The Private Practice LAB
Welcome to The Private Practice LAB—the podcast for therapists who want to grow a profitable, sustainable solo or group practice without burning out.Hosted by Kayla Reilly—licensed therapist, multiple seven-figure group practice owner, and business coach—this show is your behind-the-scenes pass to building a private practice that actually supports your life.Whether you're launching, leveling up, or ready to scale, you’ll get no-fluff advice on:📈 Marketing that doesn’t make you cringe🧠 CEO mindset + leadership skills⚙️ Systems, automation, and delegation💸 Making money while doing work you believe inThis is where heart-led healing meets data-driven strategy. It’s time to build a business...
Can We Normalize Wanting to Make Good Money in Private Practice?
Let’s bust the myth that therapists should be underpaid to prove they care.
In this episode, I’m calling out the money shame that keeps clinicians stuck, undercharging, and burning out.
We’ll talk about where this guilt comes from, what under-earning actually costs you, and why making great money is not incompatible with ethics, empathy, or impact.
It’s time to normalize wealth in this profession—and build practices that support your life.
👉 Follow me on Instagram for no-BS tips on growing your private practice: @kaylareilly.coaching
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3 Ways to Get More Clients (Without Feeling Cringe About Marketing)
In this episode of The Private Practice LAB, we’re breaking down three simple, effective ways to get more therapy clients—without resorting to awkward social media posts or salesy tactics.
If you’re a therapist in private practice wondering how to attract clients authentically, this episode will help you clarify your message, improve your online presence, and market with confidence.
Perfect for solo practice owners, new clinicians, or anyone struggling to fill their caseload.
👉 Follow me on Instagram for no-BS tips on growing your private practice: @kaylareilly.coaching
📥 Get the FREE...
From Therapist to Boss: How to Start Running Your Practice Like a Business
Most therapists were trained to be great clinicians—not business owners.
In this episode, we explore how to shift from therapist mode into CEO mode so you can start leading your private practice with clarity and direction.
You’ll learn how to structure your time, think like a leader, and create a business that supports your life instead of draining it.
This is the mindset work every private practice owner needs to scale sustainably.
👉 Follow me on Instagram for no-BS tips on growing your private practice: @kaylareilly.coaching
📥 Get...
Stop Being Scared of Insurance: Make It Work For You (Not the Other Way Around)
Thinking about taking insurance—or trying to decide between private pay and platforms like Alma or Headway? This episode breaks down everything therapists need to know about insurance in private practice. Learn the pros and cons of credentialing, how to use insurance as a stepping stone instead of a crutch, and ways to protect your time and income. If insurance overwhelms you, this episode will help you make empowered decisions for your practice.
👉 Follow me on Instagram for no-BS tips on growing your private practice: @kaylareilly.coaching
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