can finally bring your product idea to life.

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How This Creator Turned a Passion Project Into a $310K Campaign
How This Creator Turned a Passion Project Into a $310K Campaign episode artwork
#67
Today at 12:03 PM

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/4f8f4wwn—Episode 67: Masters of Crowdfunding—In this episode, Mark sits down with Jared Watson, creator of ExoTerra, a board game for fans of giant mech combat. Jared shares the story of turning a personal passion project into a successful campaign that raised over $310,000, and the lessons he learned along the way about crowdfunding, marketing, and the value of "finding your experts". Links:Work with us: https://tinyurl.com/4f8f4wwnExoTerra: https://wyldegames.com/games/exoterra/


The Marketing Secrets Behind Sold-Out Glamping Projects
The Marketing Secrets Behind Sold-Out Glamping Projects episode artwork
#66
08/13/2026

Launch your product in the next 90 days 🚀 Start here: https://tinyurl.com/ywhbmn5h—Episode 66: Masters of Crowdfunding—In this episode, Kevin sits down with Nick Purslow, co-founder of Posh Outdoors. Nick shares his journey from law student to outdoor hospitality expert, the success of the Sky Ridge glamping project, and how innovative funding and marketing strategies, including pre-bookings and revenue share models, are transforming the future of micro resorts.Links:Work with us: https://tinyurl.com/ywhbmn5hPosh Outdoors: https://posh-outdoors.com/ Skyridge Glamping: https://www.skyridgeglamping.com/—Check out our other channels:@launchboom_official @LaunchBoom_Games What we cover...


How This Father And Son Started A 7-Figure Business
How This Father And Son Started A 7-Figure Business episode artwork
04/21/2026

In this episode, we meet Robert and Yervant Wei from Pairon Tools. The father and son duo share what inspired Yervant when he was just 13 years old, the process of bringing the LiftMate Glide200 to life and success of the marketing strategy rooted in providing a practical solution to a cross-industry problem. 


Links:

Work with us: https://tinyurl.com/4yum3wfn 

LiftMate Glide200: https://pairontools.com/products/lift-slide-cart 



How A Christmas Themed Game Became An All Seasons Success
How A Christmas Themed Game Became An All Seasons Success episode artwork
04/14/2026

In this episode we meet Will and Anthony from Wonky Penguin Games to talk about the inspiration behind their festive card game Wicked Christmas, the lessons they learned during their first crowdfunding campaign, and the challenges of picking the right time to crowdfund a holiday themed game.

Links:Work with us: https://tinyurl.com/3vn5nw6c Wicked Christmas: https://wonkypenguingames.com/products/wickedchristmas


The Viral Ad Strategy Behind This Card Game’s Success
The Viral Ad Strategy Behind This Card Game’s Success episode artwork
04/01/2026

In this episode we catch up with Logan Fitz of Glasshouse Games to discover how a pandemic era idea grew into a successful card game. We go behind the scenes of Whisker Wars’ humor and relatability-driven pre-launch strategy and the marketing campaign that raised over $150K on Kickstarter.


Links:

Work with us: https://tinyurl.com/mrxke3nc

Whisker Wars: https://www.glasshousegames.co/whisker-wars


The Marketing Strategy That Raised Over $100K For Frog Conservation
The Marketing Strategy That Raised Over $100K For Frog Conservation episode artwork
03/24/2026

In this episode we’ll discover how The Frog Fortress: The Ultimate Habitat for Frogs is changing the game for amphibian enthusiasts and nature lovers alike and how they leveraged crowdfunding to bring their project to lifeLinks:Work with us: https://tinyurl.com/2zw9upw9Frog Fortress: https://www.froggyforts.com/


Tech Career to $271,580 in Board Game Presales
Tech Career to $271,580 in Board Game Presales episode artwork
#61
03/10/2026

Launch your product in the next 90 days 🚀 Start here:⁠ https://hubs.ly/Q03GjTdx0⁠

In this episode we’ll discover how Emily had been working in tech for 20 years to building a successful game publishing company in just 1 year, with her first launch raising $271K

Work with us:  https://tinyurl.com/4zj6ckf9Pink Hawk Games: ⁠https://www.pinkhawkgames.com/


How We Made $1M In Presales (in less than 30 days)
How We Made $1M In Presales (in less than 30 days) episode artwork
#60
02/24/2026

Episode 60: Masters of Crowdfunding—In this episode we’ll discover how how this innovative golf trolley combines cutting-edge technology and design to give players a hands-free, smarter experience on the golf course and how they used crowdfunding to bring their businesses to life. Links:Work with us: https://tinyurl.com/muedu7rfiXi: https://www.ixi.golf/


Getting $200k+ in Product Presales: The Exact Strategy Ep.59
Getting $200k+ in Product Presales: The Exact Strategy Ep.59 episode artwork
#58
02/23/2026

In this episode we’ll discover why this magnetic belt is turning heads and securing waists around the world and how they leveraged this crowdfunding strategy to raise over $200k for presales.

Links:Work with us:https://tinyurl.com/2becdyz8iXi: https://distilunion.com/


This Pillow Made $80K in Presales... and it WASN'T Made For Sleep Ep.58
This Pillow Made $80K in Presales... and it WASN'T Made For Sleep Ep.58 episode artwork
#58
01/05/2026

In this episode, Whit Hansen shares his journey in crafting the drop pillow including finding his right audience, manufacturing from a remote place, and marketing strategies.Links:Work with us: https://tinyurl.com/5cxhb3smWhit’s Website:https://www.facebook.com/thedroppillow/


The Strange Inspiration Behind a $254,561 Sleep Headphone Breakout Success
The Strange Inspiration Behind a $254,561 Sleep Headphone Breakout Success episode artwork
#56
12/11/2025

Launch your product in the next 90 days 🚀 Start here: https://hubs.ly/Q03GjTdx0—Episode 56: Masters of Crowdfunding—In this episode, Keith Phillips shares with us the inspiration behind his $254K campaign, SomniBuds, and how pivoted his target audience through early testing.Links:Work with us: https://tinyurl.com/yzbnue7nKeith's Website:https://somnibuds.com/—Check out our other channels:‪‪@launchboom_official‬ ‪‪@LaunchBoom_Games‬ What we cover: 00:00 Introduction00:44 Meet Keith / Somnibuds08:06 Creating the Perfect Prototype09:30 Why Crowdfunding 12:14 The Marketing Strategy17:34 Having a Massive Day 1 Launch24:06 Learnings and Beyond Kickstarter28:09 Advice for Creators


He Made $488,623 Because of His Dog's Anxiety Ep. 55
He Made $488,623 Because of His Dog's Anxiety Ep. 55 episode artwork
12/10/2025

In this episode, Andrew Singer and Jake Mueller tell us the story of how Andrew's dog's anxiety turned into a viral social media content which led them to a $400K+ Kickstarter. Links:Work with us: https://tinyurl.com/29cyvy6aAndrew & Jake's Website: https://seatmate.shop/


How this Camping Product did $300K in Pre-sales in 3 Weeks Ep. 54
How this Camping Product did $300K in Pre-sales in 3 Weeks Ep. 54 episode artwork
#54
12/10/2025

In this episode, Dana Mosman shares with us the marketing strategy behind his $300K campaign and how he validated his product before ever launching on KickstarterLinks:Work with us: https://tinyurl.com/ye24s9wkDana's Campaign: https://www.kickstarter.com/projects/...


How Ark Smart Planter Raised $196,482 on Kickstarter Ep.53
How Ark Smart Planter Raised $196,482 on Kickstarter Ep.53 episode artwork
#49
12/02/2025

In this episode, Adam Ostroff shares with us the marketing strategy behind his $195,482 Kickstarter campaign and how he utilized add ons to increase his average oder value. Links: Work with us: https://tinyurl.com/29cyvy6a Adam's Website: https://arkdesigns.io/ark-smart-planter


2 Years, 4 Games, and $3M+ on Kickstarter: How Dusty & Amy Droz Created their Business Engine (Ep. 51)
2 Years, 4 Games, and $3M+ on Kickstarter: How Dusty & Amy Droz Created their Business Engine (Ep. 51) episode artwork
#54
11/20/2025

In this episode, Dusty and Amy tell us how they turned one successful Kickstarter launch into a successful business engine in just two years. Work with us: https://tinyurl.com/39rm8cf8Dusty & Amy's website: https://duxsomnium.com/


From Corporate America to Successful Kickstarter (Ep. 50)
From Corporate America to Successful Kickstarter (Ep. 50) episode artwork
#53
11/19/2025

In this episode, Melissa Moran shares how she went from successful corporate career to fully funded on Kickstarter to transitioning into an ecommerce business. —Work with us: https://tinyurl.com/ndwbvytvMelissa's Website: https://www.swinglytoys.com/


How This 25-Year Old Built His Business With Kickstarter (Ep. 49)
How This 25-Year Old Built His Business With Kickstarter (Ep. 49) episode artwork
#51
11/13/2025

Landon McCoy shares how an idea he had when he was just 19 turned into hundreds of thousands of dollars made on Kickstarter. This is the story of Chaos Audio and Nimbus Smart Amp.

Links:

Work with us: https://tinyurl.com/2hz8aa92

Landon's Website: https://chaosaudio.com/


How Miguel's Pandemic Hobby Turned into a $189,606 Kickstarter Launch (Ep. 48)
How Miguel's Pandemic Hobby Turned into a $189,606 Kickstarter Launch (Ep. 48) episode artwork
#48
11/06/2025

After picking up tennis during the pandemic, Miguel quickly realized the inefficiencies of current ball hoppers on the market and worked to design a better solution. Work with us: https://hub.launchboom.com/audiobook Miguel's Website: https://nkort.com/





How Piper Relaunched a Failed Kickstarter & Raised 16x More (Ep. 47)
How Piper Relaunched a Failed Kickstarter & Raised 16x More (Ep. 47) episode artwork
#47
09/02/2025

In this episode, Jeremy Vo & Layla Wei, share how they turned their failed Kickstarter into a $248K success.—Links:Work with us: https://hubs.ly/Q03GjTdx0Piper website: https://piper.now/


How UNA Watch Raised $344,846 on Kickstarter (Ep. 46)
How UNA Watch Raised $344,846 on Kickstarter (Ep. 46) episode artwork
#46
08/08/2025

Launch your product in the next 90 days 🚀 Start here: https://hubs.ly/Q03BXHQP0—In this episode, Edward Hallam, Marketing Director at UNA Watch, shares the innovative marketing strategies that propelled their modular GPS sports watch to success on Kickstarter.—Links:Work with us: https://hubs.ly/Q03BXHQP0UNA Watch: https://www.unawatch.com/


How ChillShark Disrupted the $426M Cold Plunge Market
How ChillShark Disrupted the $426M Cold Plunge Market episode artwork
#45
06/02/2025

In this episode, Keegan O'Connor, founder of ChillShark, shares his journey of launching a product that transforms bathtubs into cold plunges. He discusses the importance of identifying market needs, his unique marketing strategies for a successful Kickstarter campaign, and the lessons learned from his entrepreneurial experiences. Keegan emphasizes the significance of customer feedback and authentic interactions in building a successful business.


10 Years of Board Game Business Lessons In 45 Minutes ft. Konstantinos Manos
10 Years of Board Game Business Lessons In 45 Minutes ft. Konstantinos Manos episode artwork
#44
03/10/2025

In this episode, we’re talking with Konstantinos Manos. He’s the founder of Hive Interactive, Vesuvius Media, and TabletopAnalytics.com. He’s had 20 Kickstarter launches for his tabletop games and is a wealth of knowledge on all things tabletop, Kickstarter, and crowdfunding.


How This Software Engineer Raised $792,484 for his Hotel Concept: The Story of Cypress Resort
How This Software Engineer Raised $792,484 for his Hotel Concept: The Story of Cypress Resort episode artwork
#43
01/29/2025

Tanner Cummings is the co-founder of Cypress Resort, a nature resort nestled in the mountains that raised $792,484 on Indiegogo. 


Launching the Largest Hotel Crowdfunding Campaign Ever: The Story of Kosmos (Ep. 42)
Launching the Largest Hotel Crowdfunding Campaign Ever: The Story of Kosmos (Ep. 42) episode artwork
#42
12/02/2024

Gamal Jadue Zalaquett is the Founder and CEO of Kosmos resorts, a first of its kind real estate development in astrotourism. To date, Kosmos resorts is the most funded Real Estate project on Indiegogo raising over $2MM.


The Post-Kickstarter Growth Strategy of Dux Somnium Games
The Post-Kickstarter Growth Strategy of Dux Somnium Games episode artwork
#41
11/14/2024

Today we have Dusty & Amy Droz, the founders of Dux Somnium Games. They’ve launched two highly successful Kickstarters: Botany & La Fleur. In this episode, they share their strategy for growing their business after the Kickstarter is over. We cover manufacturing, fulfillment, getting into retail and building off of your past success. 


How Droplet Used “Micro-Testing” To Predict Kickstarter Success
How Droplet Used “Micro-Testing” To Predict Kickstarter Success episode artwork
#40
11/08/2024

Emilie Wiliams and Julia Deister are the Co-Founders of Hydrific, a venture under American Standard, a company you may have heard of before! Together with LaunchBoom, we launched a product together called The Droplet on Kickstarter which raised over $114,000 on Kickstarter with over 640 backers. Beyond the funding, in this podcast, Emilie and Julia share all of their learnings and processes they follow to build a successful product.


The Facebook Ad Strategy Behind This $202,867 Kickstarter
The Facebook Ad Strategy Behind This $202,867 Kickstarter episode artwork
#39
10/22/2024

Marcus Veerman is the creator of Nüdel Pod, which raised AU$ 309,513 on Kickstarter. In this episode, he shares how he did it.


From Fleeing Ukraine to Launching a £148,787 Kickstarter
From Fleeing Ukraine to Launching a £148,787 Kickstarter episode artwork
#38
10/10/2024

Masha Epshtein is the creator of Lon:Hub, which raised £148,787 on Kickstarter. In this episode, she shares how she did it.


They Learned to Scale Their Ads and Made $614,083 on Kickstarter
They Learned to Scale Their Ads and Made $614,083 on Kickstarter episode artwork
#37
10/04/2024

Anish Shonpal & Nikhil Shah are the creators of Loka Chai, which raised $614,063 on Kickstarter. In this episode, they share how they did it.


Making The Leap from Board Game Designer to Publisher ft. Jay Cormier
Making The Leap from Board Game Designer to Publisher ft. Jay Cormier episode artwork
#36
10/01/2024

Jay Cormier is a board game designer and owner of Off the Page Games. His latest game launch was Corps of Discovery on Kickstarter, which raised CA$ 449,881. In this episode, Jay shares how he went from a freelance board game designer to building his own board game company.


I Left My Cushy Consulting Job to Launch a $169,510 Kickstarter
I Left My Cushy Consulting Job to Launch a $169,510 Kickstarter episode artwork
#35
09/24/2024

Ben Beavers is the founder of SmartyPlants, which raised $169,510 on Kickstarter. In this episode, he shares how he did it.


I Left My Cushy Consulting Job & Launched a $169,510 Kickstarter
I Left My Cushy Consulting Job & Launched a $169,510 Kickstarter episode artwork
#35
09/24/2024

Ben Beavers is the founder of SmartyPlants, which raised $169,510 on Kickstarter. In this episode, he shares how he did it.


How This RPG Creator Partnered With an Existing IP and Raised $116K
How This RPG Creator Partnered With an Existing IP and Raised $116K episode artwork
#34
09/17/2024

Mikey is the Co-founder of Accidental Cyclops. He launched Surviving Strangehollow on Kickstarter and raised over $116K. In this episode, he shares his strategy for working with artists to create highly successful DnD supplements and a lot more.


Why Art Matters So Much For Board Games (ft. Ross Bruggink)
Why Art Matters So Much For Board Games (ft. Ross Bruggink) episode artwork
#32
08/22/2024

Ross Bruggink is the Creator of Vicious Gardens. He launched Vicious Gardens on Kickstarter and raised $555,283. As a visual designer, Ross shares why art was so important in the success of his Kickstarter and how you can create great art for yours.


How Droplet Used “Micro-Testing” To Predict Kickstarter Success
How Droplet Used “Micro-Testing” To Predict Kickstarter Success episode artwork
#32
08/20/2024

Emilie Wiliams and Julia Deister are the Co-Founders of Hydrific, a venture under American Standard, a company you may have heard of before! Together with LaunchBoom, we launched a product together called The Droplet on Kickstarter which raised over $114,000 on Kickstarter with over 640 backers. Beyond the funding, in this podcast, Emilie and Julia share all of their learnings and processes they follow to build a successful product.


How Hit Point Press Built a DnD Business with Kickstarter
How Hit Point Press Built a DnD Business with Kickstarter episode artwork
#31
08/12/2024

Rico Evangelho is the Owner of Hit Point Press. He’s launched 16 Kickstarter campaigns with the latest being The Field Guide To Floral Dragons, which raised $1,163,164. In this episode, he dives into how he was able to build his business by using Kickstarter.


How This YouTuber Built In Public and Made $373K+ on Kickstarter
How This YouTuber Built In Public and Made $373K+ on Kickstarter episode artwork
#30
07/09/2024

Aaron Radcliffe is the creator of Nomads Nation, a media brand that performs everyday carry and gear reviews. Out of reviewing hundreds of everyday carry gear, he decided to create his own, the Fyro T22 Backpack. The campaign ended with over 1800 backers and $373,000 raised.


How This Creator Built an Email List That Made Him $259K in 15 Days
How This Creator Built an Email List That Made Him $259K in 15 Days episode artwork
#28
07/02/2024

Evan Packard is the creator of Pack Rack, a bed rack and storage solution for car campers. At the date of the recording, the product had only been live for 3.5 days and it had already raised over $248,000 on Kickstarter.


How He Made $455K On Kickstarter with a Cat Bed
How He Made $455K On Kickstarter with a Cat Bed episode artwork
#29
07/02/2024

Scott Salzman is a multiple time Kickstarter creator. He's launched three other crowdfunding campaigns prior to the Desk Nest. The first campaign failed the fund, the second raised $6,000, the third raised $10,000 and the most recent Desk Nest product launched with LaunchBoom raised over $455,000. Scott is a serial entrepreneur and product creator. He previously ran and sold a farm as well as a product development business.


This 14-Year Old Business Now Uses Kickstarter To Launch All Their Products
This 14-Year Old Business Now Uses Kickstarter To Launch All Their Products episode artwork
#27
05/21/2024

Ken Minn is the Founder of Kenu – a company he launched in 2010. He decided to launch his next product called Stance+ on Kickstarter and raised $226,499. In this episode, he tells his story of starting Kenu and why he now launches all of his products on Kickstarter.