4 Day Weekends: New Earth Strategy and Magic

40 Episodes
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By: Donna Ashton

Join Business Priestess Donna Ashton as she guides conscious entrepreneurs through the evolving business landscape. Traditional marketing isn't working like it used to—because business itself is transforming. Each episode explores how to align your business with ancient rhythms, sacred wisdom, and authentic practices that naturally attract ideal clients. As a Projector with over 20 years of experience, Donna offers unique insights for Generator and Manifesting Generator entrepreneurs looking to create sustainable success without the hustle. Discover how to raise the consciousness of your business, trust your intuition over outdated formulas, and embrace the New Earth economy emerging around us. Whether yo...

High Vibration in Business: Show Up Authentically
#228
Last Thursday at 10:00 AM

Donna delves into the concept of showing up authentically in business by harnessing high vibrational energy.

She discusses her personal approach to work, which includes integrating daily walks along the beach for energy and inspiration, and how these practices can enhance productivity and creativity.

Emphasizing the importance of intuition and joy in work, Donna encourages us to find and follow our unique flow, whether it's through nature, creativity, or non-traditional work methods. Strategies to align work with personal energy and preferences are also shared, advocating for an approach where business practices are tailored to individual...


The Dance of Using Energy to Manifest
#227
06/19/2025

In this episode of Four Day Weekends, host Donna welcomes Jennifer Urezzio, founder of Soul Language, to discuss managing energy leaks and manifesting daily.

Jennifer shares insights into establishing a conscious connection with the soul for clear decision-making and success. They explore topics including understanding one's soul language, manifesting, and the an exercise to consciously manage energy. Donna reflects on her own experiences working with Jennifer and the essential practices for maintaining energy alignment in both personal life and business.

00:00 Introduction and Guest Introduction

01:01 Personal Experiences and Soul Language

02:52 Energy Leaks and...


The Death of Hustle Culture and What's Rising in it's Place
#226
06/12/2025

Hustle culture is officially dead, and something way better is taking its place. In this episode, we talk about why the "work harder to earn more" mentality isn't working anymore and what's actually replacing it. Spoiler: it involves way more joy and way less grinding.

What We Cover


Why hustle culture is finally crumbling (thank goodness!)The shift from "more hours = more money" to working smarterHow to follow your energy instead of rigid business plansThe Indiana Jones approach to business: one step at a timeWhy authenticity beats tactics every single time

<...


Business Purpose through Palms
#225
06/05/2025

In this episode of Four Day Weekends, we welcome Leslie Zemenek, a hand reader, past life astrologer, and life purpose guide with three decades of experience.

Leslie explains how she decodes life purposes by examining fingerprints, which are formed 16 weeks after conception. She discusses the four types of fingerprints and their relation to various life paths and customer care genius types, particularly for entrepreneurs.

She reads Donna's fingerprints, highlighting her unique superpower and limiting beliefs. Leslie also shares insights into the scientific and metaphysical aspects of her work, emphasizing the importance of personal authenticity in...


The New Currency: Time and Energy in Business
#224
05/29/2025

In this episode of Four Day Weekends, Donna delves into the shift from traditional, money-focused business paradigms to a more balanced, energy and time-conscious approach.

She discusses how time and energy are becoming the new currencies of business success, advocating for a move away from the hustle culture towards a more aligned and spiritual business practice.

Donna shares insights on honoring your energy, setting boundaries, and maintaining higher vibrational frequencies to achieve better results in both business and personal life. She also provides practical steps for performing an energy audit and delegating low-energy tasks. Join...


Creating Sacred Business Boundaries for Greater Income
#223
05/22/2025

In this episode, Donna discusses the importance of setting sacred business boundaries and how they can lead to increased income.

Reflecting on personal experiences and lessons learned, Donna explains how clear boundaries protect personal time and energy, prevent burnout, and enhance productivity. She shares stories about the consequences of weak boundaries and the benefits of strong ones, offering practical advice on setting time, client, energy, financial, and personal value boundaries. By implementing firm boundaries, solopreneurs can achieve a better work-life balance and create a more aligned and profitable business.

00:00 Introduction to Sacred Business Boundaries


From Head to Heart: Redefining Business Decisions with Intuition
#222
05/14/2025

Let's discuss the art of making business decisions that aren't just informed by data but are also aligned with your intuition.

We explore the limitations of head-only decision-making, often resulting in analysis paralysis, and introduce the transformative power of blending strategic thinking with gut feelings.

Through personal stories and practical examples, learn how listening to your body's signals can guide you toward more fulfilling and profitable outcomes.

Tune in to see how to integrate intuitive practices into your daily routine, set the right intentions, and make decisions that resonate deeply with your true...


Finding Your Creative Flow with Dr. Adrienne Maclain
#221
04/24/2025

I'm excited to welcome our special guest today, Dr. Adrienne Maclain!

Dr. Adrienne MacIain, a.k.a. Dr. Odd, is the bestselling author of the Creative Living for All series and creator of the DOER deck, a unique oracle deck designed to realign humans to their natural creative cycle.

Her goal is to help creators unleash the power of their authentic creative flow so that they can create what they're called to create with ease and enjoyment.

Join us to discuss the importance of embracing one's unique quirks and creativity.

She...


Unexpected Inspirations: Foxes and the Traits of Manifesting Generators
#220
04/17/2025

Today I had an unexpected encounter with a fox family in my neighborhood.

What started as a different planned topic turned into a reflection on the adaptability and playful nature of foxes, drawing parallels to the traits of manifesting generators in the business world.

By observing the foxes, I discuss how they, like manifesting generators, thrive in various environments, balance their work with creativity, and find joy in what they do.

Tune in to hear my story and get inspired to embrace your own adaptability and playfulness.

Grab my guide below:<...


Embracing Your Authentic Self: The Key to Business Success
#219
04/09/2025

Ditch the blueprints and start running your business authentically.

If you're ready to transform your business, the greatest strength you have is simply being you and embracing your uniqueness.

Let's discuss the importance of being authentic in your business.

I'll share some personal anecdotes and lessons I've learned from blindly following others, and emphasize why aligning your actions with your true self is essential for success.

You'll also hear some practical tips on identifying business practices that might be out of alignment and how to ensure everything you do is in...


Ditch the Sales Script: Selling Naturally with Kim Frederick
#218
04/03/2025

With our special guest Kim Fredrick, we dive into the art of selling your services without feeling like a used car salesman.

She shares valuable insights on how to make sales conversations natural and effective. Learn how to approach selling in a way that aligns with your true self, ensuring a comfortable experience for both you and your clients.

Kim is a sales coach who unsticks small business owners so they can sell their services comfortably and authentically without pressure, gimmicks, or compromise.

She doesn’t teach a hard to remember system, but fo...


Intuitive Insights: Trusting Your Inner Business Guide
#217
03/27/2025

What if your best business decisions came from your inner voice rather than your data? 

Think of your intuition as a muscle. The more you use it, the stronger it gets.

Let's dive into the power of intuition in making business decisions.

Moving away from purely data-driven choices, we explore how listening to that inner voice can lead to more authentic and profitable outcomes.

From personal anecdotes to practical tips, learn how to harness your intuition and integrate it into your decision-making process for better business and life outcomes.

F...


Seeds of Renewal: How to Honor the Spring Equinox
#216
03/20/2025

It's time to celebrate the Spring Equinox, also known as Ostara!

Learn what the equinox is all about and some fascinating historical tidbits about how ancient cultures celebrated this time of renewal and growth.

We’ll explore fun and meaningful ways to mark this vibrant season, like planting seeds, making nature tables, and bringing in the fresh, lively energy of spring into your home.

I’ll also discuss the powerful cosmic energies at play and how this season is perfect for new beginnings.

It’s a time for fresh starts and I can’...


Spring Forward: Discovering the Seasonal Flow of Business
#215
03/13/2025

Stop fighting the current and learn to flow with the seasons.

Let's unveil the forgotten rhythm of business success.

Discover how aligning your business with the natural seasons can boost productivity and bring balance.

We're channeling the power of spring's renewal, summer's high energy, fall's reflection, and winter's rest.

Say goodbye to the relentless grind, and embrace a more organic approach to achieving your goals.

Tune in and transform the way you do business!

Grab my guide below:

FREE : Business Detangler: 5 Minute Audio to Reclaim...


Unveiling Season Three: Embracing the New Earth Business Model
#214
03/06/2025

It’s clear that the old ways no longer serve us. As our planet and species evolve, so must our business practices.

After a long transformative break, I can't wait to dive back in and share the thrilling evolution of my business journey!

I had some powerful reflections that sparked an exciting new direction for my teachings and business, transforming it to include more magical and intuitive practices.

I've always been passionate about working less while making a fantastic living. Now, I'm leveling up by infusing elements like tarot, pendulums, and moon ceremonies in...


Raise Your Business Consciousness
#213
01/09/2025

Don't let your business get stale and outdated.

Our personal and spiritual development are deeply linked to our professional lives.

For many of us, our business is a direct reflection of who we are so as we evolve personally, our businesses should evolve too.

I want to share some insights on how you can elevate your business consciousness by aligning it with your personal passions and growth as we move into the new year.

Think creatively about your passions—whether it’s gardening, yoga, nature walks, or activities that might seem unre...


Words of the Year
#212
01/02/2025

What are your words of the year?

In this final episode of 2024, I share my reflections on the words I chose for the past year - Rebirth and Bloom.

Let's discuss my journey with these words and how they influenced my personal growth and business transformations. 

There are significant changes coming in 2025 Including my business model, the evolution of my personal practices, and a sneak peek into what's coming in the new year!

Try picking your words of the year and see how this meaningful practice can help shape your business t...


Year-End Reflections: What Worked, What Didn't, What's Next?
#211
12/26/2024

Before the end of the year, let's do this quick powerful exercise that will help you reflect on this past year and plan for an extraordinary 2025.

Get ready to transform your mindset and set yourself up for success!

I'm guiding you through an exercise I do every year that I call "What Worked, What Didn't Work, and What You'll Do Better".

It's a simple but transformational process to reflect on your year and use these insights to make the next year even better!

I hope this exercise brings you the same...


Infusing Creativity into Your Business
#210
12/19/2024

Work doesn't have to feel boring and repetitive every single day.

Bringing more creativity into our business and everyday life is so important to keep our vibration up and allow work to be exciting again!

As someone who runs a flower farming business and loves to do various craft projects, I can't wait to tell you about the joy and energy these creative endeavors bring me.

Let's discuss how mixing passion with business tasks can make your workday more enjoyable and fulfilling, the impact of engaging activities on your overall passion and productivity...


1212 Gateway: Energy Shifts in Business for 2025
#209
12/12/2024

A huge shift is coming in 2025!

Lets jump into the magical energy of the 1212 gateway and how it impacts our lives and businesses.

I'll share insights on navigating energy shifts and manifesting your goals! Tune in for practical decluttering tips to prepare your space and mind for the upcoming year.

Let’s embrace the changes, ride the energy waves and set ourselves up for success in the new year!

Grab my guide below:

FREE : Business Detangler: 5 Minute Audio to Reclaim Time and Get Immediate Relief in Your Chaotic Business

...


The Power of Open Hands: Embracing Abundance
#208
12/05/2024

Have you ever noticed how we entrepreneurs are awesome at giving but kind of awful at receiving?

In this episode, let's explore why your closed hands might be shutting out success. Perfect for this season of giving and gratitude!

Are you drowning in tasks but refusing help? You might be blocking abundance. Learn how accepting help can open doors to success!

Undervaluing your work? Stop giving away your time and start charging what you're worth. I'll share some personal stories and tips on how to welcome financial abundance.

Start opening your...


Rebooting Your Business: How to Make the Big Shift
#207
11/21/2024

 Do you ever feel like shutting down your entire business and just starting over?

Before you throw everything away, it might simply be time to expand your business or move towards a new direction!

Today I'm sharing my journey of knowing when to shift in your business.

Here's what's in store:

- Why I knew it was time to shift

- Signs your energy doesn't match your work

- Evolving client needs and how to adapt

- The fine line between pivoting and panicking


Transitioning from Course Creation: A New Chapter
#206
11/14/2024

There's a big shift coming in my business and podcast direction!

After a year of reflection, I’m moving beyond courses to something even bigger.

While courses have been my focus for years, it's time to pivot to new opportunities.

A key conversation with my coach helped me find my real calling: transforming how entrepreneurs do business better.

I’m focusing on solving the root issues that hold entrepreneurs back, helping them find real freedom and efficiency.

Look out for new programs designed to optimize your business, save time, and...


The Guide to Untangling Your Business
#205
11/07/2024

Have things just felt draining and complicated recently?

Let me give you the guide to untangling hidden obstacles in your business.

We’ll explore how to evaluate your pricing, simplify your processes through automation or delegation, and spot new revenue opportunities.

Plus, I’ll give you three powerful techniques: Revenue Radar, Energy Leak, and Time vs. Money Audit, to help you boost your profits and streamline your operations.

Tune in and start transforming your business today!

Don't forget to subscribe to my private podcast for more tips and strategies to w...


The Expensive Myth: Why Being Busy is Costing Your Business
#204
10/31/2024

Did you know that there's hidden costs of being too busy?

Discover why the constant hustle isn't just tiring – it's also expensive. Being overly busy can actually lead to missed opportunities and mistakes that drain your energy and profits.

Let me show you how to detangle yourself from the chaos of daily tasks and refocus on what truly moves the needle in your business.

Don't get caught in the traps that keep us busy, from fear of missing out on the next big thing to the illusion that more activity equals more progress, di...


Stop Making Your Business Harder Than It Needs to Be
#203
10/24/2024

You've probably caught yourself thinking "This should just be a lot easier" more times than you'd like to admit.

Let's be honest, running a business is no walk in the park but I'm here to show you that it can be easier.

I'm going to help you uncover three critical signs that you're making things too hard in your business. We'll explore actionable strategies to streamline your processes and make your business run smoother and more efficiently.

It's time to stop overthinking decisions, adding unnecessary steps, and perfecting the unimportant. Instead, learn these...


Holiday Sales Success: The Secret to Selling Programs and Buyer Psychology
#202
10/17/2024

We're about to crack the code on holiday sales success!

Let me reveal the secrets behind holiday buyer psychology and discover why customers are in a frenzy for deals and how to make sure your offers hit the mark.

Learn how to make your offers stand out with irresistible deals as I walk you through creating special bundles, adding extra value, and offering discounts without giving away the farm.

Don't reinvent the wheel—repurpose it! Find out how you can use existing products to create high-value offers that will appeal to your audience wi...


Harnessing Seasonal Energies: Align Your Business with Nature's Cycle
#201
10/10/2024

Ready to ride the waves of seasonal energy in your business?

Grab a cup of your favorite warm drink, cozy up, and join us in this episode as we dive into how the natural cycles of the year can supercharge your business.

We explore how the natural cycles of the year influence our business activities. From the renewal of spring to the harvest of autumn, we discuss leveraging seasonal energy to enhance productivity and well-being in business.

Learn why spring is the best time for new initiatives, how summer fosters expansion, and why...


The Evolution of Friendship and Business with Jeannie Spiro
#200
10/03/2024

 Today we're celebrating my landmark 200th episode with my amazing friend Jeannie Spiro!

Join us as we reminisce about our incredible 12-year friendship, sharing the story of how we met and how our business collaboration has evolved over the years. From personal anecdotes to professional insights, we reflect on our journeys and the importance of events in fostering deep connections. 

 Tune in to hear about Jeannie’s journey from corporate life to online entrepreneurship and how my expertise in creating leveraged business models has influenced her.

We also discuss the significance of having a bus...


Harnessing the Power of the Universe: Merging Magic with Business Strategy
#199
09/26/2024

Add a touch of magic to your business and watch your success soar in ways you never imagined!

Discover how harnessing the power of the universe can elevate your business to new heights, and enhance your business with these insights on integrating universal laws, vibrations, and intuition into your business strategy.

Tune in to learn about the intersection between the energies of the universe and business success, and how you can start making quantum leaps in your entrepreneurial journey. 

Get a sneak peek into the upcoming Quantum Business Experience event happening this November a...


Simplify to Expand: Declutter Your Business for Growth
#198
09/19/2024

Let's spice it up today with one of the hottest topics for entrepreneurs—simplifying your business for ultimate growth.

If you're feeling overwhelmed, overworked, and just plain exhausted, this episode is for you. We’ll explore how cutting out the noise and focusing on what truly matters can help you work less and achieve more.

We'll also be exploring some real success stories from my journey and the first steps you need to take in order to gain back your time and freedom.

Just a quick heads up about an event you won’t want...


Finding Your Voice: A Journey from Stage to Networking with Stephanie Bonte-Lebair
#197
09/12/2024

Are you feeling stuck in your current business model, unable to scale or transition to something more fulfilling?

Meet Stephanie Bonte-Lebair, and discover her powerful story of transformation and reinvention.

Stephanie Bonte Libert is a classically trained singer and stage performer turned voice and networking coach for creative entrepreneurs.

She's founded Empowered Business Networking in 2020, a virtual networking membership that focuses on collaboration to create visibility in the marketplace.

Sit down with us as we explore the transformative journey of Stephanie as she shares insights about her membership group and how...


Price It Right: Mastering the Psychology Behind Effective Pricing
#196
09/05/2024

Often, our purchases are driven by emotions rather than logic. For instance, you might walk into a store with the intention of buying a pair of black shoes but end up drawn to a pair of stunning boots you didn’t plan to buy.

It’s not just about numbers—it's about how those numbers play tricks on our minds.

In this episode, we delve into the fascinating psychology behind pricing your business offerings. Discover how emotional decisions, perceived value, and charm pricing strategies can influence buyers, and learn how to apply these insights to your p...


Auto Magic: How Automation Can Revolutionize Your Workflow
#196
08/29/2024

Welcome to the magic of automation where your most tedious tasks are handled effortlessly, giving you more time to focus on what truly matters!

Imagine transforming tedious, repetitive tasks into smooth, efficient processes that practically run themselves. From automating your email campaigns and social media posts to streamlining invoicing and project management, we’ll dive into the tools and strategies that can save you time, cut costs, and boost your productivity.

Today we’re unlocking the secrets of automation to revolutionize the way you run your business.

Benefits of Automation:

Error reductionIncreased effi...


Client Story: Empowering Women with Kenya Dunn
#195
08/22/2024

Get ready for this exciting interview with Kenya Dunn, to reveal her business strategies and the inspiring vision behind the Power Tribe Community!

Kenya Dunn is an executive development and strategic leadership expert who empowers high visibility, high impact leaders to achieve exceptional results through visionary leadership, strategic innovation, and expert communication.

Her mission is to seed the world with leaders of consequence. Kenya also serves on several boards and commissions throughout South Carolina and is the founder of the POWER Tribe Community, which is dedicated to redefining leadership and eliminating biases against women of...


Leveraged Loot: The Secret to Recurring Income
#194
08/15/2024

Ever dreamt of having money flow in while you’re sipping a latte or catching up on your favorite binge-watch? Well, recurring income could be your ticket to making that dream a reality!

Let me break down what recurring income is, how it stacks up against other types of income, and how you can get in on the action!

Dive with me into the world of leveraged loot and explore the concept of recurring income. let's break down what recurring income means, how it differs from other income types like passive and leveraged income, and ho...


Beyond One-to-One: Strategies to Expand Your Business
#193
08/08/2024

If you're a coach, consultant, or service provider looking to scale up and reach more clients without multiplying your work hours this episode is for you.

The session explores the transition from a one-to-one business model to a one-to-many model, highlighting the scalability and flexibility benefits for business owners.

It offers practical examples and strategies for shifting from personalized, single-client services to group programs, courses, and memberships.

Grab a notebook and get ready to revolutionize your business!

Get the Words to Wealth guide (7 ways to monetize what you already created)


Maximize Your Fall Launch: Formula for Success
#192
08/01/2024

After the summer break, it's a prime opportunity to maximize your impact and profits. 

Before summer comes to an end, let's dive into the 'Fall Launch Formula', a strategic approach to launching your courses and programs during the fall season.

We discuss why fall is an ideal time for launches, how to prepare and plan your launch strategy, the importance of specificity in your course offerings, and practical steps to take advantage of this high-potential period.

Step into this season prepared to maximize your sales and profits with strategic planning and targeted marketing.


Designing Success: An Interview with Kim Russo
#191
07/25/2024

In this episode, we sit down with Kim Russo, founder of On Brand Designs, to talk about her journey from freelancing to building a successful design studio and creating the Profitable Brand Designer course.

We delve into her business strategies, creative processes, and how she manages to maintain a work-life balance.

Kim Russo is the Founder, CEO, and Lead Designer of On Brand Designs, a boutique design studio in Charleston, SC. She began her career working for top branding agencies in NYC after getting her degree from the Fashion Institute of Technology in packaging design. <...


Bridging worlds: Interview with Susan Morrow-Johnson
#190
07/18/2024

Today in this exciting interview we are thrilled to have a very special guest with us Susan "MoJo" Morrow-Johnson, share her extraordinary abilities to connect with the spirit world and how she uses her gifts to create multiple courses and a thriving business.

Susan "MoJo" Morrow-Johnson has served as a psychic medium and coach since 2005. After talking with thousands of dead people, MoJo spooned in a heaping helping of the Other Side to her cauldron of talents, including writing, speaking, philosophy, and just a pinch of smart-ass to become the Destiny Coach.

MoJo supports women...