The Yondr Studio Podcast
The Yondr Studio podcast is a series of conversations between illustrator and graphic designer, Nathan Yoder, and other professionals in the communication arts. Listen in for discussions on the art and craft of visual communication and the technologies that are shaping our world today.
015: Brad Woodard of Brave The Woods & Dustin Lee of Retro Supply
In this episode, Nathan sits down with illustrators, Brad Woodard (Brave The Woods) and Dustin Lee (Retro Supply) to discuss their respective paths to illustration, the struggles of starting and maintaining a businesses, and the ways in which their friendship has shaped their work over the years.
Brad and Dustin are also hosts of The Creative Slash podcast, a podcast providing an inside look at what really drives some the world’s greatest graphic designers, illustrators, and artists.
Learn more about Brad and Dustin’s work:
Brad...
014: Is Illustration Making A Comeback?
In this episode Nathan reads and comments on an article recently published to Creative Boom: Illustrated thinking: Why brands are turning back to drawing.
The full article can be found here: https://www.creativeboom.com/insight/illustrated-thinking-why-brands-are-turning-back-to-drawing/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.com/nathanyoder/
Info on working with Yondr Studio: yondrstudio.com/process
Theme music by Jordan Egstad
Learn more about Yondr Studio:
Podc...
013: Ken Jacobsen - Illustrator on navigating the hype cycles of new technologies
Ken Jacobsen is a illustrator based in Tempe, Arizona, specializing in woodcut and line engraving techniques.
In this episode, Nathan and Ken discuss how he got into illustration, a bit of art history, and his experience in navigating the hype cycles of new technologies over the course of his 40 year career.
Learn more about Ken Jacobsen and his work:
Dribbble: dribbble.com/kenjacobsen
Website: penart.com/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Onli...
012: Jordan Metcalf - “The value, as a maker, is in the process”
Jordan is an award-winning South African creative director and artist with a focus on thoughtful, story-driven identity design and experimental custom lettering and typography.
In this episode, Nathan and Jordan’s discuss his journey from hand lettering and branding to his recent focus on wood carving. They reflect on the impact of social media, the value of working offline, and the tension between creative authenticity and online trends. The episode concludes with a thoughtful exchange on the importance of process over product and the need for both individual and collective responsibility in the face of rapid technological change.
011: Brayden Heath - Denver based photographer on the value of struggle
Brayden Heath is a commercial photographer based out of Denver, Colorado.
In this episode, Nathan and Brayden discuss his path to being a freelance photographer, the AI question, and the value of struggle in cultivating gratitude and contributing meaning to our lives and work.
Learn more about Brayden Heath and his work:
instagram.com/braydenheath/
braydenheath.com/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.com/nathanyoder/
Info on working with Yond...
010: Abraham Lule - NYC based lettering artist on expressive design and the importance of mentors
(00:00:00) Introduction
(00:01:24) Abraham's Background
(00:09:05) The Evolution of Hand Lettering
(00:17:31) The Value of Mentorship and Community
(00:32:07) The Impact of Technology on Art and Design
(00:45:16) Building Trust & Finding Like-minded Clients
(00:55:26) Digital Mediation of Relationships
(01:08:31) Conclusion
Abraham is a lettering artist and multidisciplinary designer based in New York City.
In this episode, Nathan and Abraham discuss his background in design, the importance of finding mentors and like minded clients, and the need to meaningfully connect our work to those around us.
Learn more about Abraham L...
009: Gaspar Costa - Portugal based illustrator on the importance of optimism and adaptability
(00:00:00) Introduction
(00:00:57) Gaspar's Background
(00:06:42) Gaspar's beginning in freelance illustration
(00:31:56) Creative Process & Client Work
(00:34:02) Traditional vs. Digital Illustration
(00:51:32) AI and Technology in Illustration
(01:07:48) Marketing, Outreach, and Building a Career
(01:28:16) Conclusion
Gaspar Costa, is a Portugal based illustrator working in traditional line engraving techniques and hand lettering.
In this episode, Nathan and Gaspar Costa discuss Gaspar’s beginnings in illustration, the ways in which he has adapted his process over time and, the importance of maintaining personal connections in our digital age.
Free Vectorizor Mentioned in the podcast: DragP...
008: Katherine & Nathan Yoder - Tolkien, Technology, and Totalizing Forces
In this episode, Katherine shares her essay, Tolkien, Technology, and Totalizing Forces: The unsettling resemblance between the One Ring and Artificial Intelligence
Read Katherine's essay on Substack: https://substack.com/home/post/p-168343007
We want to hear from you! If this essay resonated with you or if you have objections, please write to us at podcast@yondrstudio.com
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.com/nathanyoder/
Info on working with Yondr Studio: yondrstudio...
007: Joe Swec - Austin based sign painter on the merits of spontaneity
Joe Swec is an artist, hand letterer, and muralist based in Austin, Texas.
In this episode, Nathan and Joe discuss how he stumbled into hand lettering after leaving a career in engineering, the ethic behind his work, and the merits of spontaneity.
Learn more about Joe Swec and his work:
instagram.com/jswec
https://jswec.myshopify.com/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.com/nathanyoder/
Info on working with Yondr Studio: yondrstudio.com/pr...
006: Michael Halbert - Traditional media to digital illustration and beyond
Michael Halbert is an illustrator with 40years experience in scratchboard illustration.
In this episode, Nathan and Michael discuss Michael's background, their shared experiences in working with scratchboard, and what the transition from traditional to digital illustration can teach illustrators confronting generative AI today.
Learn more about Michael Halber and his work:
instagram.com/michaelhalbert
inkart.com
Learn more about Nathan Yoder Yondr Studio:
yondrstudio.com/podcast
instagram.com/nathanyoder/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: s...
005: Peter Liedberg - Sign painter behind Tokyo based studio, Letter Boy
Peter Leadberg is a graphic designer and sign painter based in Tokyo.
In this episode, Nathan and Peter discuss Peter's background, the merits of physical media, and what the historic clash between sign painting and vinyl signage can teach illustrators and designers confronting generative AI today.
Learn more about Peter Leadberg and his work:
instagram.com/letter_boy
letter-boy.com
Learn more about Nathan Yoder Yondr Studio:
yondrstudio.com/podcast
instagram.com/nathanyoder/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
004: Joshua Ariza - The Importance of marketing your work
Joshua Ariza is a graphic designer, illustrator, and founder of Chomp, a clothing brand based in Costa Mesa, California. In this episode, Nathan and Joshua discuss Joshua's background, the development of Chomp, and the importance of advocating for your work.
Learn more about Joshua and his work:
JoshuaAriza.com
Chompbrand.com
instagram.com/joshua_ariza
x.com/joshua_ariza
yondrstudio.com/podcast
instagram.com/nathanyoder/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.co...
003: Jordan Egstad - Purposefully integrating AI
Jordan Egstad is a graphic designer, web developer, and creative director at Design Business Company. In this episode, Nathan and Jordan discuss his background and the ways in which he has been leveraging AI tools and thinking through their impact on the communication arts.
Learn more about Jordan and his work:
egstad.com (personal site)
dbco.online (studio site)
instagram.com/jordanegstad
x.com/jordanegstad
yondrstudio.com/podcast
instagram.com/nathanyoder/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online stor...
002: David Grimes - What calligraphy can to teach us about the impact of new technologies on the arts
David Grimes is the man behind Masgrimes, a calligraphy studio in Portland, Oregon, offering fine writing, calligraphy, and traditional engrossing services. In this episode, Nathan and David discuss David's background, the impact of new technologies on calligraphy over time, and takeaways from that which we can apply to our current age of AI.
Learn more about David Grimes at masgrimes.com
yondrstudio.com/podcast
store.yondrstudio.com
instagram.com/nathanyoder/
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
I...
001: AI, digital tech, is altering the nature of our relationship to work, with Nathan & Katherine Yoder
In this episode, Nathan and Katherine Yoder introduce themselves and share an overview of their views on AI and its implications for illustration, graphic design, and art in general.
yondrstudio.com/podcast
store.yondrstudio.com
instagram.com/nathanyoder/
Music by Jordan Egstad.
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.com/nathanyoder/
Info on working with Yondr Studio: yondrstudio.com/process
Theme music by Jordan Egstad
000: Introduction
Learn more about Yondr Studio:
Podcast page: yondrstudio.com/podcast
Online store: store.yondrstudio.com
Instagram: instagram.com/nathanyoder/
Info on working with Yondr Studio: yondrstudio.com/process
Theme music by Jordan Egstad
