a BROADcast for Manufacturers
Three BROADS (Lori Highby, Kris Harrington, and Erin Courtenay) bringing you stories and strategies exploring manufacturing topics that challenge the status quo while laying the foundations for future success. Together with special guests they’ll celebrate what’s working and unpack what is not so YOU can learn, grow, and succeed. The hosts are a BROADcast for Manufacturers are: Kris Harrington | President and COO of GenAlpha Technologies | linkedin.com/in/kristinaharrington Kris Harrington is the President and COO for GenAlpha Technologies. During her time with OEMs in the mining industry, Kris and the other founders of GenAlpha saw a need to f...
76: The Real Impact of the Entrepreneurial Operating System- with Hani Malek

Meet Hani Malek
With over 35 years of experience in the manufacturing industry, I am a passionate and results-oriented leader with a proven track record of revenue, profit, and cash flow growth.
As a Professional EOS Implementer, I help entrepreneurs and business leaders get better at three things - VISION, TRACTION and HEALTHY. At the end of our journey together, everyone is on the same page with where the company is going and how it is going to get there.
Company leaders are working together as a healthy, functional, highly accountable, cohesive team and...
75: Navigating Sales Chaos- with Liz Heiman

Meet Liz Heiman
Liz has been conquering the sales environment since she was 15, hawking lingerie at local flea markets. A self-proclaimed introvert, she recognized that sales success comes not from owning the room but from owning the relationship. Her transformative training programs have powered the success of HP and Coca-Cola. Liz earned her stripes as head of Miller Heiman's struggling Asian-Pacific region. She engineered a turnaround from red ink to black, catapulting annual sales to $1 million within just two years.
At the vanguard of B2B sales, Liz specializes in propelling manufacturing companies from uncertainty...
74: Pints & Podcasts: A Crossover with Manufacturing Happy Hour Featuring Ron Hockersmith

Meet Ron Hockersmith
Ron grew up in Arizona and studied Mechanical Engineering at Arizona State University and The California Institute of Technology. After stints in gas turbine engine design and research on the mechanics of viruses he ended up in Milwaukee at GE Healthcare. Ron became a Lean Master Blackbelt and led teams in new product introductions at GE for 14 years before transitioning to a VP of Engineering role for an international defense contractor. Ron retired early in 2020 and after fixing everything there was to fix on his 1903 Victorian home, he got bored and started working part-time a...
73: Pushing Beyond the Business Plateau- with Damon Pistulka

Meet Damon Pistulka
Damon Pistulka is the co-founder of Exit Your Way, a company dedicated to helping business owners maximize their business value, prepare for successful exits, and sell their businesses.
Damon’s journey started on a 3,000-acre farm in South Dakota, where he learned the true meaning of hard work and resilience. His career began in engineering but quickly expanded into leading and scaling companies across industries like manufacturing and healthcare.
Damon’s expertise lies in business strategy, leadership development, transforming business operations, and the lives of those who run them.
Wh...
72: Exploring Wisconsin's Manufacturing Legacy and Future- with Eric Decker

Meet Eric Decker
Eric Decker is WMEP’s Business Development Manager for southeastern Wisconsin. He works with small and mid-sized manufacturers to help them understand opportunities to improve operations, grow profitability and develop their employees.
During his career, Eric has spent considerable time serving small and mid-sized manufacturers in southeastern Wisconsin. Before working at WMEP (where he’s been for almost eight years), he worked with organizations such as GPS Education Partners and BizTimes Milwaukee.
Eric’s family lives in Wauwatosa. During his free time, enjoys the outdoors, cooking, fitness and skateboarding.
Connec...
71: Romance Meets ROI: How AI Made Them a Power Couple- with Susan & Scot Westwater

Meet Susan & Scot Westwater
Meet Susan and Scot Westwater, the dynamic duo behind Pragmatic Digital. They're on a mission to help manufacturers strategically implement AI to accelerate sales cycles and drive revenue growth. With two books and over 40 years of combined experience, they bring a refreshingly practical approach to digital transformation. By combining Susan's customer experience expertise with Scot's tech-savvy, they help manufacturing leaders find more qualified OEM leads and close deals faster. The result? Significantly
reduced development cycles and marketing challenges turned into competitive advantages. No jargon, no empty promises – just measurable business growth.
...70: Bridging Innovation with Environmental Responsibility- with Angela Thurman

Meet Angela Thurman
Angela Thurman holds a BS in Electrical Engineering and is a certified Project Management Professional™. She served for more than ten years as a Subcontracts Program Manager at Collins Aerospace, managing complex third-party products for their large customers such as Boeing and Airbus. While at Collins she was recognized as a Subject Matter Expert (SME) in Lean Manufacturing, Continuous Improvement, and Supplier Management.
Since leaving Collins in late 2020, Ms. Thurman has launched Thurman Co., LLC, a technical project management consulting firm in Houston, TX. Thurman Co. provides its clients with customized project ma...
69: Empathy-Driven Innovation in Manufacturing- with Emily Honor Hubbard

Meet Emily Honor Hubbard
Emily Honor Hubbard is the owner of Empathic Engineering, where she coaches people in manufacturing to reduce stressful misunderstandings with improved communication. She is a Spanish-bilingual mechanical engineer, has published research on the development of empathy in engineers, and served in several international manufacturing roles, including Ford Motor Company in Mexico. Now, she is grateful
to identify opportunities for manufacturing teams and individuals to build new skills so their work becomes more impactful and enjoyable.
Connect with Emily!
Empathic Engineering
(608)239-2738
68: Making Education Relevant for Career Success- with Erica Case

Meet Erica Case
Erica Case is currently the Head of Human Resources at LiveWire Group, LLC. Ms. Case joined LiveWire from Harley-Davidson where she was most recently Director Human Resources, Global Manufacturing and Product Development. Prior to that Ms. Case held multiple Human Resources roles in her 16 years at Harley-Davidson. Prior to joining Harley-Davidson, Ms. Case held various positions at Kraft Foods, AT&T (formerly SBC), and owned and operated The Alchemist Theatre. Ms. Case also serves on the Board of Director for Milwaukee Area Technical College and the Manufacturing Skills Standards Council. Ms. Case holds an...
67: Unraveling Manufacturing's Accounting Challenges- with Pam Buckley

Meet Pam Buckley
Pam Buckley is a CPA and senior manager of the Outsourced Accounting & Advisory practice at Chortek. She started her career at Chortek 26 years ago as an auditor and business process consultant. She left public accounting for 17 years and worked as a controller and CFO at various manufacturing firms. This experience gave her valuable first-hand knowledge of the day-to-day challenges manufacturers face. In 2021, she returned to Chortek to apply her expertise, helping build a new Outsourced Accounting & Advisory practice specializing in manufacturing.
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