Monday Morning Admissions

12 Episodes
Subscribe

By: Tudor Collegiate Strategies

The premier informational podcast for college and university Enrollment Management leaders, Admissions Directors, and the Counselors who directly connect with new student prospects. The Monday Morning Admissions focuses on new strategies, proven techniques and modern methods that let colleges maintain healthy enrollment numbers and create new ways to attract prospective students to their campuses. Produced by Tudor Collegiate Strategies, the national leaders in cutting edge branding, marketing and communication campaigns for the HigherEd market. For more than two decades, TCS has been the go-to source for training and service that has allowed college admissions and athletic departments to thrive in...

Ed Wright on Building Consistent Admissions Success
Yesterday at 6:31 PM

Ed Wright is leaving his post as Vice President of Enrollment Management at Lebanon Valley College, and on today's episode, he'll talk about why (and how) his team has been so successful in building consistency and success in reaching their admissions goals year after year. What makes his story unique? LVC doesn't have a lot of things stacked in it's favor when it comes to achieving consistent enrollment success: It's a rural campus, in a small college town, with not a lot around campus that would be considered big draws for students all across the country. And yet, they have...


Two Prospect Objections That Are Almost Impossible to Overcome
10/27/2025

On this episode, we talk about two objections you're going to run into (and probably already have) that we have found to be almost impossible to overcome in the admissions recruiting process. For over two decades, we've helped admissions professionals and college coaches strategically approach objections and overcome them, but these two are almost always unbeatable. Dan Tudor discusses both, talks about why they are so difficult to overcome, and what you need to communicate to your admissions team when you run into them. For more information and resources, visit MondayMorningAdmissions.com and dantudor.com/admissions. Question for the show...


Dr Greg Pillar on Creating Healthy, Successful College Admissions Departments
10/18/2025

On this episode, Dan Tudor sits down to talk with Dr. Greg Pillar, a learner-centered academic leader with over 20 years in higher education and 16 years of higher education administration experience. He is a well known and widely respected Higher Education consultant, and is currently the Assistant Provost for Academic Affairs at Gardner-Webb University in North Carolina. Dr. Pillar discussed the challenges for admissions departments in this age of change, and what everyone on a campus - from leaders to college counselors - should be doing to affect positive change on their campuses. To get more information on Dr. Pillar and...


How to Stand Out at College Fairs and High School Admissions Events
10/12/2025

Travel season means meeting a lot of prospective students, manning the table at a lot of events, and trying to stand out among a lot of fellow admissions teams. So, how do you separate yourself from all the other noise at these events? On today's episode, nationally recognized recruiting expert Dan Tudor tackles the question, and offers up real world proven ideas that will help you connect - and convert - on more prospects than you have in past years. The key? The way you engage, from start to finish. For more information about the podcast and how we help...


Data Scientist Ashley Kern on AI and Personalization in Admissions
10/05/2025

AI is the hot topic right now in the admissions world, and on this episode of the Monday Morning Admissions podcast, we're joined by data scientist Ashley Kern. She's a rising voice in the admissions world, and has fascinating insights on what your prospective students actually want when it comes to your role in their decision making process, and how to combine the insights AI can give with the personalization your prospect really needs from you. To learn more about Ashley Kern and her firm, Sightline, visit https://www.sightlinedata.com To connect with Ashley on LinkedIn at https://www...


Should the College Admissions World Be Scared of AI?
09/29/2025

AI is coming to your college admissions world. Are you ready? More importantly, should you be scared of it? That's a question that was on the minds of a lot of the attendees - you included, maybe - at the NACAC 2025 convention. So today, we wanted to take a little bit of a deep dive into the topic of the evolving influence of AI in college admissions. We hear from the attendees, our staff who was at the gathering, and Dan Tudor's thoughts on how you as an admissions professional can, and should, approach this hot topic. To read the...


The Problem With Waiting for Fresh Donuts - and Your Admissions Process
09/22/2025

How long would you wait for hot, fresh, delicious donuts? Would you wait for 45 minutes? I did, recently. And to be honest, I'm not sure it was worth it. How long would your prospective students wait for the admissions decisions, and your admissions process, to play out? According to the research, not as long as you need them to. On this episode of Monday Morning Admissions, we talk about four major stumbling blocks that causes delays in your process, and what your prospects need from you in order to keep on being patient and waiting for it all to play...


The Proven Approach to Retiring Wealthy While Working in Admissions
09/14/2025

Wait, what? You can retire wealthy from working in college admissions your entire career? Yes. You can build a substantial savings month after month as you just start out as an admissions counselor? Yes. On today's episode, former college coach and administrator Hillary London shares what she has learned after retiring from higher education and starting work as a financial advisor. She knows the challenges of building a stable financial foundation first hand from working at a small private college in the Northeast, followed by leadership roles working at ESPN, and is now putting that knowledge to work by helping...


Is a Scandal Brewing Around College Admissions Essays?
09/06/2025

On this episode, we talk to Allen Koh, founder of Cardinal Education, one of the country's leading advisory services for parents and students seeking admission into elite U.S. universities and colleges. Koh is echoing a trend that he says should be a growing concern for our higher education system: The deprioritization of, and even complete disregard for, college admissions essays. Once the building block for defining the fit of the prospective student on a campus, it's now becoming a thing of the past - and Koh believes that's going to be bad for the colleges ...and the country. For...


Six Topics the Parents of YOUR Prospects Want to Talk About
09/01/2025

One of the most challenging topics we try to train admissions teams to master in the on-campus training workshops we lead is conversations with parents of their prospective students. For most college admissions counselors, parents are intimidating. They ask different questions than students do, and it’s harder to make an effective connection with them. Today, we go over six areas of conversation that not only will raise your profile with the parents of prospects, but also achieve key gains in the relationship you’re fostering - and, improve their view towards you and your campus as they help their son...


What the Deeper Look Inside the Viability of College Reveals
08/25/2025

As we all know, there is a growing worry in HigherEd when it comes to the topic of the long term plan to keep college education relevant, affordable, and ongoing. At the heart of that worry is this: There are too many colleges for the number of available students, which isn't a good precursor for an ongoing business model. One individual keeping track of this trend is Gary Stocker. His website and podcast at CollegeViability.com tracks the financial health of colleges and universities, and creates an open statistical and financial record for the public - including the future students...


Something Has to Change
08/18/2025

On this premier episode of the Monday Morning Admissions podcast, we start our show - as well as your new week that begins your new year on campus - with a statement: Something has to change. Too many admissions departments are doing the same thing that every other admissions department is doing when it comes to marketing, showcasing their campus, and leading prospective students through the process. The result? Lagging yield rates, frustrated enrollment management leaders, and a growing questions pressure to meet the goals set for you on your campus. We've been doing training and research at colleges and...