Be S.H.E.
Are you ready to Be S.H.E.? That's Be Seen, Be Heard, and Be Empowered! I'm Heidi Schalk, Business Strategy Coach, welcome to the Be S.H.E. podcast. Each week, I'll be sharing tips and strategies to help you increase your visibility, amplify your voice, and take control of your life and business. We'll cover everything from personal branding to marketing, networking, public speaking and leadership. I'll also be interviewing successful women who have made their mark in their respective fields and are on a mission to make a positive difference in the world, so you can learn...
Ep. 133 The Nurture Method: Raising Your Business Like You Raise Your Kids
What if the skills you built raising a family are exactly what make you a great business owner? Heidi Schalk sits down with Heather Roberts, author of The Nurture Method: A Real Life Guide to Raising Your Business and Your Family, to talk about fear, confidence, and building a business around your life.
Heather went from parent at home to accidental entrepreneur, building RSG Sales and selling a product company for seven figures. When her house caught fire eleven days before her son’s wedding, she finally learned to say no, and now works just a few ho...
Ep. 132 Five Steps to Better Sales for Female Entrepreneurs
In this episode of the Be S.H.E. Podcast, host Heidi Schalk talks with Delaine Blazek of Solis Coaching about sales strategies, authentic marketing, and financial independence for women entrepreneurs. Delaine shares how she went from clinical counseling to corporate sales leadership and built a coaching business around helping entrepreneurs sell with confidence.
Discover her five step sales process, how to build a consistent sales pipeline through multiple marketing channels, and why aligning your brand with your values helps attract the right clients. Delaine also shares practical advice on work life integration, avoiding burnout, and making...
Visibility Isn’t Vanity: Making Your Value Undeniable at Work | Ep. 131
How many opportunities have you let pass because you were waiting to be noticed, chosen, or invited? In this episode of the Be S.H.E. Podcast, Heidi Schalk sits down with Janet Heins, Chief Information Security Officer at ChenMed and author of Go Ahead, Ask for It: Make Your Value Undeniable, to talk about what becomes possible when women stop waiting and start asking.
Janet has risen through the male dominated world of cybersecurity and held leadership roles at Biogen, W.L. Gore, Royal Caribbean, iHeartMedia, and Merck, often by asking for roles she had never...
Ep. 130 Becoming Gutsy, Trusting Your Gut, and Turning Triggers Into Glimmers with Sylvia LaFair
What does it mean to be a gutsy woman and leader?
In this episode of the Be S.H.E. Podcast, Heidi Schalk talks with leadership expert and author Sylvia LaFair about courage, curiosity, intuition, and the patterns that shape how women show up in life and leadership.
Sylvia shares the story behind her award winning book Gutsy: How Women Leaders Make Change and her upcoming book Glimmers at Work, which explores moving from triggers to glimmers and using the head, heart, and gut to make better decisions.
They discuss how childhood patterns...
Ep. 129 From Six to Seven Figures: Sara Connell's Mindset Shift
Heidi Schalk sits down with Sara Connell, five time bestselling author and founder of Thought Leader Media, whose work has been featured on Oprah, The New York Times, Good Morning America, and TEDx. Sara shares how a random book grabbed in an airport changed the direction of her life, why she still feels fear every day after 20 years in business, and what she calls the "Gremlins' greatest hits" that play whenever we go for something bigger.
Sara opens up about her upcoming book, The Download: Train Your Brain, Unlock Genius, Create Miracles (Hachette, October 6, 2026), and the science...
Scarcity or Scare City: Dr. Maria Nemeth on Rewriting Your Money Story | Ep. 128
In part two of her conversation with Dr. Maria Nemeth, Heidi Schalk digs into the topic Maria is best known for: our relationship with money. Featured on Oprah and author of The Energy of Money, Maria reframes money as one of six kinds of energy we get to use in life, alongside time, physical vitality, creativity, enjoyment, and relationship.
The conversation explores why money is so emotional, why capable women still wrestle with deserving it, and how limiting beliefs are just the brain's negativity bias talking us out of leaving the metaphorical cave.
Maria shares...
Ep. 127 Why Your Breakdowns Hold the Key to Your Breakthrough with Dr. Maria Nemeth
In this episode of the Be S.H.E. Podcast Heidi Schalk sits down with Dr. Maria Nemeth, founder of the Academy for Coaching Excellence, author of The Energy of Money and Mastering Life's Energies, and a coach who's trained tens of thousands worldwide. Dr. Maria shares how a $35,000 scam forty years ago became the unlikely origin of her life's work, and why "your breakdowns hold the key to your breakthrough."
The conversation digs into how to find your purpose by first discovering what it isn't, why contribution (not revenue) should anchor your business, and the neuroscience...
Ep. 126 Sparkle and Grit: Living a Technicolor Life with Wendy S. Meadows
Burnout is not a personal failure. That single reframe sits at the heart of Heidi's conversation with Wendy S. Meadows, certified life coach, former lawyer, and author of Sparkle and Grit. Wendy's take is refreshingly freeing: burnout is not a sign you did something wrong, it is more like a common cold, something that keeps happening to busy women and moms no matter how many times we swear we have learned our lesson. The real skill is learning to see it coming and knowing exactly how to climb back out.
Wendy shares how she traded the courtroom...
Ep. 125 Overcoming Mold: A Personal Journey to Healing with Aubree Felderhoff
This episode dives into her journey from misdiagnoses to full recovery, highlighting how mold impacts health differently for everyone and how to take proactive steps to protect your family.
Aubree is the founder of Mold Free Mom and host of the top 2.5% globally ranked Mold Free Mom Podcast. As a Board Certified Holistic Practitioner and Mold Recovery Specialist, she guides families through the entire mold illness journey, from first suspecting mold is the issue all the way through full recovery. A mom of three boys and former national champion collegiate gymnast and personal trainer, Aubree spent 12 years...
Ep. 124 The Surprising Power of AI SEO: Why Your Business Can't Ignore It Any Longer w/ Kimberly Reynolds
In this episode, I welcome Kim Reynolds of AI Advantage Agency to explore the transformative role of AI in business, especially in marketing and SEO. Kim shares her inspiring journey from early entrepreneurial ventures to becoming a leader in AI-driven marketing solutions, as well as insights on how businesses can leverage new technologies to stay competitive.
Kimberly Reynolds is a seasoned digital strategist and the co-founder of AI Advantage Agency. With over 20 years of experience in the industry, she specializes in transitioning brands from traditional search models to Agentic Commerce and Answer Engine Optimization (AEO).
<...
Ep. 123 The Human Side of AI: Why Technology Should Empower, Not Replace Us w/ Beth Simone Noveck
Is artificial intelligence something to fear, or could it become one of our greatest tools for opportunity and impact?
In this episode of the Be S.H.E. Podcast, I sit down with technology pioneer, author, and professor, Beth Simone Noveck, to discuss how AI and emerging technologies can empower individuals, strengthen communities, and create new possibilities. Beth shares how the strong women in her family inspired her passion for technology and explains why she believes innovation can be a force for freedom, flexibility, and positive change.
Whether you're curious about AI, navigating career changes...
Ep. 122 From Corporate to CEO: Building a Business with Courage & Purpose w/ Jennifer Davis
What does it really take to leave the security of a 9-to-5 and build a business from the ground up?
In this episode of the Be S.H.E. Podcast, I sit down with Jennifer Davis, founder of King Palm Tax, to discuss her journey from the corporate finance world to entrepreneurship. Jennifer shares how she overcame fear, navigated uncertainty, found mentors who believed in her, and built a business centered on serving others through some of their most stressful financial challenges.
Whether you're dreaming of starting a business or you're already in the trenches...
Ep. 121 Spontaneous Brilliance: Helping Neurodivergent Voices Be Seen, Heard, and Valued w/ Sandra Cavanaugh
What if your greatest strength is the very thing that makes you feel different?
Sandra Cavanaugh is a renowned Creativity and Communication Specialist, Transformational Coach, Consultant, Keynote Speaker, Educator, Podcast Host, and Bestselling Author. She has taught and coached thousands of successful entrepreneurs, business leaders and their teams, creative artists, actors, writers, parents, students, and educators. As the founder and CEO of Spontaneous Brilliance® LLC, she empowers neurodivergent individuals who feel unheard, unseen, unaccepted, unclear, or undervalued. Sandra helps them move beyond fear and frustration to find their voice, overcome adversity, and unlock their potential, achieving the s...
Ep. 120 Escaping the Quicksand: Why You're Not Lazy, You're Overwhelmed w/ Lisa Woodruff
If you've ever looked around your home and wondered why you can't seem to catch up, this episode is for you. Organizing expert and Organize 365 founder Lisa Woodruff joins us to unpack the hidden mental load of modern home life. From the never-ending laundry and invisible work of running a household to the mindset shifts needed to break free from overwhelm, Lisa shares practical wisdom and encouragement for every woman who feels like she's drowning in responsibilities. You'll discover why organization is a learnable skill, how to stop "Swiss cheese organizing," and why the key to peace at home...
Ep. 119 From Unexpected to Unstoppable: Following the Clues to Your Purpose w/ Christy Pennison
What if the life you're meant to build looks nothing like the one you originally planned?
In this inspiring conversation, Heidi sits down with Christy Pennison to explore the winding path that led her from uncertainty and personal challenges to becoming a leader in the mental health and business worlds. Christy shares how painful experiences, unexpected detours, and a willingness to follow life's clues shaped her purpose and fueled her success.
Together, they discuss resilience, healing, entrepreneurship, the power of helping others, and why your greatest setbacks may be pointing you toward your greatest calling...
Ep. 118 What Your Hardest Season Is Actually Doing w/ Cara Thurman
There are moments in life that completely reshape the direction of our story…. moments of pain, fear, uncertainty, and healing that eventually reveal purpose we never could have imagined.
In today’s episode of the Be S.H.E. podcast, Heidi welcomes Cara Thurman, nationally certified massage therapist and entrepreneur.
Cara shares her deeply personal journey of being born with a congenital heart defect and enduring multiple open-heart surgeries beginning at just two years old. From childhood medical trauma to navigating a major surgery as a young adult, Cara opens up about the emotional, physical, and m...
Ep. 117 Healing Out Loud: Dr. Sage Breslin on Trauma, Narcissism, and Reclaiming Your Voice
What happens when the person who's supposed to help others heal… needs to heal herself?
That's exactly where this episode starts, and it doesn't hold back.
Dr. Sage has seen it all from both sides. She's the expert in the room. She's also the woman who survived childhood trauma, burnout, cancer, and emotional abuse. And instead of letting those things define her, she let them refine her.
In this episode, she opens up about her own healing journey and what she's learned helping other women do the same, especially those stuck in narcissistic re...
Ep. 116 Healing, Heritage & Hope: A Conversation w/ Araceli Esparza
In this inspiring episode of the Be She Podcast, Heidi Schack sits down with Araceli Esparza…. author, speaker, and executive director of Midwest Mujeres. We talk about the power of storytelling, community, healing, and advocacy. As a first-generation Chicana leader and former single mom, Araceli shares how her own experiences and years working in community nonprofits led her to create spaces where Latina and Black women can feel seen, heard, and supported. From overcoming isolation in the Midwest to empowering women through entrepreneurship and storytelling, this conversation is full of heart, resilience, and purpose.
Araceli Esparza is a...
Ep. 115 From Survival to Calling: How Pain Shaped a Purpose-Driven Life & Business w/ Sheree' Behrndt
Sheree' Behrndt’s story didn’t start with a business plan……it started with pain, resilience, and a calling she couldn’t ignore. From a life-altering accident as a teen to building a thriving pediatric therapy company, Cherie shares how her hardest seasons shaped her purpose. This episode dives into growth, grit, and the unexpected path to becoming the woman, and leader, she never saw coming.
To connect with our guest, click on the links below:
Website: http://www.sensorysolutions.org
Facebook: https://www.facebook.com/me
Connect with me:
Instagram...
Ep. 114 More Than Marketing: Owning Your Impact, Your Revenue, and Your Healing w/ Dr. Debbie Qaqish
In this powerful conversation, I sit down with Dr. Debbie Qaqish to explore what it really means to evolve, from building a career out of necessity to stepping fully into purpose.
With over 35 years of experience transforming marketing into a true revenue driver, Debbie shares the pivotal moments that shaped her journey, both professionally and personally. From redefining the role of marketing in business to navigating a deeply personal mental health journey, this episode dives into the often unseen pressure leaders carry and the powerful tools that can help reframe it.
If you’ve ever fe...
Ep. 113 From Grief to Vibrant Living: Rebuilding Life, Strength & Purpose After Loss w/ Vickie Aigner
What if your greatest heartbreak became the doorway to your most vibrant life?
In this powerful episode of Be S.H.E. Podcast, Heidi sits down with Vickie Aigner…..72-year-old wellness expert, founder of Alive Fit & Free, and a woman whose story is equal parts resilience and transformation. After the devastating loss of her husband while raising six children, Vickie found herself forced to rebuild not just her life, but her identity.
Through grief, healing, and deep inner work, she discovered something many women overlook: true wellness doesn’t start with what we do on the...
Ep. 112 Building with Purpose: Courage, Calling & Creating Impact w/ Dr. Nelva Lee
Dr. Nelva Lee went from housing instability as a child to building a mission-driven company that is changing lives, and in this episode she is sharing every lesson in between. We talk purpose, courage, entrepreneurship, and what it really looks like to start before you feel ready. This one is going to stay with you.
Dr. Nelva Lee is the Founder and CEO of Concrete Build Financing. Dr. Lee was also the CEO of a vocational school for 20 years, has over 20 years of experience in healthcare and over 10 years in academia as an adjunct professor for various...
Ep. 111 From Self-Doubt to Unshakeable Confidence: Simone Knego’s Journey
What would your life look like if you actually believed in yourself? 🤍
This week on the podcast, I sat down with Simone Knego and this conversation did not disappoint.
Simone gets real about the lies she believed because of past relationships. She talks about pushing past fear and stepping so far outside her comfort zone that she literally climbed Mount Kilimanjaro. And she shares how all of it, every hard moment, became the foundation for her R.E.A.L. Method.
This one is for every woman who has ever thought:
"I'm...
Ep. 110 Finding Your Voice & Owning the Stage w/ Ruth Milligan
What if the very thing you're meant to do… is something you never planned for?
That's the question I couldn't stop thinking about after this conversation.
This week I sat down with Ruth Milligan…….a communications strategist, TEDx founder, and someone who has spent decades helping people find their voice and step into their message with confidence.
But her story didn't start the way you'd expect.
She didn't get into business school. She didn't have it all mapped out. But she showed up anyway, and what grew out of that? A 20+ year c...
Ep. 109 From Trauma to Transformation: Why Women Are Being Called to Rise w/ Whitney Walker
What does it really mean to heal, and come home to yourself?
In this episode, I sit down with Whitney Walker, a licensed marriage and family therapist, recovery coach, and spiritual guide who has dedicated her life to helping women heal and reconnect with who they truly are.
Whitney shares how a lifelong curiosity about human emotions and relationships led her into therapy, and how her own personal journey eventually inspired her to create Women Waken, a movement built around healing, spirituality, and self-discovery for women.
We go deep in this one.
<...Ep. 108 Reinventing Your Career: How Lori Barnes Built a Life Around Curiosity and Calling
In this episode, I sit down with Lori Barnes, a professional astrologer, licensed psychotherapist, and marketing strategist who has spent more than three decades exploring the intersection of human behavior, business, and astrology.
Lori shares how a childhood dream of owning her own business eventually led her through multiple careers, and how she now blends them together in a truly unique way. From navigating career transitions and international moves to pursuing multiple degrees and reinventing herself along the way, Lori’s story is a powerful reminder that our paths don’t have to be linear.
If y...
Ep. 107 What's Next? Reinvention, Leadership & The Psychology Behind How We Buy w/ Roslyn Rice
In this episode, we sit down with best-selling author, business strategist, and leadership consultant Roslyn Rice, whose newest book ‘What's Next’ just hit #1 Hot New Release on Amazon. She's a lead consultant with the Small Business Development Center at FIU and the Advocacy Director for NAWBO South Florida, and she's spent decades helping entrepreneurs and leaders figure out how to grow, change, and reinvent themselves.
We get into her unexpected path into the business world, how consumer psychology shaped the way she works, and the very real strategies companies use to influence how we think, shop, and make...
Ep. 106 What Every Woman Should Know About Money, Marriage & Divorce.... Before It’s Too Late
In this episode, we're sitting down with Lisa Zeiderman, a managing partner at Miller Zeiderman LLP, matrimonial attorney, and certified divorce financial analyst. But her story isn't what you'd expect.
After going through her own divorce, Lisa made a huge life change. She went to law school at 42 and built a career helping women understand their finances, protect their futures, and stand up for themselves during some of the hardest moments of their lives.
We're getting real about the money stuff many women aren't ready for, until life forces them to face it.
...
Ep. 105 From Law to Labor & Delivery: Dr. Anne Marie Reidy on Reinvention, Purpose, and Women’s Care
Anne Marie Reidy, MD is the founder and owner of Women4Women OBGYN in Huntsville, Alabama. Women4Women provides comprehensive OBGYN services, midwifery care, and aesthetic and wellness options (including a weight loss clinic and specialized menopause care by our certified menopause provider, Elizabeth Irby, CNP.) Prior to her career as an Obstetrician-Gynecologist, Dr. Reidy graduated cum laude from Georgetown University Law Center and then practiced law in Cleveland, Ohio for 10 years. She obtained her B.A., summa cum laude, in Classical Studies from Boston College.
Dr. Reidy has been providing prenatal care, delivering babies, and practicing g...
Ep. 104 Redefining Beauty Without Plastic: Inside the Future of Haircare w/ Kate Assaraf
What if luxury haircare didn’t have to come with plastic, greenwashing, or exclusion?
In today’s episode, we’re joined by Kate Assaraf, founder of DIP, a sustainably forward haircare brand redefining beauty with plastic-free shampoo and conditioner bars that actually perform.
Kate shares her journey from years in the beauty industry to creating a product she couldn’t find anywhere else: salon-quality haircare that honors both people and the planet. We talk about her lifelong love of hair, the problem with “eco” products that forget performance, and how DIP is empowering women-owned refill stores acros...
Ep. 103 When Passion Meets Practicality: Motherhood, Acting, and Building a Global Business w/ Lisa Peers
In this episode, I talk with Lisa Peers, the founder of Peers & Players. She spent decades acting in Australia before completely shifting gears to build a global communications company. Now she works with major tech companies, law firms, and financial institutions, helping their leaders communicate better.
Lisa's story is pretty cool. She wanted to be around more for her kids, so instead of stepping back from work entirely, she created something new. She took what she knew from acting….role play, reading emotions, connecting with people, and turned it into a business that teaches executives how to ha...
Ep. 102 Finding Yourself After Losing Everything: Jenny Hubbard on Breakdowns, Breakthroughs, and Building a Life You Love
Ever feel like you've completely lost yourself? Like you're going through the motions but don't even recognize who you are anymore?
That's exactly where my guest Jenny Hubbard found herself before everything changed.
Jenny’s the founder of Realization Coaching and a certified NLP practitioner, but before all that, she went through some seriously rough stuff. We're talking profound loss, relationships that left her feeling totally alone, and moments where she had to completely rebuild her life from scratch.
Here's the thing though, all those hard times? They taught her exactly what she ne...
Ep. 101 The Unexpected Path to Leadership: How Maria Edelson Became a Pioneer in Sales
In this episode of the Be S.H.E. Podcast. Heidi sits down with the powerhouse herself, Maria Edelson, founder of Edelson.io and former transformational sales leader at Procter & Gamble.
Maria's journey is anything but predictable. From a biology and chemistry major on her way to a PhD in genetics, to becoming the first woman hired in her P&G division, leading billion-dollar accounts, and shaping sales programs still used by 15,000+ executives worldwide, her story is one of bold pivots, unexpected opportunities, and undeniable leadership.
Heidi and Maria dive into the surprising beginnings of...
Visibility Isn’t a Spotlight — It’s a Becoming: What 100 Episodes Taught Me
Welcome to Episode 100 of the Be She Podcast — Be seen, be heard, be empowered.
This milestone episode is more than just a celebration. It's a reflection, a reckoning, and a reclamation.
After taking a few intentional weeks of rest during treatment and the holidays, this moment marks not just a return—but a renewal.
For years, I believed consistency meant never stopping. That strength meant pushing through. That leadership meant always being "on." But this season asked something different of me: to slow down, to listen, to heal, and to choose myself—not as a r...
Ep. 99 From Newsroom to The Momalogues: Mary Avila-Shears on Finding Her Voice
In this episode of the Be S.H.E. Podcast, Heidi welcomes former TV news anchor and reporter Mary Avila-Shears. Mary shares her journey from the newsroom to motherhood, her battle with postpartum depression, and how she turned her struggles into purpose by launching The Momalogues Podcast. Through candid conversations and heartfelt truths, Mary empowers moms to feel seen, heard, and reminded they’re never alone.
Mary Avila-Shears is a former TV news anchor and reporter with nearly 15 years of experience covering everything from breaking news, entertainment, and human interest stories. She's interviewed everyone from lawmakers to ce...
Ep. 98 Trusting Your Gut and Transforming Your Story w/ Robin Ferguson
In this heartfelt episode, Heidi sits down with master coach and author, Robin Ferguson, to explore the power of personal transformation, the courage to trust your gut, and the journey of rewriting your story. Robin shares insights from her ,The Phoenix Effect, inviting us to sift through the noise, honor our intuition, and rise with purpose. If you’ve ever felt stuck in old narratives or unsure how to step into your full self, this conversation is your gentle nudge forward.
Robin Ferguson is a leading voice in the field of personal transformation and serves as an un...
Ep. 97 Tech, Truth & Transformation: Linda Albright on AI, Artistry, and the Power of Women Rising
In this radiant episode of the Be S.H.E. Podcast, Heidi welcomes Linda Albright, founder of Albright AI. Linda shares how she pivoted from high-level corporate roles to empowering women through disruptive tech, all while honoring her inner artist and yogi. If you’ve ever felt torn between creativity and strategy, or overwhelmed by the tech world, this conversation will inspire you to lead with vision, simplify with AI, and stay rooted in your why.
Linda Albright is an early-adopter entrepreneur passionate about disruptive technologies that transform the way we work and live. With a background sp...
Ep. 96 From Physician to Financial Freedom: Letizia Alto on Real Estate, Purpose, and Empowered Living
In this episode of the Be She podcast, we’re joined by the incredible Letizia Alto, physician, real estate investor, best-selling author, and CEO of Semi-Retired MD. Letizia shares how she and her husband went from working nonstop as doctors to building a real estate portfolio that gave them true financial freedom.
Her journey began with a single book and a desire for more time, more purpose, and more impact. Now, with over 175 personal units and thousands more syndicated, she’s helping others do the same. We talk about falling into purpose, redefining success, and what it mean...
Ep. 95 From Burnout to Breakthrough: Reclaiming Your Voice w/ Karen Rudolf
In this empowering episode of the Be S.H.E. podcast, I welcome fellow Floridian and spiritual breakthrough coach, Karen Rudolf. Together, we dive deep into Karen’s transformative journey, from burnout and personal loss to soul-aligned leadership and healing. Karen shares how her background in nursing, motherhood, and emotional overwhelm led her to uncover the root causes of inner struggle and reclaim her voice. Tune in as we explore the power of communication, the cost of masking symptoms, and how women can shift their inner narratives to lead with clarity, confidence, and purpose. This is a raw, real, an...
Ep. 94 From Founder to Force: Kathleen Chan on Building a Business and Trusting the Vision
In this episode, I sit down with Kathleen Chan, the powerhouse founder and CEO of Calico. Kathleen shares how her frustration with fragmented supply chains sparked the creation of Calico, and why building the right team is everything, even when you’re building solo.
We talk about risk, resilience, and the mindset shifts required to leap into entrepreneurship again and again. Kathleen opens up about navigating doubt, protecting your vision, and surrounding yourself with people who challenge you to think bigger….like 10X bigger. If you’ve ever felt the tug of a bold idea but hesitated to shar...