Full Time Lash Artist Podcast with Cosmina Esanu

In this episode of the Full Time Lash Artist Podcast, we break down one of the hardest lessons for new lash artists: the difference between running a hobby and running a business.

Marian shares why every lash business eventually comes to the same choice — you either pay with time or you pay with money. If you don’t invest in marketing, training, or systems, you’re not really building a business — you’re stuck in hobby mode.

Here’s what you’ll learn in this episode:

How to decide if your time is valued prop...

In this episode of Full Time Lash Artist, we break down what every new lash artist needs to hear: you don’t have to master everything at once to grow your business.

Many beginners feel paralyzed by the pressure to do perfect Classic sets, Volume fans, Wispy effects, post daily on social media, and somehow learn marketing all at once. The truth? That approach leads to burnout and slow progress.

Here’s what we cover in detail:

Why focus beats overwhelm: How mastering one style (like Classic) can position you as a...

Too many lash artists waste time trying to make every little detail perfect — from their Instagram grid to their video thumbnails — instead of focusing on what actually grows their business.

In this episode of the Full Time Lash Artist Podcast, Cosmina and Marian break down:

Why your “bad quality” video could still get a million views.The trap of always trying to improve what’s already working (and why you should just let it run).The right time to start investing in ads as a lash artist.Why you should never spend on Google or Instagr...

What if you only needed 32 clients to build a six-figure lash business?

In this episode of Full Time Lash Artist, Marian (Cosmina’s husband and behind-the-scenes marketing strategist) shares the exact mindset and numbers that can change how you see your lash career forever.

You’ll learn:

The lifetime value formula that applies to every lash business.Why recurring services like lash extensions give you an advantage most industries don’t.How to choose the right clientele who can actually afford (and stick with) lashes.Real stories from Marian...

Most lash artists think the only way to grow is to open more chairs, hire employees, or expand into new cities. But there’s another path—scaling yourself. In this episode of the Full Time Lash Artist Podcast, we break down two growth models: building a salon empire or building a personal brand through courses, certifications, and online coaching.

You’ll hear how to:

Audit yourself and choose the business model that fits your wiringCalculate the lifetime value (LTV) of a lash client and why just 32 clients can equal a 6-figure businessUnderstand your customer avatar...

In this episode of Full Time Lash Artist Podcast, we break down how to choose the right lash thickness, length, and mapping for every client—so your sets look flawless and last longer. You’ll learn:

Why sticking to one lash brand improves consistencyThe exact thickness ranges for classic, light volume, full volume, and mega volume setsHow to customize fans for healthy, natural lashesPre-consultation tips to match lash style to eye shape and lid spaceWhy shorter lengths improve retention and create a fuller lash lineSpecial effects using curls, mapping, and double/wispy classic techniques

Whether you’...

In this episode of the Full Time Lash Artist Podcast, Cosmina breaks down her exact method for creating clean, symmetrical volume lash sets using narrow fans.

You’ll learn:

Why narrow fans give a cleaner, more uniform top line than wide fansThe difference between strip, pinching, and twisting techniques — and which one she swears byHow to properly pick, place, and crystallize volume fans using the correct amount of glueThe critical role of tweezer grip, fiber tips, and pressure when creating fansWhy mastering one technique at a time builds real muscle memory and consistencyHow to choo...

In this episode of the Full Time Lash Artist podcast, we go deep into advanced techniques that take your lash sets from basic to professional. If you’ve ever struggled with understanding curl types or creating symmetrical volume fans, this episode breaks it all down step by step.

What You’ll Learn:

The difference between B, C, D, L, and M curls and when to use each.Why M curl is perfect for creating wispy eyeliner effects.How to customize volume sets with spikes for a balanced, textured lash line.The key diff...

In this episode of the Full Time Lash Artist Podcast, Cosmina sits down with Anna, a lash artist and former student who transitioned from a packed salon schedule to building her own successful lash business in under 3 years.

If you’re a beginner lash artist trying to figure out the next step after lash training, this story is for you.

Inside this conversation, you’ll hear:

Anna’s journey from esthetic school in 2016 to launching her lash career in 2022The real struggles of working 12-hour salon shifts—and why she walked awayHow lash ext...

In this heartfelt episode of the Full Time Lash Artist Podcast, host Cosmina Esanu sits down with Anna—one of her first-ever students—who shares her real, raw, and inspiring journey from working in a salon to becoming a full-time lash artist and now, a certified lash trainer.

Whether you’re brand new to lash extensions or already building your clientele, this episode is packed with personal insight, real-world challenges, and the kind of honest advice you can’t Google.

🔎 Topics covered in this episode include:

What it really takes to go from...

In this powerful episode, Cosmina sits down with lash artist Anna, who shares how she left salon life behind to build a lash business on her own terms. They talk about the emotional side of client relationships, the importance of setting your own schedule, and why creating a relaxing environment matters more than you think.

You’ll hear raw truths about:

 Why charging less as a beginner can sabotage your growth The real reason clients drive hours to see the same lash artist How to build real, lasting client loyalty through connection, not discounts The mindset shift...

Think the market is too saturated? Think again. In this episode of Full Time Lash Artist Podcast, Cosmina Esanu and Anna break down the biggest lie in the lash industry: “There’s too much competition.” We talk about why competition is actually a good thing, how demand is still wide open, and how clients are craving connection—not just lashes.

You’ll also hear:

The truth about starting from zeroHow to transition from a salon to your own spaceWhy students fly from out of state to train with CosminaHow to create loyal, connected clients that stick...

In this episode of the Full Time Lash Artist Podcast, we cut through the fluff and expose the mindset that’s keeping most lash artists stuck: perfectionism. If you’re always waiting for the “right time” or for everything to be polished before you make a move, this is your wake-up call.

Here’s what you’ll learn:

 Why chasing “perfect” kills momentum and profits The biggest mistake lash artists make when things finally start working When running ads makes sense—and when it’s just a money pit How to spot opportunities with the tools and skills you...

Is your Instagram feed holding back your business? In this episode of the Full Time Lash Artist Podcast, we’re exposing one of the biggest growth blockers for beauty and service-based brands: relying too much on curated content that doesn’t actually convert.

You’ll learn why separating your Reels strategy from your Instagram feed is hurting your visibility, how to make your content binge-worthy, and what actually matters to the 2025 algorithm.

Here’s what we dive into:

The single biggest fix your Instagram feed needs to keep follower...

In this inspiring episode of the Full Time Lash Artist Podcast, Cosmina Esanu chats with one of her former students, Anna, who transformed her career from working in a salon to becoming a full-time lash artist and certified trainer.

You’ll learn firsthand what it takes to transition into independence, attract your ideal clients, and grow a thriving lash business—even when starting from scratch.

Here’s what you’ll take away from this episode:

The real-life journey of moving from a salon to self-employmentWhy taking control...

In this value-packed episode of the Full Time Lash Artist Podcast, Cosmina Esanu reveals the no-fluff blueprint to dominate your local area with Google Maps and Instagram—without feeling overwhelmed. If you’re a lash artist struggling to get clients, listen in as Cosmina walks you step-by-step through optimizing your Google Business Profile using real-world strategies that work today.

Learn how to:

Set up your Google Maps listing for maximum visibilityUse keywords like “lash training near me” and “lash extensions classes” to attract high-intent clientsPost strategically to build credibility (even if you’re just starting out)U...

Have you been thinking about becoming a lash trainer but keep asking yourself, “Am I really ready?” In this episode of Full Time Lash Artist, Cosmina shares her personal story of transitioning from a fully booked lash artist to a certified lash educator.

You’ll learn the key signs that you’re ready to teach lash extensions, how to overcome imposter syndrome, and why experience doesn’t always mean perfection—it means you’ve got something valuable to share.

In this episode, we cover:

How to know when you’re ready to teach l...

In this episode of Full Time Lash Artist Podcast, Cosmina and Marian explain how lash artists—especially beginners—can simplify marketing by mastering just one lash style at a time. She shares actionable strategies to show up consistently online, even if you’re shy on camera, and how to use tools like CapCut, ChatGPT, and Google to get discovered by new clients.

Whether you’re overwhelmed by content creation or unsure how to start building your lash brand, this episode gives you a clear path forward. You’ll learn how to grow your presence, one simple vid...

In this episode of the Full Time Lash Artist Podcast, certified lash trainer Cosmina Esanu breaks down one of the most overlooked—but essential—skills in the lash industry: proper hand positioning. Whether you’re a beginner lash artist or want to refine your technique, this episode will teach you how to work smarter, not harder.

You’ll learn:

How to correctly hold isolation and picking tweezersWhy body positioning impacts your lash retention and speedThe hand technique that reduces muscle strain and increases precisionHow to build muscle memory that lasts throughout your lash career

If you...

In this episode of the Full Time Lash Artist Podcast, Cosmina dives deep into the anime lash extension trend—a bold, spiky look that’s taking over the lash world. You’ll get step-by-step guidance on how to map, layer, and apply the perfect anime lash set.

What you’ll learn:

The best lash lengths and curls for anime stylingHow to build your map for symmetry and dramaPractice methods using a cosmetic spongeReal-time application on a mannequinTips for mastering lash spikes and avoiding common mistakes

➡️ Want to elevate your lash skills even more? Join Limi...