Hustle-Free Entrepreneur
Welcome to The Hustle-Free Entrepreneur, the go-to podcast for event industry professionals and service-based business owners ready to ditch the hustle mindset and build sustainable, efficient businesses.Join us as we pull back the curtain on the unsexy side of entrepreneurship—think systems, processes, and back-office strategies that move the needle. Through expert interviews, actionable tips, and candid conversations, you’ll learn how to master running your business to focus on growth, profits, and living life on your terms.Whether you’re an event planner, venue owner, caterer, or solopreneur in any service-based field, this podcast is your ultimate resource for bu...
Create A Luxury Client Experience For Your Event Business
In this episode, Jese Lewing Gary chats with Troy, co-owner of MIPBCo, about building a thriving luxury photo booth business rooted in exceptional service and real relationships. From attracting high-ticket clients to managing expectations and elevating the client experience, this episode is packed with practical insights for event professionals and wedding vendors.
Whether you’re a seasoned wedding pro or growing your event business, Troy shares wedding business tips that will help you scale with intention, without sacrificing the client experience.
What You’ll Learn in This Episode:
Why und...Avoid Tax Mistakes! How Financial Organization Boosts Your Business
In this episode of Greeneyedambition, Jese sits down with Kelle Thorpe to discuss small business tax tips and avoid tax mistakes. If you're an event business owner looking to understand business profitability, this episode is packed with insights to help you understand you business financial numbers.
🔥 What You’ll Learn:
✔️ The critical aspects of cash flow management
✔️ The importance of financial insights for business growth
✔️ Practical steps for organizing finances using tools like QuickBooks
These strategies will help you prepare for tax season in a stress-free manner, emphasize the need for professional guidance and proper r...
Debt, Dollars & Decisions: What Small Biz Owners Need to Know Right Now
Consumer spending is holding strong—but it’s being fueled by record-high credit card debt. In this episode of Hustle Free Headlines, we break down what’s really going on behind the headlines and how small business owners can stay prepared, not panicked.
We’re talking:
The real reason so many people are carrying debt Why recession fears are triggering fight, flight, or freeze mode What the falling dollar and rising tariffs mean for your bottom line Why weddings and celebrations aren’t slowing down (and what to do about it)Plus:...
Handling Event Day Challenges Like a Wedding Planner Pro
In this empowering episode of The Hustle-Free Entrepreneur, your host Jese Lewing Gary sits down with Keri Lugo, founder of Timeless Rose Events, to unpack the real-life challenges of crisis management in event planning. From unpredictable vendor hiccups to delicate family dynamics on wedding day, Keri shares her insights on how to remain calm, collected, and professional—no matter what surprises come your way.
Keri launched her business just before the pandemic hit and learned early on the value of supportive industry relationships, crystal-clear client communication, and having a solid plan B (and C). Whether yo...
Why Integrity Is the Backbone of Ethical Leadership
In this powerful episode of The Hustle Free Entrepreneur, Jese Lewing Gary and Lisa Boone-Reddick join us to talk about something every entrepreneur needs to hear: integrity in business. We explore how authenticity, trust, and ethical leadership form the bedrock of successful entrepreneurship. From handling tough decisions to learning from mistakes, this conversation is packed with insights that can shift how you lead and serve.
Key Takeaways:
Integrity is a non-negotiable for small business success.Transparency fosters a culture of trust and accountability.Ethical leadership requires self-awareness and value alignment.Client feedback...Tariffs, TikToks & Tough Times: How Event Businesses Can Thrive, Not Just Survive
This week on Hustle Free Headlines, we’re tackling one of the biggest conversations shaking up the event industry—tariffs and recession talk. If your inbox has been filled with pricing updates and supplier delays, you’re not alone. From Amazon’s warnings of price hikes to restaurateurs shifting how they operate, small businesses are in pivot mode. But you don’t have to panic—you just need a plan.
In this episode, we break down real-time strategies to protect your profit, maintain your client experience, and stay visible, even when the economy shifts. Whet...
The Power of Partnerships: Networking That Elevates Your Business
The Power of Partnerships: Networking That Elevates Your Business | Hustle Free Entrepreneur Podcast
Wondering how do partnerships work in business? In this episode, we uncover the secrets to forming successful collaborations that drive growth. Whether you're running an event planning business or another service-based brand, the right partnerships can be game-changers!
What You'll Learn:
✔️ How to create strong, profitable business partnerships
✔️ What to consider in a business partnership agreement
✔️ How networking can transform your business
📌 Resources Mentioned:
🔗 Nancy's Instagram...
Shifting Sands: Tariffs, Sponsorship Fallout & The Future of Events
The business world is shifting fast! In this episode, we break down the latest headlines impacting event professionals and small business owners. From new tariffs to sponsorship fallout and the rise of in-store events, here’s what you need to know:
Trump’s Liberation Day Tariffs – Why small businesses are anxious and how to prepare.
DEI Sponsorship Fallout – Brands are pulling funding from major festivals—how event organizers can adapt.
In-Store Events Are Booming – Ulta Beauty is leading the way with 20,000+ activations. How can YOU tap into this trend?<...
Mastering Your Calendar: Productivity Hacks for Event Business Owners
Struggling to stay organized and productive in your event planning business? In this solo episode of Hustle Free Entrepreneur, I’m sharing my top productivity tips and time management strategies that will help you take control of your calendar and maximize efficiency.
Whether you're juggling client meetings, vendor calls, or marketing your business, mastering time blocking and optimizing your schedule can transform how you work—without burnout.
🚀 In This Episode, You'll Learn:
✅ How to use time blocking to structure your workweek
✅ The best productivity hacks for event b...
Hustle Free Headlines 3/28
The economy is shifting, AI is taking over, and the event industry is facing major changes—are you ready? In this episode of Hustle Free Headlines, we break down the biggest business headlines affecting entrepreneurs, event professionals, and small business owners. From AI innovations to economic uncertainty and the latest event marketing trends, we’re giving you the insights you need to stay ahead and grow your business.
What You’ll Learn in This Episode:
✅ How the SBA job cuts and declining consumer confidence are impacting small bu...
Content Marketing Strategy to Attract Your Ideal Wedding Clients
In this episode of Hustle Free Entrepreneur Podcast, Jese sits down with Hannah McGinty to discuss marketing strategies for event videographers and other event industry business owners. If you're an event business owner looking to content marketing strategy, this episode is packed with insights to help you importance of identifying ideal clients, effective marketing strategies, and the power of storytelling in the creative industry.
🔥 What You’ll Learn:
✔️ Understanding Your Market and Ideal Clients
✔️ Marketing Strategies for Creatives
✔️ Unique Selling Points in Wedding Videography
These strategies will help you attract your ideal customers so you...
Hustle Free Headlines 3/21
Hustle Free Headlines is your go-to weekly segment for the latest trends, industry insights, and actionable strategies to help entrepreneurs build sustainable, systems-driven businesses. Hosted by Hustle Free Entrepreneur, this audio-only series delivers bite-sized, high-impact updates every Friday to keep you informed and ahead of the curve.
Tune in every Friday for fresh episodes and stay hustle-free in your entrepreneurial journey!
Today, we’re breaking down the latest economic trends and how they’re impacting small businesses. From tariffs and inflation concerns to shifting consumer behaviors, we’ll explore what’s really happening in the market a...
Master Client Retention: How DJs & Service Businesses Can Make More Money
The Art of Client Retention – Building Relationships That Last
Guest: DJ Mixkid (Kelvin Jones)
Episode Summary:
Client retention isn’t just about keeping customers—it’s about lasting relationships. In this episode of Hustle Free Entrepreneur, Jese Lewing Gary sits down with DJ Mixkid (Kelvin Jones) to discuss how cultivating strong client relationships can fuel business growth and set you apart in a competitive industry.
Kelvin shares his journey from Chicago to becoming a sought-after luxury wedding DJ in Arizona...
Pricing Strategies That Work: How to Charge What You’re Worth
Guest: Jessi Brown, Founder of Balloon Therapy
Are you struggling to price your balloon decorations profitably? Whether you're just starting your balloon business or looking to refine your pricing strategy, this episode is packed with actionable tips to help you confidently charge what you're worth.
We sit down with Jessi Brown, the owner of Balloon Therapy, to dive into pricing strategies that work—from understanding your costs to positioning yourself in the market. Jessi shares her journey of building a profitable balloon business and provides re...
How to Start and Streamline Your Event Venue Business
Are you dreaming of opening your own event venue business but feel overwhelmed by the process? Or maybe you already have a small event space rental but struggle with managing operations efficiently? In this episode, we sit down with a successful venue owner who has navigated the challenges of her first year in business and reveals how the right systems and automation transformed her workflow.
From choosing the best venue rental business model to implementing tools that save time and reduce stress, this conversation is packed with <...