biz & life done well with Peter Wilson
Stories of people doing business and life well. We explore what it means and what it takes to do business and life well. I’m your host, Peter Wilson. If you’re like me, you’re intrigued by stories of common people who have achieved uncommon success in business and life. Join me as I interview fascinating people about how they got started, their successes and failures, their habits and routines, and what inspires them.
Driving Success: JC Fawcett on Building Washington's Top Driving School
Peter's guest is JC Fawcett, President of Defensive Driving School, the largest driving school in Washington State. In this episode JC details the foundational narrative of his business, from acquiring a faltering driving school to navigating complex challenges and regulatory landscapes to foster growth and stability.
This discussion delves into JC's business philosophies, his proactive approaches to overcoming operational challenges, and his commitment to exceptional customer service. Gain insights into the strategic decisions that propelled Defensive Driving School to the forefront of the industry and the lessons learned along the way.
Life, Dentistry, and the Great Outdoors: A Chat with Chris Rafoth, DDS
In this episode, we talk with Dr. Chris Rafoth of Lyons Creek Dental Care, located at the edge of Seattle and Shoreline. Dr. Rafoth shares his unexpected journey from studying marine biology to becoming a passionate dentist, the influences that shaped his career, and his commitment to patient care. He discusses the importance of technology in modern dentistry, his personal interests in outdoor activities, and how these experiences enrich his approach to dental care. Dr. Rafoth also touches on the challenges of navigating the healthcare system and his vision for the future of his practice. Join us for a...
Unlocking Success: A New Era for Key Choice Commercial with Natalie Foskey
In this episode, Peter is joined by Natalie Foskey, owner of Key Choice Commercial Real Estate, and Chris Goldman from bizmktg.com. Natalie shares her unique path from her family's farm in Canada to leading a commercial real estate business in Lynnwood, Washington. She discusses the pivotal moments of her career, including purchasing and rebranding the company to better reflect its values and direction under her leadership.
Hear about the challenges and successes of running a commercial real estate company, from property management to navigating the market shifts caused by the COVID-19 pandemic. Natalie...
Beyond the Pickle Part 2 - More Stories of Exceptional Customer Care
"Beyond the Pickle Part 2 - More Stories of Exceptional Customer Care" explores the depth of customer service through real-world anecdotes. Peter and Emily share insightful stories illustrating how businesses can significantly impact their customers with thoughtful gestures.
Emily recounts her experiences at a Boston brew pub that recognized her and her husband by name, creating a sense of belonging and community. This personal touch included customized mugs for regular patrons, underscoring the pub's dedication to making customers feel special and valued.
Peter shares a memorable story about Kenneth Wood, owner of Woodson's Aberdeen (Scotland), who d...
Beyond The Pickle - A Slice of Exceptional Customer Care
In this brief episode we slice into the story of a unique steak restaurant that takes customer appreciation to the next level. Following the customer service mantra coined by Bob Farrell, "give them the pickle," this restaurant engraves the names of their repeat customers on a steak knife, offering a personalized touch that turns dining into a memorable experience. Join us as we explore how this innovative gesture not only celebrates customer loyalty but also sets a new standard in creating lasting connections and unforgettable moments.
This episode is a follow-up to episode 101 "Give ‘Em The Pickle – A Ta...
David Willoughby: The Intersection Of Technology And High School Sports
Peter sits down with David Willoughby, a driving force at the intersection of technology and high school sports. David has been involved with Washington state high school athletics and programs since 2007 with the WPA Network. He is currently with Playon! Sports, a nationwide company that is revolutionizing high school sports and activities by introducing advanced solutions for scheduling, marketing, digital ticketing, and live streaming.
David shares his journey from capturing the spirit of high school sports through photography to leading advertising efforts that support school programs across Washington State. Hear how Play On Sports leverages digital platforms...
Give 'Em The Pickle - A Tale Of Exceptional Customer Service
In this episode, Peter reviews Bob Farrell's story of transforming a customer's disappointment into a legacy of exceptional service with a simple pickle.
This story isn't just about pickles; it's about those little extras that make customers do the happy dance.
Key Takeaways:
The Road To 100: What The First 99 Episodes Taught Me
In the 100th episode of the “Business and Life Done Well” podcast, Peter reflects on key lessons learned through the journey of producing 99 episodes. He shares insights on starting before feeling fully ready, the importance of listening over speaking, and the transformative power of editing. The episode highlights the diverse range of topics covered, from marketing to personal stories of entrepreneurs, emphasizing the value of persistence, accountability, and continuous learning.
One of Peter’s favorite episodes features Doug Lofstrom. Doug shares his story of beginning his professional painting career at the age of 79.
Episode 9 with Doug Loftstr...
Green Eggs, Ham, and Why Video In 2024
Peter's guest is Erich Meltvedt of Integrity Media. Together we delve into why video marketing is more crucial than ever for businesses in 2024. We discuss how video, with its dynamic storytelling capabilities, significantly enhances customer engagement and brand recall. The video also addresses emerging trends and techniques, providing valuable strategies for businesses to effectively adapt and thrive in the digital era. Join us to understand the transformative power of video in today's competitive market.
Claim the $3,500 video and 1PMP offer by booking a consultation here:
https://bizmktg.com/contact-bizmktg-com
Peter and Erich will...
How I Learned To Love Squirrels & A Call For Your Stories
In this episode of "Biz and Life Done Well," Peter dives into the unexpected value of small clients, whom he affectionately calls 'squirrels.' He shares his personal experiences to illustrate how these smaller clients are essential to a business's long-term success and might even become 'buffalos.' The episode emphasizes the importance of appreciating every client, big or small.
Now, we want to hear from you! We're looking for stories about your business experiences - the successes, the challenges, and even the humorous moments. Your stories are a valuable part of the business community, and we b...
