Money conversations in the therapy world often focus on getting out of scarcity — leaving agency work, raising fees, or building a sustainable private practice. But what happens after that? What happens when your financial circumstances change, but your money beliefs haven’t caught up yet?

In this episode, I’m joined by Allison Puryear, founder of Abundance Practice Building, who has supported more than 10,000 therapists in creating practices that work for their lives. Together, we talk about money not as a measure of worth, but as a tool for creating a life that reflects your values. We explor...

If private practice has felt harder lately, you’re not imagining it. Caseloads can take longer to fill, marketing strategies that once worked may not be working the same way, and many therapists are carrying more anxiety about money than they were a few years ago.

This week, I’m joined by Diane Webber, a coach in both Money Skills for Therapists and Money Skills for Group Practice Owners, to talk about how we’ve been responding to these shifts inside our own work. We share some of the changes we’ve made in our business, from changing...

As a therapist in private practice, there can be a moment when you realize that you are the one responsible for caring for your future financial needs.

No employer is automatically setting aside money for your retirement, your maternity leave, your next chapter, or the bigger life goals you’re holding.

In this solo episode, I walk through how to think about future-focused financial planning in a way that feels practical, compassionate, and doable.

Whether you’re saving for retirement, preparing for parental leave, building a cushion for a future goal, or simply want...

Many of us become therapists because we care deeply about people, not because we want to spend our days looking at business data. So, it makes sense if tracking metrics feels a little cold, overly analytical, or disconnected from the human side of the work you're doing.

But the truth is, good data can actually support you in caring for both your clients and your clinicians more effectively.

In this episode, I’m joined by Tory Krone, group practice owner and creator of PracticeVital, to talk about how the right numbers can help us understand wh...

There’s a particular kind of stress that comes with spending a large amount of money on your practice while not fully knowing if it’s paying off yet.

In today’s coaching session, I’m joined by Dana Corr—a graduate of the Money Skills for Group Practice Owners program—to explore what it means to be in an investment period inside a private practice.

Together, we unpack the tension between trusting the growth process and needing concrete data, especially when it comes to marketing expenses like Google Ads and agency support.

Ready to fee...

Debt carries a huge emotional weight for many therapists. It’s easy to look at student loans, credit cards, or even a mortgage and interpret them as evidence that you’ve done something wrong or fallen behind financially.

Explore the idea with me that debt is not a moral issue—it’s a financial tool. The more clearly you understand both the emotional meaning and the actual cost of debt, the easier it becomes to make grounded, strategic decisions about your finances instead of reacting from shame or panic.

Download our Debt Payment Calculator, and use this...

There’s a point in private practice where the question shifts from “How do I fill my caseload?” to “How do I keep this sustainable?”

In this conversation, I’m joined by Kayla Das—a social worker, business coach, and host of the Designer Practice podcast—to explore how clinical supervision and consultation can become a supportive, meaningful addition to your work.

Ready to feel more calm and confident about your money?

Do you feel confused, ashamed, or uncertain about your finances? Are you craving support to help shift your money mindset and transform your r...

There’s a kind of stuckness that can show up even when everything looks “ready” on paper—the numbers work, the plan is there, and yet the decision still feels hard to make. I see this a lot when therapists are considering the move from W2 work into full-time private practice.

In my coaching conversation with Dr. Amber Vernon, a recent grad of the Money Skills for Therapists program, we explore what happens when the hesitation isn’t about money skills or financial planning—but something deeper. Even when the path looks clear, there can still be a sense of a...

Raising your fees can bring up a surprising amount of tension, especially when you care deeply about your clients and the relationship you’ve built. It’s not just about numbers; it touches values, identity, and how you hold boundaries in your work.

In this episode, I’ll walk you through a way to approach fee increases that’s grounded in your actual financial needs, while still staying connected to the kind of therapist you want to be.

Ready to feel more calm and confident about your money?

Do you feel confused...

Have you been avoiding raising your fee, because you're scared to have those hard conversations with your clients? If so, this is the episode for you...

One thing I see all the time with therapists in private practice—especially around money, caseload size, and accessibility—is the pull between taking care of your clients and taking care of yourself.

In this coaching conversation, I sit down with Jessica Katz, a graduate of the Money Skills for Therapists program, to look at what happens when your fee structure, schedule, and financial needs aren't aligned — and then how to...

If you’ve ever felt a quiet tension between wanting your practice to support you and feeling like you shouldn’t need that… you’re not alone. This is something I see all the time with therapists—where caring deeply about clients starts to blur into overlooking your own needs. In my conversation with Tiffany McLain, we’re looking at how that pattern shows up around money, and why it can feel so uncomfortable to want more, charge more, or build a practice that actually sustains you.

Ready to feel more calm and confident about your money...

If money in your private practice brings up anxiety, avoidance, or that feeling of “I should have this figured out by now,” you’re not alone. Most of us were never taught how to manage money, and yet we’re running businesses that are supposed to take care of us while we take care of others. That’s a lot of pressure, and it makes sense that money can feel overwhelming.

In this episode, I’m digging into the connection between emotions and money, and why money confusion and shame have less to do with your ability and more to...

Money can sometimes feel easier to manage in your business than in your relationship. In this episode, I sit down with Ed Coambs to gently explore what happens when you bring your money skills home and begin navigating them alongside a partner. We talk about financial intimacy, emotional safety, and what it truly takes to have honest, grounded conversations when two nervous systems — and two lifelong money stories — are in the room.

"Financial intimacy is the experience of being able to talk openly, safely, vulnerably about your shared financial life, your money hopes, dreams, aspirations, as well as y...

For many private therapy practices, the end-of-the-road often looks like quietly closing the door, but it can be quite exciting to entertain the idea of selling your practice one day.

In this episode, registered psychotherapist Liane Wood and I gently challenge you to explore what it actually means to build a sellable therapy practice—not because you should sell someday, but because thinking this way creates more freedom, sustainability, and financial clarity right now in your personal and professional life.

We discuss the emotional blocks therapists face around identity and money, the practical systems that ma...

For our 200th episode of Money Skills for Therapists, I invited my business besties, Tiffany McLain and Maegan Megginson, to join me for a conversation that was more honest than polished. Together, we unpacked the real seasons of entrepreneurship — the times when you feel energized, expanding, and deeply aligned… and the times when you feel tired, restless, like you’re questioning everything, or quietly pulling back. If you’ve ever wondered whether it’s normal to feel both love and resentment toward your business at different points, this conversation is for you.

Navigating the Seasons of Business

Runn...

Seasonal slowdowns can shake even the most well-run therapy practices—especially group practices navigating payroll, profit, and growth at the same time. This week, I sat down with Stef Iverson and Lucinda Bibbs, business partners and recent graduates of Money Skills for Group Practice Owners, to talk through what it really looks like to manage cash flow during a summer slump while still honoring long-term vision, wellness, and expansion.

“I think it's just that the clarity and the reassurance, right? That we're on the right track...knowing the numbers has really helped us make non-emotional decisions. And just...

One of the most powerful (and often unspoken) ways we shape our kids’ relationship with money is through our own financial values and beliefs. The way we talk about money, how we feel about money and the habits we build around money ultimately become inherited by our children.

In this solo episode, I reflect on the big hand we play as parents in creating our kids' money stories. I also explore what it looks like to model healthier financial skills with intention, clarity, and compassion—and why this work is as much a gift to ourselves as it i...

As therapists, most of us were never taught how to run a business—let alone how to manage money, payroll, hiring, or leadership in a way that’s both ethical and sustainable.

Licensed therapist and group practice owner Gordon Brewer and I talk openly about money mindset, generosity, boundaries, hiring mistakes, and what it really takes to create a financially sustainable group practice without burning yourself out or sacrificing quality of care.

If you identify as a people-pleaser, an over-giver, or a “nice” leader who are quietly paying the price for unclear boundaries, this episode is for y...

As therapists, many of us feel a deep tension when it comes to pricing—especially when we’re creating group offers, workshops, or professional-facing experiences during uncertain social, political, and economic times.

In this coaching episode, I sit down with trauma therapist Kim Torrence to explore what really comes up when we try to assign value to our work: fears about accessibility, old beliefs about service and self-sacrifice, money shame, and the pressure to “get it right” before we ever put an offer out into the world.

This conversation goes far beyond the math of pricing...

As we begin to take our financial needs seriously—raising fees, setting boundaries, and valuing our work—those shifts don’t stay contained to our businesses. They often ripple into our personal lives, especially our friendships. In this episode, I talk about what can happen when we move from self-sacrifice to self-advocacy, and how that transition can quietly (or painfully) change the dynamics of the relationships we’ve built.

I explore why some friendships feel strained when old patterns of caretaking and over-giving no longer fit, and I name the very real grief that can come with outgrowi...

If you’re a therapist who carries the weight of being the primary breadwinner while also wanting more presence, more ease, and more time with your family, this episode is for you. This isn’t a conversation about hustling harder or squeezing more productivity out of already-full days. It’s about slowing down enough to make values-based decisions—so your money, time, and energy actually support the life you want to be living.

In this coaching-style episode, I sit down with Colleen Barrows, a perinatal mental health therapist, mom of two young children, and graduate of Money Skills f...

Have you ever felt that deep longing to step away from your practice—not for a long weekend or a quick vacation, but for a real pause? A stretch of time where you can rest, reset, and reconnect with yourself outside of the constant giving that comes with this work? That’s exactly what Maegan Megginson and I explore in today’s episode.

Why Sabbaticals Matter—Beyond “Time Off”

Most of us only hear the word sabbatical in academic circles, but as Maegan reminds us, its root is “Sabbath”—rest. Somewhere along the way, rest became another pro...

Lately, I’ve been hearing from so many practice owners who are feeling the shift in the economy, and I want you to know—you’re not alone. Things have changed. The phones aren’t ringing like they used to, and it can feel unsettling. But this is a season that calls for flexibility, curiosity, and compassion for yourself.

In this follow-up conversation, Julie and I shift from last week’s heavier economic outlook to something far more supportive: real-world strategies therapy practice owners can use right now to steady the ship.

“What I'm seeing specifically...

Lately, so many of us are feeling the ripple effects of a shifting economy. You might notice yourself being a little more careful with your grocery budget… or you may be seeing clients cancel, space out, or step back from therapy to save money. These changes can feel unsettling, especially when you’re responsible for running a private practice, caring for clients, and supporting your own household.

In this episode, I sit down with my good friend and trusted financial expert, Julie Herres, to talk through what so many practice owners are experiencing right now.

“If you...

Have you ever noticed old messages about money, morality, or success still lingering—long after you’ve left a faith community or belief system that once shaped your world? In this episode, I sit down with licensed marriage and family therapist Emily Maynard to explore how growing up in or leaving a high-control religious environment can deeply influence your relationship with money.

We talk about how these systems teach people—often from childhood—to view money through a moral lens: poverty as virtue, wealth as greed, or sacrifice as proof of goodness. For therapists who grew up in these...

Have you ever caught yourself living in constant hustle mode — pushing for the next milestone in your therapy practice but rarely pausing to breathe, to celebrate, or to simply be?

I sit down with Jenny Jonker, a therapist, practice owner, and graduate of both my Money Skills for Therapists and Money Skills for Practice Owners programs. Jenny’s story is powerful — she shares how her immigrant background, her family’s experience fleeing war, and the survival mindset that shaped her early years carried into her life as a business owner. Together, we explore what it looks like to shift...

If you’ve ever felt like marketing your therapy practice is confusing, intimidating, or just not your zone of genius, you’re not alone. In this episode, I want to help you breathe a little easier about it. Marketing doesn’t have to be reactive or overwhelming. It can be intentional, sustainable, and rooted in long-term success for your business and your peace of mind.

Whether you’re just opening your solo practice, looking to welcome more clients, or scaling into a group practice, my guest Kristie Plantinga and I talk honestly about what actually works when it comes...

What happens to your private practice—and your finances—when perimenopause hits and you just don’t feel like you used to?

As therapists and health practitioners, we’re used to holding space for others—even when our own capacity is changing. If you’re noticing changes in your energy, focus, or mood and wondering how to keep your practice (and your finances) healthy, this episode might be just what you need.

In this episode, I break down the real impact of perimenopause on therapists, from brain fog and fatigue to the tough decisions about reducing you...

Have you been pushing through life, from one milestone to the next, with little rest in between?

If so, you’re not alone. In the early years of establishing a private practice, ambition often outweighs quality of life and self-care, but it doesn’t have to be that way, and it definitely doesn’t have to stay that way...

During this coaching episode, I help Kellie explore what life can look like now that she has moved out of survival mode, built stability in her private practice, and shifted into a space where she’s actually...

Faith is a big part of our relationship to money. And this is something that I've had come up with my students over the years, not surprisingly, as they're working through their beliefs around money.

So many of the messages we receive about money come from this space -- either from what we witnessed growing up in a faith community or from experiences within our current community. And sometimes these beliefs are ones that folks don't want to hold anymore, but they’ve already shaped how they think about money and the world.

In today’s ep...

How much and how often should I be paying myself from my private practice?

How can I effectively manage my business expenses?

How much money should I spend on personal development each year?

How much should I set aside for taxes?

These are some of the most common questions I help therapists solve when they join my signature course, Money Skills For Therapists, and are looking to gain clarity into their business finances and create stability in their practices.

In this podcast episode, I offer an in-depth overview of...

How much should you charge for a talk?

That’s the question my guest, Alyssa Zajael, has been exploring lately after receiving invitations to speak at a few small local organizations and a larger college group. As a graduate of my Money Skills for Therapists course, Alyssa already feels confident in her one-on-one pricing and the financial management of her solo practice. But stepping onto a stage and speaking to a bigger audience brings a whole new set of questions — about value, purpose, and alignment.

In this coaching conversation, I help Alyssa connect her service offe...

As therapists, we often see bookkeepers as the magicians of our business finances — the ones who keep everything organized, balanced, and under control. I’ve noticed, though, that many of us feel a gap between what our bookkeepers know and what we understand about how money actually works in our own practices.

In this episode, I talk about some of the defensiveness and gatekeeping that can show up in the financial world — especially around bookkeeping — and how it mirrors what therapists and counselors experience when it comes to how our work is valued and compensated.

My guest...

If you feel like focus, organization, and impulsivity are some of your biggest challenges to managing your finances well, or that procrastination or avoidant behaviors sabotage your intentions with money, this episode will help ease the frustration.

In the last couple years, I have had this surge of students who have had recent ADD diagnoses. These are usually women, usually being diagnosed in their late 30s or in their 40s. Since ADD doesn’t present the same way for girls as it does for boys during the elementary years, many young girls went undiagnosed in the 90s an...

Have you ever felt guilty for taking a break from work? Do you find it challenging to balance your creative pursuits with your professional responsibilities? If so, you're not alone. Many therapists struggle with feelings of guilt or abandon if they take time away from their practice and worry that clients will need them while they’re gone or not come back to therapy once the vacation has ended.

Edgar Fabián Frías, LMFT, and graduate of the Money Skills for Therapists course, brings their current challenge of allowing themselves permission to rest, trust the systems, and...

Many of my students who identify as female also find themselves in a breadwinner role, which I'm going to say is probably not statistically the norm in general society, that the female partner of a hetero couple is the breadwinner. While this shift in dynamics is not only familiar to me, and a positive step towards gender equality, it can bring its own set of challenges and complexities.

Relationships are challenging anyway, but when you add the layer of one person earning the Lionshare of the household income, honest and open communication about responsibilities, expectations, and goals...

Have you ever noticed how some people just seem to have an aura of positivity surrounding them? They exude high-vibe energy that draws others in and seems to attract positive outcomes effortlessly. But what exactly is high-vibe energy, and how can you harness it to improve your own life and well-being?

While I typically stick to more tactile, practical, or even straightforward financial topics to help you grow your practice, there is something to be said about the internal energy you feel as you approach your day and every task within it.

Welcome to this...

How can you feel better prepared for the financial curveballs life can throw your way?

In this episode, I’m joined once again by certified financial planner Dave Frank to talk about one of the most fundamental, and often overlooked, aspects of financial wellness: buffers. We dive into the emotional and practical sides of creating buffers in your business and personal life, and why this matters more than ever in a world that’s increasingly uncertain. From navigating economic instability to finding the right balance between saving and living, this conversation is full of practical tips to help...

What does freedom really look like when you’re self-employed?

In this episode, I’m joined by our incredible course coach Diane Webber, who is a financial therapist, private practice owner, and part of the Money Skills team.

Together, we explore the highs and lows of self-employment and reflect on what it takes to build a business that actually supports your life. From midweek trips to Sam’s Club to caregiving for both parents and children, Diane shares what freedom means to her, and how creating spaciousness in your business can make room for what matter...

In this episode…

What does it really mean to be free in your business, and in your life?

In this episode, I talk with Jelisha Gatling, therapist and business coach, about the bold and brave steps she took to create the life she truly wanted. From leaving a group practice and starting over in private practice to moving abroad and unlearning the hustle culture she grew up in, Jelisha shares how she has found clarity in what freedom actually meant for her, and how she built a business to support it.

Jelisha and I...