The Solarpreneur

40 Episodes
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By: Taylor Armstrong

If you're looking to take your solar sales or business to the next level, then you've found the right place. In this podcast, we reveal the tricks of the trade to make it happen in the solar industry whether you're a sales pro, marketer, or entrepreneur. Show topics include online marketing, closing strategy, mindset, filling the pipeline, industry news, interviews, and so much more. Stay sharp and join us every week to increase your income and impact in the solar industry and join the elite force of solar entrepreneurs.

How To Prevent Permit Poachers
03/03/2026

In this episode, we go through ways that you can protect your deals from the swooping and unapologetic force of permit poachers. It's time to take control and make sure that the trust that you've built doesn't go to waste from bad actors in the industry.

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REPLAY: How To Build Insane Momentum In Solar Sales - Travis Hartman
02/27/2026

This episode is a throwback to our time with the owner of Momentvs, Travis Hartman. Leading a company through setting-closing, virtual sales, and valuable partnerships with players in the industry, he knows how to turn zeroes into absolute heroes.

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The Return of Taylor McCarthy: Mastering the Art of Selling
02/24/2026

Yes, Taylor McCarthy is back after years of honing more empowering and intuitive ways to sell and train solar. With his upcoming book "How to Master the Art of Selling 2", we'll catch up with the projects and developments Taylor has done years after his first episode with the podcast.

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Thinking Of Quitting? Listen To This
02/20/2026

Are you in a slump, feeling midway like solar is no longer the industry for you? This episode is going to give you the real talk that you need to be more resilient and optimistic for what's ahead.

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It's Time To Hold Your Reps Accountable
02/17/2026

While we can do anything in the world to make productivity happen, what happens when things don't go as planned? This episode teaches leaders healthy strategies to reinforce responsibility and commitment that is extremely needed in the fast-paced solar market.

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Lessons Learned From Blitzing With The Best - Jacob Murawski
02/13/2026

Jacob Murawski is on today's podcast to give us a peek at his mastery of the blitz model. Working closely with Melissa Romiza, who has been on the show before, they lead a team that knows and consistently iterates upon the fundamentals while maintaining a competitive edge. With this model, they create a team that thrives in a tightly-knit culture and abundance in growth.

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Replay: Becoming An Expert In Referrals And Customer Retention - James Rushing
02/10/2026

A few years back, we had an episode with James Rushing and his unique approaches to make customers feel more special and involved in the sales process. By tending to intricate things about the homeowner, we produce rapport that goes beyond the transaction of the install.

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How To Vacation Like A King For Free
02/06/2026

What can you do to keep your vacation costs down without compromising your valuable free time? This episode is gonna go through some tips on planning and playing the points game for your most important downtime of the year.

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What Not To Do When Knocking Doors
02/03/2026

How predictable are you as soon as you knock on the homeowner's door? This episode talks about the outside perspectives of our door-knocking and how we can learn to adapt and subvert everyone's expectations of a solar sales rep.

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From The NFL To The Doors - Brandon Arnold
01/30/2026

What happens when you lose your way towards "making it big" on the national stage? This episode highlights Brandon Arnold's journey after facing setbacks in his dreams of becoming a player in the NFL. His determination and willpower in sports translates into an unstoppable force in solar sales.

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REPLAY: How To Reach 1000 Personal Solar Installs
01/27/2026

This episode is a throwback to our podcast with Mike Brand and his milestone 1000 deals a few years ago. From valuable tips on prospecting areas to new one-liners to use on the doors, this episode is timeless and much needed in today's turbulent market.

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D2D Con 2026 Preview
01/23/2026

D2DCon is coming in hot tomorrow (January 22-24, 2026), and this episode is your ultimate guide to the solar industry and door-to-door speakers that you should look out for in the next few days. Other than attending these talks, this is the greatest time to make new connections with likeminded people in the industry!

Listen here: https://podcasts.apple.com/ca/podcast/shitfting-tides-in-the-2025-solar-industry-jeramie-rose/id1438556991

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Losing $4M in Solar and Bouncing Back Stronger Than Ever
01/20/2026

Alexander Smith is back on today's podcast to share his mindset and growth from crushing setbacks during the establishment of Spartan Solar. From utilizing a variable chain of installers, he made the ultimate "do-it-yourself" move by handling the scale of deals and installs simultaneously: improving quality control and ease of use for his reps and customers.

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The Three Essential Relationships for Every Leader
01/16/2026

Leadership does not only demand management, but also a great deal of personal development. This episode focuses on curating our growth as leaders by exploring the characteristics and practices of three apostles from the Bible.

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How To Give Your Reps The Recognition They Deserve
01/13/2026

In the midst of the push for more productivity and better results, it's important to reiterate that our team members are human too. This episode reminds leaders to acknowledge and provide intrinsic growth to the work of their sales reps by establishing awards and means of recognition.

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From Top Producer to Top Leader
01/09/2026

Sam Manley is back for another episode to talk about his newfound position as an executive in one of the leading solar companies in the country. Alongside discussing incentivizing the sales process and new system implementations, we also focus on establishing personal worth and the work-life balance in a relatively demanding industry.

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How to Master Your Mindset for Solar Sales
01/06/2026

This episode is a recording of a training I did with Melissa Romiza's team on harnessing the power of our mindsets. It is important that we head into solar with a confident and sound headspace, creating calculated decisions and envisioning the results we want each time we step out for the doors.

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My Toughest Deal of 2025
01/02/2026

In this episode, we go through a deal filled with confusing oversights and mix-ups that challenged how I preserved the feasibility of the deal and my rapport with the customer. This experience put to light several checks and legalities that you should check and establish before setting the install itself in motion.

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From Door-to-Door to Solar CEO: Rabbit on Hustle, Leadership, and Betting on Yourself
12/30/2025

Rabbit the CEO is on today's podcast to share the process and results of his genuine and organic hustle in the sales industry. Coming from humble beginnings, he puts honesty and ethics first in every step of the deal: creating a transparent and communicative work environment that keeps both his employees and the end customers involved.

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How to Handle Holiday Objections
12/19/2025

Knocking on the holidays might be a turn off for most customers, but it's actually your best chance at creating quality deals: a silver lining for the end of the year. This episode gives you some phrases to use your for next door-to-door and will help solidify them and your momentum for next year.

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You Are What You Think
12/16/2025

Maybe even after perfectly rehearsed sales pitches, trainings, and mountains of reading: the real problem might actually be in how you see yourself? This episode goes through establishing yourself with the framework of James Allen's "As a Man Thinketh" 

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From Solar Success to Industry Mentor - Suli Zink
12/12/2025

Suli Zink is on today's podcast as a revolutionary mentor in the space uplifting companies and increasing productivity. Coming from a background in solar sales, she knows how to fine-tune and identify improvement within companies: adding much needed value for teams.

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Do's and Dont's of Appointment Setting
12/09/2025

In this episode, let's break down the essential do’s and don’ts that separate elite appointment setters from those still struggling at the doors. Whether you're booking appointments every day or trying to fine-tune your technique, this episode gives you practical insights you can apply immediately. If you want to book more solid appointments, waste less time, and build a consistent pipeline (especially during the busy holiday season), this episode is packed with game-changing tactics most reps overlook.

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Make December Great Again
12/05/2025

December is the season of the holidays, but it is also the best season to take advantage of the slower pace of the season. This episode gives you some pointers to focus on should you want to make the last month of the year more productive.

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From Solar Sales to Hollywood - Rosemberg Salgado
12/02/2025

Today's podcast features our team member and Hollywood actor Rosemberg Salado. With a faithful mind and incredible dedication, it is no surprise that his sales strategies and customer rapport are as effective as his genuine beliefs for the solar industry.

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I Just Broke My Weekly Sales Record
11/26/2025

After a long while of maintaining a stagnant streak, I broke my personal weekly record just before Thanksgiving weekend. This episode will go through the things our team has implemented to make new strides like this happen. 

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Selling Community Solar vs. Traditional Solar - Adam Kremer
11/21/2025

This episode is a throwback to our episode with Adam Kremer, as he maintains community solar over glass on the roof. He tackles the strategies he uses to sell this solar, and the ways he has optimized his processes as a from-the-ground-up sales rep.

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3 New Ways to Solidify Solar Appointments
11/18/2025

Setting appointments is half the effort, the rest goes to homeowners actually following through. This episode gives you some strategies to try to build a relationship with the customer and creating a sense of shared commitment.

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How a Former Athlete Built a 250-Rep Solar Empire - Mana Kobe
11/14/2025

Mana Kobe, the founder of NSPYR is on today to share his inspiring story and his path to uplifting solar reps in his own self-built network. Rekindling passion and commitment after a career-changing incident, he now leads an organization that uplifts individuals with focus on growth and supports their progress in the solar space.

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How To Keep Your New Reps From Quitting
11/11/2025

Recruiting is half the effort, while retaining your reps is another challenge in itself. This episode will give you strategies to keep your reps engaged, supported, and provided with genuine growth and fulfillment as a whole within your team.

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How To Fly For Free
11/07/2025

In this episode, we'll explore the world of maximizing the benefits of your credit card to get free flights. While not directly solar-related, it is important that we find a way to incentivize our everyday, especially through earning bonuses just for doing our usual tasks.

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From Door Knocking to AI Deals: How Jordan Alexander Revolutionized Virtual Solar Sales
11/04/2025

Jordan Alexander is embracing the future as he uses AI to optimize his virtual lead generation, giving his team more room to grow in every other aspect of their sales. Away from traditional CRMs and direct human intervention, Jordan's integrations mark a new era of efficiency, ethics, and trust building that will be a part of solar's potential future.

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Here's What It Takes To Close 60+ Deals In A Month - Sam Manley
10/31/2025

This episode is a throwback to our episode with Sam Manley, one of the fastest growing sales rep in the last few years. Transitioning from real estate, he's found his home in solar by unlocking better lead generation, presentation skills, and team cooperation that he's developed over his first few months in the industry.

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Unshakable Certainty: How Luke Ward Became the #1 Rep in Solar
10/28/2025

Luke Ward is on today's podcast to give us a crash course on his principles as a leader and as a genuine steward for solar on the doors. Believing in a philosophy of genuine growth within his team and real benefits for his customers, he is the definition of the 'Nation's #1 Solar Sales Rep'.

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7 Figure Door Earner Presentation
10/24/2025

This episode, we'll be taking a look at a 7 figure close by Jake Ward: one of the most prevalent figures and Golden Door awardees right now in the industry. Tailoring his approach in building according to the customer, this breakdown provides us with a clear example on breaking the preoccupation.

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This Secret Give and Take Technique Gets Me Deals Galore
10/21/2025

In the sales process, negotiation and deal-making is a two-way street that involves our interests and the customer's. This episode helps you harness the balance of give and take, closing the same quality deals without exhausting too much compromise.

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Shitfting Tides in the 2025 Solar Industry - Jeramie Rose
10/17/2025

Jeramie Rose is back again on today's podcast to touch base on the rapid developments we've noticed in the solar industry. We go through the logistics and scale commercial solar, the rise of the RSA, and surprising market trends that everyone needs as a frame of reference for their careers going forward.

FIRST PODCAST WITH JERAMIE: Apple Podcasts | Spotify

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Underrated Key To Your Success in Solar
10/14/2025

‎In this episode, I share some of my tips to keep the ball rolling as we all aim achieve for success in the solar industry. Time is the most valuable asset we have, and it's important we find ways to use it wisely.

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How to Negotiate Like a Pro
10/10/2025

We take a lot of things at face value, and that leaves a lot of stones unturned for better deals and incentives. This episode unlocks the opportunity to negotiate on the things we use on the daily, especially those that run our solar careers.

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From Chuck E. Cheese to Solar Millions: Brandon Patillo
10/07/2025

Brandon Patillo fires up today's podcast as he shares wisdom from his stories leading teams for door knocking, lead generation, and digital marketing all at the same time; not only for his team but also for other people. His homegrown and organic attitude towards sales is an insightful perspective that all reps should try to integrate in their own day-to-day.

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