One More Time Podcast

Nick “Ruff” Ruffalo is the SVP of Digital Marketing at Big Loud (home to Morgan Wallen & more). He’s helped artists get over 200M views and 60M streams with $0 in paid ads. 

In this episode, we dive deep into how to build an iconic artist brand, what a successful content marketing funnel looks like, and case studies artists can learn from / apply to their own careers. 

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

JOIN OUR DISCORD: https...

In this exclusive episode of the One More Time Podcast, we sit down with RushDee Williams, a multi-talented Grammy-nominated producer, executive, and founder of indie label BeGenius. 

From learning "150% work ethic" firsthand from Nipsey Hussle, to breaking down the real meaning of independence in today’s industry, Rush drops gems every aspiring artist, producer, and exec needs to hear.

His tag "Rush, you done did it now" perfectly matches his "get sh*t done" attitude. 

He talks about his journey from producing for legendary artists to signing and building with ATL Jacob, and how...

For this week's episode, we compiled 8 of our favorite moments from previous episodes (featuring expert music marketers) around running paid ads to grow your music career.

Every clip we posted of these moments did NUMBERS on social media, so we wanted to unpack why they are so valuable, and why musicians should start using these methods IMMEDIATELY to maximize the efficiency of their marketing dollars.

Featured guests: Amber Grimes, Rick Barker, Promo God, Wendy Day, & Megh from SymphonyOS

We hope you enjoy and find value! Don't forget to subscribe if this helped 🙏

Nard is a YouTube ads expert and founder of the digital marketing agency WAMM Promotions. He's worked huge records like Morray's "Quicksand" (237M YouTube views) as well as helped indie artists gain thousands of subs for less than $300 ad spend. 

In this episode, he breaks down the different types of YouTube ads, how to target the right audience, ways to get maximum subscriber growth, an example $1000 campaign, and so much more. 

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

xJ-Will is a sync licensing expert with over 2000 placements in movies, TV, commercials and more. He's helping musicians "make music for brands not fans". 

We cover everything you need to know about sync licensing: most common ways to get a placement, how much $$$ you can make, sync agents vs. libraries, biggest mistakes to avoid, & so much more. 

FREE ACCESS to "30 MUSIC LIBRARIES SHORTLIST": https://forms.gle/BzLYdfx3o6TYPJ6K8 

50% OFF "SYNC LICENSING CRASH COURSE": https://stan.store/affiliates/818b0495-21bc-4401-93dd-d09ba857c8d7

FREE ACCESS to "100 VIRAL CON...

Doechii has been on a monumental run. It's super inspiring to watch her almost 10yr journey from working at Chipotle to winning the GRAMMY for Best Rap Album of 2024. 

In this episode, we unpack everything artists of all sizes, across all genres can learn from her rise to superstardom. Take a page out of the Doechii Playbook to take your career to the next level.  

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

JOIN OUR DISCORD: https://di...

Daniel Cruz is the CEO of Producer Royalty aka the "Placement Debt Collector" They collected over $1M in producer royalties their clients had no idea they were owed. 

He breaks down what to do if your beat gets stolen, how much to charge for a beat, every royalty a producer should be collecting, advice for producers who want to get paid faster and much more. 

UNLOCK A FREE LESSON FROM "THE PLACEMENT PLAYBOOK": 
https://producer-royalty.kit.com/aacdf08311

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

Drea Jackson is the Senior Manager of Artist and Label Relations at SoundCloud. The "SoundCloud Era" is a thing of the past but the platform is still a MUST for all emerging (and established) artists trying to grow. 

We got ALL the game out of Drea. She shared the entire blueprint for success on SoundCloud, key differentiators for SoundCloud vs. traditional DSPs like Spotify, the benefits of an Artist Pro subscription, and case studies from artists like Laila.

Take notes on this episode and start implementing SoundCloud in your music strategy today!

FREE A...

WANNA WORK WITH RICK? CLICK HERE 👉 https://bit.ly/4axsGJH

Rick Barker is a renowned music industry expert, best known as Taylor Swift's first manager and a pioneer in modern artist development.

With over 30 years in music operating at the highest level, he is OVERFLOWING with knowledge that musicians at any level can use to further their careers.

We brought up 7 of the most common excuses that artists give as to why they're not progressing, and sat back as Rick DESTROYED them all

Grab a drink and a notepad and watch thi...

FKi 1st is a diamond-selling producer. His work on Post Malone's "White Iverson" and Travis Scott's "Drugs You Should Try It"/"Sloppy Toppy" helped launch their careers into superstardom. 

We dive into untold Post Malone stories, what all superstar artists have in common, working with EDM legends like Diplo and Skrillex, 3 immediate signs of a weak track, and so much more!  

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

JOIN OUR DISCORD: https://discord.gg/un6ZFCjS

Curtiss King is the certified KING of the Do-It-Yourself (DIY) musician community. He touches every aspect of the creative process and handles all of his own business. 

In this episode, we dive into WHY he chooses the DIY lifestyle, the systems and tools uses to make it work, taking his music off streaming platforms to go direct to consumer, and so much more.

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

WANNA WORK WITH US? Make us a...

PromoGod is a music marketing expert who's helped over 20,000 artists. His social media is full of free game and inspiration for musicians trying to build and monetize a fanbase. 

In this episode, we dive into ALL things music marketing: branding, content creation, paid ads, audience engagement, and everything in between.

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

JOIN OUR DI...

One thing all successful artists have in common is a strong brand. The music has to be good but the brand is what makes people die hard fans. Clothes, hair, colors, fonts, storyline, lingo.. it all matters more than most think! 

In this episode, Jidenna and Swanky break down the exact approach to launching their new artist/producer duo brand "The Bashmen". Both have a proven track record of success and share practical tips artists can apply immediately to their own careers after watching.

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/z...

Dorian Perron is the co-founder of Groover: a platform that connects artists looking to promote their music with playlist curators in need of new tracks. 

In this episode, we talk about the playlisting industry's biggest scams, REALISTIC results artists can expect from playlisting, when an artist should start running their first campaign, and much more!  

GROOVER PROMO CODE "OMT10" for 10% Off @ https://groover.co/

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

WANNA WORK WITH US...

Brian "Z" Zisook is the co-founder of the streaming platform Audiomack. He has been a voice for artist education and empowerment for over 2 decades in the music business. 

On this episode, Z gives artists game-changing advice that is guaranteed to help you take your career to the next level. We covered everything from why Fridays are the worst day to release music, how editorial playlisting ACTUALLY works, secrets to building a highly engaged fanbase, and so much more!

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

JOIN O...

WANNA WORK WITH RAY? CLICK HERE 👉 https://bit.ly/4axsGJH

Ray Daniels is the most viral music executive in the business. During his time at major labels and managing GRAMMY winning songwriter Theron Thomas, he's helped bring some of our generation's biggest hits to life.

In pure Ray fashion, on today's episode he shares harsh truths most artists aren't capable of embracing. If you're not where you want to be in your career but aren't afraid to get called out on your bullsh*t, this episode is perfect for you. 

GET 30% OFF DISTROKID: http...

Artificial Intelligence is taking music (and every other industry) by storm. We sat down with the CEO of Lemonaide, an AI music startup, to give us a crash course on the topic. 

He talks about the early days of AI in music, where it's at today, how the music community feels, new revenue streams for musicians, ways it can revolutionize the creative process and much more!

TRY LEMONAIDE / SUPPORT THE POD: https://www.lemonaide.ai/?ref=Onemoretime

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS F...

OG Parker is a multi-platinum producer and founder of his own label/publishing/mgmt company Neutral Records. The name "neutral" comes from his ability to produce hits across multiple genres. 

In his 10+ year career, he has sold over 50+ million records producing for some of the biggest artists in the world. He breaks down his secret to staying relevant, in-studio advice from Timbaland, his early days with QC / Migos, and much more!

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

We couldn't help but notice how many people around us have been talking about virtual artists lately, so we decided to dive into the topic on this week's episode

Whether you're a fan or not, the rise of these fictional musicians should not be ignored. The way artificial intelligence is becoming smarter and more accessible, we might be on the brink of a HUGE boom in the virtual artist space!

We discussed our general opinions on the matter, our understanding of how it works, pros and cons for human musciains, and more!

GET 30...

If you were an artist back in the day, the most common question you’d ask is “how do I get a record deal”. Wendy Day has spent over 30yrs helping artists understand they don't need a major label and can build sustainable businesses independently. 

She is a hip hop executive, mentor and consultant who’s worked with the likes of Tupac, No Limit, Cash Money, Twista and more. In this episode, Wendy breaks down strategies for artists to build their own independent empire.

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to...

Larry Ohh is a FL Studio Power User and living proof a producer can build a sustainable business WITHOUT chasing artist placements.

In this episode, we discuss how FL Studio compares to other DAWs, Larry Ohh's secret to posting content (almost) every day for 7yrs straight, the reality of being a "placement producer", and much more!

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

JOIN OUR DISCORD: https://discord.gg/un6ZFCjS

WANNA WORK WITH...

Building a sustainable career in music is HARD. Our sole mission is to help musicians break down the barriers to making it in this beast of an industry.

We asked our community of over 100k musicians what they struggle with the most and discussed some of the most common replies. Odds are most musicians have faced one or more of these struggles and will find value in this video.  

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

JOIN THE OMT DISCORD: https://discord.gg/un6ZFCjS

FREE ACCESS to "100 VIRAL CONTENT I...

Rachel "Rachie" Jackson is the manager of artist and livestream partnerships at YouTube. We got an inside look on how artists can take full advantage of a platform with almost 3B monthly active users. 

From what types of content to post, to the most slept on features, to the artists who are crushing it, this is must watch for all artists trying to figure out how to win on YouTube.

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

After interviewing almost 200 people in the music industry, we've basically seen it all. In this episode, we share pro tips on ways musicians can give the perfect interview and things they should avoid.

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW One More Time:
https://www.instagram.co...

To anyone who thinks artist development is dead, this episode is for you. Mannywellz and his business partner Yudu Gray Jr. break down their entire blueprint for developing Manny into a GRAMMY-winning, global superstar. 

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW Mannywellz and Yudu Gray Jr:
htt...

Lil Yachty and Karrahboo have been going back and forth since she left the Concrete Boys. Not big fans of music industry drama BUT...

There are actually some valuable lessons every artist can learn from this situation. We unpacked them all on this week's episode!

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

FREE ACCESS to "100 VIRAL CONTENT IDEAS FOR MUSICIANS": https://forms.gle/zGWuUrLA8mBfqz7F8

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

SUBSCRIBE to the OMT YouTube: 
https://ww...

Slimwav may be a 5x Grammy-nominated producer on the outside, but his real sauce runs much deeper. His specialty is capturing the essence of a moment and translating it into musical form. 

Whether it be directing arena tours for 6lack, Tiny Desk concerts for Flo Milli, or busting out one of 10+ instruments he plays to help score the soundtrack to your life - this guy has TASTE and VISION that are highly sought after in the industry.

We think producers, artists, and creatives in general will be really inspired by Slim's approach to production and m...

There’s tons of free ways to make and promote your music. BUT it always helps if you have a bag. 

We brainstormed 8 ways artists can fund their music careers when they’re just getting started.

ACCESS "100 Viral Content Ideas for Musicians" FOR FREE: https://forms.gle/zGWuUrLA8mBfqz7F8

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

FOLLOW One More Time:

If you ask a music industry veteran who the most important person an artist should have on their team is, they'll probably say a good lawyer! 

We invited musician-turned-entertainment attorney Ryan Schmidt, Esquire to come on the show and share some free tips and tricks that everyone in music could benefit from knowing.

He breaks down the fundamentals of a record deal, "360 deals", difference between sample vs. interpolation, legalities of AI in music, the craziest case he's ever worked on, and much MUCH more!

WATCH THIS INTERVIEW on YouTube
https://youtu.be/R...

FREE Access to "100 Viral Content Ideas for Musicians": https://forms.gle/HvK3wShh3twuJkPP9

^ Fill out the form, check your e-mail, click the link and get to creating! 

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

FOLLOW One More Time:
https://www.instagram.com/onemoretimepod
https://www.tiktok.com/@onemoretimepod

Kei Henderson is a Grammy-winning music exec known for managing 21 Savage early in his career and co-founding SinceThe80s (home to JID, EarthGang, & more).

We talk about the decision to risk it all starting her own company, whether she's "anti-label" or not, why every artist should be promoting "old" songs, mental health in music, and more! 

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW Kei Henderson: https://instagram.com/keiopensdoors

FOLLOW One More Time:
https://www.in...

We asked ChatGPT to give us 10 music industry conspiracy theories and decided which ones to BUY or SELL. 

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

WANNA WORK WITH US? Make us an OFFER! 
https://forms.gle/tVdon5vyoGAqPjx6A

FOLLOW One More Time:
https://www.instagram.com/onemoretimepod
https://www.tiktok.com/@onemoretimepod

LaRussell has built a multi-million dollar music career without the help of a label. In today's episode, he breaks down the entire blueprint. 

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

WANNA WORK WITH US?: https://forms.gle/MPNkGsrhfVjBrv9D7

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW LaRussell: https://instagram.com/larussell

FOLLOW One More Time:
https://www.instagram.com/onemoretimepod
https://www.tiktok.com/@onemoretimepod

BUY Music Tees:
https://www.offkeysupply.com/

After reviewing our community's music for 8 months straight, we found ourselves giving the same feedback. Here's 7 of the most common tips we think can help artists level up their songs. 

JOIN DISCORD FOR MUSIC REVIEWS: https://discord.gg/rTAYsPcyEY

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW One More Time:
https://www.instagram.com/onemoretimepod
https://www.tiktok.com/@onemoretimepod

BUY Music Tees:
https://www.offkeysupply.com/

Anella Herim is one of our favorite rising artists right now. He's got an incredibly unique sound that is ushering in a new wave of country & hip-hop fusion. 

In this episode, we talk about why country music is winning right now, how he should've spent his record deal money, partnering with the NELK Boys "Happy Dad" brand, locking in a 2 Chainz feature, his viral song "Lock N Key" and much more!  

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW Ane...

Troy Taylor is one of the greatest R&B producers of all time. He's worked with legendary acts in the genre. But is most known for developing Trey Songz from a teenager with no music into the superstar he is today.

In this episode, Troy shares an epic story behind one of his hits, what makes Trey Songz so special, his approach to artist development in the studio, and much more! 

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SIGN UP FOR SYMPHONY (2 Week Free Trial): https://symphonyos.co/join?via=onemoretime

Megh Vakharia is the CEO of Symphony - the digital platform that makes marketing your music smarter and easier. 

In this episode, Megh shares why you are thinking about presaves completely wrong, when to start running ads / what kind perform best for artists, the power of having all your data (social, streaming, emails, etc.) in one place, how Cash Cobain used Symphony, and much more!   

SIGN UP FOR SYMPHONY (2 Week Free Trial): https://symphonyos.co/join?via=onemoretime

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime
(need to be a DK member to...

You might know SEIDS from her "Here's a super cool Logic Pro tip" viral content format. She turned her love for creating music into a bonafide business by becoming a social media / marketing expert.

In this episode, SEIDS shares life-changing social media strategies for musicians, tips on how to work with music tech companies, non-music product ideas for musicians to sell, and much more!

GET 30% OFF DISTROKID : http://distrokid.com/vip/onemoretime
(must be a DK member to use Mixea) 

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

EVEN is a music tech company that's helping fix the broken business model of streaming. No one can survive off of $0.003 / stream. On EVEN, fans can directly support their favorite artist and receive access like never before (exclusive music, Q&A, live experiences, merch, etc.).

In this episode, we discuss the benefits of artists owning the direct relationship with their fans,  the money made from streaming vs. using EVEN, ways artists like LaRussell are taking full advantage of the platform, and much more!

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to t...

Arden Jones is an artist with over 1mill monthly listeners consistently on Spotify alone. He stopped by the podcast on his Atlanta stop of tour.

During this interview, he shares how often developing artists should release music, crazy story of making his hit song "horror story" (over 30mill streams), one content format that changed his life, and much more!

GET 30% OFF DISTROKID: http://distrokid.com/vip/onemoretime

SUBSCRIBE to the OMT YouTube: 
https://www.youtube.com/@OneMoreTimePod

FOLLOW One More Time:
https://www.instagram.com/onemoretimepod
https://www.t...