Nailed IT! by CB Crafted Network
Nailed It dives into the journeys of top professionals in the construction and design trade, from interior designers to excavators and cabinet makers. Through their stories, we explore the pivotal "nailed it" moments that shaped their paths to success, celebrating the craft, grit, and dedication that define industry leaders.
Andrew Wallace: From Wakeboards to Workforce Boss

This week, we’re joined by Andrew Wallace, founder of Contract Wallace, whose winding journey from small-town Idaho to running crews across the country is anything but typical. Raised with a wrench in one hand and a wakeboard in the other, Andrew shares how broken bones, boat repairs, and blue-collar grit shaped his path to entrepreneurship.
We dive into his early days as a sponsored wakeboarder, semi-truck driver, and summer sales rookie—all before discovering his calling in construction. From fixing steering columns on the lake to building siding crews for military bases, Andrew’s story is a mast...
Zane Smart: From Crisis to Craftsman—The Power of a Second Chance

Zane Smart’s journey is one of grit, reinvention, and rising from rock bottom. From struggling to believe he was worth more than $40K a year to owning one of the top appliance companies in the state, Zane’s story isn’t just about business—it’s about survival. In this episode, he opens up about hitting his lowest point during a divorce, battling suicidal thoughts, and how rebuilding his life—one decision at a time—led to rediscovering his worth, gaining ownership in Craftsman Appliances, and learning to see life through a new lens. This one’s raw, inspiring, and r
Joey Willmore: Trading Playbooks for Blueprints

In this episode of Nailed It, host Brandon Jensen sits down with Joey Willmore, whose journey from coaching football to becoming a leader in the flooring industry is anything but ordinary. Joey shares how his early career on the sidelines under coaching legend Jay Hill instilled a discipline and leadership style that seamlessly transitioned into his success in construction.
When the Covid-19 pandemic paused the football world, Joey pivoted, joining his father-in-law’s flooring company and discovering a new passion for craftsmanship and design. He dives into the evolution of flooring trends—from wall-to-wall carpeted homes to the...
Jen Martin: Resetting More Than Just Nests

Jen Martin’s journey from thrifty mom of four to founder of a thriving professional home organization company is anything but ordinary. On this episode of Nailed It, Jen shares how she turned her natural gift for order and creativity into Reset Your Nest—a business born from necessity when her husband lost his job just before the holidays. From building a loyal team of women seeking flexible work, to expanding (and scaling back) a national vision, Jen gets real about entrepreneurship, failure, and redefining success. This episode is packed with practical wisdom, heartfelt reflection, and a reminder that some...
Samantha Lund: Designing with Purpose, Living with Clarity

In this episode of Nailed It!, we sit down with Samantha Lund — founder of Lund Haus Studio, a high-end interior design and professional organizing company based in Salt Lake City. Sam’s path to entrepreneurship is anything but ordinary. From growing up in a uniquely structured family dynamic in Chicago to experiencing the shocking kidnapping of her grandfather, she opens up about how her upbringing shaped her resilience, creativity, and drive.
Originally a modern dancer and psychology student, Sam eventually found her calling in design — a blend of creativity and service that aligned with her deeper purpose. She sh...
Justin Godfrey: The Demo King with a Dumpster Dream

In this episode of Nailed It, we sit down with Justin Godfrey, the man behind Faultline Services, a growing demolition and dumpster rental company making serious waves in Utah’s construction scene. From mowing lawns for mini choppers as a fifth grader to launching his own business after walking away from his grandfather’s demo company, Justin’s story is one of hustle, hands-on learning, and entrepreneurial grit.
He shares how an unexpected phone call just days after quitting his job launched him into entrepreneurship—and how a commitment to clean, professional demo work helped his reputation grow fas...
Chandler Gee: From Mules to Mantels—Building a Legacy the Honest Way

In this episode of Nailed It, we sit down with Chandler Gee, founder of Big Horn Construction, whose journey into the construction world started with childhood memories of job sites, floodlights, and family grit. From learning the ropes through his dad’s flooring business and his mom’s real estate hustle, Chandler developed a deep love for building—both projects and relationships.
We dive into Chandler’s early days balancing side jobs, midnight remodels, and newborns, all with his wife by his side (literally). He shares how sports instilled a fierce work ethic, how growing up in a blue-c...
Greg Cummings: Engineering the Invisible—The Power of Commissioning

Most people have never heard of commissioning, but Greg Cummings and his company, UNVC, have built an empire around it. Commissioning is the process of making sure complex mechanical, electrical, and plumbing systems in large buildings actually work as intended—before they cause costly failures. From hospitals and universities to state prisons and massive commercial buildings, Greg’s team ensures everything runs efficiently, safely, and to code.
In this episode, Greg takes us through his unconventional path from aspiring lawyer to industry leader in commissioning. He explains why modern buildings are more complicated than ever, how tiny inst...
Todd Satterwhite: Wiring Success in the Trades

From managing a car wash as a teen to running his own thriving electrical business, Todd Satterwhite’s journey is all about learning, adapting, and leveling up. As the owner of Pro Haven Electric, Todd shares how early lessons in customer service and leadership helped him build a company known for reliability and craftsmanship.
In this episode, Todd breaks down what it takes to be a top-tier electrician, the challenges of starting a business, and why the fast-paced construction industry often sacrifices quality for speed. He also dives into the importance of mentorship, how he balances work an...
Curtis Sorenson: Crafting Homes with Studio Moxie

On this episode of Nailed It!, we sit down with Curtis Sorenson, owner and founder of Studio Moxie Architecture, to dive into his incredible journey from teenage side hustles to becoming a leading architect in Utah.
Curtis shares how, by 21, he was building spec homes—only to lose everything in the 2008 crash. But instead of giving up, he pivoted, found a passion for architecture, and built a thriving firm known for its stunning designs and client-first approach.
We talk about:
✔️ Learning from failure—how going broke shaped his career.
✔️ From the trenches to...
Jonny Johnson: Building Lift Threadz One Brand at a Time

From knocking doors to building a branding empire, Jonny Johnson’s entrepreneurial journey is one of grit, hustle, and smart pivots. As the owner and founder of Lift Threadz, Jonny has transformed the way businesses approach branding, apparel, and company culture.
In this episode, Jonny shares his story—starting with door-to-door sales, navigating multiple business ventures, and ultimately finding his passion in designing high-quality, functional apparel that people actually want to wear. He opens up about his biggest mistakes (like printing 280 shirts with a backward flag), the lessons he’s learned along the way, and how he’s helpin...
Brian Jessop: From Hand-Digging Foundations to Leading an Excavation Empire

In this episode of the Nailed It Podcast, we sit down with Brian Jessop, one of the founding members of Wind River Excavation, to hear how he turned back-breaking labor into a thriving business. It all started when Brian’s dad gave him an ultimatum: get a job or start digging. With nothing but a shovel and determination, Brian dug out the front of his family’s house by hand—an experience that sparked a lifelong passion for dirt work.
From teaching himself to operate heavy machinery in a neighbor’s backyard to quitting his job on the spot...
Alan Groves: Losing It All, Learning the Game, and Flipping His Way to Success

What would you do if you lost everything?
For Alan Groves, real estate seemed like the perfect opportunity—until it all came crashing down. After making early mistakes, he ended up foreclosing on three houses, tanking his credit, and facing a harsh reality check. But instead of walking away, Alan made a choice: learn, adapt, and come back stronger.
Now, he’s a highly successful real estate investor, owning multiple Airbnbs and still flipping houses today. And his biggest flip yet? It just closed at the end of 2024.
In this episode of the Nail...
Johnna Martin: Overcoming All Odds to Turn Her Design Dreams Into Reality

n this episode of the Nailed It Podcast, we sit down with Johnna Martin, co-founder of JSTUDIOS Interior Design, to hear her incredible journey of building a top-tier design firm from the ground up.
From taking on a massive 10,000 sq. ft. estate as her first real client to forging the perfect partnership with her business partner Jeff, Johnna shares the pivotal moments that shaped her career. She opens up about the risks she took, the doubts she faced, and the trust she put in herself to create something bigger than she ever imagined.
Brandon also...
Marc Glover: Redefining Cabinetry with Technology

Our first guest on the Nailed It Podcast is none other than Marc Glover from Marwood Design Premium Cabinetry! 🎙️🔨
Marc’s journey is nothing short of inspiring—starting as a teenager working out of his parents' garage to now running one of the most state-of-the-art custom cabinetry facilities in the industry.
🔥 "We went from doing everything by hand… to what used to take us 10 hours, now taking just one!" 🔥
Tune in this Saturday as Marc shares his "nailed it" moments and the game-changing innovations that transformed his business. You don’t want to miss this one! 💪🎧