#Clockedin with Jordan Edwards

Send us Fan Mail

We break down how a new independent agent can win the first 90 days by simplifying carrier and tech choices, then scaling with discipline instead of chaos. Bradley Flowers shares the mindset shifts that protect your agency’s long-term value while improving sales performance, inbound marketing, and client retention. 
• choosing a small set of strong auto and home carriers early 
• avoiding “whack-a-mole” agency software that does not integrate 
• evaluating franchise, aggregator, and cluster contracts by the exit clause first 
• treating big deals and acquisitions like investments to avoid emotional mistakes 
• using constra...

Send us Fan Mail

Your brand is already speaking for you, and it’s doing it 24/7 across Instagram, LinkedIn, Google Search, your website, and every profile you’ve ever created. If you’re not shaping the message, you’re still sending one and it might be confusing, incomplete, or simply forgettable. We use this quick Five Minute Friday to push a simple wake-up call: you have a brand whether you want one or not, so you might as well take control of the story.

We dig into the three outcomes that make branding worth your time: cr...

Send us Fan Mail

We sit down with Joel Bauer to break down how elite presenters turn chaos into clarity and transform a talk into measurable sales without losing the human touch. We unpack his Speak Teach Close framework and the real-world tactics behind experiential marketing, ethical persuasion, and unforgettable messaging. 
• framing a message into three memorable points that audiences repeat 
• using trade show crowd psychology to earn attention fast 
• turning life experience into transferable skills through action 
• Speak Teach Close as a conversion-focused speaking system 
• building offers with architecture so attention has a next step...

Send us Fan Mail

Most of us don’t wake up one day and choose a life we hate. We drift into it one “responsible” step at a time: chasing the next credential, the bigger house, the nicer car, the job that offers tiny raises and a lot of expectations. Then we look up and realize we’ve been building a life that makes sense on paper but doesn’t feel like ours. That’s the trap Jordan Edwards tackles in this fast, focused Five Minute Friday.

We walk through a life design reset you can use imme...

Send us Fan Mail

We talk with franchise expert Jon Ostenson about why high-performing professionals are moving into franchise ownership to escape quotas, uncertainty, and life on someone else’s terms. We dig into semi-involved models, realistic returns, and the mindset shifts that turn “someday” into a plan. 
• why AI fears and burnout push people toward franchising 
• what “semi-involved” ownership actually means and why the operator matters 
• what a good franchisor provides: training, marketing, tech stack, coaching, community 
• why buying an existing business can stall and how franchising gets you building faster 
• choosing lean models with...

Send us Fan Mail

You can check every box and still feel like something’s missing. That’s where I was: dream job, good friends, busy days, and a quiet emptiness I couldn’t ignore. So I made one decision most people avoid making: I gave myself a real deadline to start a business, then I started putting in reps before I felt ready. 

A second moment sealed it. I went to a Grant Cardone conference and realized everyone around me had something to offer, and I was still hiding behind “figuring it out.” That sting turne...

Send us Fan Mail

We sit down with Eric Bosworth to talk about what it really takes to build an insurance business that lasts, from prospecting and personal brand to leadership, health, and hard-earned financial discipline. We get into the wins, the near-bankrupt moments, and the mindset shifts that turn mistakes into a rebuild plan.
• shifting from cold calling to social media DMs and community-based prospecting 
• building a personal brand to earn trust in a trust recession 
• why new agents lose momentum and how accountability fixes it 
• using scripts, KPIs, and call review to coach re...

Send us Fan Mail

We talk about losing a friend and how that shock reshapes our view of mental health. We share the simple frameworks we use to build mental fortitude, reduce stress, and show up with more kindness for ourselves and others. 
• grief after a friend’s death and the lasting impact 
• mental health as a daily pillar alongside physical health and relationships 
• practicing mental fortitude through response and perspective 
• permission to be authentic and have lapses 
• redefining a good day so it is achievable 
• redefining a bad day so it is rare and speci...

Send us Fan Mail

The fastest way to waste months on social media is to post on autopilot and hope it “just works.” We’re taking the opposite approach: a 100-day content challenge built around one goal, learn something real every single day and let the results teach us what to do next.

We talk through the mindset shift that hit after years of posting clips consistently: volume alone doesn’t guarantee social media growth. The missing piece is the hook. We break down two simple examples that changed everything, a video that grabs attention within t...

Send us Fan Mail

We talk with David Denning about turning insurance into a modern platform for freedom by using social media, referral partners, and real business systems instead of endless cold calls. We also dig into lifestyle design, identity shifts, and the habits that keep growth sustainable without burning out. 

• seeing insurance as a mission-driven industry that is ready for modernization 
• David’s early hustle story from storm roofing to marketing systems 
• using travel and entrepreneurship to build a business on your terms 
• why niche marketing makes content and sales more effective 

Send us Fan Mail

Stop waiting for the perfect plan and start winning the next five minutes. We share a direct, energizing playbook for turning small moments into big momentum, showing how present choices compound into identity, results, and a life you’re proud to live. If you’ve been drifting, this is your reset: commit to the next task, deliver your best effort, and let those micro wins stack into durable confidence and traction.

We break down why showing up matters more than grand plans, and how consistency keeps your impact from fading. You’ll hea...

Send us Fan Mail

We talk with entrepreneur and coach Julie Gracie about why hitting big goals can still feel empty and how to rebuild success around purpose, clarity, and the life you actually want. We get practical about boundaries, mentorship, sales skill, and the daily habits that protect mental health, relationships, and long-term growth.
• challenging the script of what you are “supposed” to want
• why wealth milestones can create a sudden emotional letdown
• using clarity to reduce anxiety and stop quitting early
• asking “what am I not willing to give up” to set real boundar...

Send us Fan Mail

Feeling stuck on the motivation roller coaster? We make the case for building a life that doesn’t wait on feelings—one that runs on systems, structure, and accountability. Instead of chasing hype, we walk through a practical blueprint for setting reliable habits that carry you through slow mornings, busy weeks, and inevitable dips in energy.

We start by redefining the problem: you don’t need more inspiration; you need fewer negotiations with yourself. From the 6:30 AM class that expects you to show up, to calendar blocks that defend your priorities, we sho...

Send us Fan Mail

We break the instant-ROI myth in marketing, show how to choose operators who execute, and share a relationship framework that helps you connect deeper, faster. Along the way, we unpack red flags in fractional CMO deals, event tactics that compound, and a practical path to purpose.

• marketing is a long game with channel timelines
• engineer-to-matchmaker pivot and risk-managed runway
• why most agencies specialize in few things
• how to spot biased fractional CMO arrangements
• set expectations and align brand, message, and strategy
• amplified relationships model for fast, deep connect...

Send us Fan Mail

Ever notice how waiting for permission quietly steals your best ideas? We unpack why no one is coming to save you—and why that’s the best news you’ll hear today. With a fast, focused riff on self-reliance, we share how a single, firm decision can create momentum that planning alone never will. From booking a solo trip to launching a business to finally asking someone out, this is a playbook for making the first move and letting action teach you what preparation can’t.

I share real moments when choosing...

Send us Fan Mail

We unpack how clarity, not more dashboards, drives real profit and a saner life. Frank Mcshane shares how 80/20 thinking, customer contribution, and service tiers turned losses into cash and why subtraction is often the fastest path to productivity and peace.

• top line vs bottom line, and why cash rules
• profit turnarounds using contribution, not margin alone
• cost to serve and designing service tiers
• the 80/20 principle across inventory, p&l, customers
• focusing sales on high-contribution lookalikes
• the 16:1 attention gap and how to close it
• personal 80/20 for time, meetings...

Send us Fan Mail

What if success isn’t a mystery but a math problem you can actually influence? We pull back the curtain on a simple system: control your inputs, accept your outcomes, and use data to iterate. Instead of chasing results you can’t command, we double down on actions you can repeat on your worst day—because consistency, not intensity, turns progress into something you can predict.

We share real-world stories from sales floors and fitness routines where unsustainable sprints—like 500 calls a day or daily two-hour workouts—lead straight to burnout. Then we re...

Send us Fan Mail

We mark 300 episodes by stepping back to share the lessons that built our voice, our network, and our standards. From speed over perfection to identity before tactics, we map eight guest insights and the patterns that tie high performers together.

• early fear, messy starts, and commitment before clarity
• the podcast as a magnet for relationships and service
• lesson 1: speed beats perfection from Jeff Hoffman
• lesson 2: legacy outlives hype from Joe Foster
• lesson 3: if it’s not fun, it won’t last from John Hewitt
• lesson 4: systems beat motivation...

Send us Fan Mail

Feeling “behind” can feel heavy, like everyone else found the fast lane while you hit every red light. We take that story apart and rebuild it from the ground up: what if the sensation of lagging isn’t about time at all, but about attention? When our focus fractures across comparison, milestones, and constant noise, progress stalls. When we reclaim attention—even for a few minutes—the path forward clears and momentum returns.

We trace the way early-life benchmarks morph into adult scorecards—schools, jobs, travel, houses, cars—and how those social markers...

Send us Fan Mail

We explore how outdated beliefs keep us stuck and how to upgrade identity, standards, and systems to build wealth, time, mobility, and meaning. Trevor shares the Five Freedoms, the Four S’s, and real stories of clients who scaled their lives and businesses with intention.

• origins in failure, mentorship, and a real estate pivot
• lessons from coaching with Tony Robbins and beyond
• choosing freedom over comfort and certainty
• the Five Freedoms framework explained with examples
• travel as a trainable muscle and lifestyle design
• the Four S’s: state, story...

Send us Fan Mail

Blame feels quick, but it’s the slow lane. We dig into why pointing the finger protects the ego while quietly stealing momentum, and how a simple shift—owning the outcome—can speed everything up. Using a real moment from our workflow with a new podcast editor, we show how unclear standards, missing examples, and weak onboarding lead to frustration, and how reframing the problem as our responsibility unlocks practical fixes that stick.

We walk through the “point the thumb” rule and apply it to everyday situations: running late because of a coffee l...

Send us Fan Mail

A Yale-trained engineer shares how a family loss turned insurance into a mission, why identity is a choice, and how failure, fit, and focus shape real success. We get practical about interviewing the interviewer, combating lifestyle inflation, and building rituals that protect purpose.

• shifting from engineering to client-centered insurance work
• the financial lifeline of life insurance after sudden loss
• captive versus independent models and client choice
• interviewing the interviewer and vetting culture
• planning for failure to reduce fear and act boldly
• managing lifestyle inflation and choosing priorities

Send us Fan Mail

We explore what extreme ownership really means and why it feels like freedom instead of blame. We share simple ways to stop complaining, take control, and show up for the future self you want to become.

• defining accountability versus blame
• how ownership creates control and options
• lessons from 75 Hard and daily standards
• shifting from problems to solutions at work
• showing up on Fridays as a weekly ritual
• questions to spot where you avoid ownership
• small actions to build momentum and trust

Happy five minute Friday...

Send us Fan Mail

We sit down with crisis leadership expert Rob Weinhold to explore service, reinvention, faith, and what it means to lead when the stakes are real. The talk ranges from marriage in motion to building a firm before the category existed, and the questions that reset a life.

• marrying the same person many times through growth and grace
• lessons from Baltimore policing and the duty to serve
• shifting from self to service as a daily practice
• reinvention, transferable skills, and curiosity as a system
• vulnerability as a trust accelerato...

Send us Fan Mail

Comparison steals more than joy—it steals our focus. Jordan Edwards breaks down why watching other people’s wins can quietly derail our own progress and how a simple shift in attention can restore drive, clarity, and momentum. Instead of trying to keep up with highlight reels, we explore how to anchor to your own values, build visible proof through daily reps, and use gratitude as a practical tool to lower stress and raise performance.

We talk about the subtle ways social media turns learning into measuring, and how to stop the...

Send us Fan Mail

We explore how identity drives behavior and why motivation alone fails, then lay out a simple blueprint to make consistency feel natural. We blend psychology with practical steps so you can cast daily votes for the person you want to be.

• the problem with motivation spikes and relapse
• identity-based habits replacing outcome chasing
• small actions as votes that reshape self-image
• cognitive dissonance and neuroplasticity explained
• a four-step identity shift you can start today
• environmental and social design for easy wins
• scripts to handle resistance and old stories

Send us Fan Mail

Ready for a filter that instantly clarifies who belongs in your life and work? We dig into the “heck yes” standard and show how it transforms clients, friendships, and collaborations by replacing half-hearted maybes with aligned, energized partners who actually move things forward. Instead of chasing bigger guest lists or bloated contact lists, we model what it looks like to curate smaller rooms where people prepare, listen, ask sharp questions, and celebrate each other’s wins.

I share a recent coaching story that proves engagement beats attendance. You’ll hear how a highly...

Send us Fan Mail

We talk with Joe Dent about building and leading at scale in the pet industry, from a chance start at Pet Valu to running Everything Pets at Loyalty Brands. The conversation digs into change, mentorship, franchising systems, and creating fanatical fans by serving teams first.

• early lessons from mentors who lead by example
• shifting from comfort to growth mode across 1,200 stores
• embracing change and using nerves as a compass
• finding mentors across domains and learning in the field
• leaving after 25 years and choosing culture over ego
• why Loyalty...

Send us Fan Mail

To Reach Jordan:

Email: Jordan@Edwards.Consulting

Youtube:https://www.youtube.com/channel/UC9ejFXH1_BjdnxG4J8u93Zw

Facebook: https://www.facebook.com/jordan.edwards.7503

Instagram: https://www.instagram.com/jordanfedwards/

Linkedin: https://www.linkedin.com/in/jordanedwards5/

Hope you find value in this. If so please provide a 5-star and drop a review.

Complimentary Edwards Consulting Session: https://calendly.com/jordan-edwardsconsulting/30min 

Send us Fan Mail

We sit down with John Hewitt to unpack how building three 500-plus franchise brands came from purpose, service, and relentless action, not quick exits. He shares why principles must trump policies, how to spot real market gaps, and why giving more than you take creates durable success.

• shifting from exit mindset to journey mindset
• spotting “vacancy” opportunities in crowded markets
• who should pursue self-employment and why
• principles over policies as a service standard
• differentiators that scale trust and speed
• action over perfection in budgets and launches
• gratitude...

Send us Fan Mail

Ready rarely arrives on schedule. We talk about why waiting for perfect kills momentum and how to replace it with simple, repeatable steps that actually move your goals forward. Imperfect action isn’t about being careless—it’s about starting small, learning fast, and stacking wins until progress becomes your default.

We break down the core mindset shift that separates stalled plans from steady motion: perfectionism protects your ego but starves your outcomes. Using a child learning to walk as a clear model, we show how quick attempts and visible feedback build...

Send us Fan Mail

We sit down with Simplero founder Calvin Correli to explore “mind bugs,” the identity-level lies that block growth, drain joy, and sabotage strategy. The conversation moves from ego traps and family loyalty codes to practical methods for finding root causes, feeling what was unfelt, and building from wholeness.

• identity work over tactics to unlock real growth
• ego’s “I know” reflex and lost listening
• upper limits and family loyalty codes that cap success
• projector metaphor for mind creating circumstances
• root-cause debugging for beliefs and behavior
• releasing rejection stories thro...

Send us Fan Mail

Fear isn’t a stop sign; it’s a high-beam pointed straight at your potential. When your chest tightens and your mind races, your brain is flagging something meaningful—not warning you to quit. In this short, practical session, we walk through a simple framework to decode fear, turn it into a roadmap, and take the smallest possible actions that build real confidence.

We start by naming the signal with brutal clarity. Instead of treating fear like a fog, we put words to the exact risk you’re bracing for—rejection, failure, j...

Send us Fan Mail

A late-night drive and a blurred double line turned into Colleen Clifford’s line in the sand. We trace her path from decades of binge drinking and denial to a clear alcohol-free life shaped by community, boundaries and purpose.

• defining the wild card of binge drinking and its risks
• how denial and identity kept the habit alive
• setting a non‑negotiable and choosing alcohol‑free living
• joining community to replace shame with support
• building real connections and raising standards
• mental and physical health gains from sobriety
• service, pur...

Send us Fan Mail

When life blurs into one long multitask, presence can feel like a luxury. We offer a human, doable way back: a five-senses gratitude practice that anchors attention in what you can actually feel and notice right now. No jargon, no fluff—just practical steps and real examples that help your mind settle and your body exhale.

We start with the problem so many of us face: work, family, and friends all competing for the same mental space. Then we map a straightforward framework—vision, hearing, smell, taste, touch—that you can run an...

Send us Fan Mail

What happens when the corporate climb stops feeling like success and starts sounding like a countdown? Vlad Tayman reached that edge—under a CEO, high pay, higher cortisol—then hit a wall that made him question everything. From medical leave to the fear of being quietly replaced, he turned toward a path that didn’t demand more hours but asked for better systems: selling options premium for steady, probability-based income.

We walk through the exact thinking that replaced “get rich quick” with “get paid predictably.” Vlad breaks down premium selling in plain English—...

Send us Fan Mail

Waiting for January won’t change your life. Choosing a single day will. We break down a simple 24-hour reset that trades resolutions for action and shows you how to create momentum with five clear moves you can make before tomorrow.

We start by reclaiming your morning. No phone for the first twenty minutes gives your mind space to breathe, think, and set intent without the flood of alerts. Then we shift your state with movement—just twenty minutes of walking, lifting, running, or any practice you enjoy. You’ll hear why ea...

Send us Fan Mail

We trace an immigrant’s climb to real estate wealth, the hard fall of 2008, and the mindset tools that rebuilt both finances and purpose. Rod Khleif goals, decisions, action, peers, and service form a durable system for success that outlasts any market cycle.

• immigrant beginnings and early money lessons
• mindset and identity as the lever for results
• losing $50m and the psychology of recovery
• goal setting that creates hunger and focus
• decision, first steps and beating analysis paralysis
• power of peer groups and accountability
• limiting beliefs, fear an...

Send us Fan Mail

Your momentum isn’t dying because you’re lazy; it’s leaking away through low standards that drain energy and crush self-belief. We unpack how messy environments, weak boundaries, and daily self-negotiations quietly tax your attention, slow your decisions, and keep your goals out of reach. Then we introduce STAND, a simple, powerful framework to upgrade your energy and rebuild trust in your word.

We start by naming the most common leaks: clutter that steals focus, yeses that crowd your calendar, and inner bargains that talk you out of the hard, import...

Send us Fan Mail

Ready to stop waiting for perfect and start moving? We sit down with Sally Facinelli, president of Summa Franchise Consulting and mom of three, to unpack how she built a career—and a life—by “following the breadcrumbs.” Instead of obsessing over a flawless plan, Sally leans into the next right step, learns fast, and reframes failure as tuition. Her journey from painfully shy to industry leader is a masterclass in resilience, presence, and purpose-driven growth.

We dig into the power of franchising as a vehicle for upward mobility, from first unit to...