The Lazy Entrepreneur Podcast
Are you a lazy entrepreneur who wants to work smarter, not harder, grow a successful business, and still have time to enjoy life? If so, you're in the right place! Welcome to The Lazy Entrepreneur Podcast, hosted by Kristy Yoder, entrepreneur, business and life coach, and former agency owner.Kristy started her entrepreneurial journey as a freelance virtual assistant and digital marketer before building a 7-figure agency from the ground up, growing it to a global team of over 70 professionals, and eventually making a successful exit to begin a new chapter.Along the way, she's experienced the highs and lows o...
246 - Stop Solving the Wrong Problems in Your Business With Kevin St. Clergy
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What if your business isn't growing because you're solving the wrong problems?
Many entrepreneurs blame their marketing, employees, or lack of time when their business growth stalls. But what if the real problem is something you haven't even considered?
In this episode of The Lazy Entrepreneur Podcast, I'm joined by Kevin St. Clergy, serial entrepreneur, TEDx speaker, and author of Beyond Blind Blaming. Kevin shares how he built and scaled successful businesses, achieved an eight-figure exit, and discovered why even experienced entrepreneurs get...
Ep 245: How to Stop Being the Bottleneck in Your Business
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What happens when you become the biggest bottleneck in your own business?
In this episode of The Lazy Entrepreneur Podcast, I sit down with Heather Porter, founder of Thriveology, a repeatable systems studio that helps business owners create systems, remove bottlenecks, and step away from doing everything themselves.
Heather shares why many entrepreneurs accidentally build businesses that depend entirely on them—and why simply getting “more leads” often isn’t the real solution. We talk about delegation, consistency, marketing, trust, and what it takes to shift fr...
Ep 244: Why Lazy Entrepreneurs Hire for Their Weaknesses
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What if the smartest way to grow your business isn’t becoming better at everything—but knowing exactly what you’re not good at and hiring the right people to fill those gaps?
In this episode of The Lazy Entrepreneur Podcast, I sit down with Eric Tabone, founder of Nearshore Business Solutions, to talk about smarter hiring, remote teams, leadership, and building a business that supports the life you actually want.
After building three companies, Eric has learned that successful entrepreneurship isn’t about doing everything yourself. It’s about unde...
Ep 243: Why Every CEO Needs a Right-Hand Person
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What if the real key to growing your business isn’t working harder—but finding the right person you can trust to help you run it?
In this episode of The Lazy Entrepreneur Podcast, I sit down with Regine, COO of my company, Smart VAs and my right-hand person for the past six years. We talk about how she went from looking for a part-time work-from-home opportunity during the pandemic to becoming the person who now leads our day-to-day operations—and how that partnership helped give me the freedom and flexibility I want...
Ep 242: How to Build a Strong Team Culture as a Founder
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What if the biggest obstacle to business growth isn't sales, marketing, or operations—but the way your people are being led?
In this episode of The Lazy Entrepreneur Podcast, I sit down with Kristy Wojnicki, founder of The Woj Group, to discuss what it really means to build a human-first business. With extensive experience in HR, operations, talent development, and leadership at both startups and major organizations like LinkedIn, Kristy shares practical strategies for creating accountability, improving team culture, and making better business decisions through data instead of assumptions.
We...
Ep 241: What Is Thought Leadership Content? A Founder’s Guide to Building Trust Online
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What if the biggest thing holding your business back isn't your product, service, or sales strategy—but the fact that nobody knows who you are?
In this episode of The Lazy Entrepreneur Podcast, I sit down with Morgan Snyder, founder of Thought Leader Today, to discuss why founders, CEOs, and business leaders need to stop hiding behind their companies and start building their personal brands. Morgan shares how thought leadership, authentic content, and strategic visibility can attract customers, partnerships, media opportunities, and top talent.
Whether you're uncomfortable posting online, un...
Ep 240: How Leaders Should Think About AI in Business Today With Aaron Battista
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AI is everywhere right now — but are businesses relying on it too much?
In this episode of The Lazy Entrepreneur Podcast, Kristy interviews Aaron Battista, Managing Partner of Ember Company, about the real impact of AI on leadership, branding, customer experience, and entrepreneurship.
Rather than chasing trends, Aaron shares why founders should focus on building strong teams, authentic brands, and meaningful customer relationships first. This conversation explores where AI can truly help businesses grow — and where human connection still matters most.
In this episode, we cove...
Ep 239: The Truth Most Founders Don’t Want to Hear With Carol Schultz
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Most founders don’t fail because they lack effort—they fail because they refuse to let go.
In this episode, Carol Schultz shares why doing everything yourself is the fastest way to stall your business growth and how to finally step into your role as a true CEO.
In this episode, we cover:
EP 238: Your Next Level Starts With How You Think With Charles Gaudet
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What if the reason your business isn’t growing isn’t your strategy—but the questions you’re asking?
In this episode, Charles Gaudet breaks down how entrepreneurs can unlock predictable growth, overcome fear, and build a business that creates real freedom.
In this episode, we cover:
Ep 237: From Homeless at 15 to CEO: The Founder Mindset of Des Hague
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Des Hague went from homelessness at 15 to leading multimillion-dollar companies and investing in 50+ ventures. His story isn’t about hype—it’s about resilience, speed of execution, and building businesses that win.
In this episode, we cover:
Growing up in Belfast during unrest and losing his mother at nineBecoming homeless at fifteen and learning “whatever it takes”Turning rejection into fuel (including MBA school rejections)Why talent is the #1 driver of business successFounder mindset vs. employee mindsetThe importance of speed and avoiding mediocrityHow AI is reshaping industries—and how to adapt...Ep 236: Build Your Business Strong Before You Step Away
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When is the right time to step back from your business?
In this episode of The Lazy Entrepreneur Podcast, we talk about delegation, leadership maturity, and sustainable business growth. If you’re an overwhelmed entrepreneur wondering when to let go — and when you’re still the best person for the job — this conversation is for you.
There’s a big difference between delegating strategically and stepping away out of exhaustion. And if you leave too soon, you may weaken the very thing you worked so hard to build.
...
Ep 235: How Much Should You Pay Yourself as a Business Owner?
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You Didn’t Make a Million Dollars — Your Business Did
How much should you actually pay yourself as a business owner?
In this episode of The Lazy Entrepreneur Podcast, I sit down with Lori Atwood, founder of Fearless Finance, to break down the real math behind founder salary, profit margins, and sustainable growth.
If you’re an entrepreneur struggling with cash flow, reinvesting vs. paying yourself, or figuring out how much runway your business needs — this episode is for you.
In This Episode, We Cover...
EP 234: What Every Entrepreneur Needs to Know Before Pitching Investors
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In this episode of The Lazy Entrepreneur Podcast, Kristy sits down with Scott Kelly, founder of Black Dog Venture Partners, to unpack the realities of raising capital, pitching to investors, and building a business that’s actually ready for an exit.
Scott shares his journey from working on the stock exchange to founding and exiting multiple companies—and why one of his biggest early lessons was learning too late that he hadn’t built his first business to sell. From there, the conversation dives deep into how entrepreneurs should think...
Ep 233: How to Actually Get Leads From a Networking Event (Without Feeling Salesy)
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Networking doesn’t grow your business—relationships do.
In this episode of The Lazy Entrepreneur Podcast, Kristy sits down with Rodger, co-founder of Network Build Grow, to break down what actually makes networking work—especially for entrepreneurs who want growth without burnout.
Rodger shares how he and his wife built a values-driven networking community from scratch, why most entrepreneurs struggle with follow-up, and how shifting your mindset around relationships can unlock long-term opportunities in business.
This conversation is practical, honest, and refreshing—perfect for entrepreneurs who are tired of...
Ep 232: Why Community Is the Future of Online Business (And How to Build One That Actually Converts)
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Community is no longer optional—it’s the future of online business.
In this episode of The Lazy Entrepreneur Podcast, Kristy sits down with Tracy Beavers, a business and sales coach who helps online entrepreneurs stop feeling invisible, build real relationships, and grow their email lists organically—without paid ads or chasing algorithms.
Tracy breaks down why Facebook groups are making a powerful comeback, how community builds trust in a skeptical market, and what it actually takes to create an engaged, supportive space that attracts the right people. This conver...
Ep 231: What Not to Delegate in 2026
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Delegation is essential in business ownership—but not everything should be delegated.
In this episode, Kristy shares a powerful and personal perspective on what not to delegate in 2026, especially for overwhelmed entrepreneurs who already have teams, systems, and support but still feel burned out or disconnected.
Blending life coaching and business coaching principles, this episode explores the difference between delegating tasks and outsourcing responsibility for your life, leadership, relationships, and values.
If you believe in master delegation and the Lazy Entrepreneur mindset—working smarter without losing what matt...
Ep 230: How to Build Real Relationships on LinkedIn (and Get Clients Without Sounding Salesy) With Bryce York
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In this value-packed episode, Kristy Yoder interviews Bryce York, LinkedIn expert and founder of Factor 15, who’s spent decades in sales helping businesses expand their reach and build relationships that actually convert.
Together, they unpack the art of authentic networking on LinkedIn — a topic every entrepreneur, coach, and B2B service provider needs to master in today’s digital age.
Bryce reveals the most common LinkedIn mistakes business owners make (and how to fix them), why blank connection requests actually perform better than long-winded messages, and ho...
Ep 229: How to Build a Business That Works Around Your Life With Holly Haynes
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In this powerful and practical episode, Kristy Yoder chats with Holly Haynes, a corporate-strategy-executive-turned-entrepreneur who now helps business owners scale sustainably — with systems that put life first.
Holly shares why she ditched traditional yearly planning for her quarterly “lookback analysis” method, a simple yet game-changing process that keeps entrepreneurs focused on what’s actually working. She explains how she balances motherhood, marriage, and business by building a schedule that revolves around life seasons instead of deadlines — proving you don’t need to grind 24/7 to hit your goals.
You’...
Ep 228: The Six Pillars of Effective Leadership: Lessons on Integrity, Empathy, and Humor from Jim Carlough
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In this episode, Kristy Yoder interviews leadership coach and bestselling author Jim Carlough, whose book The Six Pillars of Effective Leadership provides a simple yet profound framework for leaders who want to inspire trust, stability, and growth in their teams.
Jim reveals that leadership isn’t something you’re born with—it’s something you develop through experience, self-awareness, and a deep commitment to integrity. He shares his personal journey from being an untrained new manager to becoming a mentor to hundreds of emerging leaders around the world.
Tog...
Ep 227: Google Ads vs SEO: How to Choose the Right Marketing Strategy for Your Business
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In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder sits down with John, the CEO of StubGroup, a digital marketing agency specializing in Google Ads, SEO, and email marketing. John shares his inspiring journey from blue-collar jobs to leading a successful marketing firm and dives deep into how business owners can decide between SEO and Google Ads—or use both together to create a powerful online growth strategy.
Throughout the conversation, Kristy and John explore the pros and cons of each marketing channel, discuss realistic ad budgets, an...
Ep 226: Raising Four Kids Alone and a Business: Megan’s Journey to Financial Freedom
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In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder sits down with Megan, the CEO and founder of Sidekick Accounting, a bookkeeping and tax firm that helps small business owners across the U.S. master their finances using the Profit First system.
Megan’s story is one of grit, faith, and financial wisdom. As a single mom of four, she turned life’s hardest moments into a foundation for success—building a thriving business from scratch with little savings and a lot of determination.
She shares how she ov...
Ep 225: The Courage to Start Again: Turning Failure into a Purpose-Driven Brand
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In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder talks with Kate Assaraf, founder of Dip Sustainable Hair Care, about the courage it takes to rebuild after failure — and how slowing down can lead to greater success.
After 20 years in the beauty industry, Kate walked away from toxic marketing and burnout to create a plastic-free, award-winning hair care brand built on integrity and sustainability. But before Dip, she had to face the pain of closing her first business and starting over with just $40,000 and a lot of faith.
...
Ep 224: Lazy but Smart: How Kira Shishkin Creates Freedom Through Systems
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In this episode of the Lazy Entrepreneur Podcast, Kristy sits down with Kira Shishkin, CEO of informed.now and a seasoned serial entrepreneur. Kira has built four companies across different industries, including crypto infrastructure, publishing, and consumer tech. With a background that spans Ukraine, Israel, and the United States, he brings a truly global perspective on resilience, leadership, and building businesses that last.
Kira shares how he has applied the principles of what he calls “lazy entrepreneurship”—not about avoiding work, but about creating efficiency and freedom through smart system...
Ep 223: Why Every Leader Must Be AI-Literate With Randi-Sue Deckard
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In this episode of the Lazy Entrepreneur Podcast, host Kristy Yoder welcomes Randi Deckard, Senior Vice President of Growth at BESLER and trusted CRO advisor. With a career that began in clinical science, Randi brings a unique perspective to business and leadership—treating every strategy as an experiment and applying data-driven insights to growth.
Over the past five years, she has integrated AI into her daily leadership practices, not simply for efficiency, but to achieve what she calls the ability to “people more.” For Randi, AI is a tool that a...
Ep 222: Your Way Back to Happy: Healing Trauma and Choosing Happiness as an Entrepreneur With Janelle Bruland
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In this episode of the Lazy Entrepreneur Podcast, I sit down with Janelle Bruland—entrepreneur, executive coach, and author of Your Way Back to Happy: How to Turn the Pain of Your Past into a Future of Freedom, Purpose, and Peace.
Janelle opens up about her personal journey of uncovering unresolved trauma and shares powerful tools for entrepreneurs who are struggling with past pain, stress, or burnout. Together, we explore how trauma shows up in business, why resilience is different from numbing, and how practices like meditation, breathwork, and rest can le...
Ep 221: The Science-Backed Guide to Overcoming Procrastination for Entrepreneurs With Robin Emdon
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Why do so many entrepreneurs procrastinate—even when the stakes are high? In this episode of the Lazy Entrepreneur Podcast, host Kristy dives deep with Robin J. Emdon, author of Get Resultsology: The Science of Getting Stuff Done, to uncover the biological, psychological, and practical roots of chronic procrastination in business.
Robin shares his personal journey of overcoming deep-seated procrastination and reveals what finally sparked lasting change. We explore how brain chemistry—especially dopamine, cortisol, and acetylcholine—affects motivation and productivity. You'll also learn the difference between threat mode and reward mode...
Ep 220: $10 Task or $10,000 Vision? How to Stop Doing Cheap Work
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Are you always busy, but your business isn't growing? You might be stuck doing $10 tasks, and it’s time to change that. This episode will change how you think about your daily work.
Kristy breaks down why most entrepreneurs fail, not because they don't work hard, but because they work on the wrong things. She also reveals the hidden cost of staying busy and shows you how to shift your focus from low-value work to high-impact leadership. If you're still writing emails, editing blog posts, or uploading your own content, this ep...
Ep 219: Running Two Startups Without Losing Your Mind (or Your Family Time) with Brian Lee
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How do you manage two startups, mentor other founders, AND show up for your family without losing your mind?
In this episode, we dive deep into the challenging world of running multiple startups while maintaining work-life balance. Brian Lee, founder of both Gildre and Roamli, shares his journey from corporate CPG to entrepreneurship, revealing practical strategies for managing time, delegating effectively, and staying sane while building two companies—all while being a new father.
This episode offers invaluable insights into:
Juggling Multiple Businesses: Brian reveals his st...Ep 218: Why Your Business Can’t Scale If You’re Still Approving Every Social Media Post
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Are you still reviewing every Instagram caption, tweaking emojis, and hovering over Canva like your business depends on it? If so, this episode is your wake-up call.
In today’s episode of The Lazy Entrepreneur Podcast, we’re diving into why micromanaging your social media is silently stalling your business growth—and what to do instead.
If you’re ready to step into your role as CEO (not content cop), you’ll want to hear this.
What You’ll Learn:
The hidden cost of approving ev...Ep 217: I Fired Myself (And You Should Too)
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Alright, let's be honest. Many of us started a business to find freedom, but somehow ended up creating another job for ourselves—one where we're the boss and the bottleneck. In this episode, I'm pulling back the curtain on my own journey to escaping the daily grind and truly stepping into my CEO role.
I'll tell you about my personal "Groundhog Day" nightmare, where every Monday felt like more of the same overwhelming tasks. If you've ever thought, "Did I quit my job just to create another one for myself?", then yo...
Ep 216: Making Bold Decisions in Business to Create a Freedom-Filled Life With Tracie Root
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“You have to become the person who does that big thing you want. You can’t do it as the person you are today—unless you’re already doing it.”
In this powerful episode of the Master Delegator podcast, Kristy Yoder speaks with Tracie Root—coach, community builder, and founder of The Gather Community—about choosing boldness in life and business.
Tracie opens up about her shift from corporate life to entrepreneurship after losing her husband. As a single mom, she pursued a path of healing and freedom throug...
Ep 215: CEO vs. Business Operator: What’s the Difference?
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Are you truly acting as the CEO of your business… or are you just operating it?
Many business owners proudly call themselves “CEO,” but in reality, they’re stuck in the daily grind—handling emails, chasing invoices, micromanaging their team, and never really leading. Sound familiar?
In this eye-opening episode, we tackle the crucial difference between being a true CEO and merely operating your business—and why this distinction could be the key to scaling without burnout.
What You'll Learn:
The telltale signs you're stuck in "op...Ep 214: From Toxic Productivity to True Freedom With Natanya Wachtel
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"Ask for help. It sounds obvious, but most entrepreneurs don't know how to."
In this episode of Master Delegator, Kristy Yoder interviews Natanya Wachtel, founder of New Solutions Network and the Natanya Experience media platform. With expertise in behavioral science and entrepreneurship since 2008, Natanya bridges science, storytelling, business, and personal transformation.
Natanya candidly shares her founder journey, including mental health struggles that transformed her leadership approach. She unpacks entrepreneurs' hidden burdens, the toxic productivity myth, and why asking for help is so powerful. The conversation highlights effective...
Ep 213: The 4-Hour Workweek in Real Life – How to Work Less & Achieve More
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In this episode of Master Delegator, we explore how entrepreneurs can implement Tim Ferriss's "The 4-Hour Workweek" principles in their actual businesses. We offer practical approaches to streamline your workload, automate repetitive tasks, and delegate effectively—allowing you to accomplish more while working less.
What You'll Learn:
Pinpoint the critical 20% of tasks that yield 80% of your results.Implement actionable delegation strategies, freeing yourself from tasks that don't require your unique expertise.Utilize accessible automation tools, demystifying the process and eliminating the need for technical prowess.Conduct a "work-free" tes...Ep 212: AI vs. VAs: What Should You Automate vs. Delegate?
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With AI tools popping up everywhere, many business owners are asking: Do I still need a VA? Can AI replace my team? The truth is, AI and VAs each have their own strengths, and knowing when to use automation versus delegation is the key to running an efficient, scalable business.
By the end of this episode, you’ll have a clear game plan for what to automate with AI and what to delegate to a VA, so you can maximize productivity and free up your time for high-impact tasks.
...
EP 211: Breaking Free from the Founder’s Trap With Scott Ritzheimer
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"There's gotta be another way...there has to be a better way."
In this episode of the Master Delegator podcast, Kristy Yoder sits down with Scott Ritzheimer, a seasoned entrepreneur who has helped over 20,000 organizations start and scale. Despite beginning his entrepreneurial journey unexpectedly, Scott has built and sold successful businesses, bringing deep insights into the common challenges founders face.
Scott shares his unique journey from initially not aspiring to be an entrepreneur to falling in love with business. He discusses the loneliness that often accompanies leadership...
Ep 210: Why Lazy Entrepreneurs Are More Successful
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Hey there, lazy entrepreneurs! Welcome back to Master Delegator, the podcast where we help you work smarter, not harder. Today, we’re diving into what it truly means to be a lazy entrepreneur—and why the most successful business owners embrace this mindset.
Forget the grind culture—real success comes from focusing on what actually moves the needle while outsourcing, automating, and building systems that keep your business running without you. If you’ve ever felt guilty for wanting to work less, this episode is going to change the way you see entr...
Ep 209: How Delegation and Trusting My Team Saved My Business with Jeremy Harrison
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What happens when you’re forced to step away from your business during its most challenging season? For Jeremy Harrison, founder of Spire and professional EOS Implementer, delegation wasn’t just a leadership strategy—it was the key to his company’s survival.
In this episode, Jeremy shares how trusting his team and implementing EOS (Entrepreneurial Operating System) allowed his business to thrive, even when he faced personal and professional hardships. He opens up about losing his biggest client, experiencing a personal tragedy, and how his leadership team stepped up in ways he...
Ep 208: The Silent Killer of Business Growth: Your Need to Do It All
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In this episode of The Master Delegator Podcast, We dive deep into a common but dangerous mindset that holds business owners back: the need to do it all. If you’ve ever struggled with delegating or felt like no one can do things as well as you, this episode is for you. Learn why letting go is so difficult, how it’s limiting your business growth, and actionable steps to start trusting your team and working smarter.
Key Takeaways:
Why Letting Go Is So Hard
Em...Ep 207: Hustle Culture is a Scam—Here’s What You Should Be Doing Instead
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In this episode of Master Delegator, We challenge the toxic hustle culture mindset and uncover what truly drives success. If you find yourself constantly busy but not making real progress, this episode is for you! Kristy discusses the difference between busyness and productivity, why working smart beats working hard, and how to leverage the 80/20 rule to scale your business efficiently. Plus, she tackles the biggest struggles entrepreneurs face with delegation and shares actionable steps to help you work smarter, not harder.
Key Takeaways:
