From Expertise to Authority with Matty Dalrymple
Building professional presence for your second act career or sideline venture, with a practical framework for transforming expertise into influence and income. mattydalrymple.substack.com
From Instinct to Framework
You’ll find this article at https://substack.com/@mattydalrymple.
You’ll find video at https://www.youtube.com/@mattydalrymple.
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And if you’d like support developing a personalized pathway from expertise to authority for yourself, please check out my consulting service at https://www.theindyauthor.com/authority, and if you’re an event organizer, I’d love to share with your community a framework they can use to develop their own...
The Hourglass Pattern of Authority-Building
If you’d like to read the article this episode is based on, you’ll find that at https://substack.com/@mattydalrymple.
If you’d like to watch the full interview with Angelique Fawns that this episode is based on, you’ll find that on YouTube at https://www.youtube.com/@mattydalrymple.
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Choosing Where to Publish Your Authority-Building Content
In our exploration of the journey from expertise to authority, we’ve established a framework for evaluating whether specific content you create based on your expertise is worth publishing: Does it align with your expertise? Does it serve your objective? Does it speak to your audience? Once you have content that passes all three tests, you’re ready to publish.
But where?
I’ve broken the available publication platforms into three categories: those you own, those you rent, and those you pitch. And for each type of platform, we’ll consider the criteria that will influenc...
Separating Strategic Content from Scattered Effort
You’re excited. You’ve started your journey from expertise to authority, and the ideas are flowing. Over the past few months, whenever inspiration strikes, you’ve captured it, turning thoughts into drafts. Leadership lessons from your corporate career. Your morning productivity routine. Industry trends you’re noticing. Reflections on work-life balance. Team collaboration approaches. That book that shaped your thinking.
Six polished drafts now sit in your folder. You’re writing consistently. You’re building momentum.
But here’s the problem: if you publish all six, you won’t build authority. You’ll scatter it.
Why? Bec...
The Career that Looked like Luck with Mike Kuczala
Read the accompanying article on Substack > Matty Dalrymple.
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Who Actually Needs to Hear from You?
In my last article, How Does Your Objective Shape Your Pathway?, we explored how different pathways for sharing your expertise support different goals (for example, staying engaged, building influence, or earning income) as well as the idea that not every journey to authority needs to follow the pathway through all three stages of relationship-building (expertise-, personality-, and authority-based relationships).
But there’s another factor to consider when deciding where to invest your time, energy, and money: the audience you want to reach. You could write brilliant articles, engage in compelling podcast conversations, and deliver riveting talks and st...
How Does Your Objective Shape Your Pathway?
If you'd like to read the article on which this episode is based, you'll find that at https://mattydalrymple.substack.com/publish/post/183379678
Get full access to From Expertise to Authority at mattydalrymple.substack.com/subscribe
Which Area of Expertise Should You Build Authority Around?
If you'd like to read the article on which this episode is based, you'll find that at https://mattydalrymple.substack.com/publish/post/183373810
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The Three-Stage Path to Authority
If you'd like to read the article on which this episode is based, you'll find that at https://mattydalrymple.substack.com/publish/post/183368873
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How Authority Compounds: What One Article Taught Me About Building Presence
The transcript of this episode is available at https://mattydalrymple.substack.com/publish/post/183361332
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How Real-World Needs Shaped a Universal Framework
In this episode of the From Expertise to Authority podcast, Matty Dalrymple shares how her consulting work with professionals outside the writing and publishing world revealed a clear, repeatable framework for transforming expertise into recognized authority.
Drawing on real-world client needs, she explains how activities like writing, podcasting, speaking, and consulting aren’t isolated tactics—but progressive stages of relationship-building. You’ll learn how these stages work together, why objectives matter, and how professionals can choose the pathways that best support a sideline venture, second act, or broader influence.
Prefer to read? This episode is based...