4 Day Weekends: Sacred Marketing & Magic
Join Business Priestess Donna Ashton as she guides conscious entrepreneurs through the evolving business landscape. Traditional marketing isn't working like it used to—because business itself is transforming.Each episode explores Sacred Marketing, seasonal business alignment, and authentic practices that naturally attract ideal clients. As a Human Design Projector with over 15 years of experience, Donna offers unique insights for spiritually-minded entrepreneurs looking to create sustainable success without the hustle.Discover how to fix what's broken in your business, master Sacred Marketing for authentic client attraction, and embrace the New Earth economy emerging around us. Whether your current strategies have stopped wo...
Failure is Just a Story We Tell Ourselves
Recording on the powerful 11:11 portal day, Donna shares a profound realization: failure is a cultural construct we've created, not an inherent truth. After six weeks into her new venture and some distance from pausing her coaching business, she reflects on what this volatile year has taught her about success, failure, and the journey in between.
From trying to launch a 5D business concept that people weren't ready for, to "selling herself out" by shrinking back to what made sense to others, Donna explores the lessons of 2025 with hindsight clarity. She discusses why timing matters...
Why being real counts more than sales scripts
After transitioning from a purely online business to face-to-face interactions in her new venture, Donna shares what she's learning about the importance of authenticity, transparency, and genuine service in sales. Whether you're selling online or in person, this episode explores why being yourself matters more than following scripts or closing deals at any cost.
Donna discusses the temptation to make sales even when clients aren't the right fit, and why that approach never works out well for anyone. From her experience working with course creation clients who weren't ready, to her current face-to-face sales training, she's seeing...
Why being real counts more than sales scripts
After transitioning from a purely online business to face-to-face interactions in her new venture, Donna shares what she's learning about the importance of authenticity, transparency, and genuine service in sales. Whether you're selling online or in person, this episode explores why being yourself matters more than following scripts or closing deals at any cost.
Donna discusses the temptation to make sales even when clients aren't the right fit, and why that approach never works out well for anyone. From her experience working with course creation clients who weren't ready, to her current face-to-face sales training, she's seeing...
When Your Business Plan Falls Apart
In this raw and honest episode, Donna shares her journey from launching a "new business" in March 2025 to putting it on pause in October. After nearly a year of trying to help entrepreneurs raise the consciousness of their businesses and shift into sacred marketing practices, she's learned that sometimes the universe says "not yet" even when you're doing everything right.
Donna walks through what happened when plans didn't unfold as expected. She talks about the difference between failure and poor timing, why flexibility has become the new strategic advantage, and how to know when to pause versus...
When Your Business Plan Falls Apart
In this raw and honest episode, Donna shares her journey from launching a "new business" in March 2025 to putting it on pause in October. After nearly a year of trying to help entrepreneurs raise the consciousness of their businesses and shift into sacred marketing practices, she's learned that sometimes the universe says "not yet" even when you're doing everything right.
Donna walks through what happened when plans didn't unfold as expected. She talks about the difference between failure and poor timing, why flexibility has become the new strategic advantage, and how to know when to pause versus...
Why I'm Hitting Pause on My Coaching Business
Recording right after the autumn equinox, new moon, and solar eclipse, Donna shares a deeply personal update about pausing her coaching business and what it means to truly listen when the universe keeps closing doors.
After months of hitting dead ends and having opportunities fall through despite her best efforts, Donna is stepping back to see what path wants to open instead. From her flower farm teaching her about seasonal timing to recognizing when it's time to stop beating your head against the wall, this episode is about trusting the natural rhythms of harvest season - both...
Why I'm Hitting Pause on My Coaching Business
Recording right after the autumn equinox, new moon, and solar eclipse, Donna shares a deeply personal update about pausing her coaching business and what it means to truly listen when the universe keeps closing doors.
After months of hitting dead ends and having opportunities fall through despite her best efforts, Donna is stepping back to see what path wants to open instead. From her flower farm teaching her about seasonal timing to recognizing when it's time to stop beating your head against the wall, this episode is about trusting the natural rhythms of harvest season - both...
While Others Are Closing Shop, She's Thriving: The 98% Retention Secret
While many coaches are struggling with failed launches and closing their businesses, Kristi Chaves has taken a completely different approach - she hasn't launched publicly in over a year and maintains a 98% client retention rate. In this eye-opening conversation, Christie shares how she built a sustainable business around client retention, authentic connection, and innovative program design.
As a business mentor and embodiment-based strategist who started coaching at 21, Christie reveals why she focuses on what most people overlook: keeping clients engaged and transforming for the long term. From customizing programs based on individual genius zones to constantly innovating...
While Others Are Closing Shop, She's Thriving: The 98% Retention Secret
While many coaches are struggling with failed launches and closing their businesses, Kristi Chaves has taken a completely different approach - she hasn't launched publicly in over a year and maintains a 98% client retention rate. In this eye-opening conversation, Christie shares how she built a sustainable business around client retention, authentic connection, and innovative program design.
As a business mentor and embodiment-based strategist who started coaching at 21, Christie reveals why she focuses on what most people overlook: keeping clients engaged and transforming for the long term. From customizing programs based on individual genius zones to constantly innovating...
The Autumn Shift: Time to Harvest and Prune Your Business
Feeling the seasonal shift even before the official autumn equinox? In this reflective episode, Donna shares her observations about the major energy shift happening as we move from summer's expansion into fall's harvest season.
From waking up to cooler temperatures and shorter days to feeling the effects of recent eclipses and full moons, there's a palpable change in the air. Instead of rushing toward year-end goals, Donna invites you to pause and look backward first - what have you actually created since spring? What's working that deserves more energy? What needs to be pruned away?
...
The Autumn Shift: Time to Harvest and Prune Your Business
Feeling the seasonal shift even before the official autumn equinox? In this reflective episode, Donna shares her observations about the major energy shift happening as we move from summer's expansion into fall's harvest season.
From waking up to cooler temperatures and shorter days to feeling the effects of recent eclipses and full moons, there's a palpable change in the air. Instead of rushing toward year-end goals, Donna invites you to pause and look backward first - what have you actually created since spring? What's working that deserves more energy? What needs to be pruned away?
...
The 4-Step Manifestation Process That Actually Works
Feeling the economic uncertainty but want to keep manifesting abundance? In this timely episode, Donna welcomes award-winning magnetic mind coach and former neuroscientist Kitty Coy to discuss how to manifest effectively during uncertain times.
Kitty shares her unique approach that bridges skepticism and spirituality, combining cutting-edge neuroscience with proven manifestation techniques. From manifesting seven free vacations in one year to opening a wellness center during the pandemic, Kitty breaks down her practical four-step process that helps rewire your brain for success.
Discover why your nervous system might be blocking your manifestations, how visualization actually "tricks"...
The 4-Step Manifestation Process That Actually Works
Feeling the economic uncertainty but want to keep manifesting abundance? In this timely episode, Donna welcomes award-winning magnetic mind coach and former neuroscientist Kitty Coy to discuss how to manifest effectively during uncertain times.
Kitty shares her unique approach that bridges skepticism and spirituality, combining cutting-edge neuroscience with proven manifestation techniques. From manifesting seven free vacations in one year to opening a wellness center during the pandemic, Kitty breaks down her practical four-step process that helps rewire your brain for success.
Discover why your nervous system might be blocking your manifestations, how visualization actually "tricks"...
Balancing 3D Business with 5D Ascension
Feeling like your old business strategies aren't working anymore? You're not going crazy - we're in the middle of a massive shift. In this raw and honest episode, Donna shares her personal journey of trying to navigate business while consciousness is evolving, and why the "all or nothing" approach doesn't work.
From shutting down all social media to hibernating in a business cocoon for months, Donna reveals the challenges of trying to jump straight to 5D business practices while still living in 3D reality. Discover the three biggest traps conscious entrepreneurs fall into during this transition, and...
Balancing 3D Business with 5D Ascension
Feeling like your old business strategies aren't working anymore? You're not going crazy - we're in the middle of a massive shift. In this raw and honest episode, Donna shares her personal journey of trying to navigate business while consciousness is evolving, and why the "all or nothing" approach doesn't work.
From shutting down all social media to hibernating in a business cocoon for months, Donna reveals the challenges of trying to jump straight to 5D business practices while still living in 3D reality. Discover the three biggest traps conscious entrepreneurs fall into during this transition, and...
The Power of Location Astrology
In this episode, we welcomed Julie Goetzinger, an intuitive life coach and astrocartographer, who shared her expertise on how astrocartography can help people find their most supportive locations for business, love, and personal growth. Julie explained how this fascinating branch of astrology can guide you in choosing the perfect places to live, travel, or expand your business.
Connect with Julie:
- Website: juliegcoaching.com
- Instagram: @coachingwithjulieg
- Facebook: Coaching with Julie G
Ready to discover your most supportive locations? Book an astrocartography or intuitive coaching session with Julie th...
The Power of Location Astrology
In this episode, we welcomed Julie Goetzinger, an intuitive life coach and astrocartographer, who shared her expertise on how astrocartography can help people find their most supportive locations for business, love, and personal growth. Julie explained how this fascinating branch of astrology can guide you in choosing the perfect places to live, travel, or expand your business.
Connect with Julie:
- Website: juliegcoaching.com
- Instagram: @coachingwithjulieg
- Facebook: Coaching with Julie G
Ready to discover your most supportive locations? Book an astrocartography or intuitive coaching session with Julie th...
How a 2-Day Sabbatical Changed Everything
What if stepping away from your business for just two days could completely transform how you run it? In this deeply personal episode, Donna shares the story of her transformative May sabbatical at Spring Bank Retreat Center in South Carolina - and why she's chosen this same magical space to host the Business Witches Retreat over Halloween weekend (October 31-November 2).
Discover how connecting with 500-600 year old live oak trees, walking barefoot on moss-covered trails, and creating space for downloads from her higher self birthed a completely new way of doing business. From feeling overwhelmed and stuck...
How a 2-Day Sabbatical Changed Everything
What if stepping away from your business for just two days could completely transform how you run it? In this deeply personal episode, Donna shares the story of her transformative May sabbatical at Spring Bank Retreat Center in South Carolina - and why she's chosen this same magical space to host the Business Witches Retreat over Halloween weekend (October 31-November 2).
Discover how connecting with 500-600 year old live oak trees, walking barefoot on moss-covered trails, and creating space for downloads from her higher self birthed a completely new way of doing business. From feeling overwhelmed and stuck...
Quantum Human Design for Leaders
In this episode of 'Four Day Weekends,' host Donna welcomes Layla Jones, founder of Velami and author of 'Unpacking My Boxes: A Projector's Journey Home.'
They dive into the concept of Quantum Human Design, a system developed by Dr. Karen Parker, which builds on traditional Human Design using higher vibrational language.
Layla shares her journey from discovering Human Design in 2018 to becoming certified in Quantum Human Design, and how it has helped her align her life and work.
The discussion covers the five types in Human Design, how they contribute to...
Quantum Human Design for Leaders
In this episode of 'Four Day Weekends,' host Donna welcomes Layla Jones, founder of Velami and author of 'Unpacking My Boxes: A Projector's Journey Home.'
They dive into the concept of Quantum Human Design, a system developed by Dr. Karen Parker, which builds on traditional Human Design using higher vibrational language.
Layla shares her journey from discovering Human Design in 2018 to becoming certified in Quantum Human Design, and how it has helped her align her life and work.
The discussion covers the five types in Human Design, how they contribute to...
Stop Launching, Start Offering: A Sacred Approach to Fall Programs
Ready to shift from "launching at people" to offering your gifts to those who truly need them? In this episode, Donna Ashton challenges the traditional idea of launching with all its flashy fanfare and explosive energy. Instead, she invites you to consider your next program or offer as a sacred offering - a completely different energetic approach that aligns with fall's natural harvest energy.
Discover why treating your program like a sacred offering changes everything, from the energy you bring to the people you attract. Learn how to hold space for the right people to say yes...
Stop Launching, Start Offering: A Sacred Approach to Fall Programs
Ready to shift from "launching at people" to offering your gifts to those who truly need them? In this episode, Donna Ashton challenges the traditional idea of launching with all its flashy fanfare and explosive energy. Instead, she invites you to consider your next program or offer as a sacred offering - a completely different energetic approach that aligns with fall's natural harvest energy.
Discover why treating your program like a sacred offering changes everything, from the energy you bring to the people you attract. Learn how to hold space for the right people to say yes...
Sacred Money Flow: Moving Beyond Desperate to Authentic
Join Donna Ashton for this episode on Sacred Money Flow - a new paradigm for marketing your business that aligns with your spiritual growth and authentic self. If you're tired of pushy, "bro marketing" tactics that feel out of alignment, this episode is your roadmap to attracting clients from a place of abundance rather than desperation.
Donna shares why traditional marketing methods are breaking down in our post-2020 world and how to bridge the gap between spiritual growth and practical business success.
You'll discover the energetic difference between chasing clients and magnetizing the right people...
Sacred Money Flow: Moving Beyond Desperate to Authentic
Join Donna Ashton for this episode on Sacred Money Flow - a new paradigm for marketing your business that aligns with your spiritual growth and authentic self. If you're tired of pushy, "bro marketing" tactics that feel out of alignment, this episode is your roadmap to attracting clients from a place of abundance rather than desperation.
Donna shares why traditional marketing methods are breaking down in our post-2020 world and how to bridge the gap between spiritual growth and practical business success.
You'll discover the energetic difference between chasing clients and magnetizing the right people...
Breaking Free from Subconscious Patterns
Join host Donna Ashton as she welcomes pattern breaker and reset specialist Lynn Schuler Williams to Four Day Weekends. Lynn shares her revolutionary "Reset It" process - a simple, neuroscience-based method that helps people identify and release subconscious programs and limiting beliefs that keep them stuck.
Donna opens up about her personal transformation using Lynn's method, sharing how she was able to break free from deep-rooted familial patterns and money blocks in just two 90-minute sessions. Lynn reveals her own powerful story of carrying a limiting belief for 54 years before finally releasing it, and explains how anyone...
Breaking Free from Subconscious Patterns
Join host Donna Ashton as she welcomes pattern breaker and reset specialist Lynn Schuler Williams to Four Day Weekends. Lynn shares her revolutionary "Reset It" process - a simple, neuroscience-based method that helps people identify and release subconscious programs and limiting beliefs that keep them stuck.
Donna opens up about her personal transformation using Lynn's method, sharing how she was able to break free from deep-rooted familial patterns and money blocks in just two 90-minute sessions. Lynn reveals her own powerful story of carrying a limiting belief for 54 years before finally releasing it, and explains how anyone...
Navigating Life's Purpose Through Spirit & Human Design
In this episode of Four Day Weekends, Donna welcomes Linda Eskay, a former risk analyst turned life and family coach. Linda shares her journey from a soul-crushing job to discovering human design and aligning her life purpose.
She discusses how she helps parents use human design to better understand their children, break generational patterns, and foster fulfillment.
Linda details her personal awakening, the role of spirit guides, and her experiences navigating career transitions. She also emphasizes the importance of trusting one's path, living in flow, and supporting others in realizing their true potential.
00:00 I...
Navigating Life's Purpose Through Spirit & Human Design
In this episode of Four Day Weekends, Donna welcomes Linda Eskay, a former risk analyst turned life and family coach. Linda shares her journey from a soul-crushing job to discovering human design and aligning her life purpose.
She discusses how she helps parents use human design to better understand their children, break generational patterns, and foster fulfillment.
Linda details her personal awakening, the role of spirit guides, and her experiences navigating career transitions. She also emphasizes the importance of trusting one's path, living in flow, and supporting others in realizing their true potential.
00:00 I...
Attracting Clients in a Shifting Business Landscape
Donna discusses how to attract ideal clients in the evolving landscape of online business. Reflecting on years of experience selling various online offerings, the she critiques the old methods of using coercion and manipulation in marketing.
Then highlights the shift towards authenticity, emphasizing the importance of energetic alignment and clear, honest messaging. Practical tips are shared on matching your business approach to your personal strengths and staying adaptable in a rapidly changing market. The episode encourages moving forward confidently, using feedback and intuition to refine your strategies.
00:23 Reflecting on Traditional Marketing Tactics
01:16 Moving Aw...
Attracting Clients in a Shifting Business Landscape
Donna discusses how to attract ideal clients in the evolving landscape of online business. Reflecting on years of experience selling various online offerings, the she critiques the old methods of using coercion and manipulation in marketing.
Then highlights the shift towards authenticity, emphasizing the importance of energetic alignment and clear, honest messaging. Practical tips are shared on matching your business approach to your personal strengths and staying adaptable in a rapidly changing market. The episode encourages moving forward confidently, using feedback and intuition to refine your strategies.
00:23 Reflecting on Traditional Marketing Tactics
01:16 Moving Aw...
High Vibration in Business: Show Up Authentically
Donna delves into the concept of showing up authentically in business by harnessing high vibrational energy.
She discusses her personal approach to work, which includes integrating daily walks along the beach for energy and inspiration, and how these practices can enhance productivity and creativity.
Emphasizing the importance of intuition and joy in work, Donna encourages us to find and follow our unique flow, whether it's through nature, creativity, or non-traditional work methods. Strategies to align work with personal energy and preferences are also shared, advocating for an approach where business practices are tailored to individual...
High Vibration in Business: Show Up Authentically
Donna delves into the concept of showing up authentically in business by harnessing high vibrational energy.
She discusses her personal approach to work, which includes integrating daily walks along the beach for energy and inspiration, and how these practices can enhance productivity and creativity.
Emphasizing the importance of intuition and joy in work, Donna encourages us to find and follow our unique flow, whether it's through nature, creativity, or non-traditional work methods. Strategies to align work with personal energy and preferences are also shared, advocating for an approach where business practices are tailored to individual...
The Dance of Using Energy to Manifest
In this episode of Four Day Weekends, host Donna welcomes Jennifer Urezzio, founder of Soul Language, to discuss managing energy leaks and manifesting daily.
Jennifer shares insights into establishing a conscious connection with the soul for clear decision-making and success. They explore topics including understanding one's soul language, manifesting, and the an exercise to consciously manage energy. Donna reflects on her own experiences working with Jennifer and the essential practices for maintaining energy alignment in both personal life and business.
00:00 Introduction and Guest Introduction
01:01 Personal Experiences and Soul Language
02:52 Energy Leaks and...
The Dance of Using Energy to Manifest
In this episode of Four Day Weekends, host Donna welcomes Jennifer Urezzio, founder of Soul Language, to discuss managing energy leaks and manifesting daily.
Jennifer shares insights into establishing a conscious connection with the soul for clear decision-making and success. They explore topics including understanding one's soul language, manifesting, and the an exercise to consciously manage energy. Donna reflects on her own experiences working with Jennifer and the essential practices for maintaining energy alignment in both personal life and business.
00:00 Introduction and Guest Introduction
01:01 Personal Experiences and Soul Language
02:52 Energy Leaks and...
The Death of Hustle Culture and What's Rising in it's Place
Hustle culture is officially dead, and something way better is taking its place. In this episode, we talk about why the "work harder to earn more" mentality isn't working anymore and what's actually replacing it. Spoiler: it involves way more joy and way less grinding.
What We Cover
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The Death of Hustle Culture and What's Rising in it's Place
Hustle culture is officially dead, and something way better is taking its place. In this episode, we talk about why the "work harder to earn more" mentality isn't working anymore and what's actually replacing it. Spoiler: it involves way more joy and way less grinding.
What We Cover
<...
Business Purpose through Palms
In this episode of Four Day Weekends, we welcome Leslie Zemenek, a hand reader, past life astrologer, and life purpose guide with three decades of experience.
Leslie explains how she decodes life purposes by examining fingerprints, which are formed 16 weeks after conception. She discusses the four types of fingerprints and their relation to various life paths and customer care genius types, particularly for entrepreneurs.
She reads Donna's fingerprints, highlighting her unique superpower and limiting beliefs. Leslie also shares insights into the scientific and metaphysical aspects of her work, emphasizing the importance of personal authenticity in...
Business Purpose through Palms
In this episode of Four Day Weekends, we welcome Leslie Zemenek, a hand reader, past life astrologer, and life purpose guide with three decades of experience.
Leslie explains how she decodes life purposes by examining fingerprints, which are formed 16 weeks after conception. She discusses the four types of fingerprints and their relation to various life paths and customer care genius types, particularly for entrepreneurs.
She reads Donna's fingerprints, highlighting her unique superpower and limiting beliefs. Leslie also shares insights into the scientific and metaphysical aspects of her work, emphasizing the importance of personal authenticity in...
The New Currency: Time and Energy in Business
In this episode of Four Day Weekends, Donna delves into the shift from traditional, money-focused business paradigms to a more balanced, energy and time-conscious approach.
She discusses how time and energy are becoming the new currencies of business success, advocating for a move away from the hustle culture towards a more aligned and spiritual business practice.
Donna shares insights on honoring your energy, setting boundaries, and maintaining higher vibrational frequencies to achieve better results in both business and personal life. She also provides practical steps for performing an energy audit and delegating low-energy tasks. Join...
