Telecom Reseller / Technology Reseller News

In this Technology Reseller News podcast, Rakesh Unni and Jessica Campas of SkySwitch make the case that “native” is more than marketing language when it comes to AI agents it’s the difference between an add-on and a genuine platform capability and that the way to sell it to small businesses is to talk about money, not technology.

Most AI agent tools, they note, are bolted on from the outside: a new phone number, a separate setup, another vendor, and another bill for partners and their customers to manage. SkySwitch built its AI Agent directly into the UCaaS...

“If the AI makes a promise, it’s your promise.”

In this Technology Reseller News podcast, Jono McKenzie, Principal Product Manager at 8×8, discusses new research examining AI agent failures, accountability and the growing importance of governance.

8×8 is a customer experience platform combining contact center, business phone, video, messaging and AI on a single system.

According to the research, 52 percent of respondents said the CIO has primary accountability when an AI agent fails. McKenzie says that creates new pressure on technology leaders to understand how AI systems are deployed, what data they access and what gua...

“Digital accountability is here.”

In this special Technology Reseller News and Cloud Communications Alliance podcast, Tommy Sheahan, CEO of CompleteSMS, discusses the growing compliance burden around application-to-person messaging—and the opportunity it creates for service providers.

CompleteSMS, formerly Red Oxygen, has been in the SMS market for more than 25 years. The company helps businesses, software vendors and channel partners manage messaging compliance, registration, delivery and cost allocation.

Sheahan says sending business text messages is no longer as simple as connecting to an API and sending traffic.

Organizations increasingly need to document who th...

“The biggest misconception is that SMBs are not using AI or benefiting from it.”

In this Technology Reseller News podcast, Sharon Florentine, Manager Research Analyst at GTIA, discusses new research showing that small and midsized businesses are already seeing meaningful benefits from AI—and creating a growing advisory opportunity for MSPs and IT service providers.

GTIA, the Global Technology Industry Association, is a nonprofit membership organization serving IT service providers around the world. Its new research, End-User AI Adoption: How ITSP Customers Are Really Using AI, is based on responses from 520 SMB and microbusiness decision-makers.

Chahna Soni, Vice President Corporate Relations at Ecoreco (Eco Recycling Limited), joined Technology Reseller News Publisher Doug Green for a special ITAD Association podcast examining the company’s role in IT asset disposition, electronics recycling, data security, and the circular economy in India.

Founded in 2005, Ecoreco provides end-to-end ITAD and electronic waste management services across India. The company manages collection and logistics, asset tracking, data sanitization, refurbishment, resale, and recycling within its own ecosystem. Its capabilities cover a broad range of IT and electronic equipment, from laptops, mobile devices and servers to networking, telecom, medical, laboratory, and ot...

Part 3 of the SmarTrak series looks at why useful AI begins with accurate, organized and connected customer data.

AI can only be as useful as the data behind it.

In Part 3 of our continuing Technology Reseller News podcast series with SmarTrak, Jay Pearce and I focus on one of the most important – and often overlooked – steps in getting ready for artificial intelligence: cleaning up the data first.

For Cisco partners, critical customer information can be spread across contracts, subscriptions, renewals, installed assets, adoption records and other systems. When that information is fragmented, incomplete or i...

GCH Technologies: Building Trust Into Business-to-Consumer Communications, Podcast, GCH Technologies is focused on enabling trusted business-to-consumer communications across messaging, voice and emerging communications technologies. The company works alongside wireless operators, carriers, aggregators, verification providers and industry organizations rather than competing with those participants

By Doug Green

“Trust doesn’t happen by accident.”

That observation captures the central theme of my conversation with Cliff Holsenbeck, Chief Operating Officer and Co-Founder of GCH Technologies: how the telecom industry can make it easier for legitimate businesses to communicate with consumers while making trusted communications channels increasingly diffic...

Listen in to the podcast between Todd Rychecky, president of Gearlinx, and Don Witt of the Channel Daily News from Telecom Reseller. They discuss how GearLinx helps organizations maintain secure visibility and control of critical infrastructure during network outages, focusing on the “outage readiness gap.” Todd explains the company’s solutions, including the NR4400 Network Resilience Platform and the Xero cloud management tool. They cover five key questions for assessing a customer’s recovery risk, such as whether teams can still access equipment during an outage and the importance of independent recovery paths.

“We work for you—the partner.”

In this Technology Reseller News podcast, Mark Sher, Senior Vice President of Product Marketing at Intermedia, discusses how the company’s embedded Microsoft Teams solution can help MSPs simplify business communications, strengthen customer relationships and create new recurring revenue.

Intermedia is an intelligent communications provider serving small and midsized businesses primarily through the channel. More than 80 percent of the company’s revenue comes through partners, shaping how Intermedia develops, deploys and supports its products.

Sher says businesses ultimately need communications technology to accomplish two things: enable employees to collabo...

“Hybrid used to be a transition strategy. It shouldn’t be anymore. It should be the strategy.”

In this Technology Reseller News podcast, Tim Mandell of Leaseweb continues an ongoing discussion about infrastructure strategy and why MSPs should think workload-first rather than defaulting every application to the cloud.

Leaseweb is a private and sovereign infrastructure-as-a-service provider offering colocation, public cloud, private cloud, bare metal and other infrastructure options. Mandell says the company’s technology-agnostic model makes it a natural fit for MSPs because Leaseweb can provide the underlying infrastructure without competing for the MSP’s customer r...

“We built CueTime to make stage timing cleaner, faster and more efficient—for both the production team and the presenter.” In this Technology Reseller News podcast, Eyal Simko, founder of CueTime, discusses how the company is modernizing stage timing and presenter communication for live events, corporate environments, education, government and AV integration. CueTime combines a confidence monitor with an integrated stage timer, giving presenters a single line of sight for notes, timing and messages from the production team. The system can display count-up and countdown timers along with discreet instructions such as “speak louder” or “roam the stage,” allowing offstage teams to commu...

“We’re helping businesses answer a simple question: why is somebody calling me, and was it because of my ad?” In this Technology Reseller News podcast, Todd Fisher of CTM returns for a hands-on look at how the platform connects marketing attribution with contact center activity—and how AI can help businesses understand what actually happens after a prospect picks up the phone. CTM brings together inbound and outbound calling, web chat, web forms and integrations with platforms including Salesforce, HubSpot, Clio and Google Ads. The goal is to give marketing and sales teams a shared view of customer activity rather t...

“Create your value and your wealth as a strategic consultant instead of being a technology vendor.” In this Technology Reseller News podcast, Tim Mandell of Leaseweb launches an ongoing infrastructure series focused on how MSPs can build successful AI practices—and why AI infrastructure can no longer be treated as a one-size-fits-all proposition. Leaseweb is a 29-year-old, private and sovereign-by-design infrastructure-as-a-service provider. The company works with MSPs by supplying the underlying infrastructure while allowing the service provider to own the customer relationship and deliver the higher-value solution. Mandell says one of the biggest mistakes organizations make is starting with the hardwa...

“Slow is smooth, and smooth is fast.” In this Technology Reseller News podcast, Ben Prescott, Head of AI Solutions at Trace3, discusses why successful AI adoption depends on getting both the “first mile” and the “last mile” right. Trace3 is a technology and consulting organization that helps enterprises adopt new technologies and transform business operations. Prescott works within the company’s digital consulting group, focusing specifically on AI strategy and implementation. The “first mile,” Prescott explains, is about definition: understanding what the organization is actually trying to accomplish with AI, where the opportunities are, and which business problems are worth solving. The “las...

“Better AI and better meetings start with better inputs.” In this Technology Reseller News podcast, Vanessa Jensen, Senior Account Executive at Shure, discusses how the company is expanding its IntelliMix collaboration portfolio for Microsoft Teams Rooms and Zoom Rooms. Shure’s IntelliMix Room Kits are designed for spaces ranging from small rooms to larger, more complex deployments. The company has also introduced the IntelliMix Bar Pro, an all-in-one solution certified for medium to large Microsoft Teams Rooms. Jensen says customers increasingly want a consistent meeting experience across different room sizes, locations and collaboration platforms. “They need solutions that are easy to deplo...

By Doug Green “A renewal should not just be a look in the rear-view mirror.” In Part Two of the Technology Reseller News SmarTrak series, I talk with Jay Pierce of SmarTrak.ai about how Cisco partners can turn renewal and lifecycle data into longer-term customer strategies. Pierce describes the approach as a “windshield view” — looking ahead at what a customer may need over the next three to five years instead of simply reviewing what they bought last time. That means considering hardware, software, services, Cisco buying programs and the customer’s broader business plans as part of the renewal conversation...

By Doug Green “You can access these devices at the BIOS level, regardless of the state of the system.” In this Technology Reseller News podcast, Dawn Siskowski, Technical Product Manager at Legrand’s Raritan division, discusses the newly launched Dominion KX III G2, the company’s next-generation enterprise KVM-over-IP switch. Raritan has been developing KVM and intelligent power solutions for more than 40 years. Siskowski says the new Dominion KX III G2 builds on that history while addressing the requirements of modern, distributed IT environments. The platform provides secure BIOS-level remote access to servers and other devices, allowing IT teams to manage s...

By Doug Green “If you can’t see something, you can’t secure it.” AI security discussions often focus on models, applications and data. But Chris Hosking, GTM Advisor at Stealthium, says organizations may be overlooking a critical layer: the accelerated computing infrastructure where AI actually runs. In this Telecom Reseller podcast, Hosking discusses Stealthium’s partnership with Tenstorrent and a broader emerging challenge for enterprises, cloud providers and operators — securing GPUs and other AI accelerators that traditional security tools often cannot fully observe. Stealthium describes itself as a runtime observability and security company for AI infrastructure. Its goal is to give orga...

By Doug Green "It's really touched so much of what we do and how we think about our practice and how we communicate. It's been amazing for us." In this follow-up to our earlier conversation with Weave CTO Abhi Sharma, we move from the technology strategy to the experience of an actual healthcare practice. Dr. Jeffrey Ellis, co-founder of Belaray Dermatology on Long Island, joins us to discuss how Weave has changed patient communication, front-office workflow and the way his practice is beginning to use AI. Ellis says the practice had reached a point where staff were juggling multiple systems...

Julie Thiel, Founder of TTS Company, was interviewed by Doug Green, Publisher of TR Publications, in a podcast recorded August 11, 2026, about why traditional leadership training often fails to create lasting change—and how companies can give managers practical help when real-world leadership challenges arise. “Training as an event is not effective. It’s just not effective. It doesn’t work,” Thiel says, pointing out that leaders often leave a conference or training session energized, only to fall back into old habits once they return to the pressures of daily work. Thiel argues that leadership happens “one conversation at a time.” Managers may n...

By Doug Green Nearly 85% of healthcare organizations experience network or security disruptions that can affect patient care and privacy, while two-thirds of healthcare IT teams say they are strained or constantly firefighting, according to new research released by Nile. The findings are part of Nile’s new report, “The State of Networking, Security & AI in Healthcare,” based on responses from more than 300 IT leaders, C-level executives, and network and security practitioners worldwide. In a Technology Reseller News podcast, I spoke with Shashi Kiran, CMO of Nile, about what the findings reveal about healthcare networking and why the problem goes beyond cybers...

“The best value you will get out of it is if you get as many conversations and as many conversation types as possible,” says Mattias Ohde of Meetric. In this special podcast for the Cloud Communications Alliance and TR Publications, Doug Green speaks with Mattias Ohde of Meetric about conversational intelligence, AI and the new opportunity emerging for service providers, UCaaS providers, mobile carriers, MSPs and channel partners. Ohde says Meetric focuses on conversational intelligence for service providers, helping them collect and structure conversations from telephony, video, live meetings, email and other sources. Once those conversations are organized, AI can help...

By Doug Green “They’re no longer just the corner store with X amount of potential customers. Now they’ve added X plus Y. So it’s really a game changer.” National Retail Solutions (NRS) is giving independent convenience stores, bodegas and neighborhood retailers a direct path to the delivery economy through its new integration with Uber Eats. In this Technology Reseller News podcast, I speak with Elie Y. Katz, President and CEO of NRS, about what the integration means for independent merchants — and why it also creates an opportunity for MSPs, resellers and other channel partners already serving small businesses. ...

By Doug Green “It certainly eliminates the speed bump.” That is how James Walters, VP Strategic Vendors and Alliances at Exclusive Networks, describes the impact of the company’s appointment as a Fortinet Global Distributor. In this TR Podcast, Walters explains that the new designation builds on a relationship with Fortinet spanning more than 25 years, while giving Exclusive Networks a framework to better support partners and customers pursuing cross-border and multinational opportunities. At the center of the new model is a global deal desk designed to centralize multinational transactions. Walters says Exclusive Networks can help coordinate requirements that previously had to be...

First episode in a new multipart podcast series explores how lifecycle intelligence can protect recurring revenue and uncover new opportunities for Cisco partners. The sale is only the beginning. For Cisco partners, the real work of protecting recurring revenue starts after the purchase order is signed, the technology is deployed and the customer begins using what they bought. In the first episode of a new multipart podcast series, SmarTrak.ai explains how Cisco partners can gain greater control over the subscription renewal process by bringing fragmented customer, contract, install-base and adoption data into a clearer, more actionable view. Partners often...

Power, water and local resistance may reshape the map, but Major says demand for data centers and high-capacity fiber is not slowing down. By Douglas Green, Publisher, Technology Reseller News AI is creating a new infrastructure race - but the winners may be determined as much by power, water and fiber as by demand for compute. FiberLight CEO Bill Major says growing community resistance is unlikely to stop the data center buildout, but it will increasingly determine where projects can realistically move forward. Major sees a familiar pattern from the early cell-tower era: people wanted mobile service, but often resisted...

By Doug Green “There’s nothing that beats proactivity. If you can stop the problem before it happens, the amount of value saved is immense.” First Orion’s Josh Whitehurst, Head of Product, joins TR Publisher Doug Green to discuss why trusted communications now require more than simply authenticating a phone number. As voice, text and RCS increasingly converge, Whitehurst says businesses need to treat telephone numbers and messaging sender identities as valuable brand assets — much like websites, email domains and other digital properties. STIR/SHAKEN was an important first step, Whitehurst explains, because it helped determine whether a call was actual...

Ecuador-based ITAD provider looks to build new global partnerships while expanding the circular economy across Latin America. Jhoanna Rosales, CEO Vertmonde Vertmonde has joined the ITAD Association, opening the door to new relationships with IT asset disposition providers, technology companies and channel partners in the U.S. and around the world. In a new Technology Reseller News podcast, I speak with Jhoanna Rosales, CEO of Vertmonde, about the fast-changing ITAD market in Latin America and the opportunities emerging as e-waste, data protection and circular-economy requirements continue to develop. Vertmonde provides collection, recycling, refurbishment, reuse and other ITAD services, with partner...

“The number one metric should be: did the person calling you have the intent to buy?” In this Technology Reseller News podcast, Todd Fisher of CTM discusses how businesses can connect advertising activity to actual phone-call conversions and better understand whether their marketing dollars are producing qualified buyers. CTM is a call tracking and attribution platform designed for businesses where phone calls remain an important part of the sales process. The platform helps companies identify which ads generated calls, what happened during those conversations and whether the caller actually intended to purchase. Fisher says traditional metrics such as call volume and...

By Doug Green “It’s a community that helps support the growth of your business.” In this Technology Reseller News podcast recorded at ChannelCon 2026, Amy Slater of the Managed Service Providers Association of America discusses how MSPAA helps managed service providers increase visibility, find trusted resources and connect with businesses looking for technology support. MSPAA is a membership organization that gives MSPs a profile on its public platform, where small and midsized businesses can search for providers that match their needs. Slater says visibility is only one part of the value. Members can also contribute articles, share social media content, partic...

By Doug Green Recognized as GTIA Member of the Year at ChannelCon 2026, Lee discusses Rev.io’s AI-native PSA and billing platform, along with the importance of giving back to the channel community. Rev.io is working to give managed service providers a more complete platform for operating their businesses, combining professional services automation, billing and payments on a native AI foundation. “This is what a PSA should have been when they first came out,” said Brook Lee of Rev.io, speaking with Technology Reseller News at GTIA ChannelCon 2026. “This is truly a solution that you can use to run your ent...

By Doug Green “Join GTIA, but that’s not enough. You really need to get involved.” At ChannelCon 2026, Raffi Jamgotchian of Triada Networks offered a member’s perspective on how active participation in GTIA can strengthen individual businesses while helping the technology channel address larger industry challenges. Triada Networks is a managed service provider based in northern New Jersey that serves financial services companies across the United States. Jamgotchian joined CompTIA through his membership in the ASCII Group, but for several years remained largely inactive. That changed when an industry colleague encouraged him to contribute his experience and help shape the issu...

By Doug Green “It was an ecosystem experience that I hadn’t seen in a while.” CloudFest Americas is returning to Miami with a broader mission: bring together the cloud, hosting, domain, MSP and corporate IT communities in one place—and make the experience feel less like a conventional trade show and more like a working industry festival. In this Technology Reseller News podcast, recorded at GTIA ChannelCon 2026, Anthony Pombal of CloudFest and Mark Crall of MSP Global preview CloudFest Americas, scheduled for November 11–12 at Ice Palace Studios in Miami. The event is expected to attract approximately 2,000 attendees from North America an...

TouchPoint helps MSPs identify businesses with email authentication problems, begin conversations with a documented risk and open the door to broader managed services. By Doug Green “You are definitely missing the boat” if you are not pursuing this opportunity, says Alan Richards of EasyDMARC. Recorded live at GTIA ChannelCon 2026 in San Diego, this Technology Reseller News podcast explores how MSPs can use email authentication problems as a practical entry point to new customers and recurring revenue. Alan Richards of EasyDMARC explains that the company has spent years simplifying DMARC management for MSPs. Its platform brings DMARC, SPF and DKIM oversight into...

By Doug Green “The tools now can make anyone look like a pretty attractive candidate for a job.” Recorded at ChannelCon 2026, Paul Flaharty of Robert Half joins Technology Reseller News to discuss how artificial intelligence is changing hiring for MSPs and technology providers. AI can improve efficiency, but it is also making it easier to customize resumes, exaggerate technical abilities and even create uncertainty about whether an applicant is who they claim to be. Flaharty says experienced recruiters and comprehensive screening processes are becoming increasingly important. Rather than replacing the human element in recruiting, AI has reinforced its value. Skilled recr...

“The perimeter no longer exists.” In this Technology Reseller News podcast recorded at ChannelCon 2026, Peter Lekas and Lauren Hextall of SpecterX discuss how organizations can maintain control of sensitive information after it leaves their managed environment. SpecterX is a zero-trust data access platform designed to protect information shared with customers, vendors, partners and other third parties. The platform allows businesses to apply controls that travel with the data, including restrictions on forwarding, copying, pasting and taking screenshots. Traditional security tools protect networks, endpoints and applications that an organization can directly manage. However, businesses increasingly rely on cloud services, SaaS applications and...

“We’re giving MSPs a single pane of glass to protect email, file sharing and collaboration.” In this Technology Reseller News podcast recorded at ChannelCon 2026, Zach Schwartz of Trustifi discusses the company’s new collaboration security platform for Microsoft 365 environments. Trustifi traditionally provides email threat protection, encryption, data loss prevention, compliance management and security awareness training. Its latest platform extends that protection into Microsoft Teams, OneDrive and SharePoint. Schwartz says the new offering addresses a growing blind spot for MSPs and their customers. Although many attacks begin with email, compromised accounts and malicious content can quickly spread through collaboration and file-sha...

“Let your engineers get back to doing what makes you money.” In this Technology Reseller News podcast recorded at ChannelCon 2026, Heather Harlos, Demetrios “Deme” Georgiou and Benjamin Morrell, of Coro Cybersecurity discuss how consolidating security tools can help MSPs reduce complexity, improve margins and serve more customers. Coro brings email security, endpoint protection, EDR, data loss prevention, VPN, secure web gateway, security awareness training, cloud protection and backup into a single platform. It is designed primarily for SMBs and midsized organizations with limited internal IT and security resources. Many MSPs recognize that they have a tool-sprawl problem but hesitate to replace...

“Mergers and acquisitions usually fail because of people.” In this Technology Reseller News podcast recorded at ChannelCon 2026, Craig Fulton of Evergreen discusses what buyers are looking for in an MSP and how providers can build a more valuable, transferable business. Evergreen is a decentralized holding company that acquires IT services businesses while allowing them to retain their brands, employees, customers and operating systems. Fulton compares the model to Berkshire Hathaway for IT services. Although AI is helping MSPs improve service delivery and efficiency, Fulton says it does not yet command a valuation premium on its own. “We’re not paying for AI i...

“It’s not easy, but it is absolutely worth it.” In this Technology Reseller News podcast recorded at ChannelCon 2026, Danielle Carpenter of Xceptional discusses how the San Diego-based MSP is helping small and midsized businesses strengthen security and navigate Cybersecurity Maturity Model Certification requirements. Xceptional supports a diverse SMB customer base, including organizations within the defense industrial base that handle sensitive government information. The company previously self-attested at CMMC Level 1 and is now preparing for a formal Level 2 assessment. “We’ve walked alongside our clients and partners on that journey and learned a tremendous amount,” Carpenter says. Xceptional has developed secure envir...