TAC Monday Mastermind

40 Episodes
TACMM - July 13 2026
TACMM - July 13 2026 episode artwork
Today at 3:44 PM

The Agent Collective Mastermind meeting focused on sharing recent business wins and discussing strategies for staying top of mind with clients. Members reported successful closings, new listings, and strong open house activity, noting that buyers were becoming more active despite market challenges. Herb emphasized the importance of working a large database and using newsletters, automation, and texting to maintain contact. Yitzchak demonstrated his weekly newsletter setup and discussed the value of a consistent digital presence. The group also discussed tools like Homebot and ManyChat for nurturing leads and building a database. Ed shared his experience with Google LSA ads, which...


TACMM - July 6 2026
TACMM - July 6 2026 episode artwork
Today at 3:42 PM

The meeting began with Ed hosting the Agent Collective Mastermind in place of Jesse and inviting participants to share their wins from the previous week. Bart shared a successful weekend where he showed a property to a client interested in geoduck farming, potentially leading to a new listing opportunity. Yitzchak reported four successful closings, including a VA loan assumption and work with long-term leads and referrals, putting him on track to match last year's production. Brian described helping grandparents buy a lot and later securing a $1.6 million home contract for them after they decided against building, while also navigating referral...


TACMM - June 29 2026
TACMM - June 29 2026 episode artwork
Today at 3:39 PM

This was a Monday Mastermind meeting where Armand filled in for Jesse, hosting real estate agents from across North America to share business wins and strategies. The meeting began with participants sharing their recent successes, including Steve Sells Austin's discussion of his effective poker chip business cards and $500 voucher strategy that he claimed had significantly changed his business, along with detailed advice on farming techniques and community events. Allison reported success with foreclosure listings and open houses, while several participants discussed the effectiveness of open houses despite summer travel season, with Armand and Steve emphasizing the long-term value of consistent...


TACMM - June 22 2026
TACMM - June 22 2026 episode artwork
Today at 3:37 PM

This was a real estate mastermind meeting facilitated by Lynea Carver, where agents shared their recent business wins and discussed operational challenges. Autumn Pickering reported closing multiple deals including a successful listing that went pending within a week after relisting, and highlighted her new certification as a mentor. Steve Sells Austin shared a significant potential deal involving a $5 million property portfolio and mentioned an upcoming $1.015 million closing. Armand emphasized the importance of building teams, noting that having staff handled all his weekend events while he focused on business development. The discussion then shifted to financial record-keeping systems, with Betty asking...


TACMM - June 8 2026
TACMM - June 8 2026 episode artwork
06/10/2026

The Agent Collective Monday Mastermind meeting focused on real estate business updates and masterminding strategies, with Jesse facilitating discussions about pre-listing inspections and seller intake forms. Multiple agents shared their recent wins, including new listings, closed deals, and successful open houses, with particular emphasis on market conditions and pricing strategies. The group discussed various approaches to seller intake forms, with participants sharing their different systems for collecting information before and after listing agreements, including automated forms and detailed property condition questionnaires. The conversation also covered market challenges, with agents discussing strategies for handling stale listings over 21 days old and whether...


TACMM - June 1 2026
TACMM - June 1 2026 episode artwork
06/03/2026

The Agent Collective Monday Mastermind focused on discussing strategies for handling declining real estate prices and soft market conditions. Agents shared their experiences with sellers who are not achieving expected prices and the challenges of having difficult conversations about market realities. The discussion covered approaches for presenting market data to clients, with emphasis on showing rather than telling sellers about property values, and strategies for working with overpriced listings. Key insights included using coaching techniques to ask questions and let sellers arrive at conclusions themselves, gathering holding cost information to demonstrate financial impact, and implementing price reductions strategically after proper...


TACMM - May 18 2026
TACMM - May 18 2026 episode artwork
05/20/2026

The Agent Collective Monday Mastermind meeting focused on real estate agents sharing wins and discussing negotiation strategies. Three agents shared their recent successes: Allison reported multiple referrals including a $1.65 million listing, Lori secured a new listing from a long-term contact through a women's group, and Scott closed a full-price listing in Gold Bar. The group then discussed negotiation techniques, with Rima seeking advice on handling a counteroffer situation where her first-time buyer client wanted additional repairs but the seller only offered $5,000 of the requested $20,000. Jesse and other agents provided guidance on negotiation strategies, emphasizing the importance of understanding the client's...


TACMM - May 11 2026
TACMM - May 11 2026 episode artwork
05/18/2026

The Agent Collective Monday Mastermind meeting focused on sharing business wins and discussing follow-up strategies in real estate. Jesse facilitated the discussion where several agents, including Alyson, Scott, and Steve, shared their recent successes, with wins ranging from successful open houses to high-value listings and referrals. The main discussion centered on effective follow-up techniques, particularly for leads who don't respond to initial outreach, with participants sharing strategies like sending personalized content, using upgrade lists, and maintaining consistent contact through segmented email campaigns. The group also addressed questions from newer agents about prioritizing lead generation versus relationship building, with consensus that...


TACMM - May 4 2026
TACMM - May 4 2026 episode artwork
05/07/2026

The Agent Collective Monday Mastermind call focused on sharing real estate wins and discussing lead generation strategies. Jesse Zagorski hosted the session where participants shared their recent successes, including closed deals, new listings, and lead generation methods. The discussion covered various digital marketing tools and platforms, with Yitzchak sharing his success using Real Grader for profile optimization and Alex Mayer's news articles, while Scott discussed the effectiveness of Google Local Service Ads. The group also addressed the balance between traditional tactics like door knocking and modern digital strategies, including the emerging importance of AI and answer engine optimization. The call...


TACMM - April 27 2026
TACMM - April 27 2026 episode artwork
04/29/2026

Jesse Zagorsky launches a refreshed format for the Agent Collective Monday Mastermind, blending wins, strategy sharing, and live market insights from agents in the field. The session opens with members celebrating recent momentum—successful open houses, accepted offers, referrals, and new listings—reinforcing that active buyers are still moving, especially in lower price points where multiple-offer activity remains strong.


TACMM - April 20 2026
TACMM - April 20 2026 episode artwork
04/23/2026

The Agent Collective Monday Mastermind focused on real estate marketing strategies and sharing business wins. The meeting began with participants sharing recent successes, including Alyson's successful open house for a $3.5 million listing and Yitzchak's transition to listing agents after achieving Icon Agent status. The group discussed various marketing approaches for challenging listings, including Facebook reach ads, total farm ads targeting neighbors, and reverse prospecting through MLS data. Juliana shared her experience creating a downsizing ad campaign using Street Text and FollowUp Boss automation targeting potential downsize buyers. The discussion also covered pricing strategies for difficult listings and the importance of...


TACMM - April 13 2026
TACMM - April 13 2026 episode artwork
04/15/2026

The Agent Collective's Weekly Mastermind featured a special presentation by Russ Laggan, VP of Growth at eXp, who demonstrated the extensive resources available through eXp University. Russ showcased various training programs including FastCAP, FastATTRAC, and Icon Lead Mastery, highlighting specific results like 1,930 leads claimed by agents from the Realty.com partnership during a 6-week FastCAP program. He explained how eXp University offers live training sessions across different tracks for emerging agents, ICON agents, attraction, and teams, with programs ranging from database and sphere of influence development to social media strategies and open house techniques. The presentation included details about KGCI...


TACMM - April 6 2026
TACMM - April 6 2026 episode artwork
04/15/2026

The Agent Collective Monday Mastermind meeting focused on agents sharing wins and strategies for competing effectively in the real estate market. Agents discussed various approaches to differentiate themselves, including using AI to generate leads, offering concierge services like staging and landscaping, creating customized marketing materials, and hosting community events to build relationships. Key strategies shared included providing accurate market data and analysis, offering value-added services like professional photography and staging, and leveraging personal networks and expertise to stand out from competitors. The meeting also welcomed new agents to the collective and announced upcoming events, including a Tech Tuesday session on...


TACMM - March 30 2026
TACMM - March 30 2026 episode artwork
04/02/2026

Ed Laine hosts this week’s Agent Collective Mastermind, where top agents share real wins, strategies, and tools that are driving results in today’s market. From closing first-time referrals to securing multiple new listings, the session kicks off with momentum and proof that opportunities are still everywhere for agents who stay proactive. Lani also highlights a major milestone—raising nearly $10,000 for Extend a Hand—showcasing the power of community within eXp. A key highlight is the beta launch of ListIQ, a new tool designed to help agents stand out during listing presentations and improve conversion rates. Early success stories—including...


TACMM - March 23 2026
TACMM - March 23 2026 episode artwork
03/25/2026

The Monday Mastermind meeting focused primarily on discussing recent developments in real estate portal exclusivity deals, particularly the exclusive agreements between Zillow and Keller Williams/RE/MAX/Berkshire Hathaway that limit comingsoon listings to only appear on Zillow. Jesse Zagorsky explained that eXp chose not to sign a similar exclusive deal with Zillow, instead pursuing a multi-portal strategy including Homes.com, Realtor.com, and the upcoming Come Home platform that integrates with Google search results. The group discussed how agents should address these changes with sellers and clients, with Lani sharing her successful off-market strategy that focuses on building relationships...


TACMM - March 16 2026
TACMM - March 16 2026 episode artwork
03/18/2026

This session highlights the power of proactive marketing and standing out in a crowded real estate market. Steve shares how taking initiative—like promoting his “Pups and Pints” event in person—led to meaningful connections, including a high-value renter interested in attending. The conversation dives into creative branding strategies, including the use of magnetic poker chip business cards that leave a lasting impression and generate long-term leads. The group also explores how AI tools can help agents reverse engineer marketing ideas, streamline content creation, and improve overall efficiency. Agents share proven tactics like multi-channel marketing for expired listings, the importance of direc...


TACMM - March 9 2026
TACMM - March 9 2026 episode artwork
03/12/2026

The Agent Collective Monday Mastermind kicked off with real-world wins and lessons from the field. Jesse Zagorsky facilitated the discussion as members shared unique transaction stories—including a complicated $800,000 closing delayed by a three-month divorce issue—and successful lead generation strategies from a recent home show workshop.The conversation also explored new opportunities in the market, including updates on accessory dwelling unit (ADU) laws, tax advantages, and creative property uses like sober living homes. Agents shared insights from the recent Cabo event, highlighting the importance of mindset, health, and personal growth in sustaining long-term success in real estate.The session wrap...


TACMM - March 2 2026
TACMM - March 2 2026 episode artwork
03/04/2026

The Agent Collective Monday Mastermind kicked off with real estate wins and open discussion around what’s working in today’s shifting market. From virtual-staged listings going $15,000 over asking to creative pricing strategies generating multiple offers, agents shared real-time successes and lessons from the field.The group tackled the growing challenge of buyer agent feedback, especially in light of legal concerns that have made communication more cautious. Agents discussed how to protect client interests while still maintaining professionalism and strong working relationships across the aisle.A major theme of the conversation: communication and soft skills matter more than ever. In a ma...


TACMM - February 23 2026
TACMM - February 23 2026 episode artwork
02/24/2026

The Agent Collective Monday Mastermind focused on sharing real estate business wins and strategies, with several members discussing their success in home buyer seminars and virtual staging. Steve shared his approach to hosting monthly home buyer webinars in Austin, which have attracted 6-28 participants and generated several potential buyers, while Scott demonstrated how he used virtual staging software to create professional-looking listing photos for a vacant property. The group discussed various AI tools for marketing and staging, including Reimagine.AI, ChatGPT, and Perplexity, with members exchanging tips on using these platforms effectively. The conversation ended with an announcement welcoming new...


TACMM - February 16 2026
TACMM - February 16 2026 episode artwork
02/24/2026

The Agent Collective Monday Mastermind meeting focused on sharing real estate wins and discussing virtual assistant (VA) usage and lead generation strategies. Several members, including Scott and Alyson, shared their experiences with various lead sources and marketing tools, while the group explored best practices for handling rejection and maintaining productivity. The discussion included detailed conversations about virtual assistant management, with members sharing their experiences working with overseas VAs through companies like Sphere Rocket and OnlineJobs.ph. The conversation ended with an introduction of new agents to the collective and an overview of the AI tool Nano Banana for real estate...


TACMM - February 9 2026
TACMM - February 9 2026 episode artwork
02/10/2026

Jesse Zagorsky hosts an open, collaborative mastermind where agents share real wins, challenges, and what’s actually working in today’s shifting market. The conversation covers pricing and price-reduction strategies, seller communication, and the balance between patience and price. Agents also dive into creative open house marketing, community farming, local business relationships, and lead-generation tactics that drive listings. This episode is all about practical insights, shared experience, and real-world strategies you can apply immediately.


TACMM - February 2 2026
TACMM - February 2 2026 episode artwork
02/05/2026

This week’s Agent Collective Monday Mastermind kicked off with real wins—from landing expired listings to negotiating higher short-sale offers—setting the tone for a high-impact conversation. The group dove into what’s working right now, including expired listing strategies, postcard marketing that’s actually generating traction, and creative community engagement ideas that build real relationships. The discussion also covered listing agreement negotiations, how to confidently handle seller expectations, and when (and how) to have price-adjustment conversations backed by data. Members shared practical approaches to pricing strategy, market timing, and decision-making styles—along with a look at how AI and tech too...


TACMM - January 26 2026
TACMM - January 26 2026 episode artwork
02/02/2026

In this Agent Collective Mastermind session, members dive into real-world marketing strategies and client experiences. The group discusses handling client cancellations with professionalism, sharing lessons learned from challenging situations, and exchanging ideas around postcards, e-newsletters, and social media tools. The conversation reinforces collaboration, support, and the value of growing together through shared insight and community.


TACMM - January 19 2026
TACMM - January 19 2026 episode artwork
01/20/2026

In this episode of the Agent Collective Mastermind, Ed Laine leads a dynamic conversation focused on networking, relationship-building, and leveraging tools to grow a modern real estate business. The group shares recent wins, from referral-based clients and unexpected cost savings to creative ways agents are staying visible and connected in their communities. The discussion dives into smart holiday follow-up practices, unique marketing ideas (including dog-powered branding and QR code networking), and practical tech solutions like Real Grader, CRM integrations, and AI-driven content creation. Agents also explore how to reduce friction in networking, optimize online profiles for AI search, and use...


TACMM - January 12 2026
TACMM - January 12 2026 episode artwork
01/14/2026

Jesse Zagorsky leads the Agent Collective Monday Mastermind with an open, collaborative format focused on real-world wins and business problem-solving. Agents share recent successes, discuss creative listing and marketing strategies, explore CRM and AI tools like ChatGPT and GenSpark, and workshop unique client scenarios—making this episode a practical, idea-packed session for agents building momentum in 2026.


TACMM - 5 5 2025
TACMM - 5 5 2025 episode artwork
01/12/2026


TACMM - 6 2 2025
TACMM - 6 2 2025 episode artwork
01/12/2026


TACMM - January 5 2026
TACMM - January 5 2026 episode artwork
01/12/2026

The first Agent Collective Mastermind of 2026 kicks off with real wins, real conversations, and real collaboration. Jesse welcomes the group into a new year of shared learning as agents discuss market momentum, creative problem-solving, and strong results heading into January. The conversation dives into leveraging virtual assistants and transaction coordinators to buy back time, streamline operations, and focus on high-value activities. A practical, forward-looking episode focused on momentum, leverage, and smarter growth in 2026.


TACMM - December 29 2025
TACMM - December 29 2025 episode artwork
01/05/2026

This week’s session delivered powerful strategies around Ninja Selling, geographic farming, and relationship-based growth. Betty introduced Ninja Selling principles—focused on gratitude, handwritten notes, and consistent client value—while Jackie shared real-world success using the system. Steve provided timely market insights and broke down his 12-month geographic farming blueprint, outlining how simple, consistent touchpoints like postcards, letters, and community involvement can drive listings and long-term success. Agents also shared diverse farming approaches, from neighborhood walks and newsletters to psychographic farming and event-driven outreach. The conversation wrapped with practical ideas for putting homes under contract quickly and strengthening relationships through person...


TACMM - December 22 2025
TACMM - December 22 2025 episode artwork
01/05/2026

This week’s Aging Collective Mastermind, led by Ed, wrapped up the year with industry insights, real-world wins, and powerful AI strategies. Despite a smaller group, the conversation delivered high value and practical takeaways. Agents shared wins ranging from new listings and multiple closings to creative negotiation strategies. A major theme was leveraging AI to enhance client communication and efficiency, including tools like ChatGPT, Perplexity, and WhatWouldEdSay.com. One standout strategy included personalized mass texting using AI and iPhone shortcuts—resulting in new meetings and warmer client relationships without feeling salesy. The group also discussed market activity, high-touch client experiences, YouT...


TACMM - December 15 2025
TACMM - December 15 2025 episode artwork
01/05/2026

This week’s meeting kicked off with agents sharing personal and professional wins—from successful open houses and closed deals to creative ways AI tools are being used in daily business. Armand highlighted how the eXp Luxury marketing program helped secure a high-end listing, while Ed shared practical insights on using ChatGPT for creativity, problem-solving, and efficiency. Together, they broke down strategies for leveraging AI and luxury marketing tools to elevate agent success. The session wrapped up by welcoming new members to the Agent Collective and confirming plans for next week’s meeting.


TACMM - December 8 2025
TACMM - December 8 2025 episode artwork
12/15/2025

In this Monday Mastermind episode, Jesse leads a dynamic discussion on current real estate trends, AI tools, and practical strategies agents are using right now. The group shares recent wins, dives into cross-qualifying buyers to reduce deal risk, and tackles real-world buyer agent commission negotiations. With candid examples and timely market insights, this episode delivers actionable takeaways for navigating today’s shifting real estate landscape with confidence.


TACMM - December 1 2025
TACMM - December 1 2025 episode artwork
12/03/2025

December doesn’t have to be slow—and this episode proves it. We dive into real stories of agents winning business through creative community events, personalized outreach, senior-focused presentations, and smart AI tools. You’ll hear how one simple buyer letter campaign turned into multiple conversations and a sale, plus ideas for re-engaging cold clients and boosting visibility before the new year. If you're ready to finish the year strong and open new business doors, this conversation is full of gold.


TACMM - September 24 2025
TACMM - September 24 2025 episode artwork
12/03/2025

Lani shared her impressive content push—writing 58 blogs in one week with a goal of hitting 300 by year-end, already seeing increased visibility in Google and AI search results. Her strategy focuses on hyper-local, niche content to build authority, with plans to repurpose blogs into video for even greater reach. The group discussed the growing importance of AI-driven search and adapting marketing accordingly, while Steve encouraged agents to show up authentically on video. The session wrapped with a reminder to keep momentum strong through the holidays while enjoying Thanksgiving.


TACMM - November 17 2025
TACMM - November 17 2025 episode artwork
11/19/2025

Lani led a deep dive into Answer Engine Optimization (AEO), explaining how optimizing online profiles is becoming essential as AI tools increasingly drive client search behavior. She encouraged agents to update and unify their bios across platforms, incorporate strategic keywords, and maintain consistent branding. The group discussed using AI for content creation, strengthening their digital presence, and personalizing client interactions. The session reinforced the importance of building these systems early to stay competitive as AI reshapes how buyers and sellers discover real estate professionals.


TACMM - November 10 2025
TACMM - November 10 2025 episode artwork
11/19/2025

The group shared recent wins and discussed a noticeable uptick in market activity. Reema secured a contract on her first condo listing within 10 days, while Ed reported multiple offers on a home that had been sitting for 78 days, attributing the surge in buyer activity to the Fed’s rate reduction. Several agents noted increased showings over the past two weeks, signaling a shift in momentum. Brian highlighted unusually strong activity in the Denver-Boulder area, and Kellie shared success using Sync lead gen, including a $2M buyer lead.The team also discussed confusion around Zillow’s data access with Follow Up Boss...


TACMM - November 3 2025
TACMM - November 3 2025 episode artwork
11/05/2025

During the Monday Mastermind, Armand led a discussion on shifting market sentiment, with Ed noting an uptick in showings and multiple offers, while others, including Steve and Armand, observed lingering buyer hesitation and deal-focused behavior. Despite mixed signals, the group emphasized maintaining momentum and creativity in lead generation, with Armand sharing his postcard outreach to 680 homes. Yitzchak offered insights into investor behavior, explaining that rental rates have dipped to around $1–$1.10 per square foot, with stabilization expected by 2026. He encouraged maintaining a long-term view and helping clients navigate losses through strategic solutions. The group also explored AI’s growing role in real...


TACMM - October 27 2025
TACMM - October 27 2025 episode artwork
11/05/2025

In this Monday Mastermind session, agents shared business wins and discussed effective strategies for real estate growth. Lani Fisher highlighted her success using AI-powered marketing through ListIQ, which helped her sell a Washington listing above asking price in just 15 days. Armand showcased how ChatGPT-generated marketing content boosted engagement by explaining the value of offering buyer agent commissions. The group also explored remote business scaling, with insights from top producer Chandra Venapusa, who manages $100M in sales through strategic delegation and partnerships with local agents. Discussions focused on data-driven marketing, targeted video campaigns, and maintaining mindset resilience amid market challenges. Jesse...


TACMM - October 20 2025
TACMM - October 20 2025 episode artwork
10/22/2025

The team shared recent business and personal wins, with Alyson highlighting her success helping a client sell a cannabis business and gaining visibility through a TikTok interview, while Reema discussed valuable financial insights from her business coaching session. Gia shared her progress helping clients with mobile home transactions in San Diego. Lani encouraged the group to focus on consistent effort and leadership amid current market challenges, reminding everyone to celebrate progress and maintain positive energy. The discussion evolved into exploring new opportunities in real estate development, with Gia leading a conversation on ADU (Accessory Dwelling Unit) projects and plans to...


TACMM - October 6 2025
TACMM - October 6 2025 episode artwork
10/22/2025

Jesse led the Monday Mastermind session, encouraging participants to actively share their wins and experiences rather than passively listen. The group discussed networking strategies for new agents, emphasizing consistency, visibility, and authentic relationship-building as keys to success. Yitzchak and Armand shared personal stories about leveraging everyday conversations and existing networks to generate business opportunities. The discussion then shifted to market communication and technology. Participants highlighted the importance of explaining real estate trends clearly to clients, adapting messages to local market dynamics, and using data to build trust. Jesse, Yitzchak, and Armand demonstrated how AI tools like ChatGPT, Perplexity, and Scribe...