Medium of Exchange
Medium of Exchange is a story-driven podcast hosted by Jason and Jack, exploring how real businesses are adopting a bitcoin standard. This isn’t just about bitcoin—it’s about thriving in a changing financial landscape. Each episode features merchants and entrepreneurs rethinking payments, reducing friction, and building resilience through sound money. From irreversible transactions to smarter savings and innovative business models, we share the real stories behind bitcoin-first businesses.
The Ikigai of Bitcoin: Jordan Weinstein on Purpose Driven Business

Jordan Weinstein, founder of Ikifi, shares how his background in traditional finance led him to Bitcoin.
We explore why many small businesses are stuck in a debt trap, how easy credit fuels short-term thinking, and why Bitcoin offers a meaningful alternative. Jordan breaks down the mindset shift needed for adoption—and what it really means to give money purpose in life and business.
Daniel Strangfeld: Why Design Matters for Bitcoin

Bitcoin is evolving, but poor design may still be holding it back. Daniel Strangfeld of Basil Design joins Jason and Jack to explore how UX and branding influence trust and adoption. They break down why bitcoin still feels risky—and how better design can change that.
Daniel shares insights from his work in design, comparing bitcoin’s challenges to lessons from fintech success stories like Cash App and Stripe. A must-watch for anyone curious about how Bitcoin becomes everyday money.
Bitcoin is Culture: Kyle Knight's Bold Campus Mission

In this episode, Kyle Knight joins us to share his journey from mechanical engineer to bitcoin advocate, UCLA MBA, and founder of Bitcoin Bruins.
He breaks down why bitcoin is more than just money—it’s a tool for impact, education, and generational change. From pitching bitcoin to a boardroom of entrepreneurs to launching collectible trading cards that spark curiosity, Kyle is bringing culture and creativity into the bitcoin space.
This episode is about building boldly, thinking long-term, and using your voice to shape the future.
Fixing Healthcare with Bitcoin | Jon Gordon

In this episode, we sit down with Jon Gordon, founder of Satoshi Health Advisors, to explore how bitcoin is quietly transforming healthcare.
From his background in health systems and insurance to going all-in on bitcoin in 2020, Jon shares how sound money principles are reshaping payment models, provider autonomy, and patient relationships.