The Jasmine Star Show
The Jasmine Star Show is a conversational business podcast that explores what it really means to turn your passion into profits. Law school dropout turned world-renowned photographer and expert business strategist, host Jasmine Star delivers her best business advice every week with a mixture of inspiration, wittiness, and a kick in the pants. On The Jasmine Star Show, you can expect raw business coaching sessions, honest conversations with industry peers, and most importantly: tactical tips and a step-by-step plan to empower entrepreneurs to build a brand, market it on social media, and create a life they love.
Stop Being Afraid to Talk About Money: Building Wealth, Confidence, and a Business
For most of my life, we did NOT talk about money. Like…at all.
So when I entered the online business world and heard entrepreneurs openly discussing revenue, investing, and financial goals? Your girl was SHOOK.
It took me years to realize something that completely changed my relationship with money: Money isn’t good or bad. Money is a tool.
In this conversation with financial feminist Tori Dunlap, we go beyond money to talk about entrepreneurship, fear of failure, and recognizing the skills you already have that could become a bu...
Your Million-Dollar Business Idea Is Hiding in Plain Sight
→ DM me ‘Method’ @jasminestar on Instagram for my 4-step method for how we take your idea and turn it into Consistent $10k months! ←
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Have you ever dismissed something because it came naturally to you?
What if the knowledge you take for granted is actually your greatest business opportunity?
In this episode, I'm sharing the exact framework I use to help entrepreneurs uncover the expertise they're already sitting on. Through a chance conversation with a cinematographer on a flight and a coaching session with a woman who transformed her personal journey into a powerful...
The Six-Minute Content Strategy That Changes Everything
If you've been waiting until your content is perfect before you hit "post," this episode is your permission to stop waiting.
Marketing has changed—and that's actually great news for small business owners. Today's algorithms reward relevance over popularity, which means you don't need a massive following to grow your business.
In this episode, I'm sharing what's actually working in marketing right now, why consistency beats perfection, and six types of content you can create in less than six minutes. We'll also talk about why organic content should drive your paid advertising strategy, whether posting mo...
The $500K Skill Every Woman Should Learn With Natalie Dawson
There are certain conversations that challenge you to think bigger about what's possible—and this is one of them.
In this episode, I'm joined by entrepreneur, author, and Cardone Ventures President Natalie Dawson for a candid conversation about money, confidence, entrepreneurship, and the skills required to create extraordinary success.
Natalie shares her belief that if you don't currently have a skill capable of generating $500,000 a year, your next goal should be developing one. We discuss why sales and marketing are the two most valuable skills an entrepreneur can master, why creativity matters more than capital wh...
The Truth Behind Building an 8-Figure Business (That I Never Planned to Say Out Loud)
If you've been listening to this podcast for a while, you know I love talking about business strategy, marketing, leadership, and scaling. But every once in a while, a conversation takes me somewhere much deeper.
This is one of those conversations.
When Leanne Lopez Mosley invited me onto her podcast, I expected we'd talk about entrepreneurship and content creation. We did—but she also asked me questions I'd never answered publicly before.
We talk about authenticity versus oversharing, why I don't actually love creating content (but love what it makes possible), how growing up...
Your Habits Create Success
If you've ever looked at another entrepreneur and thought, "They make it look so easy," this episode is for you.
Here's the truth: what looks like effortless success is usually the result of years of intentional habits.
In this episode, I'm sharing one of the biggest lessons I've ever learned about entrepreneurship—and it all started with an unexpected realization in my college cafeteria. From there, we'll dive into the psychology of habits, including the Habit Loop, Keystone Habits, and the powerful difference between your stated preferences (what you say you want) and yo...
Action First. Confidence Later. (Here’s WHAT to do & HOW to do it)
Have you ever known exactly what to do... and still not done it?
This episode was inspired by a conversation with an entrepreneur who had the strategy, the plan, and the next steps—but was struggling to take action.
That led me to a realization: entrepreneurs usually get stuck in one of two places.
I don't know what to do.I know what to do, but I'm not doing it.In this episode, I'm breaking down how I navigate both challenges, including the simple exercise I use to create clarity when I feel ov...
3 Secrets to Memorable Marketing
→ If you want to learn more about building a digital business, DM me the word ‘Method’ on Instagram @JasmineStar. ←
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Why do some businesses stick in your mind while others get lost in the noise?
In this episode, I’m breaking down the three elements of great marketing: it’s memorable, different, and unforgettable.
I’ll share the lessons I’ve learned over 17 years of building businesses online—from starting as a photographer with no camera to creating digital products that generated millions in revenue. You'll hear how a simple PDF became my first six-figure...
Laying Bricks: Behind the Scenes of My Biggest Business Lessons This Quarter
Building a business isn't about one big breakthrough—it's about laying one brick at a time.
In this quarterly CEO debrief, I'm taking you behind the scenes of Q2 2026 to share the biggest lessons, mindset shifts, and strategic decisions that shaped my business over the last three months.
From an unexpected branding masterclass at Disneyland to powerful insights from an eight-figure mastermind, I'm unpacking the ideas that are changing how I lead, make decisions, and think about long-term growth.
In this episode, you'll learn:
Why quarterly reviews are one of the most va...Improve Your Business Performance by 40%
→ DM me on Instagram, @jasminestar, to learn more about my coaching program, The Consistent $10K. ←
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Have you ever answered the same question over and over...only to realize the other person still isn't getting it?
Here's what I've learned: the question someone asks is almost never the real question they're trying to answer.
After reading MIT research showing that communication patterns account for nearly 40% of a team's performance, I realized something: better communication isn't about having better answers—it's about asking better questions.
In this episode, I'm taking y...
The Fastest Way to Build a Personal Brand People Trust
A few weeks ago, my husband told me something I wasn't exactly thrilled to hear: after more than 15 years of building businesses, I've become pretty good at spotting patterns.
And as much as I wanted to argue with him... he wasn't wrong.
In this episode, I'm sharing a conversation from Courtney Johnson's podcast, Built in Public, where we unpack what it really takes to build a personal brand that stands the test of time.
Spoiler alert: it's not about becoming someone else. It's about becoming more of who you already are.
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Guarantee Your Business Idea Will Work
→ If you’d like to learn more about The Consistent $10K Method, DM me the word ‘Method’ @jasminestar. ←
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What if the reason most businesses fail isn't because the idea is bad—but because they build it before anyone asks for it?
In this episode, I'm sharing one of the most powerful business strategies I've used to generate millions of dollars across courses, memberships, coaching programs, and software:
Sell your offer before you create it.
I know it sounds backwards, but the most successful entrepreneurs validate demand before investing mont...
Jump and the Net Will Appear: The Mindset That Changed My Life
What if the life you want is waiting on the other side of a jump you're afraid to take?
Years ago, while cleaning a photography studio in exchange for access to a workshop I couldn't afford, I heard a phrase that changed my life:
"Jump and the net will appear."
In this episode, I'm sharing how that mindset helped me leave law school, become a photographer, build multiple million-dollar businesses, and make some of the biggest investments of my career.
Because here's the truth: fear never goes away. The...
From Zero Views to Lasting Influence: My YouTube & Podcast Strategy
If you're wondering whether YouTube and podcasting are still worth the effort in a world obsessed with TikTok, Reels, and short-form content... this episode is for you.
Recently, I was invited to speak at a mastermind hosted by Ashley Brock, where I pulled back the curtain on something I've spent more than a decade building: my personal brand.
In this special episode, I'm sharing that keynote presentation and live Q&A, breaking down how I think about YouTube, podcasting, audience growth, content strategy, and building a business that stands the test of time.
...
The Top 5 Things Successful Women Do Differently
If you’ve ever looked at another woman and wondered, “What does she know that I don’t?” …this episode is for you.
After years of sitting in rooms with founders, investors, creators, and powerhouse entrepreneurs, I started noticing something:
The most successful women weren’t always the smartest, richest, or most experienced.
But they DID share patterns.
In this episode, I’m breaking down the five things successful women consistently do.
We’ll also talk about friendships, motherhood, professional circles, and why some of the biggest opportunities come from investing i...
Do It While You’re Busy
When a new opportunity showed up at the worst possible time, it sparked a bigger question: Is being busy actually the problem?
In this episode, Jasmine shares a behind-the-scenes business decision involving an AI opportunity, a very logical COO, and advice from mentors that changed the way she thinks about timing, priorities, and growth.
This conversation explores why busy people often create more momentum, how constraints can lead to better decisions, and why waiting for the “perfect time” might be keeping you stuck.
Because sometimes “I’m too busy” isn’t responsibility… it’s fear wearing a...
Stop Playing Small: Rewrite the Story That’s Holding You Back
Have you ever told yourself a story that felt so true… you didn’t even question it?
“I’m not ready.”
“I’m not good enough.”
“People like me don’t do things like that.”
Friend, I’ve been there—and in this episode, we’re breaking that pattern wide open.
Because what if the thing holding you back isn’t your strategy, resources, or experience… but the story you’ve been telling yourself?
I’m sitting down with Megan Hyatt Miller to unpack how your brain creates meaning—and how those storie...
5 Steps to Self-Trust That Change Everything
What if the thing standing between you and the life you want isn’t lack of time, money, or opportunity… but your inability to trust yourself?
Oof. I know.
Most of us have become experts at explaining our hesitation: waiting for the right time, gathering more information, thinking about it, praying about it.
But what if all those reasons—while real—are costing us more than we realize?
In this episode, I’m unpacking the opportunity cost of not taking action and sharing my 5-Step Self-Trust Framework to help yo...
Who Do You Need to Become to Reach the Next Level?
If you’ve ever walked into a room and immediately felt behind… this episode is for you.
I recently attended an eight-figure mastermind in Vermont and, despite years of building businesses, speaking on stages, and creating companies from scratch, I still found myself feeling completely out of my element.
That experience reminded me of something powerful: growth doesn’t always feel graceful. Sometimes it feels awkward, intimidating, and uncomfortable.
But uncomfortable doesn’t mean unqualified.
It usually means you’re growing.
In this episode, I’m sharing what I learned from...
The Hidden Struggle of High Achievers (And How to Break Free)
→ Set up a one-on-one Consultation with Karen at Calendly.com/kereneldad ←
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Have you ever looked at your life, your business, your success… and thought, “Why doesn’t this feel the way I thought it would?”
If so, you’re not alone—and this episode is for you.
I’m joined by Coach Keren Eldad for a powerful conversation about high achievers who look successful on the outside… but feel stuck, restless, or unfulfilled on the inside.
We talk about why the very traits that built your success—drive, discipline, perfe...
The Focus Framework Every 7-Figure CEO Needs
If your business feels like it’s pulling you in 17 different directions at once… this episode is for you.
In this episode, I’m taking you behind closed doors inside my 7-Figure Mastermind and sharing the focus framework my mentor taught me that completely changed how I lead, prioritize, and scale my business.
Because here’s the truth: being good at many things is often the exact reason we stay stuck.
We’re talking about:
Why ambitious entrepreneurs struggle to focusThe hidden cost of doing “all the things”How to identify the ONE thing that...The Social Media Shift That’s Changing Everything
If social media feels like a moving target… you’re not wrong. It’s already changed.
In this episode, I’m bringing you inside a live, high-energy Q&A where I answer real questions from entrepreneurs about what’s actually working right now in social media marketing.
Here’s the big shift: content is no longer shown just to your followers—it’s shown based on interest. Which means you have more opportunity than ever to reach new people… if your strategy evolves with it.
We’re breaking down:
✨ The 3 types of customers (and how...
Quarter One Review: You Don’t Get Invited—You Build the Table
→ Check out the New Rules Of Marketing In 2026 (That Actually Get You Sales) Masterclass at jasminestar.com/newrules ←
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This episode almost didn’t happen the way I planned… and that’s exactly why I had to record it.
What you’re about to hear isn’t polished—it’s the messy middle of building a business and a life that actually means something.
A last-minute pivot at the start of the year forced me to choose alignment over expectation… and that decision set the tone for everything that followed.
Inside this episode, I...
Why Your Reputation Is Your Most Valuable Business Asset
Have you ever met someone who explains complex ideas so clearly that it feels like a lightbulb turns on in your brain?
That’s how I feel about my friend Rory Vaden. And I’m not just saying that because we’re friends—I’ve actually paid him to consult on my brand messaging.
So when it came time to host my mastermind for seven-figure founders scaling to eight figures, Rory was the first person I invited to speak.
In this episode, I’m sharing the powerful conversation he led about personal b...
Less Push, More Pull: The New Way to Build a Personal Brand
What if the next level of your business isn’t more hustle—but more alignment?
In this personal and powerful episode, I’m sharing the mindset shift that’s changing everything for me in 2026: less push, more pull. What if what you’ve been chasing is already in front of you… you just haven’t been looking for it?
Plus, I sit down with Omar for a live audience conversation on building a personal brand from scratch, standing out online, and the real truth about content creation.
If you’ve been overthinking, pl...
Stop Fighting About Money: Ramit Sethi’s “Rich Life” Framework
Money conversations can feel loaded… emotional… sometimes even explosive.
And for most couples, money only gets talked about when something goes wrong.
In this episode, I’m sharing a powerful conversation with Ramit Sethi, author of I Will Teach You to Be Rich, about how the language we use around money shapes our relationships.
Instead of asking reactive questions like “Why did you spend that?” or “How are we going to pay this off?,” Ramit challenges couples to focus on the bigger picture: the life they actually want to build together.
He introd...
How to Lead a Team When You Didn’t Plan to Be “The Boss”
I didn’t set out to be a leader.
I set out to chase an idea. Then the business grew. Then I hired a team. And somewhere between “I’ve got this” and “How did we get here?”… I became a leader.
Spoiler: I wasn’t very good at it.
In this episode, I’m sharing the uncomfortable leadership mistakes I made (including the time I avoided accountability because I was afraid someone would lock me out of my own systems… yes, really).
This year, I decided that if I want to build the next le...
3 Ways to Build a Powerhouse Team
→ Find our latest hiring opportunities at https://www.jasminestar.com/careers. ←
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A consultant recently told me she was “wildly impressed” with our hiring process.
Instead of celebrating… I panicked.
Because the truth is, we didn’t build a polished corporate system. We built it through trial, error, and hard lessons.
In this episode, I’m breaking down exactly how we hire — and why it works.
Every business needs both. Most founders just don’t know which one they’re actually hiring.
I walk you through our three hiring pathw...
How to Build Unstoppable Ads: The Rainmaker Method with Ashley Brock
In today’s episode, I’m joined by Ashley Brock, a digital advertising expert and founder of a powerhouse agency. We dive into her Rainmaker Method, a step-by-step guide to crafting ads that resonate and convert. Ashley breaks down the six pillars of successful messaging and shows you how to target the right audience, boost your sales, and build trust with your brand.
Ashley also shares her journey from corporate advertising to helping entrepreneurs scale their businesses with impactful ads. If you’re ready to elevate your marketing and make it rain, this episod...
How the Right Question Transforms Your Business
In this episode, we dive into one of the most transformative topics for business growth: asking the RIGHT question.
Ever felt stuck in your business, working hard but not seeing the results? I’ve been there, and I’ve learned that sometimes it’s not about doing more—it’s about asking the right question.
I share how I went from asking safe, ego-boosting questions to asking ones that could radically change my business. Plus, I’ll walk you through the step-by-step framework I use to uncover the one big question that leads to massive results.
...What Joining My First Mastermind Taught Me (and Why It Changed Everything)
Have you ever looked around a room full of successful entrepreneurs and thought, “I don’t belong here”?
That moment hit hard the first time I considered joining a mastermind — and saw the $25,000 price tag.
In this episode, I’m sharing the raw truth of investing in my very first mastermind: the doubts, the imposter syndrome, and the terrifying leap that turned into a $255,000 launch just six months later.
At the time, I had never invested in peer coaching or business education. I had built my company solo — no courses, no mentors, no community. B...
How Women Reclaim Power Through Money with Financial Feminist, Tori Dunlap
If you’ve ever thought, “I want to leave this job… start the thing… pivot… but I can’t afford to,” this episode is for you.
I’m joined by the Financial Feminist herself, Tori Dunlap, founder of Her First $100K. After graduating with degrees in communication and theater, Tori landed in a toxic corporate job she couldn’t afford to leave. That’s when everything shifted.
She realized money wasn’t about being rich — it was about having options.
So she set a bold goal: save $100,000 by age 25. What started with a $20 domain, three blog posts...
3 Rules I Follow To Get Real Results In Business And Life
I didn’t want to talk about this… but here we are.
At the start of the year, I joined a new fitness program—something totally outside my comfort zone. And I wanted to quit four times in the first week alone.
But I didn’t.
This episode is about what that journey has taught me—not just about health, but about business, consistency, and what it really takes to stick with something when it gets hard.
Because the truth is: everything you want comes with a cost.
Are you willin...
The Truth About Scaling, Criticism, and Letting Go with Leila Hormozi
If you’ve ever grown so fast you barely recognized yourself… this one is for you.
In this conversation with Leila Hormozi, we go behind the curtain of rapid business growth — beyond revenue, beyond strategy — and into identity.
We talk about criticism, visibility, filtering yourself to avoid judgment, and what really happens when your business grows faster than your comfort zone.
From the outside, explosive growth can look like a highlight reel. From the inside? It can feel unfamiliar, uncomfortable, and even painful.
Leila shares why “the more you want to grow, the...
The 3 Financial Mistakes Ambitious Founders Make
Are you making great money… but still not building real wealth? You’re not alone.
In this episode, I chat with Kaitlyn Carlson, former Wall Street wealth manager and founder of Theory Planning Partners, who helps 7-figure female entrepreneurs build financial legacies—not just businesses.
This isn’t your typical finance convo. We’re breaking down:
✨ Why high income doesn’t equal financial freedom
✨ Mindset blocks that keep you stuck, even at 7 figures
✨ How childhood money dynamics impact your business
✨ Why you need a wealth team, not j...
3 Steps to Rewiring Belief and Building Unshakable Confidence
In this episode, I share one of the most transformative moments of my life: watching my mom relearn how to walk after aggressive cancer treatments. It was humbling, heartbreaking, and taught me a core truth—if you don’t believe in yourself, nothing else matters.
Even with the support of loved ones, if you lack belief in your vision, your goals, or your ability to make it happen… your dreams will stall.
So what does belief really look like in business? It’s not about pretending everything’s fine or reciting affirmations in the mirror. It’s about...
Laying the Bricks for Your 2026: Lessons from Quarter 4
In today’s episode, we’re diving into the behind-the-scenes of my last quarter of 2025—a whirlwind of decisions, mindset shifts, and lessons learned. The theme? Laying bricks—small actions that lead to big breakthroughs.
I’ll share a personal moment walking my daughter into kindergarten for the first time and how it symbolized growth in my life and business. You’ll hear about my unconventional partnership with JD, where he’s the primary caretaker and I’m the CEO, and how I’ve built a business that serves my life first.
I’ll also talk about surprisin...
How to Get Your Team to Buy Into Your Vision
I was invited to speak at a $7M company’s all-hands meeting as they prepare to scale past eight figures—and they let me bring YOU with me. In this episode, I share how I restructured my own team, led through uncertainty, and got everyone to believe in a vision they couldn’t yet see. If you’re scaling and leading a team, this episode is your roadmap. Let’s grow together.
Click play to hear all of this and:
[00:49] The story of restructuring my company and leading through massive un...
Leila Hormozi on Scaling Smarter, Not Harder
Feeling stuck at the same revenue level? In this tactical, no-fluff convo with Leila Hormozi, we unpack what’s really holding entrepreneurs back from scaling. From breaking past $100K to building a team that drives growth, Leila shares what separates stuck solopreneurs from powerful CEOs. If you're ready to scale smarter—not harder—this one’s for you.
Click play to hear all of this and:
[00:51] Why so many entrepreneurs get stuck before they ever start building
[01:38] The #1 reason people don’t hit six figures (and how to...
3-Part Framework for Creating Engagement and Getting More Customers
→ Visit https://jasminestar.com/consistent to experience my invitation for you! ←
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Want to turn your social media engagement into real sales? In this episode, I’m sharing my 3-part Engagement to Customers Framework—the exact strategy I teach entrepreneurs to go from likes and comments to paying clients.
You’ll learn how to:
✔️ Find your dream customers online
✔️ Build trust by being genuinely helpful
✔️ Invite engagement without sounding salesy
Whether you’re just starting out or scaling to your next level, this framework works across all industrie...