Sporticast
'Sporticast' is a new podcast hosted by business journalists Scott Soshnick and Eben Novy-Williams from Sportico that will deliver the inside scoop on the intersection of money and sports. From billion-dollar valuations to team sales, sponsorship contracts and media rights, go behind the scenes on the deals that power the global sports economy. For more coverage and information, be sure to check out sportico.com
Where Sports Business Energy Is Headed in 2027
Scott Soshnick and Jacob Feldman recap Sportico’s annual Invest New York event, breaking down what they learned about MLB, F1, NBA Europe and more major storylines, as well as how they left feeling (besides tired) about where the sports business industry is headed in the new year.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
Sports Decision Makers Convene In NYC for Invest Event
Hosts Scott Soshnick and Kurt Badenhausen preview the Sportico Invest New York event, which kicks off Tuesday with a keynote conversation with MLB's newest team owners, José E. Feliciano and Kwanze Jones, who bought the San Diego Padres for $3.9 billion in August. Apollo Sports Capital CEO Al Tylis will take the stage to discuss the firm's $2.6 billion capital injection into the New York Yankees and what's next for the private equity giant in sports. The hosts also discussed publicly traded sports teams, which will be an Invest panel featuring former Liberty Media CEO Greg Maffei and Gabelli chief investment offi...
Atlanta Braves Give MLB and Union CBA Talking Points
Hosts Scott Soshnick and Kurt Badenhausen dig into Mark Walter shopping the Cadillac F1 team, as he unwinds his sports empire with sales of his stakes in the Los Angeles Lakers and Chelsea FC. The hosts also dissect the Atlanta Braves' latest financial results, which offer data points for both the union and league in their upcoming labor battle. Finally, they break down Sportico’s newly released look at the NBA’s 20 highest-paid players, who are set to earn a combined $1.5 billion from salaries and endorsements this season.
Learn more about your ad choices. Visit mega...
Sports at the Ballot Box / Walter's Next Sports Sale?
Scott and Eben discuss the various ways sports intersects with Tuesday's election. They also talk about the sale of another Mark Walter sports asset, and a championship for the Golden State Valkyries.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Cricket Economics: Inside the Indian Premier League's Booming Business
Scott and Eben speak with colleague Justin Birnbaum about Sportico's Indian Premier League cricket valuations. They break down the history of the league, what it borrowed from the NFL and F1, and why revenue multiples are so high.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Brewers Take World Series Lead / NBA Takes Prediction Market Money
Scott and Eben discuss the Milwaukee Brewers' early lead in the World Series. They also talk about a new series of NBA partnerships, and a sports impact from the surprising Brazil presidential elections.
Learn more about your ad choices. Visit megaphone.fm/adchoices
The NFL Has a New Revenue Stream / NBA in Mexico City?
Scott and Eben discuss the NFL's new—bigger—investment ambitions. They also talk about the Brewers' "Timeless Ticket" mea culpa, the NBA's Mexico City talk, and sports vs. the S&P 500.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
How the Milwaukee Brewers Bungled $1,000 Timeless Tickets
Scott and Eben discuss the fallout from the Milwaukee Brewers' $1,000 "Timeless Ticket" fiasco. They also discuss Jalen Hurts' injury, the expansion of the College Football Playoff and the rise of the unfireable coach.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
Baseball Hypotheticals On Dodgers Payroll, Free MLB Tickets
Scott and Eben discuss the latest in the MLB playoffs. They also talk through some hypotheticals about the Dodgers owners, free MLB tickets, and more.
Learn more about your ad choices. Visit megaphone.fm/adchoices
The Man City Question, Plus MLB Playoffs Roll On
Scott and Eben discuss the looming punishment for Man City, after the club was found guilty on 114 charges of violating financial fair play rules.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
Can the Premier League Thrive Without World’s Biggest Stars?
Lev Akabas, Justin Birnbaum, and Jacob Feldman fill in on the Sporticast today. They break down Sportico’s annual list of the world’s highest paid soccer players and discuss the fact that the strongest club league globally only has one of the 10 top-earning stars. They also explore the latest news on NBA Europe, one of the biggest sports business success stories of the year in the WNBA, and more.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Lesson From The Owner's Box w/ David Rubenstein
Eben and Jacob speak with David Rubenstein, Carlyle co-founder and Baltimore Orioles owner, about his new book, which details his purchase of the MLB team and takeaways from conversations with other owners across sports. They discuss the rise of franchises as an asset class, the profile of modern buyers, and how live entertainment might fare in our AI-dominated future.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
NHL Valuations Show Sun Belt Surge, Sparks Expansion Debate
Scott and Eben are joined by Kurt Badenhausen to discuss his latest NHL valuations list. They talk about the surge for Sun Belt teams, a roster construction conundrum and the strange economics of expansion vs. relocation.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
New York vs. Boston: The NHL Season, MLB Playoffs Start At the Same Time
Scott and Eben break down the start of the NHL season on Tuesday. They also talk about the NFL in Brazil, a senate vote on college sports, and the LeBron effect on the 76ers.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
Fat Bear Week For Sports? Plus, Highest Paid NFL Players
Scott and Eben discuss their favorite pudgy ursine mammals, plus the highest paid NFL players, PWHL trademarks and Manchester United's lofty revenue goals.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
Many Pro Sports Teams Have Overlooked 20% of the U.S. Population
Scott and Eben speak with Xavier Gutierrez, the chairman of ImpactX Sports Group and former CEO of the Arizona Coyotes, about opportunities for Latino executives, making sports more inclusive, and the viability of pro hockey in the greater Phoenix area.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
NFL's Highest Paid Coaches / NBA Owners Meetings
Andy Reid, John Harbaugh and Sean Payton are the highest paid coaches in the NFL. Scott and Eben discuss Sportico's latest list, plus stupidity surrounding Arch Manning and Sydney Sweeney.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
NFL Kicks Off / Steve Ballmer Concedes
Scott and Eben discuss the start of the NFL season, with the world's richest sports league on the brink of hitting its $25 billion revenue target. They also talk about the U.S. Open and the latest in the NBA's punishment of Clippers owner Steve Ballmer.Â
Learn more about your ad choices. Visit megaphone.fm/adchoices
Late Night at the U.S. Open, Bankruptcy at LIV Golf
Scott and Eben debate how problematic it is for U.S. Open matches to end at 3:33 AM ET. They also talk LIV Golf's long-expected bankruptcy, the start of the NFL season, and LSU vs. SEC.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Trucking, Restaurants and Real Estate: An NFL Star's Post-Playing Journey
Scott and Eben speak with Antoine Bethea, a former Pro Bowl safety, about his time in the NFL, his post-playing business approach, and how athletes can better manage their money.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Stan Kroenke Adds Angels to Sports Empire in $4B Deal
Scott and Eben talk about Stan Kroenke's $4 billion deal to buy the Los Angeles Angels, which will grow what was already the largest ownership empire in global sports. They also talk about some business storylines from the U.S. Open.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Sports Investing is Red Hot. Are There Dangers on the Horizon?
Scott and Eben speak with Marc Ganis, founder of Sportscorp and advisor to the NFL, about the economics of the world's richest league and how sports investing is changing forever.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Dodgers Update / The Newest Sports Owners
So much for a quiet summer. Kurt and Jacob fill in for Scott and Eben, breaking down the latest news in the Mark Walter saga, the approval of the Seattle Seahawks’ sale to a group led by Vinod Khosla, and a new funding round for Unrivaled at a $650 million valuation.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Mr. Haaland's Haircut: Lessons from the Gen Z Social King
Scott and Eben discuss a social media masterclass from Erling Haaland. They also discuss the Timberwolves sale, Woody Johnson's F1 investment, and NFL players going back to college.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Sports Owners and the Danger of Short-Term Thinking w/ Roger Ehrenberg
Scott and Eben speak with notable Wall Street (and sports) investor Roger Ehrenberg about the $12.5 billion Lakers deal, the changing face of sports ownership, and the thorniest questions that major leagues like the NBA and NFL are yet to solve.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Lakers Sale Fallout / Jeff Bezos the Sports Owner
Scott and Eben discuss more fallout from the stunning Lakers sale, including new reporting about Mark Walter's business empire and Joshua Kushner's AI-heavy portfolio. They also talk about Jeff Bezos buying into Liverpool, and a bizarre college sports legal battle.
Learn more about your ad choices. Visit megaphone.fm/adchoices
The Lakers Just Sold For $12.5 Billion?! Plus, NFL Valuations
Scott and Eben are joined by Kurt Badenhausen to discuss an NBA bombshell, with the Los Angeles Lakers selling to Josh Kushner for $12.5 billion. They also talk about Kurt's latest NFL valuations.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Nascar COO Discusses the Delicate Balance of Innovation vs. Tradition
Scott and Eben speak with Ben Kennedy, the COO of NASCAR, about how the racing giant balances its traditional roots and its constant quest for innovation. They talk about new race locations, up-and-coming drivers, private equity and more.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Larry Berg Rises / Dodgers' Embarrassment of Richest
Scott and Eben break down new MLS commissioner Larry Berg, a 'hybrid candidate' who was introduced to fans this week. They also talk about the Dodgers' embarrassment of riches, and LIV Golf funding.
Learn more about your ad choices. Visit megaphone.fm/adchoices
What Was Gianni Infantino Thinking?
Scott and Eben discuss the rapid and stunning collapse of FIFA president Gianni Infantino's investment plan, which drew criticism for its merits, its lack of transparency and its potential ulterior motives. They also talk about Mauricio Pochettino's new contract as USMNT coach, and a crazy Friday night in college sports.
Learn more about your ad choices. Visit megaphone.fm/adchoices
FIFA Seeks Investors: Breaking Down a Soccer M&A Bombshell
Scott and Eben break down the early reporting on FIFA's plan to sell a $4.2 billion stake in its commercial ventures. They also talk about college sports patch deals.
Learn more about your ad choices. Visit megaphone.fm/adchoices
LeBron James Choses Philadelphia / The Packers Lost Money?!
Scott and Eben discuss LeBron James signing with the Philadelphia 76ers. They also talk about the latest financials from the Green Bay Packers, new investors in the Athletics, the sale of The Team, and more.
Learn more about your ad choices. Visit megaphone.fm/adchoices
ESPN Layoffs / Sports Ownership Empires Grow
Scott and Eben break down this week's layoffs at ESPN. They also talk about the Walton and Mittal sports ownership empires, the World Cup finals ratings, and NFL economics.
Learn more about your ad choices. Visit megaphone.fm/adchoices
MLS Commissioner Finalists / World Cup Recap
Scott and Eben discuss the two finalists to be the next MLS commissioner. They also talk about the end of the World Cup and Fanatics Fest in New York City.
Learn more about your ad choices. Visit megaphone.fm/adchoices
40 Years of Goooooooals With World Cup Announcer Andrés Cantor
Scott and Eben speak with Telemundo soccer broadcaster Andrés Cantor about the World Cup, the U.S. team's exit, his love for Argentina, the prospect of a 64-team tournament, and more.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Breaking Down the $9.6 Billion Seattle Seahawks Sale
Scott and Eben discuss the Khosla family—led by tech billionaire Vinod Khosla and his wife, Neeru Khosla—agreeing to buy the Seattle Seahawks for an NFL record $9.61 billion. They talk about the Khosla family's background, the deal price and the yet-to-be-announced financing.
Learn more about your ad choices. Visit megaphone.fm/adchoices
U.S. Soccer Requiem / LIV Golf Layoffs
Scott and Eben speak about the U.S. team's elimination from the 2026 World Cup following a blowout loss to Belgium. They also talk about looming layoffs coming to LIV Golf as the circuit seeks new funding.
Learn more about your ad choices. Visit megaphone.fm/adchoices
U.S. Red Card At Center of World Cup Controversy
Scott and Eben discuss the red card controversy involving U.S. striker Folarin Balogun in the lead-up to the team's game against Belgium. They also discuss Nike vs. Adidas, an MLSE stake sale and Versant making a sizable golf investment.
Learn more about your ad choices. Visit megaphone.fm/adchoices
Tennis Players Cash in With 4 Earning $40M+ in Last 12 Months
Kurt and Scott discuss the highest-paid tennis players, including Serena Williams at $40 million over the past 12 months. They also talk NBA Europe bids, Nike earnings and NBA accounting for the 2025-26 season.
Learn more about your ad choices. Visit megaphone.fm/adchoices
NBA Europe Takes Shape / World Cup Elimination Games Start
Scott and Eben discuss the latest with NBA Europe, including the finances of the basketball league hoping to launch in October 2027. They also talk about the World Cup, Scott's visit to the Vatican, and Serena Williams' return to Wimbledon.
Learn more about your ad choices. Visit megaphone.fm/adchoices