The Email Growth Show | Email Marketing Tips for Women Coaches, Course Creators & Online Business Owners
Are you frustrated with the endless grind of marketing your online business on social media and seeing minimal results for your efforts? Do you wish you could grow your email list in a way that feels good to you - and actually works - so you can start to make reliable revenue? Imagine having a business that’s not only easy and fun but also aligns with your life, allowing you to be the mother - and woman - you want to be…Welcome to The Email Growth Show - the podcast for ambitious female business owners who want to buil...
Why Audience Growth Should Be Your #1 Business Priority Right Now [Ep 259]
Most business problems aren't actually offer problems.
They're traffic problems.
In this episode, I'm unpacking why audience growth has become my biggest focus, how growing your email list makes every other part of your business easier, and why getting more of the right people into your world should be your number one priority for the rest of the year.
If you've been wondering whether you need a new offer, a better launch, or another strategy... this episode might just change the way you think about growth.
What You'll Learn in This...
The Story Behind 50 a Day: Why This Isn't Really About Getting 50 Subscribers a Day [Ep 258]
👉 50 a Day Mini Course: https://kyliekelly.thrivecart.com/50-a-day 👈
In this episode, I'm taking you behind the scenes of my brand-new mini course, 50 a Day. While it teaches you how to consistently grow your email list, the real lesson is much bigger than that.
If you're ready to stop building your business on rented land and start creating sustainable growth you actually own, this episode is for you.
What You'll Learn in This Episode:
The difference between borrowed audiences and an audience you actu...I Turned On Meta Ads Before I'd Even Built My Product [Ep 257]
Note [added after recording]: Since recording this episode, my Meta Ads account was unexpectedly disabled while under review. The results and numbers shared in this episode were accurate at the time of recording. If anything, the experience reinforced one of the biggest lessons you'll hear in this episode: don't rely on a single traffic source. Diversifying how people discover your business isn't just smart marketing - it's good business.
Over the past couple of weeks, I've been running a little experiment that honestly made me question everything - in the best possible way. I launched...
Why I Moved From Kit to Flodesk - & Why This Isn't Really About Email Software [Ep 256]
I recently made a business decision that surprised a lot of people… I moved my entire email list from Kit to Flodesk. But this isn't a "Kit vs Flodesk" episode.
It's a conversation about something much bigger: how your business evolves, how your priorities shift, and why the tools that got you here aren't always the tools that will get you there.
In this episode, I'm sharing why I made the move, what changed in my business, and the questions every business owner should be asking as they grow.
What You'll Learn in...
Turn Your Best Sales Emails Into Evergreen Assets with Dama Jue [Ep 255]
What happens to your sales emails once your launch is over? If the answer is "absolutely nothing"… you're not alone.
In this episode, I'm joined by marketing strategist Dama Jue, who shares how she repurposes her best-performing launch emails into an evergreen sequence that keeps making sales months - and sometimes years - later.
We also dive into her genius 4x4 Footer strategy, why she refuses to batch her emails, and how simple automations can create more revenue without creating more work.
If you're looking for smarter ways to get more fr...
The Most Dangerous Business Advice I've Heard This Year [Ep 254]
A mentor I respect recently said something during a live training that genuinely stopped me in my tracks:
"If I was starting from scratch in 2026, I wouldn't even bother building an email list."
And honestly? I nearly fell off my chair.
In this episode, I'm unpacking why that advice might make perfect sense for some business owners... and be incredibly dangerous for others.
What You'll Learn in This Episode:
Why business advice without context can lead you in the wrong directionThe real role email plays in...Your Email Platform Can Now Talk to AI (And Most People Are Missing the Real Opportunity) [Ep 253]
AI can now connect directly to email platforms like Kit and Flodesk.
And while everyone seems to be asking whether AI can write their emails, I think they're missing the much bigger opportunity.
In this episode, I'm sharing why I believe the future of AI in business isn't content creation - it's interpretation.
We're talking about what happens when AI can analyse your data, spot patterns, surface insights in seconds, and help you understand your audience better than ever before.
But we're also diving into the trust and consent conversation that...
The Only Lead Magnet I'd Create in 2026 [ Ep 252]
✨ Learn more about the Interactive Offer Intensive:
https://kyliekelly.com/ai-offer-intensive
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Most lead magnets aren't being consumed - they're being collected.
Downloaded. Saved. Added to a folder called "I'll look at this later."
And then never opened again.
In this episode, I'm sharing why I think we're entering a new era of audience growth - one where information alone is no longer enough.
What You'll Learn in This Episode:
Why traditional lead magnets are becoming harder to stand out withThe shift fr...Why Your Launch Isn’t Working Anymore [And What’s Working in 2026 Instead] with Brenna McGowan [Ep 251]
Today I'm joined by launch strategist and copywriter Brenna McGowan to talk about a question that's been floating around the online business world lately:
Is launching still working in 2026?
Fresh off one of her biggest launches ever, Brenna shares what she's seeing work right now, why cookie-cutter launches are falling flat, and how pre-launch strategy can completely transform your results.
If you've ever felt like launching is harder than it used to be, this conversation will give you practical strategies and a whole lot of hope.
...
250 Episodes Later: What I’ve Learned About Building a Business That Lasts [Ep 250]
250 episodes. Honestly… that feels a little wild 😭
When I recorded episode one, I had no idea this podcast would become such a huge part of my business - or teach me so much about what it actually takes to build something that lasts.
In this milestone episode, I’m reflecting on the biggest lessons I’ve learned after 250 episodes, multiple business pivots, burnout seasons, visibility experiments, and building a six-figure business through relationship-led email marketing.
This is a more personal episode. Less “how to” and more “here’s what I know to be true now.”
...
If Email Marketing Feels Harder Than It Should, Listen to This [Ep 249]
👉 Join Email Marketing Skool for $9 p/m today 👈
Email marketing should not feel this hard 😅
If you know you should be building your email list… but you’re still inconsistent, overthinking every email, relying way too much on social media, or staring at a blank screen wondering what to send… this episode is for you.
Today, I’m giving you a behind-the-scenes look at Email Marketing Skool and the AI Email Marketing Treasure Chest - a growing library of practical, interactive tools designed to help you actually do your email mar...
Choose Your Hard: The Business Lesson I Keep Learning [Ep 248]
In this episode, I’m sharing a very honest story about an absolute parenting disaster [nighttime scooter ride included 😅] and the business lesson it smacked me in the face with:
The hard doesn’t disappear. It just changes shape.
If business feels heavier than expected right now, this one’s for you.
What You’ll Learn in This Episode:
Why entrepreneurship never fully becomes “easy” and why that’s not a bad thing.The difference between avoiding hard and choosing the hard that aligns with your lifeWhy successful business owners aren’t more confi...Why Your Email List Feels Quiet Again (Even After Doing Everything Right) [Ep 247]
Ready to grow your business without social media or burnout?
🎉 Join Email Marketing Skool here:
https://www.skool.com/email-marketing-skool/about
p.s - Loving the show? Hit follow or subscribe so you never miss a new episode. And if you want to support the podcast, sharing it with a biz friend is the best way to spread the love!
They Paid You Once… Now What? The 3 R’s That Turn Clients Into Repeat Sales with Colie James [Ep 246]
In this episode, I’m joined by Colie James to talk about the real missed opportunity in most businesses - what happens after someone pays you.
We’re breaking down the 3 R’s that turn one client into multiple sales: Rave Reviews, Referrals & Re-bookings - and how to build them into your client experience in a way that feels natural.
What You’ll Learn:
The biggest mistake people make with testimonials (and how to fix it) How to collect better client feedback without awkward asks Simple ways to turn happy cli...Why I’m Loving 4-Week Containers Right Now (And What Happened Inside My Latest Sprint) [Ep 245]
In this episode, I’m taking you behind the scenes of my latest 4-week Email Incubator - what actually happened, what surprised me, and why shorter, more focused containers are feeling more aligned than ever right now.
If you’ve been feeling stuck, overwhelmed, or like things are taking longer than they should… this episode will give you a completely different way to think about momentum.
What You’ll Learn in This Episode:
Why shorter containers can create faster momentum (without pressure)What actually happened inside my 4-week email sprintThe difference between learning...The 3 Hidden Gaps Stopping Your Email List Growth [Ep 244]
If your email list isn’t growing - even though you’re showing up, posting, and doing all the things - sometimes it’s not a consistency problem… and it’s probably not the algorithm either.
In this episode, I break down the three visibility gaps that quietly stall your list growth and how to fix them without creating more content or burning out. Because growing your list isn’t about doing more… it’s about creating a clear pathway for people to find you, follow you, and join you.
What You’ll Learn in This Episode:<...
The Only 4 Emails You Need to Stay Consistent With Your Email Marketing [Ep 243]
One of the fastest ways to lose momentum in your business? Only emailing your list when you have something to sell.
In this episode, I’m breaking down what to send instead - so you can stay consistent, build trust, and make selling feel a whole lot easier when the time comes.
What You’ll Learn in This Episode:
Why disappearing between launches weakens trustThe 4 types of emails to send when you’re not sellingHow to stay consistent (even without an offer)Why connection - not constant selling - drives conversionsReady...
The Self-Trust Gap: Why High-Achieving Women Still Feel Stuck with Katie Pulsifer [Ep 242]
Today I’m joined by Katie Pulsifer, a coach for high-achieving women who have built incredible lives, but still feel guilt, exhaustion, and a quiet pull for more.
In this episode, we dive into the hidden struggle so many ambitious women face: outsourcing their self-trust. From understanding how your brain keeps you “safe” to learning how to make aligned decisions in your business, this conversation will challenge the way you think about growth.
What You’ll Learn in This Episode:
Why high-achieving women often feel guilt and burnoutHow your brain is wired to keep y...Hackers Got Into My Gmail Account… Here’s What I Did [Ep 241]
A couple of days ago, my gmail account got hacked… and for a moment, it was that exact stomach-drop feeling no online business owner wants.
In this episode, I’m walking you through what happened, what I learned, and what I want every business owner to know about protecting their email, their reputation, and their audience - especially now that scams are getting smarter, cleaner, and much more convincing.
What You’ll Learn in This Episode:
What happened when my email was compromisedWhy 2FA is important, but not the whole storyWhat I checke...What I’m Experimenting With In My Business Right Now [Ep 240]
If your business feels a little messy right now… you might actually be in the middle of a growth phase.
In this episode, I’m pulling back the curtain and sharing what I’m experimenting with in my business right now - from launching a brand new 4-week Email Incubator to growing my Skool community and exploring new ways people can work with me.
Because behind every “successful” business you see online is a season of testing, adjusting, and figuring out what the next version of the business actually looks like.
What You’ll Learn...
Why Your Emails Get Opened… But Not Acted On [Ep 239]
If your emails are getting opened… but nothing is happening after that, you’re not alone.
In this episode, I’m breaking down the real reasons emails get opened but not acted on - and what to focus on if you want more engagement, stronger relationships with your subscribers, and ultimately more sales from your list.
What You’ll Learn in This Episode:
Why curiosity opens emails, but doesn’t always lead to actionThe simple mistake that causes most emails to end without engagementWhy “interesting” emails don’t always convertThe role trust and familiarity...How to Get Featured in the Media (Without Hiring a PR Agency) with KJ Blattenbauer [Ep 238]
Do you ever see the same experts getting featured in Forbes, on The Today Show, or in major publications - and wonder how the hell they’re doing it?
In this episode, I’m joined by KJ Blattenbauer, founder of Hearsay PR and bestselling author of Pitch Worthy. With nearly 30 years in public relations, KJ helps overlooked experts and founders turn credibility into recognition - and visibility into revenue.
And here’s the best part? She makes PR feel simple.
We’re breaking down exactly how to get started with media pitching (even if you’v...
Do You Still Need a Freebie in 2026? Let's Talk About It [Ep 237]
Do you still need a freebie in 2026?
In this episode, I’m breaking down the nuanced truth about freebies in 2026 - when they work, when they don’t, and what to focus on instead if you want sustainable, relationship-led growth.
This isn’t anti-freebie.
It’s pro-strategy.
If you’ve been stuck in freebie planning mode… or wondering whether you need to create another one… this episode will help you zoom out and make a smarter decision.
What You’ll Learn in This Episode:
The real question to ask before cre...You Don’t Need Instagram to Grow Your Business (Here’s What to Build Instead) [Ep 236]
In this episode, I’m unpacking the real fear keeping women glued to Instagram - and why breaking up with the platform doesn’t mean disappearing.
If you’ve been quietly wondering whether you could grow without Instagram… this one’s for you.
What You’ll Learn in This Episode:
Why Instagram creates dependency (not diversification)The difference between performative visibility and relational growthWhy connection compounds but content expiresHow rooms, email, and community build predictable revenueWhat it actually means to “break up” with InstagramLinks & Resources:
Join the Breaking Up With...How To Use Your Website & SEO To Grow Your Audience with Laura Jawad [Ep 235]
Today I’m joined by SEO specialist Laura Jawad, who helps female service providers grow their audience and fill their client roster, without relying on social media.
In this episode, we break down how to use SEO and your website to grow your email list with aligned, high-intent traffic that actually converts. If you’ve ever felt like social media is doing the most… for the least return - this conversation will change how you think about visibility forever.
What You’ll Learn in This Episode:
Why SEO is a powerful...My Honest Thoughts About My Skool Experiment [Ep 234]
In this episode, I’m sharing the unexpected lessons from my Skool community experiment - why it’s sparked deeper conversations in days than I’ve had in years, and what it’s reminded me about connection, trust, and sustainable growth.
This isn’t about platforms.
It’s about depth over noise and building businesses that actually feel good to run.
What You’ll Learn in This Episode:
Why small rooms create deeper trust than big audiencesHow accessibility beats attendance when it comes to connectionWhy email still matters - and how community expan...Why I Don’t Send a Traditional Welcome Sequence Anymore (& What I Do Instead) [Ep 233]
In this episode, I’m sharing why I stopped sending traditional multi-email welcome sequences altogether, and what I do instead to create connection, trust, and momentum from the very first email someone opens.
Because here’s the thing: your audience isn’t confused. They’re not unsophisticated. And they definitely know when they’ve entered a funnel.
What You’ll Learn in This Episode:
Why the delivery email is usually the most-opened email you’ll ever sendWhat’s actually happening with inbox behaviour as we move into 2026How one “Start Here” email can replace an entir...For Everyone Who’s Been Burned by a Mastermind Before [Ep 232]
We’re talking about what happens when your business is being run from a clenched fist and why real growth, clarity, and momentum only come when you soften your grip and lead with intention instead of pressure.
If you’ve felt like “just another number” after investing deeply… or if your business feels heavier than it should right now -
This episode is for you.
What You’ll Learn in This Episode:
Why overworking often comes before burnout How being “loyal” to the wrong container can quietly stall your growth The difference betw...If Your Email List Feels Quiet Right Now, Here’s Why (And What to Do in January) [Ep 231]
If your email list feels quieter than usual right now, you’re not imagining it, but it’s probably not a problem either.
In this episode, I’m breaking down what’s actually happening in inboxes in January, why engagement often dips at the start of the year, and why panic-pivoting your strategy right now can do more harm than good.
What You’ll Learn in This Episode:
Why January email engagement often feels flat (and why that’s normal)What not to change when your list feels quietHow inbox behaviour shifts at the start...How Julie Tripled Her Income in 60 Days by Finally Getting Strategic Support [Ep 230]
Today’s episode is a little different.
Instead of a teaching episode, I’m sharing a real, honest conversation with one of my clients - Julie C. Butler, a virtual summit coach who helps women grow their audience without relying on social media.
Julie opens up about what it really felt like to be “doing everything right” but still feeling stuck and what changed once she stopped trying to figure it all out alone and got strategic support that actually matched where she was in business.
If you’ve been feeling capable-bu...
How To Nurture Your Email List Using Evergreen Email Sequences with Cheryl Rerick [Ep 229]
Today I’m joined by email automation strategist and deliverability expert Cheryl Rerick to unpack one of the most overlooked parts of email marketing - what happens after someone joins your list.
In this episode, we talk about how evergreen email sequences help you nurture subscribers long-term, sell without burnout, and stop relying solely on launches to make money.
If you’ve ever thought “I should be doing more with my email list… but I don’t know what,” this conversation is your roadmap.
What You’ll Learn in This Episode:<...
3 Visibility Moves to Scale in 2026 [Ep 228]
A lot of smart, capable business owners aren’t failing - they’re just quietly stuck.
In this episode, I’m breaking down the three visibility shifts I believe will define sustainable growth in 2026. Not hustle. Not hype. But clarity, trust, and intentional visibility that actually leads somewhere.
If you’re visible but tired… this episode is your permission slip to do things differently.
What You’ll Learn in This Episode:
Why being “everywhere” is slowing your growthThe difference between audiences and rooms - and why trust matters more than reachHow to crea...Workshops Are the Most Underrated Conversion Event in Online Business [Ep 227]
In today’s episode, I’m breaking down why workshops work so well and why they’re often the conversion event no one realises they’re missing!
In This Episode You'll Learn:
Why workshops outperform almost every other conversion event (even if you’re early in business)The psychology behind why they build trust faster than funnelsThe difference between running a class and running a conversion eventHow workshops help you grow your list, validate your offers, and strengthen your messaging - all at onceWhat to say after your workshop to turn interest into actual salesWhy w...Are You Being Loyal to Your Coach… or to Your Future Self? [Ep 226]
The Empress Mastermind - $1,000 off + December free
Black-and-white honesty time: staying in a coaching container you’ve outgrown isn’t loyalty - it’s fear wearing a responsible mask. In this episode, we’re talking about the uncomfortable, liberating truth behind loyalty, integrity, and choosing rooms that actually grow the future version of you.
If you’ve been feeling the whisper that it’s time for something different, this is your permission slip.
What You’ll Learn in This Episode:
The difference between loyalty and self-abandonmentWhy women stay in containers...How To Transform Your Customers Into Your Biggest Cheerleaders with Madelyn Furlong [Ep 225]
Today I’m joined by Madelyn Furlong, a marketing strategist and ShowIt website designer who helps service providers grow through smarter messaging, intentional client experience, and websites that actually convert.
With 8+ years in digital marketing, Madelyn has seen it all - and she’s here to share the simple shifts that turn “happy clients” into raving fans.
What You’ll Learn in This Episode:
How to create memorable client experiences (even if you’re not a “hospitality” person)The underrated power of personalisation in a noisy online worldSmall systems that make your client...4 Steps I'm Taking This Month to Plan for 2026 [Ep 224]
Today, we’re talking all about planning ahead - because let’s face it, the end of the year has a way of sneaking up on us, and before we know it, January is here. That’s why this is the perfect time to hit pause, reflect, and map out a strategy that actually feels good for 2026.
In this episode, discover:
I Got More From a $44 Audit Than a $5K Mastermind [Ep 223]
[If you want to book a Business Breakthrough Audit with me - click here]
In this episode, I’m pulling back the curtain on why smaller, more personal offers are often the ones that create the biggest transformations and what that means for the future of how we lead, sell, and serve.
We’ll talk about:
Why clarity often beats complexity (and what “big programs” tend to miss)How intimacy and attention create real transformation, not just more informationWhat these $44 audits have taught me about leadership, generosity, and depthWhy sometimes the simplest offer yo...The Email Strategy No One’s Talking About [Ep 222]
→ Join my next Empire Mixer here: https://calendly.com/kyliekelly/the-empire-mixer-networking-call
Most business owners are chasing more - more followers, more subscribers, more automation. But after hosting a private networking mixer just for my email list (no ads, no socials, no funnels)… I was reminded that the future of email marketing isn’t about more.
It’s about real connection - the kind that happens when women come together, drop the “pitch,” and genuinely see each other. In this episode, I’m sharing what that event taught me about growth, intimacy, and why smaller, brave...
What Your Website Is Really Saying (Hint: It’s Not What You Think) with Laura Kendrick [Ep221]
Today I’m joined by Laura Kendrick, the copywriter and strategic partner high-performing founders call when their business is thriving - but their systems (and website) have stopped keeping up.
In this episode, we dive into how to make your website actually do the talking for you. From crafting copy that converts to removing friction in your buyer’s journey, Laura shares how to create a site that works while you sleep.
If you’ve ever wondered why your website feels legit but doesn’t sell, this episode is your roadmap to fixing it.
<...Why Black Friday Won’t Save Your Business (And What To Do Instead) [Ep 220]
Black Friday doesn’t build trust - it just shines a spotlight on whether your audience already trusts you or not. And if that trust isn’t there yet? No discount, bundle, or flash sale will fix it.
In this episode, I share why Black Friday won’t magically save your business (or your sales) - and how to use this season strategically to grow, nurture, or sell in a way that actually feels aligned.
What You’ll Learn in This Episode:
Why discounting isn’t the shortcut you think it isThe three real...