EntreArchitect Podcast with Mark R. LePage
Architect Mark R. LePage explores the business of architecture, firm leadership and the everyday life of an architect. From Gābl Media, EntreArchitect Podcast features weekly interviews with inspiring, passionate people who share their knowledge and expertise... all to help you build a better business as a small firm entrepreneur architect. Proven business strategies for architects, including financial management, profit, marketing, sales, productivity, and planning.
EA670: Annette Ridenour - Designing Healing Environments Through Art
Designing Healing Environments Through Art
Annette Ridenour shares how designing healing environments through art can transform the healthcare experience for patients, families, and caregivers. With more than 40 years of pioneering work, she explains why great design shapes emotions as much as it solves problems. Her journey began with a deeply personal experience that inspired a lifelong mission to create more human-centered healthcare spaces.
During this conversation, Annette explores how evidence-based design, wayfinding, and carefully curated art work together to reduce stress and create a stronger sense of belonging. She also explains why architects should bring...
EA669: Chad D. Reineke - Rules of Practice: The Future of Architecture and Ethics
Rules of Practice: The Future of Architecture and Ethics
Rules of Practice is more than a conversation about professional architectural standards. In this episode, Mark speaks with Chad D. Reineke about why ethics, judgment, and responsibility matter even more as technology reshapes architectural practice. Together, they explore how architects can create lasting value beyond the drawings they produce.
Chad shares lessons from his book Rules of Practice and explains why good judgment cannot be replaced by faster workflows or artificial intelligence. He discusses the role of mentorship, licensure, and reflective practice in developing strong professionals...
EA668: Charles Hendricks - The Power of Purpose for Small Firm Architects
The Power of Purpose for Small Firm Architects
Charles Hendricks believes that building better communities through architecture starts with purpose, service, and empathy. In this episode, he shares how a high school drafting class sparked a career that led to leading a small award-winning firm dedicated to people, place, and lasting impact. He explains why architects have the opportunity to shape stronger communities both through design and through the way they lead.
Along the way, Charles discusses how community involvement, mentorship, and sustainable thinking have influenced his practice for more than 27 years. He also shares...
EA667: Bryon McCartney - Why Great Architects Lose Great Clients
Why Great Architects Lose Great Clients
Why great architects lose great clients often has little to do with design ability. In this episode, Bryon McCartney explains why many architecture firms struggle to communicate their value, even when their work is exceptional. He shares how firm owners can shift the way they position themselves and build stronger client relationships.
Drawing from decades of branding and business experience, Bryon introduces a simple but powerful framework that helps architects move from being the hero of the story to becoming a trusted guide. As a result, firms can connect...
EA666: Tarrah Beebe - The Power of “Yes, And” in Architecture
The Power of “Yes, And” in Architecture
Architecture is a team sport, and strong communication often matters as much as strong design. In this episode, we explore how improv in architecture can help architects become better leaders, collaborators, and problem-solvers in their daily practice.
Tarrah Beebe, partner at KFA Architecture, shares her journey from architect to improv performer and explains how the principles of improvisation have shaped the way she leads projects and works with teams. Along the way, she reflects on lessons learned managing community-based projects, navigating uncertainty, and building trust through better communication.
EA665: Michelle Hamilton – Building an AI Ready Architecture Firm
Building an AI Ready Architecture Firm
Building an AI ready architecture firm is quickly becoming one of the most important challenges facing architects today. In this episode of the EntreArchitect Podcast, Michelle Hamilton shares how firms can move beyond simply experimenting with AI and begin building real systems for long-term success. Drawing from decades in architecture and enterprise AI, she explains why successful adoption always starts with people.
Michelle spent more than 30 years in commercial real estate and the AEC industry before stepping into the world of enterprise AI. Through her work leading AI adoption...
EA664: Solo Sessions - Get Out of the Room
Get Out of the Room
In this solo session of the EntreArchitect Podcast, Mark R. LePage explores a simple idea with powerful results: get out of the room. When architects spend all their time in the same environment, it becomes easy to reinforce old habits, assumptions, and ways of thinking. Mark explains why stepping into new spaces can unlock creativity, spark fresh ideas, and create opportunities for growth.
Drawing from his experiences at Taliesin and industry events, Mark shares how changing your environment can change your perspective. Exposure to new people, conversations, and challenges often...
EA663: Solo Sessions - The Room That Changes Everything
The Room That Changes Everything
In this solo session of the EntreArchitect Podcast, Mark R. LePage explores the room that changes everything and why mastermind groups can be a powerful catalyst for growth. Many architects build their firms in isolation, carrying challenges alone and making important decisions without trusted peers. Mark explains how a small group of committed professionals can provide clarity, accountability, and encouragement when it matters most.
He shares how mastermind groups create a space for honest conversations and meaningful feedback. As a result, architects gain confidence, solve problems faster, and uncover opportunities...
EA662: Jamileh Cannon - How This Architect is Revolutionizing California Housing
How This Architect is Revolutionizing California Housing
California infill housing is changing fast, and Jamileh Cannon is helping lead that shift. In this episode of EntreArchitect podcast, Jamileh shares how she moved from architecture school into development and co-founded Workbench to create scalable housing solutions across California. She explains how her team balances design quality, zoning demands, and long-term resilience in today’s difficult housing market.
Along the way, Jamileh discusses the realities of multifamily housing, ADUs, and entitlement challenges in the Bay Area and Santa Cruz. She also explains how performance-driven design can help pr...
EA661: Lauren Thomsen - Crafting Sustainable Architecture in Urban Neighborhoods
Crafting Sustainable Architecture in Urban Neighborhoods
Crafting sustainable architecture in urban neighborhoods requires more than good design. It takes technical skill, strong partnerships, and a deep understanding of how people live in cities. In this episode, Lauren Thomsen shares how she approaches high-performance residential design through collaboration, adaptive reuse, and thoughtful renovation work in Philadelphia.
Lauren discusses her path from architecture school at Rensselaer Polytechnic Institute to launching her own practice, Lauren Thomsen Design. She explains how historic renovations and urban infill projects shaped her design philosophy over time. In addition, she shares practical advice...
EA660: Paul Sippil - How Small Architects Can Save Thousands on Retirement Fees
How Small Architects Can Save Thousands on Retirement Fees
In this episode of the EntreArchitect Podcast, Mark R. LePage sits down with Paul Sippil to discuss 401(k) fee transparency and how architects can build healthier retirement plans for their firms. Paul reveals how small business owners can identify hidden fees, avoid conflicts of interest, and improve long-term financial outcomes. Since 2009, his work has focused on analyzing retirement plans at a granular level across cost, services, and technology.
Paul explains why many firms unknowingly overpay for retirement plans while receiving limited value in return. He also...
EA659: Ashish Desai - How Architecture Firms Can Use Data to Thrive
How Architecture Firms Can Use Data to Thrive
Ashish Desai, CEO of Monograph, joins the EntreArchitect Podcast to discuss architecture firm management software and the future of AI in practice. He explains how architecture firm management software can help firms improve profitability, forecasting, and operational efficiency. Ashish shares why many architecture firms struggle to connect business performance with everyday project management.
Before becoming CEO in 2026, Ashish led product and design at Monograph as Chief Product Officer. Earlier in his career, he helped scale companies like 99designs and Handshake by focusing on user experience and product...
EA658: Kyle Barker - Communal Housing Design Guidelines
Communal Housing Design Guidelines
Communal housing design guidelines take center stage as Kyle Barker joins the EntreArchitect Podcast. Kyle is the founder of Primary Projects, where he focuses on sustainable, affordable, and community-driven housing. In this episode, he shares how his work challenges traditional housing models and pushes toward more connected living.
Along the way, Kyle discusses his Rotch Scholar research, which took him across Europe, Australia, and Japan to study collective housing. He explains how these global insights shaped his book and design approach. In addition, he breaks down how reducing embodied carbon and...
EA657: Joyce Owens - When Architects Communicate Their Value, Everything Changes
When Architects Communicate Their Value, Everything Changes
When architects communicate their value, everything changes. In this episode, Joyce Owens FAIA RIBA shares why clear communication is the key to elevating both your work and your impact. As the founder of Architecture Joyce Owens LLC and a leader in Tropical Modern design, she brings decades of global experience to the conversation.
After 15 years in London, Joyce returned to Florida and built a practice known for climate-sensitive and resilient design. Along the way, she became the first woman to receive the AIA Florida Gold Medal and was...
EA656: Jared Banks - The Unexpected Truth About Architect Led Development
The Unexpected Truth About Architect Led Development
In this episode of the EntreArchitect Podcast, architect to developer journey takes center stage with Jared Banks, AIA, founder of Shoegnome Architects. Based in Seattle, Jared blends residential design, BIM expertise, and entrepreneurship to help architects build smarter careers. He shares how his path evolved from running a BIM consultancy to designing homes and launching a development company.
Along the way, Jared breaks down what it really takes to step into small-scale real estate development. He explains financing strategies, partnership structures, and the realities of market timing. In...
EA655: Katelyn Rossier - The Training Gap Holding Architecture Firms Back (mentorDINO)
The Training Gap Holding Architecture Firms Back (mentorDINO)
The training gap holding architecture firms back (mentorDINO) is more than a skills issue, it’s a systems problem. In this episode, Katelyn Rossier shares how the disconnect between school and practice creates daily inefficiencies. As a result, firms face burnout, costly mistakes, and lost profit.
Katelyn explains how mid- and senior-level staff carry the hidden burden of training while managing projects. However, without structured support, this cycle continues. That’s why she founded mentorDINO, a platform built to turn chaos into clarity. Through practical, on-demand training, firm...
EA654: Pam Raymond and Jayme Gately - How Small Firm Architects Can Compete and Win
How Small Firm Architects Can Compete and Win
In this EntreArchitect Podcast episode on marketing strategies for small architecture firms, Pam Raymond and Jayme Gately of Blueprint share how smaller practices can stand out and win better work. Together, they bring decades of experience leading marketing and communications at top global firms. Now, they help design professionals build smarter, more strategic approaches to growth.
First, Pam and Jayme explain why relationship-based marketing still matters most. They show how trust, consistency, and clear positioning can outperform big budgets. In addition, they break down how firms can...
EA653: Ryan Thewes - What Wright’s Apprentices Taught Me About Architecture and Life
What Wright’s Apprentices Taught Me About Architecture and Life
In this episode of the EntreArchitect Podcast, we explore organic architecture principles with Ryan Thewes, founder of a Nashville-based design studio. He shares how early influences, including Frank Lloyd Wright’s philosophy, shaped his approach to modern, site-driven design.
Ryan walks through his journey from Ball State University to working alongside architects connected to Wright’s legacy. Along the way, he built a practice rooted in bold geometry and environmental harmony. As a result, his work has earned recognition for blending sustainability with contemporary residential design...
EA652: Maor Greenberg - Your Design to Permit Ready in Less Than 10 Days
Your Design to Permit Ready in Less Than 10 Days
AI in architecture is changing how projects move from concept to construction. In this episode, Maor Greenberg, founder of Spacial AI, shares how automation is transforming permit sets, compliance, and engineering workflows. He explains how AI can reduce manual work while improving accuracy and speed across the design process.
Maor brings nearly two decades of experience in architecture, real estate, and construction. Over the years, he has built and led multiple companies, including Greenberg Construction and VRchitects. As a result, he understands the real challenges firms...
EA651: Adam Katz - The Pre-Construction Process Is Broken and Architects Can Fix It
The Pre-Construction Process Is Broken and Architects Can Fix It
Preconstruction management platform founder Adam Katz joins the EntreArchitect Podcast to discuss how better information can transform the building process. Katz shares how his background in finance, construction, and technology shaped the vision behind Craydl. Together, they explore the persistent gap between design intent and construction cost.
However, the problem is not just pricing. Architects, builders, and owners often work from different sets of information during preconstruction. Katz explains how Craydl creates a single source of truth so teams can align decisions early and reduce...
EA650: Michael Sweebe - Bringing Cost Clarity to Renovation for Owners and Architects
Bringing Cost Clarity to Renovation for Owners and Architects
Bringing cost clarity to renovation for owners and architects begins with a childhood in darkness. Michael Sweebe grew up in an illegal apartment in Toledo, Ohio, with no operable windows and little light. At nine years old, he began drawing floor plans, hoping to design a better life for his single mom. That instinct to bring light into dark spaces shaped his thirty-year career as an architect.
However, over time, Michael saw a painful pattern. Homeowners spent thousands on drawings before they understood true construction costs...
EA649: Jonathan Wolk - The Business Case for Architect-Led Design-Build
The Business Case for Architect-Led Design-Build
The business case for architect-led design-build is more than a trend. It is a shift in how firms create value and manage risk. In this episode, Jonathan Wolk shares how integrating architecture, construction, and real estate can lead to smarter decisions from day one.
Trained as an architect with hands-on design-build experience, Jonathan is also a licensed general contractor and real estate broker. As a result, he understands how projects are evaluated, financed, and built. Through his firm, WOLK360, he leads an integrated practice built on clarity and alignment...
EA648: James Ray Polk - His Taliesin Experience and a Lifelong Dream Come True
His Taliesin Experience and a Lifelong Dream Come True
A lifelong dream comes into focus in this conversation with architect James Ray Polk. Mark R. LePage sits down with James to explore his creative journey and the story behind his upcoming Taliesin Experience. Together, they unpack the moments that shaped his path and sharpened his voice.
James blends music and design, using rhythm, harmony, and tone to guide spatial decisions. Because of this, his work feels composed rather than assembled. He also shares how community support helped him narrow his focus and build a practice...
EA647: Jeff Lusin - Balancing Business, Art and a Commitment to Community Growth
Balancing Business, Art and a Commitment to Community Growth
Balancing business, art and community growth is a challenge many architects face, and Jeff Lusin lives it every day. In this episode of the EntreArchitect Podcast, Jeff shares how his early love of making, art, and storytelling shaped his path into architecture. He explains why architecture should leave an impression beyond pure function.
Jeff reflects on building 45 Architecture and navigating the early challenges of entrepreneurship. He discusses the power of strong partnerships, clear values, and intentional growth. Along the way, he shares how marketing and representation...
EA646: Michael Jansen and Dr. Prasanta Bose - Why Architects Will Own the Future of AI Digital Twins
Why Architects Will Own the Future of AI Digital Twins
In this episode of the EntreArchitect Podcast, we explore why architects will own the future of AI digital twins. Mark R. LePage talks with Michael Jansen and Dr. Prasanta Bose about how artificial intelligence is reshaping design and operations. They explain how TwinMaster is helping firms work smarter, not harder.
First, Michael shares how his global architecture and technology background led him to build new ways to scale design work. Meanwhile, Prasanta explains how machine learning and digital twins can turn building data into clear...
Special Episode: Stuck at $1M, The Path to an Iconic Firm
Special Episode: Stuck at $1M, The Path to an Iconic Firm
If your architecture firm feels stuck around the $1M mark, this episode shows you what’s really holding it back. Mark R. LePage and Jeff Echols share how The Iconic Firm was created to help leaders break through it. Together, they explain how clarity is the first step toward building a firm that stands out.
They dive into what makes a firm truly iconic. The conversation shows how purpose, positioning, and leadership shape long-term success. They also share lessons from their own journeys in pr...
EA645: Vance Morris - What Disney Teaches About Client Experience
What Disney Teaches About Client Experience
What Disney teaches about client experience is more than a catchy idea—it is a proven system for growth. In this episode, Vance Morris shares his unlikely journey from Disney leader to entrepreneur. Along the way, he learned how powerful storytelling and intentional moments can transform client relationships.
Vance’s path was not easy. He faced bankruptcy, career loss, and hard resets before rebuilding his business. Because of this, he now teaches small business owners how to design experiences that inspire trust and loyalty.
This conversation is espe...
EA644: Jed Byrne - Start Small Selling What You Already Know
Start Small Selling What You Already Know
Starting small and selling what you already know is the focus as Jed Byrne returns to the EntreArchitect Podcast. He unpacks why selling feels hard for architects and where those fears come from. Then he shows how starting small builds confidence fast.
Jed introduces a clear constraints framework for selling that removes pressure and adds focus. As a result, architects learn to sell by sharing what they already know. He also explains how writing his new book shaped his own business development.
Jed shares practical advice...
EA643: Kacper Staniul - How AI Is Changing Design, Visualization, and Client Communication
How AI Is Changing Design, Visualization, and Client Communication
AI in architecture is changing how firms design, visualize, and communicate ideas. In this episode of the EntreArchitect Podcast, Kacper Staniul, founder and CEO of MyArchitectAI, joins Mark R. LePage to explore what this shift really means for architects today. Together, they break down why AI-powered rendering tools are becoming more accessible, especially for small and growing firms.
Kacper shares the challenges architects face with traditional rendering software and how AI can remove cost and time barriers. He explains how AI supports creativity rather than replacing...
EA642: Mark's Renovation Story on Home: The Second Story Podcast
Mark's Renovation Story on Home: The Second Story Podcast
In this special episode of the EntreArchitect Podcast, Mark R. LePage's renovation story on home takes center stage through a conversation on Home: The Second Story. Mark joins hosts Taylor Davis, Marilyn Moedinger, and Sheri Scott to reflect on architecture, business, and belonging.
Mark shares the personal journey of renovating a 1934 stucco cottage in Chappaqua, New York. He and his wife Annmarie restored the home in thoughtful phases, choosing stewardship over a teardown. Along the way, they faced real homeowner challenges, even as architects.
...
EA641: Bryon McCartney - Why AI Is Good for Architects
Why AI Is Good for Architects
In this episode, Mark R. LePage talks with Bryon McCartney about why AI is good for architects. Bryon is the CEO of Archmark and a longtime branding and business coach for firm owners. Together, they explore how AI can support architects instead of replacing them.
Next, Bryon shares practical ways architects are using AI today. For example, he explains how AI can save time, reduce busywork, and improve focus. He also breaks down how to spot tasks that are ready for automation.
Finally, the conversation looks ahead...
EA640: Shannon Hughes - Stop to Reflect and Be Proud of Your Success Before You Prepare for the New Year
Stop to Reflect and Be Proud of Your Success Before You Prepare for the New Year
As the year winds down, many leaders rush ahead instead of pausing. In this episode of the EntreArchitect Podcast, we explore why it matters to stop to reflect before the new year. Mark R. LePage is joined by Shannon Hughes of Enliven Studios to talk about pride, progress, and presence.
Shannon shares her path from corporate recruitment advertising to building a people-first coaching practice. Along the way, she explains how intentional culture keeps teams engaged and connected. She also...
EA639: Nick Macey, CEO - A New Era for AIA Contract Documents and What It Means for Small Firms
A New Era for AIA Contract Documents and What It Means for Small Firms
A new era for AIA Contract Documents is reshaping how small firms manage risk, clarity, and collaboration. In this episode of EntreArchitect, Mark R. LePage talks with Nick Macey, CEO of AIA Contract Documents, about what this shift really means for practice today. Together, they explore why contracts matter more than ever in an increasingly complex design and construction landscape.
Nick shares how AIA Contract Documents has evolved from static PDFs to smarter, digital tools. He explains how clear agreements support...
EA638: Harper Halprin and Aaron Leshtz - Designing Resilient Homes for a New Climate Reality (Case Study House 2.0)
Designing Resilient Homes for a New Climate Reality (Case Study House 2.0)
In this episode of the EntreArchitect Podcast, we explore designing resilient homes for a new climate reality with architects Harper Halprin and Aaron Leshtz of AAHA Studio. They share the story behind their Case Study 2.0 project, a modern reimagining of the iconic Case Study House Program built for an era marked by wildfire risk and climate urgency. As they explain, this initiative grew from both professional experience and personal encounters with fire-damaged communities in Southern California.
Harper and Aaron walk through the origins of...
EA637: David Jenyns - Your Next Hire Should Be a Systems Champion
Your Next Hire Should Be a Systems Champion
Your next hire should be a systems champion, especially if you’re an architect drowning in day-to-day operations. In this episode of the EntreArchitect Podcast, Mark R. LePage talks with David Jenyns, founder of Systemology and author of Systems Champion. David explains why architects must build systems that work without them and how a dedicated systems champion can transform the way a small firm runs. He also shares why systemization feels hard for creatives, and how to make it simpler and more sustainable.
David and Mark break do...
EA636: Larry Lindner - Using the Right Words: How Copywriting Builds a Better Architecture Brand
Using the Right Words: How Copywriting Builds a Better Architecture Brand
In this episode, Mark R. LePage talks with award-winning copywriter Larry Lindner, opening the door to a conversation many architects overlook: why the right words matter just as much as great design. Larry explains how strong storytelling helps architects stand out in a crowded market and connect with the clients they want to serve.
As the conversation unfolds, Larry shares the biggest communication mistakes he sees architects make and how simple shifts in messaging can dramatically change how a firm is perceived. He also...
EA635: Katie Alessi and Kelly Donahue - Intentional Visibility for Small Architecture Firms
Intentional Visibility for Small Architecture Firms
In this episode of the EntreArchitect Podcast, Mark R. LePage explores the concept of intentional visibility for small architecture firms with marketing experts Katie Alessi and Kelly Donahue. Together, they unpack what it truly means to be visible in a crowded market and how small firms can strategically connect their message to the right audience. Listeners will gain clarity on how to define their ideal client and make consistent marketing decisions that support long-term growth.
Katie and Kelly share real-world insights from decades of experience helping AEC firms build...
EA634: David Warfel – How Lighting Design Shapes Our Health and Business Success
How Lighting Design Shapes Our Health and Business Success
How lighting design shapes our health is more than an architectural trend—it’s a business advantage. In this episode, lighting designer and educator David Warfel reveals how light influences our sleep, productivity, and mood in both homes and workplaces. He explains how natural light strengthens our circadian rhythm and why better lighting can lead to sharper thinking and higher energy.
David breaks down the science of how we absorb and process light. He shares simple design strategies that boost well-being, even when natural light is limi...
EA633: Susan Barnes & Robin Wilcox - The Power of Placemaking at Skylab Architecture
The Power of Placemaking at Skylab Architecture
In this episode of the EntreArchitect Podcast, Mark R. LePage explores holistic design process architecture with Susan Barnes and Robin Wilcox of Skylab. Based in Portland, Skylab integrates architecture, interiors, and master planning into one seamless approach. Their work shows that design is more than solving problems. It is storytelling and placemaking. Susan and Robin share how curiosity and a deep understanding of people and place guide every project. The result is memorable environments that connect with both users and communities.
Susan Barnes discusses her path into architecture...
EA632: Stacey Brown Randall - Designing a Referable Client Experience
Designing a Referable Client Experience
In this episode of the EntreArchitect Podcast, Stacey Brown Randall shares why designing an intentional client experience is the key to long-term business success. She explains that every business, whether by design or default, has a client experience—and those touchpoints deeply impact how clients feel throughout their journey. Stacey emphasizes the importance of understanding not only the logical side of client satisfaction but also the emotional journey clients undergo, revealing how these elements shape lasting impressions and loyalty.
As the author of the new book, The Referable Client Experience, St...