My Daily Business Podcast
(formerly My Daily Business Coach podcast). Do you love your business? You should, right? Well sometimes, as small business owners, we just don't. The My Daily Business podcast is here to provide inspiration, education and motivation for small business owners who want to fall in love with their business again and build a business they can be proud of. Hosted by Fiona Killackey, author, speaker, business coach and founder of My Daily Business, this podcast includes business coaching, interviews with small business owners and tips, tools and tactics to help you scale your small business without scaling the stress. Grab...
Handcrafted with love for love with Shehreen Ahmed of 71bay
In this episode, Fiona chats with Shehreen, founder of 71 Bay, a homewares business that partners with female artisans in Bangladesh. Shehreen talks about the challenges of balancing multiple roles and her commitment to sustainability and fair trade. Tune in!
You'll Learn How To:
The inspiration behind 71 BayMoving from Bangladesh to MelbourneCombining creative and business aspectsThe significance of Jute and Kantha productsChallenges in running an international businessCreating sustainable and ethical supply chainsCombining motherhood with entrepreneurshipTime management strategiesCommunity and support networks for business ownersThe role of deep rest in productivityAdvice for aspiring ethical business ownersUseful business resources and...Who would be in your dream "advisory board"?
In this episode, Fiona explores a fun and insightful activity to help you think about your business and life in new ways. Learn how to create your dream advisory board and discover the benefits it can bring to your personal and professional growth. Tune in!
You'll Learn How To:
Definition and purpose of an advisory board vs. a board of directorsSteps to create your dream advisory boardIdentifying key areas of expertiseExamples of potential advisors and their rolesUtilizing available resources Practical tips for leveraging your network Encouragement to apply the exercise to both business and personal life....
How I've built this business since 2015
In this episode, Fiona shares her personal journey of evolving her business over nine years. Learn how aligning her business with her values has allowed her to thrive. Tune in!
You'll Learn How To:
Personal business journey and evolutionThe importance of aligning business Experiences with corporate consulting Impact of personal eventsInitial steps and strategies for starting a businessDeveloping and offering workshops and coursesBuilding a business that supports life balance and well-beingChallenges and lessons learned from working with clientsStrategies for marketing and growing a small businessThe role of strategic partnerships in business growthInsights from working with a bu...When you feel like you're failing at business
In this quick tip episode, Fiona explores the idea of hardships in business. Drawing inspiration from the Netflix show "One Day," we reflect on the journey of overcoming challenges and finding hope. Tune in!
You'll Learn How To:
Overview and praise for the Netflix show "One Day"A personal reflection on grief and its parallels to business challengesThe concept of overcoming difficult tasks in businessEncouragement for listeners facing current hardshipsGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
Group Coaching is...
Google Ads made simple with Kaity Griffin
In this episode, Kaity Griffin delves into the nuances of advanced Google Ads strategies. She also shares insights on the rise of AI in marketing and her journey to creating a successful business while maintaining a work-life balance. Tune in!
You'll Learn How To:
Basic overview and evolution of Google AdsImportance of conversion tracking in ad campaignsThe strategy behind keyword research and targetingComparison between Google Ads and Meta adsMistakes to avoid when setting up Google AdsUsing tools and methods for effective keyword researchMetrics to track for assessing Google Ads performanceTips for crafting effective ad copy and...Are you using content buckets in your marketing?
In this episode, Fiona explores the importance of content pillars and buckets. Learn how to structure your content strategy to resonate with your target audience. Tune in!
You'll Learn How To:
Introduction to content pillars and content bucketsDifferentiating between content pillars and content bucketsExamples of effective content pillarsStrategies for creating engaging contentImportance of aligning content with brand identityTips for maintaining fresh and relevant contentAnalysis of audience engagement with different content bucketsPersonal experiences in creating content strategiesAnnouncing Group Coaching and scholarship opportunitiesGet started on a more successful and sustainable small business with our range of...
Growing your financial literacy with Canna Campbell of SugarMamma — author, podcaster, content creator and financial mentor
In this episode, Fiona chats with Canna Campbell aka Sugar Mamma (sugarmamma.tv) about her journey into the financial world and how she has become a recognised and respected content creator with a loyal following on YouTube, Instagram and Tik Tok. Canna shares her insights on personal finance, investing, content creation and how to manage both personal and business finances effectively.Â
You'll Learn How To:
The importance of taking breaks and managing stressStarting and growing her businessChallenges of being a young female in a male-dominated industryInspiration and challenges of starting a YouTube channelCanna's personal experiences with A...The rise of Grid Zero and what's up with fake followers?
In this episode, Fiona discusses the latest trends and issues on Instagram. She also talked about the importance of diversifying your marketing strategy beyond social media. Tune in!
You'll Learn How To:
Love-hate relationship with social mediaInstagram's impact on small business marketingIssues with fake accounts on InstagramConsequences of Instagram’s flagged fake accountsThe trend of "Grid Zero" among Gen Z usersShifts in social media usage patternsImportance of a diversified marketing strategy beyond InstagramTransition of content creators from Instagram to other platforms like YouTubeThe role of social media as a search platformAddressing digital addiction and its influence on...Luxury events that leave guests speechless with Cassie LaMere of Cassie LaMere Events
In this episode, we dive into the world of event planning with Cassie LaMere, founder of Cassie LaMere Events. Cassie shares her journey from a childhood passion for entertaining to creating unforgettable experiences for luxury clients. Tune in!
You'll Learn How To:
The initial leap from corporate to entrepreneurshipMindset shifts and overcoming self-doubtBalancing creativity and logisticsBuilding trust and collaboration with clientsIntegrating personal lifeThe importance of intentionality and creating memorable experiencesBalancing creativity and practicality in businessImportance of self-care and taking time offEffective marketing channels and strategies for luxury servicesThe role of social media in event marketingBuilding and...What's the next best first step?
In this episode, Fiona explores the importance of taking small steps to move forward with your business ideas. She also shares her own experience of launching a course. Tune in!
You'll Learn How To:
Challenges in starting new projectsImportance of taking the first small stepExample of using Instagram to gauge interestEncouragement to take action on business ideasAdvice for businesses facing low salesImportance of building your brand during downtimeGet started on a more successful and sustainable small business with our range of free tools at mydailybusiness.com/freestuff
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