The Financially Healthy Business Podcast

In this episode, we’re tackling a subject that’s often ignored—until it’s too late: contingency planning.

I’m Deb, a Profit First Professional, and I’m here to show you how building a safety net for your business doesn’t mean expecting the worst—it means leading with foresight and calm.

From cash buffers to revenue resilience strategies and personal emergency plans, I walk you through three key types of contingency planning that will give you greater peace of mind and help your business withstand the unexpected.

You’ll...

In this episode, we take a closer look at a topic that’s often celebrated but rarely questioned—business growth. But is all growth good growth?

I’m Deb, a Profit First Professional, and today I explore the vital difference between healthy growth that supports your lifestyle and goals—and unhealthy growth that drains your resources, your time, and your peace of mind.

You’ll hear the story of Gina, a business owner who scaled too quickly without the right financial foundation. Her experience is a cautionary tale of what can happen when growt...

In this episode, we focus on a habit that separates thriving business owners from those constantly stuck in survival mode—performance monitoring.

I’m Deb, a Profit First Professional, and I’m here to show you how a few simple metrics, reviewed consistently, can transform the way you run your business. Monitoring performance isn’t just for accountants—it’s a powerful leadership tool that helps you spot issues early, make informed decisions, and stay in control of your financial future.

I’ll walk you through a straightforward, time-saving system for weekly and monthly fi...

In this episode, we’re making tax talk simple, strategic—and surprisingly empowering.

I’m Deb, a Profit First Professional, and I’m here to demystify the often overwhelming topic of tax for business owners. Rather than viewing tax as something to fear or avoid, we’ll reframe it as a sign of business success—and show you how to plan for it with confidence.

You’ll learn how setting up a dedicated tax account and using the Profit First method can eliminate the stress of surprise tax bills. We’ll cover common pitfalls...

In this episode, we dive into one of the most powerful levers for building a financially healthy business—pricing.

I’m Deb, a Profit First Professional, and I want to challenge the way you think about charging for your work. Many business owners stick with outdated pricing models like hourly billing, which often leads to income plateaus, inefficiencies, and financial stress. But there is a better way.

Through a case study featuring Dave, I show how shifting to value-based pricing—charging for outcomes, not time—can dramatically improve your cash flow, increase client s...

In this episode, we’re breaking down a topic that confuses and overwhelms many business owners: business debt—and more importantly, the difference between good debt and bad debt.

I’m Deb, a Profit First Professional, and today I’m sharing how not all debt is created equal. Some debt can fuel growth and opportunity; other debt simply covers up cash flow problems and leads to long-term stress. We’ll look at how to tell the difference, and what to do when debt is holding your business back.

I also introduce you to Steve...

In this episode, we tackle a deeply personal but critical topic—personal debt, and how it silently affects business owners, even those running seemingly successful companies.

I’m Deb, a Profit First Professional and author of How to Build a Financially Healthy Business. Today, we’re talking about a common paradox: your business might be generating decent revenue, but behind the scenes, you’re burdened with credit card debt, loans, or overdrafts. That financial pressure doesn’t just affect your bank balance—it impacts your mindset, your motivation, and your quality of life.

We dive in...

In this episode, we explore one of the most overlooked but essential principles of running a financially healthy business—paying yourself properly as the business owner.

I’m Deb, a Profit First Professional, and I’m here to challenge the harmful belief that you should sacrifice your own pay in order to grow your business. Failing to prioritise your own income leads to burnout, resentment, and in many cases, the breakdown of the business itself.

We’ll walk through how to calculate your ideal owner’s pay based on your personal needs and goals...

In this episode, we dive into one of the most important but overlooked aspects of running a financially healthy business—organising your cash flow.

I’m Deb, a Profit First Professional and founder of an award-winning accountancy practice. I share the story of Julie, a business owner who was doing well on the surface but was tangled in chaos behind the scenes—all because she was operating from a single bank account. Her finances were unclear, unpredictable, and ultimately unsustainable.

That all changed when Julie adopted the Profit First method—a cash manageme...

Podcast Episode Description:

In this episode, we tackle a crucial yet often overlooked factor in building a profitable business—optimising your expenses.

I’m Deb, a Profit First Professional, and today I share how I uncovered £750 a month in unnecessary costs in my own business using a simple but powerful tool: the Highlighter Method.

We walk through this method step-by-step so you can apply it yourself—categorising your expenses into what’s essential, what’s optimisable, and what’s just not serving your business. This isn’t just about cutt...

This episode explores the vital importance of building financial health within your business. I’m Deb, a certified Profit First Professional, and in this opening episode, I break down the essential steps for transforming a business that might look successful on the outside but feels chaotic behind the scenes.

We tackle a common but often hidden issue—the revenue trap. It’s a place many business owners find themselves in: generating strong revenue but still struggling with stress, cash flow issues, and uncertainty. I share my personal story—how I moved from simply surviving to running a profitab...