Sunny Mary Meadow Podcast

10 Episodes
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By: Liz Fiedler

The Sunny Mary Meadow podcast is hosted by Liz Fiedler, a nurse practitioner turned flower farmer in central MN. Learn tips and tricks for growing and selling cut flowers. Located in Zone 4B, the shorter growing season offers some challenges. Her farm, Sunny Mary Meadow (www.sunnymarymeadow.com) specializes in bouquet subscriptions, stem bars, and a you pick flower farm experience. https://www.instagram.com/sunnymarymeadow/Look for the bonus PPP episodes on running a cut flower farm and growing your business. The PPP stands for “peddling perishable products”, which is the signature course for her coaching business, www.sunnymarymeadowcoaching.comA...

Should You Start a Flower Farm Mini Series - Pt. 1
#70
Last Monday at 11:10 AM

This episode is part one of a three-part mini-series titled 'Should You Start a Flower Farm?' Liz discusses important questions to ask yourself before starting a flower farm, such as how you feel about sales and how you handle rejection. The episode emphasizes the need to analyze the market for the flowers you want to grow and be comfortable with criticism and unhappy customers. It also highlights the importance of understanding that not everyone will be your customer and being okay with that. The episode concludes by encouraging listeners to sign up for a live Q&A webinar...


How to Use Succession Planting to Grow 20,000 Tulips
#69
04/08/2024

In this episode, Liz Fiedler discusses how she uses high tunnels to grow and sell tulips. She explains how she uses high tunnels for season extension and succession planting, and shares tips on selecting tulip varieties and planting techniques. Liz also talks about her experience with growing tulips in crates and outside, and how she manages the different stages of blooming. She discusses the importance of planning and organization in selling perishable products like tulips, and highlights the benefits of using high tunnels for controlling the blooming schedule and maximizing profitability.

Takeaways

High tunnels are a...


Email Marketing for Your Small Business
#68
04/01/2024

In this episode, Liz and Robert discuss the importance of email marketing for businesses. They highlight the limitations of relying solely on social media platforms and emphasize the need for a direct line of communication with customers. They also explore different email marketing tools and recommend options like MailerLite and BraveO. The conversation covers laws and regulations related to email marketing, including the importance of obtaining permission from subscribers. Liz shares her strategies for building an email list and engaging customers, while Robert suggests offering lead magnets as incentives for subscribers. They conclude by discussing the integration of social...


Urban farming in an entirely hydroponic setting, and learning about edible flowers from Lena from Urban Bounty Farms
#67
03/25/2024

In this episode, Liz interviews Lena from Urban Bounty Farms, an urban hydroponic farm in Kansas City. Lena shares her journey of starting the farm and her vision of transforming blighted buildings into small hydroponic farms. She discusses the challenges and benefits of hydroponic farming, the popular edible flowers for chefs, and the target customers for her farm. Lena also provides insights into licensing and regulations for selling edible plants and her plans for scaling up the business.

Takeaways:

Hydroponic farming in blighted buildings can solve multiple problems, including food swamps, blight, and creating sustainable...


The time my customers ordered 300 wholesale Easter Bouquets and how it shaped my entire life because I didn't let fear of failure hold me back.
#66
03/22/2024

Liz reflects on her flower farming journey and the importance of storytelling with a purpose. She shares the story of how she started her flower farm and the challenges she faced during COVID-19. Liz discusses the unexpected order for 300 Easter bouquets and how she took on the challenge. She emphasizes the importance of taking risks and overcoming fear and also talks about the support she received and the lessons she learned from the experience. She encourages listeners to embrace opportunities and not let fear hold them back.

Takeaways:

Storytelling should have a purpose and provide...


Making Your Own Compost with Liselotte from 80 MilesNorth Flower Farm
#65
03/18/2024

In this episode, host Liz Fiedler interviews Liselotte, a flower farmer and composting enthusiast. Liselotte shares her journey of starting a flower farm and the crops she grows. She explains the importance of composting and how she started composting on her farm. Liselotte discusses the process of creating compost piles and the different materials she uses. She provides tips for starting composting and emphasizes the simplicity of the process. The episode concludes with Liselotte sharing her contact information for those interested in learning more about composting and flower farming.

Email tool tester FREE e book:<...


Enhancing the Customer Experience, analyzing the sum of all interactions your customers have with your business.
#64
03/11/2024

On this week's episode we have Tracy Kuchar from Lost Farm Co talking about Customer Experience. As a former small business owner selling toys, Tracy is a Certified Customer Experience Professional (CCXP) and beginning flower farmer. We talk about customer experience and treating it as a discipline the same as accounting and and applying it to business problems and solutions.

Customer experience and customer service as related, but we break out customer experience into the sum all interactions with your business.

She lives near Princeton, NJ. You can find Tracy's page on www.instagram.com...


Flower Farming in a rural area with self-serve You Picks and adjusting your product to meet the customer base with Meadow Forge Flower Farm
#63
03/04/2024

In this inspiring episode of our podcast, we delve into the vibrant world of flower farming with Hillary, the pioneering force behind Meadow Forge Flower Farm. Nestled in the heart of a rural landscape, Meadow Forge is not just a farm; it's a testament to innovation, sustainability, and the beauty of nature's bounty.

Hillary takes us on a journey from the farm's humble beginnings to its current status as a thriving, profitable business. She shares the challenges and triumphs of running a farm in a rural area, where logistics and market reach can often be hurdles. However...


Growing thousands of tulips in your basement -- hear from b.a.r.e. flower farm on hydropinically growing tulips.
#62
02/26/2024

Dive into the vibrant world of hydroponic gardening with our latest podcast episode! We are joined by Jessie from B.A.R.E. flower farm today! Join us as we explore the revolutionary techniques that are changing the way we grow one of the world's most beloved flowers. Whether you're a seasoned gardener looking to expand your repertoire or a curious newcomer intrigued by the idea of soilless cultivation, this episode offers a treasure trove of insights and tips.

Discover the secrets behind successful hydroponic setups, from choosing the right equipment to the nuances of nutrient solutions...


"How I Would Start a Flower Farm" - Live Q&A Webinar
#61
02/23/2024

Welcome to the replay of our live webinar Q&A session, where we dive deeper into the insights shared in our three-part mini-series on how to start a cut flower farm. In this episode, we answer listener-submitted questions and provide additional tips and strategies for aspiring flower farmers. Whether you're just starting or looking to grow your existing flower business, this episode is packed with valuable information to help you succeed in the cut flower industry. We hope you found the information valuable and that it inspires you on your journey to starting and growing a successful cut flower...