The Latino Vote
The Latino Vote Podcast brings together the most sophisticated Latino voices in the country to provide you with insightful, accurate, unbiased, and timely information relating to the voting patterns and inclinations of the Nation’s Hispanics. Mike Madrid, a brilliant GOP strategist who has worked for several U.S. presidents, and who is also the founder of the 2020 “game-changing” Lincoln Project, and Chuck Rocha, the senior strategist of the Bernie Sanders Campaign and the most impactful political consultant in the country in the last quarter century, face off with host, Jason Villalba, a three-term former member of the Texas Legislature and no...
2026 Midterm Elections: Final Election Predictions and Key Races to Watch
The Latino Vote Podcast Midterm Election Extravaganza is here! With less than one week until midterm election day, Mike and Chuck provide their predictions on election results, analysis of early voting developments, and what races to keep an eye out for.
In This Episode:
0:00 Intro
6:30 South Texas Success: Bobby Pulido and other TX Dems see likely wins
17:19 Large turnout of new voters in TX early voting, half are Latino
20:12 Final words on Texas
26:16 Intraparty underdogs Randy Villegas and Manny Rutinel show promising challenge to Republican incumbents
Secretary Ken Salazar on His New Book, North American Unity & the Future of America
Mike Madrid speaks with Secretary Ken Salazar about his new book - Borderlands: My Fight for an Inclusive America - which draws on his experience as US Ambassador to Mexico to detail the relationship between the US and Mexico and how we can create a united North America.
In This Episode:
0:00 Intro
2:48 The meaning behind the book
7:42 Mexico and the US: the invisible relationship
11:31 Is America ready to embrace Latinos as central to its identity?
13:32 The state of today’s Latino community
14:50 Inflection point: Latino le...
Xavier Becerra & California Leaders Discuss the Future of California and the U.S.
Mike Madrid meets with California gubernatorial candidate Xavier Becerra and other top California leaders to discuss the challenges facing the state and the country and how they intend to use their experiences to address them.
In This Episode:
0:00 Intro
0:45 Interview with Xavier Becerra
1:36 Bringing Latino working class background to office
4:39 Holding on to optimism in uncertain times
6:42 Reforming the American dream after a Latino struggle
9:18 Interview with Speaker Robert Rivas
9:29 Meeting the moment: tackling Californians’ problems head on
13:55 Ne...
Political Experts Explain Latest 2026 Midterm Developments
Chuck is joined in today’s episode by Political Director at CBS News Fin Gómez and political operative Albert Morales. Together they share their experiences talking to voters and working in the field in the lead up to the midterm elections.
In This Episode:
0:00 Intro
3:18 Economic anger in battleground states: the perfect storm for Democrats
9:22 Silly Season: messaging and ad focus in a high stakes environment
17:37 2018 vs 2026: we’ve heard it all before, so what’s different?
21:02 TV moves numbers - but are Republicans too late?
24...
EXCLUSIVE: Interview With Randy Villegas, Candidate for CA-22 | Sons of the Valley
Mike Madrid presents Sons of the Valley - the Central Valley of California and the Rio Grande Valley of Texas are playing key roles in the upcoming midterm elections. This episode features an interview with Central Valley native and CA-22 candidate Randy Villegas on what it means to be from the valley and how his campaign is doing politics differently.
In This Episode:
0:00 Intro
2:30 Randy Villegas Interview
5:06 Doing politics differently: communities v.s. corporate interests, not right v.s. Left
7:04 What it means to be from the valley & growing...
Follow the Money: Midterm Trends, Campaign Spending, & Election Forecasts
Chuck Rocha comes to you from the road this week to analyze campaign spending, rallies, and ads for the upcoming midterm elections. Also stay tuned to the channel for more content coming this week!
In This Episode:
0:00 Intro
2:28 Republicans pulling money from races - what this tells us about the midterms
7:36 JD Vance in Tyler, TX and Trump in Alaska expose the moving goal line for Republicans
11:11 Closing ads highlighting cost and corruption
15:17 Keeping up leading up to the election
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Recorded October 14, 2026<...
Midterm Elections & South Florida Politics with WSJ’s Sabrina Rodriguez
Sabrina Rodriguez, reporter for the Wall Street Journal, joins Chuck and Mike this week to discuss the midterms and her latest work from her home in South Florida. Listen in to hear what she’s seeing in her work around the country.
In This Episode:
0:00 Intro
1:49 Sabrina’s WSJ reporting & the South Florida political climate
7:12 Texas to Florida - is the Latino vote a monolith?
14:52 Reporting on the Latino community: the new hot thing + what are people missing
22:29 Campaign ad spending & ad efficacy
31:10 Young voters in F...
Midterm Races Remain Close Despite Gerrymandering: Latino Voters are Driving Change
Polls are showing close races and Dems leading in districts that Republicans expected to be easy wins. Chuck and Mike walk you through the trends that reflect this and how the Latino vote will shape the midterm elections.
In This Episode:
Latino working-class voters are moving the polls in marginal racesRedistricting and the midterm landscape in R statesLatinos are voting as a block in the midterm elections + reporting on Latino votersCampaign ads, messaging, and spendingLooking forward: Mike with Randy Villegas and Bernie Sanders + Mike’s Sons of the Valley-
Recorded September 30, 2026
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Trump Approval Falls: Republican Warning Signs Ahead of the Midterm Elections
President Donald Trump’s approval ratings have reached a historic low after he failed to deliver on campaign promises. Chuck and Mike are back together to talk about the implications of this for the midterm elections.
In This Episode:
Hispanic polling and dealignment is going mainstreamMassive swings in Latino vote continue to show in midtermsTrump dragging down Republican party in upcoming electionsTrump’s last minute spending: will it make a difference?Looking forward: Randy Villegas interviewTrump’s banning of news outlets and UN speech-
Recorded September 23, 2026
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Referenced in Thi...
Latino Voters Could Shape the Midterms: Turnout and Changing Party Trends
Chuck Rocha takes over the podcast today to talk about new polling, strategy, and midterm news. He is joined by Michael Frias, CEO of data analytics firm Catalist who gives his insight on voter trends and strategies for the upcoming elections.
In This Episode:
Voter anxiety continues to lead voters away from Republicans in the midtermsTrump announces he will be spending >$130 million on midterm electionsGina Hinojosa running close race with three term incumbent Governor Abbott in TexasPolls show Latinos going back to Dems while Latino voter turnout is up in Midterm primariesErosion in Trump support from y...Republicans Under Pressure in Battleground Seats: What 2026 Midterm Polling Shows
Chuck and Mike keep you up to date on the latest in midterm election developments. Listen to their thoughts about new data on Latino voters, the first Republican midterm convention, and their predictions on battleground races.
In This Episode
Chuck’s visit to Jackson campaign in Maine & the Maine midterm landscapeBattleground polling of Latinos shows broad and deep shift away from Republicans2026 election lesson: Latino independent voters are keyTrumpapalooza: first ever Republican midterm conventionDeportation anxieties, economic stress, and Daysi’s storyExpanding Senate map - Arkansas, Kansas, Nebraska-
Recorded September 9, 2026
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Democrats Gain Momentum Ahead of 2026 Midterms as Republican Support Falls: How Far Can They Go?
Polling on the 2026 Midterm elections shows big gains for Democrats as Trump causes chaos for the economy. Chuck and Mike talk about how Democrats can take advantage of Republican blunders and how Republicans seek to stop them.
In this Episode:
Midterm polling: Trump’s poor economy shows consequences for Republicans, mimicking the 2024 Biden dragNew developments in Trump’s continued attempts at suppression of mail-in votingDemocrats take advantage of Trump’s collapsing support, setting eyes on R +12, 15, 16 seatsNew poll shows corruption as major issue on minds of most AmericansWill Trump use his PAC to save Republican seats?-
Texas Politics and the 2026 Midterm Elections: What the Texas Landscape Tells Us
Texas is shaping up to have some of the most highly anticipated races in this year’s midterm elections. Chuck and Mike discuss the strategy, polling, and culture behind these races and their significance for the country.
In This Episode:
Beeville, Texas: Mike’s experience of politics in small town TexasBobby Pulido and the importance of local culture in Texas electionsFour Latino candidates to watch: TX-15 Bobby Pulido, CO-8 Manny Rutinel, CA-22 Randy Villegas, AZ-6 JoAnna MendozaThe Sun Belt opportunity for DemocratsPolls show growing issue in American minds: corruptionJames Talarico strategy: messaging on corruption-
Running in a Gerrymandered Texas: Johnny Garcia on His Mission to Keep TX-35 Blue After Texas Redistricting
Despite Texas Republicans’ attempts to push Democrats out of seats through redistricting, Texas Dems continue to fight. Sheriff Johnny Garcia is one of those candidates, running for the seat in Texas’ 35th Congressional District.
In This Episode:
Sheriff Johnny Garcia’s background and why he’s runningDynamics running as a law enforcement officer in the Democratic PartyWhat the swinging Texas vote tells us about what Texans want from politicsBending politics to the culture, not the culture to the politicsTexas competitive race strategy, messaging, and predictions-
Recorded August 20, 2026
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Referenc...
The Latino Working Class: New Polling Data Reveals Top Issues, Opinions, and More
With Chuck on vacation in Alaska, Mike has the stage to himself. He gives his thoughts on up and coming Latino leaders, modern-day voter suppression, and polling data from his brand new poll with David Binder.
In This Episode:
Looking forward: interviews with top Latino candidates in battleground districtsEmerging stars of the Latino narrativeClosed primaries: modern-day Latino voter suppressionNew polling data: Latino’s top issues, government and politician opinions, thoughts on affordabilityCalifornia’s problem: leaving the Latino working class behind-
Recorded August 12, 2026
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Referenced in This Episode:
The...Don’t Miss These Races + Insights from Abdul El-Sayed’s Success and Other Midterm Developments So Far
It is an exciting time for Latino candidates and Chuck and Mike have a list of races to look out for. As primaries are called and midterm elections draw nearer, they give their insight into race results and the data behind it all.
In This Episode:
Michigan Democratic Senate primary - Abdul Al-Sayed’s victoryPolling misses, partisan polls, and predictive betting marketsNot ideology, populism as the commonalityThe lessening importance of money in racesRaces to follow - Latinos running in marginal seats against Republican incumbentsTX-15: Bobby Pulido, www.bobbypulidofortexas.comAZ-6: JoAnna Mendoza, www.joannamendoza.com CO-8: Manny Rut...EXCLUSIVE: NM Speaker Javier Martínez on the Importance of Organizing and New Mexico’s Role in Shaping the Political Landscape
Chuck Rocha and Mike Madrid are excited to have a conversation with New Mexico Speaker Javier Martínez. From energy, to universal childcare, to organizing vs. advocacy, Speaker Martínez breaks down what it takes to run the state of New Mexico and how it may guide politics more broadly.
In This Episode:
NALEO recapSpeaker Martínez’ background and origins in politicsSpeaker Martinez on the value of organizers and his journey to SpeakerProactive organizing strategy and the success of universal childcare in New MexicoBalancing New Mexico’s oil industry with renewable energy initiatives and using oil money t...Live From NALEO: The Power of the Latino Vote
Chuck and Mike are at NALEO for a live taping of the Latino Vote Podcast! They discuss new data on the Latino vote and look into the future of Latino dealignment. Also, stay tuned to The Latino Vote Podcast YouTube channel for a special episode on their Los Angeles Mexican food experience!
In This Episode:
NALEO 50th anniversaryData and analysis on Latino voting patternsWorking class anxieties and populist disruptionCalifornia politics: the new frontier from representation to resultsTrend predictions and the power of the Latino voteQ&A-
Recorded July 15, 2026
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<...Latino Identity in America: How Do We Perceive Ourselves?
New Pew Research report shows growing pessimism about Latino identity and a partisan split in how identity is viewed. Mike and Chuck offer their thoughts on this and more…
In This Episode
ICE shooting of Lorenzo Salgado Araujo in Houston, TXNew Pew Research report on Latino American identityCampaign strategy: current money allocation is not workingGraham Platner campaign suspended in MaineNALEO Conference in Los Angeles and 50th anniversary-
Recorded July 9, 2026
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Referenced In This Episode:
CNN - ICE officer fatally shoots man while conducting traffic stop in Houston, ag...The Populist Moment: What Voters Are Really Looking For
As far-left progressive Democrats find success in the primaries and incumbents are unseated, a new political landscape reveals itself. Chuck and Mike discuss what is driving voters this way and what this means for future campaigns.
In This Episode:
Latino Vote Summit Recap and looking forward to NALEOChuck’s experience at the Texas Democratic ConventionSupreme Court ruling on mail-in ballots and its anticipated impactsCongressional Hispanic Caucus Chair Espaillat loss to DSA candidate in New YorkElections to watch in Colorado-
Recorded June 29, 2026
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Referenced in this Episode:
Associated Pr...The Latino Vote Summit: Shaping the Future of the Latino Agenda
Chuck and Mike are back from their break and excited to share more information about the Latino Vote Summit on June 23rd. In this episode, they’ll dive into what you can expect from this event: what will be going on, who you will see there, and plans for future events.
The Summit offers a unique opportunity for leaders and organizers from both sides of the aisle to share their perspectives on major issues facing Americans. You’ll want to hear what they have to say about the economy, immigration, healthcare, and more.
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California Governor's Race Latino Vote Update: Xavier Becerra vs. Steyer's $200M Machine
Chuck Rocha and Mike Madrid break down the seismic California Governor's race, where Xavier Becerra is surging despite being outspent 150-to-1 by billionaire Tom Steyer, who has already burned through $200 million, roughly $166 per vote. They unpack Steyer's undisclosed influencer campaign flooding Latino social media, what it means for the integrity of political messaging, and why Latino voters in California are rallying behind Xavier Becerra anyway.
Plus:
Trump's cognitive decline - Can Democrats raise the age issue after defending Biden?California primaries to watch - Linda Sanchez, Hilda Solis, and the LA Mayor's...Supreme Court GUTS the Voting Rights Act: What It Means for Latino Political Power
Chuck Rocha and Mike Madrid break down the Supreme Court's landmark ruling on Section 2 of the 1964 Voting Rights Act... and what it means for Latino political power across America.
Mike tried to sound the alarms on this ruling back in October. Now the bomb has gone off. With 56 Latino members of Congress and dozens of race-based districts in jeopardy, both Republicans and Democrats are about to learn a hard lesson about taking the Latino vote for granted.
In this episode:
Supreme Court ruling on the Voting Rights Act & racial redistricting explainedWhat this...EXCLUSIVE: Antonio Villaraigosa on Running for CA Governor & Reclaiming the Latino Vote
Former LA Mayor Antonio Villaraigosa joins Mike Madrid and Chuck for a raw, unfiltered conversation about the California Governor's race, the Democratic Party's broken relationship with Latino working-class voters, and what it will take to win them back.
Villaraigosa doesn't just take on Trump, he challenges his own party. From ICE raids tearing families apart, to gas prices crushing Latino workers, to Democrats protecting sacred cows instead of their own constituents — this candidate for California Governor pulls no punches.
Topics covered:
Why Villaraigosa is running for California Governor in 2026How the Democratic Pa...NYT Reporter Jazmine Ulloa on "El Paso," the Border Story America Gets Wrong
America thinks it knows the story of the border. According to New York Times political reporter and author Jazmine Ulloa, it doesn't.
Jazmine joins Chuck Rocha and Mike Madrid to discuss her groundbreaking new book El Paso — part memoir, part history, part love story — and why the city at the heart of America's immigration debate has been misread, misrepresented, and misused for decades.
Jazmine was sitting in a movie theater when her phone wouldn't stop buzzing. The 2019 El Paso mass shooting, a racially motivated attack three minutes from where she went to h...
Fixing Congress for Working-Class Power with Hector de la Torre | Latino Vote: Voices
Mike Madrid sits down with longtime California leader Hector De La Torre Romo for a powerful conversation on public service, immigration, corruption, and the future of working-class Latino communities.
Hector shares the remarkable story of his parents' journey from a dirt-floor shack in Guadalajara to a working-class home in Southgate, CA... and how their struggle shaped everything he's become. From translating real estate documents as a seven-year-old to serving in the California State Assembly, Hector shares a deeply personal story shaped by faith, struggle, and a relentless commitment to justice. His story is the Latino...
EXCLUSIVE: Xavier Becerra on His Stunning Rise in California's Governor's Race
Mike Madrid sits down one-on-one with Xavier Becerra, the frontrunning Democratic candidate for California Governor, for a candid conversation about the week that catapulted him to the top of the race.
Secretary Becerra opens up about:
His sudden surge to the front of the Democratic primary fieldWhat the Latino and working-class vote means for California's futureThe biggest rally of his political career — and what it told him about the electorateWhy this moment in California could have major implications for the rest of the nationPlus, Mike shares on-the-ground insights from hundreds of voters who are fu...
Latino Voters Are ROARING Back: Special Election Upsets & 17 Toss-Up Midterm Races
Chuck Rocha and Mike Madrid are back together for a must-see episode. The data is undeniable: Latino voters are shifting away from the Republican Party at historic speed, and the 2026 midterms may be more consequential for the Latino community than any election in recent memory.
Chuck and Mike break down the explosive overperformance by Democrats in recent special elections, including a 23-point swing in the Marjorie Taylor Greene seat in Georgia and a 56-point shift in heavily Latino precincts in Milwaukee, Wisconsin. Then they go district by district through Cook Political Report's 17 toss-up House seats, showing how...
Trump Receives Worst Approval Ratings in U.S. History as Voters Prepare for the 2026 Midterm Showdown
Mike Madrid flies solo this week, and delivers one of the most data-packed, unfiltered episodes yet. No Chuck Rocha means no filter. Just raw polling analysis and the hard truths about what the numbers mean for Latino voters heading into the 2026 midterms.
Mike breaks down why Donald Trump is polling at historic lows. TRUMP'S WORST APPROVAL RATING EVER. Worse than Nixon during Watergate, worse than Biden at his worst, and worse than any second-term president in modern polling history. He digs into new data showing Trump underwater on every major issue, with immigration...
Bobby Pulido on Winning Texas-15 Democratic Primary, the Quinceañera Strategy, & Uplifting the Latino Vote
Tejano music star Bobby Pulido (José Roberto Pulido Jr.) returns to the Latino Vote Podcast after securing the 2026 Democratic Primary win for Texas's 15th congressional district to discuss why his campaign is turning heads across the country.
Bobby breaks down how how his campaign turned a political attack about quinceañeras into a viral movement with over 2,000 families inviting him to celebrate with them, why rapid response and instinct matter more than focus groups, and how his team has kept Republican incumbent Monica de la Cruz on defense from day one.
In this episode:...
César Chávez Scandal & Illinois Primary Exposes Political Blind Spot
Breaking news shakes the Latino community as a bombshell New York Times investigation into César Chávez forces a major moment of reckoning. Chuck Rocha and Mike Madrid react in real time and unpack what these disturbing allegations mean for Latino political identity, labor history, and how we honor movements without deifying individuals.
Then, the guys break down the Illinois Senate primary results: Lt. Governor Juliana Stratton edges out Congressman Raja Krishnamoorthi in a stunning upset — and Chuck is fired up that in a race where $50 MILLION was spent, virtually nothing went toward Span...
New Poll Reveals What Latino Voters REALLY Care About in 2026 | With TelevisaUnivision CEO Daniel Alegre
In this must-watch episode, hosts Chuck Rocha and Mike Madrid sit down with Daniel Alegre, CEO of TelevisaUnivision, the largest Latino media network in the United States, to break down the freshest polling data on what's driving Latino voters heading into the 2026 midterm elections.
Daniel shares brand-new polling conducted with Harris that reveals:
📊 76% of Latino voters say cost of living and inflation are their top concern📊 82% of Latinos believe their vote is a critically deciding factor in elections📊 50% of all new voter registrations are Hispanic — and that number is a...How the Latino Vote Shaped the Texas Primary | Talarico vs Crockett & the 2026 Latino Surge
The Latino vote just reshaped the Texas Democratic primary—and the political establishment still doesn’t fully understand why.
In this episode of the Latino Vote Podcast, Chuck Rocha and Mike Madrid break down the stunning results from the Texas primary and what they reveal about the growing power of Latino voters in American politics.
From record Latino turnout in the Rio Grande Valley and Houston to the campaign strategy that powered James Talarico’s victory, this episode dives into the data, the messaging, and the ground game that actually moved voters.
Chuck shares...
Latino Vote Texas | Substack Live Recording
For those of you who missed it, we hosted a live recording on our Substack, Monday, March 2nd. We appreciate everyone who joined and offered their input!
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Recording a day before the Texas 2026 Primary, Chuck Rocha and Mike Madrid talk everything Texas.
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Make sure to subscribe to our substack for in-depth articles on our episodes and to attend live recordings: https://thelatinovotepodcast.substack.com/
Don't forget to like, share, and subscribe for more episodes of The Latino Vote Podcast!
Watch our episodes on YouTube: www.youtube.com...
Latinos Decide Texas. Again. Record Primary Turnout & the Talarico-Crockett Showdown
Chuck and Mike meet up in Sacramento, where they just finished briefing the California Senate Democratic Caucus — and they've got a lot to say. Recorded on the night of Trump's State of the Union address, this episode covers all the big races and trends you need to watch heading into the Texas primary.
The numbers out of Texas are unlike anything they've seen before: Democratic early vote is outnumbering Republicans by six figures in major counties, with 30-point swings compared to 2022. But what does it all mean? Chuck and Mike break down the historic Crockett vs...
The 2026 Latino Vote Battlefield
Chuck is back from Oaxaca — and he brought receipts. This week, Chuck Rocha and Mike Madrid reunite to break down the elections and dynamics that will shape the Latino political landscape heading into the 2026 midterms. They open with tributes to Jesse Jackson and Chuck's former union president John Nash, reflecting on the multiracial coalitions that have always driven real change in America. Mike drops a history lesson on the 80th anniversary of Mendez v. Westminster, the landmark school desegregation case that predated Brown v. Board of Education by eight years.
Then it's all strategy: the guys dig in...
Bad Bunny, Broken Systems, and the Latino Vote That's Rejecting Both Parties
Mike Madrid flies solo to unpack the future of Latino politics — and why 2026 could mark the beginning of an entirely new chapter.
From Bad Bunny’s Spanish-language Super Bowl moment to the political aftershocks of Trump 2.0, Mike breaks down what he calls a Latino inflection point: a generational shift away from blind party loyalty and toward accountability.
Mike...
Housing, Healthcare, and Hope: Texas Democrats Win Big & Can Bad Bunny Unite America
Latino voters just delivered one of the biggest political shocks of the 2026 cycle — a 50+ point swing in Latino precincts in a deep-red Texas Senate district. The message is clear: Latinos are no longer loyal to either party, and they’re demanding results.
Mike and Chuck dig into what’s really driving Latino voters in 2026: an aspirational, working-class agenda centered on housing, health care, and hope. They unpack why immigration enforcement, economic pain, and cultural backlash are reshaping the electorate, why Republicans are panicking, and why Democrats can’t afford to blow this second chance.<...
From Greenland to Groceries: Trump's First Year Back & The Cost of Chaos
Can we really do 3 more years of this?
Chuck Rocha and Mike Madrid mark the one-year anniversary of Trump's second term by dissecting the chaos of his first year back in office. From the Davos speech signaling the end of American global dominance to Trump's bizarre threats against Greenland, Chuck and Mike break down how the president has squandered political capital on foreign distractions instead of addressing what voters actually care about: gas and groceries.
Our hosts tackle Trump's immigration overreach, the symbolic terror of his deportation tactics, and how Democrats like Katie...
The Situation: Gorillas, God, And the Last Swing Vote Left in America
Chuck Rocha returns from his gorilla-tracking adventure in Rwanda (complete with wild stories and a new honorary tribal chief title) to dive deep with Mike Madrid into why Latino voters are uniquely positioned to reshape American politics.
In this episode, Mike breaks down the stunning data showing that while other voters remain locked in partisan camps with only 2-3% swings, working-class Latinos are swinging 11-15% between elections—making them the only true swing voting bloc left in America. From kicking out Republicans across the country in 2025 to determining crucial Texas House races in March of this year, Mi...