Future Bytes
Introducing Future Bytes: your go-to podcast that only talks about the real impact of AI in business. No fluff - just AI that actually works. The show is hosted by digital transformation and AI expert Magnus Oxenwaldt, with episodes featuring guest appearances or solo deep dives. The podcast is created by Columbus. To see more visit www.columbusglobal.com. Hosted on Acast. See acast.com/privacy for more information.
#013: AI in Manufacturing

How can manufacturers actually get value from AI?
In this episode, Magnus is joined by Toby Mankertz, Manufacturing Industry Director for Strategy & Change at Columbus. They explore how automation and AI can complement each other—and what needs to happen before you even begin. From cleaning up your data and aligning your processes to using agentic AI for smarter maintenance and production, it’s all packed into this episode.
Do your processes reflect how work is actually done? Tune in to find out more.
Get in touch with Toby at: Toby...
#012: The Shift

In this episode of Future Bytes, host Magnus Oxenwaldt introduces “the shift”. A fundamental change in how businesses adopt and interact with AI-driven technologies. This isn’t just another tech trend. Rather than simply upgrading software, the shift redefines how systems connect and how people and machines collaborate. It’s transforming how we work, think, compete, and do business.
"The shift is when I stop telling software what to do and start discussing what we should do together,"Â Magnus explains.
The episode explores six areas of change and what they mean for different industries...
#011: Big business impact from simple conversations

Creating "aha moments": This time, host Magnus Oxenwaldt is joined by Espen Strømme, Head of Strategy & Growth at Columbus Norway, to talk about value-first mindset, why simple conversations can drive big business impact and how a people-focused leadership can make all the difference. Tune in for simple, sharp advice for leaders navigating change.
Got questions or want to share your thoughts? Reach out to Magnus at magnus.oxenwaldt@columbus.com or Espen at espen.stromme@columbusglobal.com
Hosted on Acast. See acast.com/privacy for more information.
#010: The AI career journey

In the latest Future Bytes episode, two generations share their views on AI. Didrik Nettelhorst Krog, an Associate Consultant at Columbus, grew up with technology as part of everyday life, while host Magnus Oxenwaldt watched it emerge and transform industries. Together, they explore AI’s potential and the excitement of working in a field that continues to evolve. Didrik also reflects on his academic journey and the transition from university to professional life in AI, offering insights into what it takes to step into this dynamic industry. Tune in for an engaging discussion on experience, innovation, and the future of...
#009: Data readiness – the backbone of AI success

Did you know that over 70% of AI projects fail - not because of the technology itself, but due to poor data readiness and ineffective change management?
In this episode of Future Bytes, host Magnus Oxenwaldt welcomes Michael Simms, VP of Data & AI at Columbus Global and an expert in data strategy, to discuss why data readiness is the foundation of successful AI adoption. Together, they explore common pitfalls, strategic approaches, and practical insights to help your organization become truly AI-ready.
Got questions or want to share your thoughts? Reach out to Magnus at magnu...
#008: AI leadership: Curiosity, experimentation and trust

In the latest episode of Future Bytes, host Magnus Oxenwaldt is joined by Beatrice Silow, Managing Director for Columbus Sweden and Global CMO at Columbus, to discuss how leaders can adopt AI in a way that’s meaningful, strategic and humancentered.
The organizations mentioned in the podcast are TechSverige and Microsoft initative, AI InnsiktsrĂĄd.
Got questions or want to share your thoughts? Reach out to Magnus at magnus.oxenwaldt@columbus.com.
Hosted on Acast. See acast.com/privacy for more information.
#007: Mad Engine: Lessons in AI integration

In this episode of Future Bytes, host Magnus Oxenwaldt is joined by AI-advisor at Columbus, Anders Leander to talk about the practical realities of integrating AI into business operations. Leander shares how his team supported the company, MadEngine, to automate product tagging with AI - and reducing manual effort while maintaining accuracy.
Future Bytes is your go-to podcast for quick, powerful insights on AI in business. The show is hosted by digital transformation and AI expert Magnus Oxenwaldt, with episodes featuring guest appearances or solo deep dives.
You can contact Anders Leander at: ande...
#006: Can we trust AI?

The DeepSeek hype: Media discussions are buzzing about DeepSeeks impact on the AI industry. In this episode, as we catch up on what these advancements mean for AI in business, we also dig into an underlying question: Can we trust AI? Join Magnus Oxenwaldt as he unpacks the complexities behind the headlines.
Got thoughts? We would love to hear them. Send your questions directly to julie.malvik@columbusglobal.com or check out our website for more information. We'll select several questions to explore in part two of this episode.
Hosted on Acast. See acast.c...
#005: Immediate return on investment with Chatbots

In this episode of Future Bytes, Magnus Oxenwaldt outlines a practical roadmap for business leaders aiming to successfully implement AI chatbot solutions.
This episode covers:
Got questions or want to share your thoughts? Reach out to Magnus at magnus.oxenwaldt@columbus.com.
Hosted on Acast. See acast.com/privacy for more info...
#004: The role of AI in product information management

In this episode of Future Bytes, host Magnus Oxenwaldt talks with principal adviser Mikael Bossel about the role of generative AI in creating product descriptions for e-commerce. Bossel shares practical insights into how AI can improve both the efficiency and quality of content creation.
Hosted on Acast. See acast.com/privacy for more information.
#003: AI-powered personalisation in retail

Hi - how cool that you found your way here and welcome our podcast about AI in business, hosted by Magnus Oxenwaldt.
Today Magnus will chat about the importance of personalisation in modern retail.
More specifically:
The show is hosted by digital transformation and AI expert Magnus Oxenwaldt, with episodes featuring guest appearances or solo deep dives. For any questions please reach out t...
#002: Conversational AI in retail

Welcome to Future Bytes—your go-to podcast for quick, powerful insights on AI in business.
In this episode, we’re exploring how conversational AI is reshaping retail with personalised, efficient customer experiences.
Magnus will cover:
The types and capabilities of conversational AI in retailOpportunities and challenges of implementing conversational AIKey success factors for leveraging conversational AI effectivelyThe importance of system integration and continuous learningThe show is hosted by digital transformation and AI expert Magnus Oxenwaldt, with episodes featuring guest appearances or solo deep dives.
Hosted on Ac...
#001: AI makes us human

Welcome to Future Bytes - your go-to podcast for insights on AI within business, business and business.
In the first episode Magnus will talk about AI as an enabler and enhancing human interactions in retail.
Tune in as we explore:
Introducing Future Bytes

Tired of AI buzzwords?
Great, you're in the right place.
Introducing Future Bytes. Your go-to podcast that only talks about the real impact of AI in business.
Premiering Thursday, November 28th.
Don’t miss out—subscribe today!
Hosted on Acast. See acast.com/privacy for more information.